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CampaignMonitor and Clever Elements Email Deliverability Comparison

  CampaignMonitor
  Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent Emails Inbox Emails Spam Emails Lost
  353.003
  351.986
  280.648
  267.257
  62.530
  71.561
  9.825
  13.168

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.50 %
  75.93 %
  17.71 %
  20.33 %
  2.78 %
  3.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  27000
  27127
  22362
  21419
  3993
  4767
  645
  941
  82.82 %
  78.96 %
  14.79 %
  17.57 %
  2.39 %
  3.47 %
Elektronics
  27330
  26974
  21920
  20669
  4701
  5367
  709
  938
  80.20 %
  76.63 %
  17.20 %
  19.90 %
  2.59 %
  3.48 %
Entertainment
  27364
  26920
  21754
  20402
  4891
  5495
  719
  1023
  79.50 %
  75.79 %
  17.87 %
  20.41 %
  2.63 %
  3.80 %
Cosmetics & Beauty
  27357
  27286
  21634
  20685
  4949
  5611
  774
  990
  79.08 %
  75.81 %
  18.09 %
  20.56 %
  2.83 %
  3.63 %
Food & Drink
  27544
  27009
  22708
  21281
  4147
  4767
  689
  961
  82.44 %
  78.79 %
  15.06 %
  17.65 %
  2.50 %
  3.56 %
Home & Garden
  26877
  27519
  22237
  21731
  3994
  4834
  646
  954
  82.74 %
  78.97 %
  14.86 %
  17.57 %
  2.40 %
  3.47 %
Finance
  26837
  27436
  20387
  19899
  5592
  6450
  858
  1087
  75.97 %
  72.53 %
  20.84 %
  23.51 %
  3.20 %
  3.96 %
Health
  27305
  27182
  20999
  19960
  5489
  6230
  817
  992
  76.91 %
  73.43 %
  20.10 %
  22.92 %
  2.99 %
  3.65 %
Pets
  27171
  26995
  22150
  21123
  4261
  4925
  760
  947
  81.52 %
  78.25 %
  15.68 %
  18.24 %
  2.80 %
  3.51 %
Sport & Fitness
  27142
  27005
  21304
  20261
  5022
  5662
  816
  1082
  78.49 %
  75.03 %
  18.50 %
  20.97 %
  3.01 %
  4.01 %
Job & Career
  26916
  26864
  20878
  19855
  5181
  5863
  857
  1146
  77.57 %
  73.91 %
  19.25 %
  21.82 %
  3.18 %
  4.27 %
Dating
  27163
  26966
  20255
  19128
  6107
  6743
  801
  1095
  74.57 %
  70.93 %
  22.48 %
  25.01 %
  2.95 %
  4.06 %
Other
  26997
  26703
  22060
  20844
  4203
  4847
  734
  1012
  81.71 %
  78.06 %
  15.57 %
  18.15 %
  2.72 %
  3.79 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  35622
  35610
  27034
  25820
  7466
  8344
  1122
  1446
  75.89 %
  72.51 %
  20.96 %
  23.43 %
  3.15 %
  4.06 %
Outlook Mail
  35254
  34526
  27150
  25327
  7008
  7810
  1096
  1389
  77.01 %
  73.36 %
  19.88 %
  22.62 %
  3.11 %
  4.02 %
Yahoo Mail
  35417
  35583
  28117
  26907
  6312
  7249
  988
  1427
  79.39 %
  75.62 %
  17.82 %
  20.37 %
  2.79 %
  4.01 %
AOL Mail
  34972
  35285
  27748
  26747
  6221
  7212
  1003
  1326
  79.34 %
  75.80 %
  17.79 %
  20.44 %
  2.87 %
  3.76 %
Mail.com
  35275
  35654
  28486
  27352
  5866
  6968
  923
  1334
  80.75 %
  76.72 %
  16.63 %
  19.54 %
  2.62 %
  3.74 %
Yandex Mail
  35353
  35101
  27498
  26087
  6757
  7630
  1098
  1384
  77.78 %
  74.32 %
  19.11 %
  21.74 %
  3.11 %
  3.94 %
GMX Mail
  34873
  34677
  27920
  26519
  6032
  6948
  921
  1210
  80.06 %
  76.47 %
  17.30 %
  20.04 %
  2.64 %
  3.49 %
Zoho Mail
  35630
  35384
  28893
  27491
  5799
  6666
  938
  1227
  81.09 %
  77.69 %
  16.28 %
  18.84 %
  2.63 %
  3.47 %
ProtonMail
  35689
  35089
  28952
  27293
  5860
  6601
  877
  1195
  81.12 %
  77.78 %
  16.42 %
  18.81 %
  2.46 %
  3.41 %
Custom Mail
  34918
  35077
  28850
  27714
  5209
  6133
  859
  1230
  82.62 %
  79.01 %
  14.92 %
  17.48 %
  2.46 %
  3.51 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.