Clever Elements and Moosend Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.527 222.740	167.819 167.312	47.851 49.092	6.857 6.336

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.42 % 75.12 %	21.50 % 22.04 %	3.08 % 2.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17079 17260	13462 13584	3120 3238	497 438	78.82 % 78.70 %	18.27 % 18.76 %	2.91 % 2.54 %
Elektronics	17201 16996	13059 12830	3657 3706	485 460	75.92 % 75.49 %	21.26 % 21.81 %	2.82 % 2.71 %
Entertainment	16975 16894	12778 12711	3680 3697	517 486	75.28 % 75.24 %	21.68 % 21.88 %	3.05 % 2.88 %
Cosmetics & Beauty	17215 17282	12925 12937	3757 3860	533 485	75.08 % 74.86 %	21.82 % 22.34 %	3.10 % 2.81 %
Food & Drink	17159 16750	13501 13172	3155 3153	503 425	78.68 % 78.64 %	18.39 % 18.82 %	2.93 % 2.54 %
Home & Garden	17446 17252	13781 13546	3181 3225	484 481	78.99 % 78.52 %	18.23 % 18.69 %	2.77 % 2.79 %
Finance	17495 17264	12489 12307	4425 4415	581 542	71.39 % 71.29 %	25.29 % 25.57 %	3.32 % 3.14 %
Health	17218 17481	12426 12481	4289 4486	503 514	72.17 % 71.40 %	24.91 % 25.66 %	2.92 % 2.94 %
Pets	16893 16898	13247 13213	3168 3212	478 473	78.42 % 78.19 %	18.75 % 19.01 %	2.83 % 2.80 %
Sport & Fitness	16809 16932	12541 12599	3698 3842	570 491	74.61 % 74.41 %	22.00 % 22.69 %	3.39 % 2.90 %
Job & Career	17028 17413	12593 12858	3855 4013	580 542	73.95 % 73.84 %	22.64 % 23.05 %	3.41 % 3.11 %
Dating	17048 17363	11761 11852	4723 4983	564 528	68.99 % 68.26 %	27.70 % 28.70 %	3.31 % 3.04 %
Other	16961 16955	13256 13222	3143 3262	562 471	78.16 % 77.98 %	18.53 % 19.24 %	3.31 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22735 22306	16260 15872	5760 5757	715 677	71.52 % 71.16 %	25.34 % 25.81 %	3.14 % 3.04 %
Outlook Mail	21679 22677	15748 16350	5230 5622	701 705	72.64 % 72.10 %	24.12 % 24.79 %	3.23 % 3.11 %
Yahoo Mail	22481 22287	16981 16789	4760 4851	740 647	75.53 % 75.33 %	21.17 % 21.77 %	3.29 % 2.90 %
AOL Mail	22349 22551	16897 16987	4737 4898	715 666	75.61 % 75.33 %	21.20 % 21.72 %	3.20 % 2.95 %
Mail.com	22768 22191	17395 16960	4644 4577	729 654	76.40 % 76.43 %	20.40 % 20.63 %	3.20 % 2.95 %
Yandex Mail	22081 22256	16338 16401	5021 5177	722 678	73.99 % 73.69 %	22.74 % 23.26 %	3.27 % 3.05 %
GMX Mail	21734 22008	16374 16533	4734 4890	626 585	75.34 % 75.12 %	21.78 % 22.22 %	2.88 % 2.66 %
Zoho Mail	22536 22598	17444 17392	4470 4627	622 579	77.41 % 76.96 %	19.83 % 20.48 %	2.76 % 2.56 %
ProtonMail	22019 22050	16936 16877	4470 4581	613 592	76.92 % 76.54 %	20.30 % 20.78 %	2.78 % 2.68 %
Custom Mail	22145 21816	17446 17151	4025 4112	674 553	78.78 % 78.62 %	18.18 % 18.85 %	3.04 % 2.53 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.