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CampaignMonitor and Clever Elements Email Deliverability Comparison

  CampaignMonitor
  Clever Elements

In this comparison, the deliverability of CampaignMonitor and Clever Elements is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Clever Elements.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.494
  249.737
  193.843
  188.765
  50.262
  52.801
  6.389
  8.171

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Clever Elements in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.38 %
  75.59 %
  20.07 %
  21.14 %
  2.55 %
  3.27 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  18982
  19342
  15382
  15253
  3187
  3494
  413
  595
  81.03 %
  78.86 %
  16.79 %
  18.06 %
  2.18 %
  3.08 %
Elektronics
  19441
  19249
  15115
  14643
  3834
  4014
  492
  592
  77.75 %
  76.07 %
  19.72 %
  20.85 %
  2.53 %
  3.08 %
Entertainment
  19280
  18976
  14905
  14319
  3912
  4042
  463
  615
  77.31 %
  75.46 %
  20.29 %
  21.30 %
  2.40 %
  3.24 %
Cosmetics & Beauty
  19538
  19372
  15029
  14591
  4009
  4150
  500
  631
  76.92 %
  75.32 %
  20.52 %
  21.42 %
  2.56 %
  3.26 %
Food & Drink
  19734
  19171
  15906
  15092
  3367
  3484
  461
  595
  80.60 %
  78.72 %
  17.06 %
  18.17 %
  2.34 %
  3.10 %
Home & Garden
  19151
  19587
  15500
  15483
  3224
  3527
  427
  577
  80.94 %
  79.05 %
  16.83 %
  18.01 %
  2.23 %
  2.95 %
Finance
  19089
  19523
  14034
  14003
  4495
  4834
  560
  686
  73.52 %
  71.73 %
  23.55 %
  24.76 %
  2.93 %
  3.51 %
Health
  19325
  19284
  14323
  14002
  4461
  4683
  541
  599
  74.12 %
  72.61 %
  23.08 %
  24.28 %
  2.80 %
  3.11 %
Pets
  19218
  18966
  15355
  14871
  3381
  3526
  482
  569
  79.90 %
  78.41 %
  17.59 %
  18.59 %
  2.51 %
  3.00 %
Sport & Fitness
  19218
  19022
  14711
  14216
  3986
  4125
  521
  681
  76.55 %
  74.73 %
  20.74 %
  21.69 %
  2.71 %
  3.58 %
Job & Career
  19029
  19122
  14419
  14138
  4063
  4283
  547
  701
  75.77 %
  73.94 %
  21.35 %
  22.40 %
  2.87 %
  3.67 %
Dating
  19315
  19131
  13801
  13313
  5006
  5142
  508
  676
  71.45 %
  69.59 %
  25.92 %
  26.88 %
  2.63 %
  3.53 %
Other
  19174
  18992
  15363
  14841
  3337
  3497
  474
  654
  80.12 %
  78.14 %
  17.40 %
  18.41 %
  2.47 %
  3.44 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Clever Elements.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25438
  25476
  18649
  18287
  6072
  6309
  717
  880
  73.31 %
  71.78 %
  23.87 %
  24.76 %
  2.82 %
  3.45 %
Outlook Mail
  24859
  24255
  18596
  17667
  5580
  5741
  683
  847
  74.81 %
  72.84 %
  22.45 %
  23.67 %
  2.75 %
  3.49 %
Yahoo Mail
  25143
  25354
  19502
  19155
  5009
  5302
  632
  897
  77.56 %
  75.55 %
  19.92 %
  20.91 %
  2.51 %
  3.54 %
AOL Mail
  24979
  25013
  19395
  18922
  4942
  5245
  642
  846
  77.65 %
  75.65 %
  19.78 %
  20.97 %
  2.57 %
  3.38 %
Mail.com
  24789
  25526
  19515
  19533
  4646
  5140
  628
  853
  78.72 %
  76.52 %
  18.74 %
  20.14 %
  2.53 %
  3.34 %
Yandex Mail
  25198
  24784
  19115
  18366
  5357
  5564
  726
  854
  75.86 %
  74.10 %
  21.26 %
  22.45 %
  2.88 %
  3.45 %
GMX Mail
  24746
  24523
  19186
  18565
  4945
  5209
  615
  749
  77.53 %
  75.70 %
  19.98 %
  21.24 %
  2.49 %
  3.05 %
Zoho Mail
  25299
  25218
  20024
  19538
  4688
  4925
  587
  755
  79.15 %
  77.48 %
  18.53 %
  19.53 %
  2.32 %
  2.99 %
ProtonMail
  25399
  24674
  19954
  19079
  4844
  4891
  601
  704
  78.56 %
  77.32 %
  19.07 %
  19.82 %
  2.37 %
  2.85 %
Custom Mail
  24644
  24914
  19907
  19653
  4179
  4475
  558
  786
  80.78 %
  78.88 %
  16.96 %
  17.96 %
  2.26 %
  3.15 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.