CampaignMonitor and Clever Elements Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for CampaignMonitor.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
105.502
105.311
|
72.234
77.682
|
31.627
26.188
|
1.641
1.441
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats CampaignMonitor in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
68.47 %
73.76 %
|
29.98 %
24.87 %
|
1.56 %
1.37 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
7889
7928
|
5768
6210
|
1997
1612
|
124
106
|
73.11 %
78.33 %
|
25.31 %
20.33 %
|
1.57 %
1.34 %
|
Elektronics |
8157
8162
|
5555
6004
|
2477
2055
|
125
103
|
68.10 %
73.56 %
|
30.37 %
25.18 %
|
1.53 %
1.26 %
|
Entertainment |
8241
7995
|
5621
5867
|
2494
2020
|
126
108
|
68.21 %
73.38 %
|
30.26 %
25.27 %
|
1.53 %
1.35 %
|
Cosmetics & Beauty |
8445
8091
|
5735
5922
|
2577
2056
|
133
113
|
67.91 %
73.19 %
|
30.52 %
25.41 %
|
1.57 %
1.40 %
|
Food & Drink |
8260
8371
|
6021
6545
|
2106
1699
|
133
127
|
72.89 %
78.19 %
|
25.50 %
20.30 %
|
1.61 %
1.52 %
|
Home & Garden |
8047
8389
|
5901
6575
|
2030
1704
|
116
110
|
73.33 %
78.38 %
|
25.23 %
20.31 %
|
1.44 %
1.31 %
|
Finance |
8119
8462
|
5122
5798
|
2865
2554
|
132
110
|
63.09 %
68.52 %
|
35.29 %
30.18 %
|
1.63 %
1.30 %
|
Health |
8087
8312
|
5122
5688
|
2843
2517
|
122
107
|
63.34 %
68.43 %
|
35.16 %
30.28 %
|
1.51 %
1.29 %
|
Pets |
8214
8010
|
5983
6265
|
2104
1635
|
127
110
|
72.84 %
78.21 %
|
25.61 %
20.41 %
|
1.55 %
1.37 %
|
Sport & Fitness |
7925
7721
|
5395
5690
|
2401
1925
|
129
106
|
68.08 %
73.70 %
|
30.30 %
24.93 %
|
1.63 %
1.37 %
|
Job & Career |
8021
7919
|
5467
5816
|
2432
1995
|
122
108
|
68.16 %
73.44 %
|
30.32 %
25.19 %
|
1.52 %
1.36 %
|
Dating |
8137
8168
|
4729
5181
|
3284
2870
|
124
117
|
58.12 %
63.43 %
|
40.36 %
35.14 %
|
1.52 %
1.43 %
|
Other |
7960
7783
|
5815
6121
|
2017
1546
|
128
116
|
73.05 %
78.65 %
|
25.34 %
19.86 %
|
1.61 %
1.49 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than CampaignMonitor.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
10874
11011
|
6790
7509
|
3915
3351
|
169
151
|
62.44 %
68.20 %
|
36.00 %
30.43 %
|
1.55 %
1.37 %
|
Outlook Mail |
10111
10160
|
6540
7133
|
3407
2894
|
164
133
|
64.68 %
70.21 %
|
33.70 %
28.48 %
|
1.62 %
1.31 %
|
Yahoo Mail |
10656
10447
|
7442
7855
|
3043
2450
|
171
142
|
69.84 %
75.19 %
|
28.56 %
23.45 %
|
1.60 %
1.36 %
|
AOL Mail |
10612
10596
|
7431
7951
|
3014
2495
|
167
150
|
70.02 %
75.04 %
|
28.40 %
23.55 %
|
1.57 %
1.42 %
|
Mail.com |
10143
11082
|
7176
8398
|
2800
2525
|
167
159
|
70.75 %
75.78 %
|
27.61 %
22.78 %
|
1.65 %
1.43 %
|
Yandex Mail |
10686
10174
|
7267
7408
|
3264
2624
|
155
142
|
68.00 %
72.81 %
|
30.54 %
25.79 %
|
1.45 %
1.40 %
|
GMX Mail |
10219
10129
|
6823
7280
|
3239
2712
|
157
137
|
66.77 %
71.87 %
|
31.70 %
26.77 %
|
1.54 %
1.35 %
|
Zoho Mail |
10896
10997
|
7716
8350
|
3016
2498
|
164
149
|
70.81 %
75.93 %
|
27.68 %
22.72 %
|
1.51 %
1.35 %
|
ProtonMail |
11004
10360
|
7559
7686
|
3275
2535
|
170
139
|
68.69 %
74.19 %
|
29.76 %
24.47 %
|
1.54 %
1.34 %
|
Custom Mail |
10301
10355
|
7490
8112
|
2654
2104
|
157
139
|
72.71 %
78.34 %
|
25.76 %
20.32 %
|
1.52 %
1.34 %
|
Compare CampaignMonitor with other providers
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