Clever Elements and Moosend Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
181.367 181.600	136.168 133.786	40.347 43.156	4.852 4.658

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.08 % 73.67 %	22.25 % 23.76 %	2.68 % 2.56 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	13882 14161	10934 10972	2597 2854	351 335	78.76 % 77.48 %	18.71 % 20.15 %	2.53 % 2.37 %
Elektronics	14066 13816	10598 10217	3117 3270	351 329	75.34 % 73.95 %	22.16 % 23.67 %	2.50 % 2.38 %
Entertainment	13872 13633	10383 10056	3120 3218	369 359	74.85 % 73.76 %	22.49 % 23.60 %	2.66 % 2.63 %
Cosmetics & Beauty	13995 14106	10438 10356	3174 3392	383 358	74.58 % 73.42 %	22.68 % 24.05 %	2.74 % 2.54 %
Food & Drink	14102 13533	11080 10464	2653 2752	369 317	78.57 % 77.32 %	18.81 % 20.34 %	2.62 % 2.34 %
Home & Garden	14297 14009	11277 10843	2670 2812	350 354	78.88 % 77.40 %	18.68 % 20.07 %	2.45 % 2.53 %
Finance	14248 14058	10077 9774	3763 3888	408 396	70.73 % 69.53 %	26.41 % 27.66 %	2.86 % 2.82 %
Health	14014 14438	9982 10037	3665 4018	367 383	71.23 % 69.52 %	26.15 % 27.83 %	2.62 % 2.65 %
Pets	13751 13632	10803 10511	2626 2778	322 343	78.56 % 77.11 %	19.10 % 20.38 %	2.34 % 2.52 %
Sport & Fitness	13634 13906	10147 10174	3082 3368	405 364	74.42 % 73.16 %	22.61 % 24.22 %	2.97 % 2.62 %
Job & Career	13851 14305	10236 10418	3212 3500	403 387	73.90 % 72.83 %	23.19 % 24.47 %	2.91 % 2.71 %
Dating	13918 14280	9439 9412	4086 4477	393 391	67.82 % 65.91 %	29.36 % 31.35 %	2.82 % 2.74 %
Other	13737 13723	10774 10552	2582 2829	381 342	78.43 % 76.89 %	18.80 % 20.62 %	2.77 % 2.49 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18615 18288	13154 12674	4942 5119	519 495	70.66 % 69.30 %	26.55 % 27.99 %	2.79 % 2.71 %
Outlook Mail	17622 18543	12712 13075	4426 4948	484 520	72.14 % 70.51 %	25.12 % 26.68 %	2.75 % 2.80 %
Yahoo Mail	18263 18194	13790 13482	3961 4228	512 484	75.51 % 74.10 %	21.69 % 23.24 %	2.80 % 2.66 %
AOL Mail	18137 18365	13716 13630	3943 4259	478 476	75.62 % 74.22 %	21.74 % 23.19 %	2.64 % 2.59 %
Mail.com	18696 18028	14263 13572	3905 3987	528 469	76.29 % 75.28 %	20.89 % 22.12 %	2.82 % 2.60 %
Yandex Mail	17925 18112	13211 13098	4193 4507	521 507	73.70 % 72.32 %	23.39 % 24.88 %	2.91 % 2.80 %
GMX Mail	17653 17926	13170 13130	4039 4354	444 442	74.60 % 73.25 %	22.88 % 24.29 %	2.52 % 2.47 %
Zoho Mail	18470 18600	14228 14059	3779 4099	463 442	77.03 % 75.59 %	20.46 % 22.04 %	2.51 % 2.38 %
ProtonMail	17993 17858	13762 13378	3808 4056	423 424	76.49 % 74.91 %	21.16 % 22.71 %	2.35 % 2.37 %
Custom Mail	17993 17686	14162 13688	3351 3599	480 399	78.71 % 77.39 %	18.62 % 20.35 %	2.67 % 2.26 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.