Clever Elements and CleverReach Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for CleverReach.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
113.332 114.114	83.679 83.440	28.079 28.971	1.574 1.703

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats CleverReach in this comparison.

Inbox Rate	Spam Rate	Lost Rate
73.84 % 73.12 %	24.78 % 25.39 %	1.39 % 1.49 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8561 8848	6705 6862	1737 1855	119 131	78.32 % 77.55 %	20.29 % 20.97 %	1.39 % 1.48 %
Elektronics	8812 8966	6489 6519	2210 2312	113 135	73.64 % 72.71 %	25.08 % 25.79 %	1.28 % 1.51 %
Entertainment	8620 8606	6330 6248	2171 2227	119 131	73.43 % 72.60 %	25.19 % 25.88 %	1.38 % 1.52 %
Cosmetics & Beauty	8755 8819	6415 6412	2218 2278	122 129	73.27 % 72.71 %	25.33 % 25.83 %	1.39 % 1.46 %
Food & Drink	8930 8838	6985 6860	1809 1847	136 131	78.22 % 77.62 %	20.26 % 20.90 %	1.52 % 1.48 %
Home & Garden	9062 9013	7113 7030	1829 1846	120 137	78.49 % 78.00 %	20.18 % 20.48 %	1.32 % 1.52 %
Finance	8995 8644	6167 5859	2710 2661	118 124	68.56 % 67.78 %	30.13 % 30.78 %	1.31 % 1.43 %
Health	8919 8817	6109 5956	2694 2722	116 139	68.49 % 67.55 %	30.21 % 30.87 %	1.30 % 1.58 %
Pets	8596 8471	6725 6581	1752 1767	119 123	78.23 % 77.69 %	20.38 % 20.86 %	1.38 % 1.45 %
Sport & Fitness	8296 9032	6124 6548	2058 2341	114 143	73.82 % 72.50 %	24.81 % 25.92 %	1.37 % 1.58 %
Job & Career	8612 8753	6328 6377	2162 2250	122 126	73.48 % 72.86 %	25.10 % 25.71 %	1.42 % 1.44 %
Dating	8692 8630	5516 5435	3048 3070	128 125	63.46 % 62.98 %	35.07 % 35.57 %	1.47 % 1.45 %
Other	8482 8677	6673 6753	1681 1795	128 129	78.67 % 77.83 %	19.82 % 20.69 %	1.51 % 1.49 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than CleverReach.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11921 11847	8140 8025	3616 3653	165 169	68.28 % 67.74 %	30.33 % 30.83 %	1.38 % 1.43 %
Outlook Mail	10820 11087	7603 7694	3072 3234	145 159	70.27 % 69.40 %	28.39 % 29.17 %	1.34 % 1.43 %
Yahoo Mail	11416 11681	8590 8709	2666 2800	160 172	75.25 % 74.56 %	23.35 % 23.97 %	1.40 % 1.47 %
AOL Mail	11402 11339	8559 8436	2680 2730	163 173	75.07 % 74.40 %	23.50 % 24.08 %	1.43 % 1.53 %
Mail.com	11788 11577	8944 8717	2676 2688	168 172	75.87 % 75.30 %	22.70 % 23.22 %	1.43 % 1.49 %
Yandex Mail	11064 11086	8067 8023	2841 2896	156 167	72.91 % 72.37 %	25.68 % 26.12 %	1.41 % 1.51 %
GMX Mail	10831 11225	7786 8016	2896 3045	149 164	71.89 % 71.41 %	26.74 % 27.13 %	1.38 % 1.46 %
Zoho Mail	11757 11070	8934 8363	2662 2540	161 167	75.99 % 75.55 %	22.64 % 22.94 %	1.37 % 1.51 %
ProtonMail	11118 11441	8258 8381	2707 2883	153 177	74.28 % 73.25 %	24.35 % 25.20 %	1.38 % 1.55 %
Custom Mail	11215 11761	8798 9076	2263 2502	154 183	78.45 % 77.17 %	20.18 % 21.27 %	1.37 % 1.56 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.