Clever Elements and CleverReach Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
401.872 402.264	305.328 326.348	80.822 64.458	15.722 11.458

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.98 % 81.13 %	20.11 % 16.02 %	3.91 % 2.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	31008 31050	24466 26131	5400 4142	1142 777	78.90 % 84.16 %	17.41 % 13.34 %	3.68 % 2.50 %
Elektronics	30770 30713	23581 25095	6045 4787	1144 831	76.64 % 81.71 %	19.65 % 15.59 %	3.72 % 2.71 %
Entertainment	30777 30828	23355 24914	6206 4995	1216 919	75.88 % 80.82 %	20.16 % 16.20 %	3.95 % 2.98 %
Cosmetics & Beauty	31077 30787	23596 24924	6315 5002	1166 861	75.93 % 80.96 %	20.32 % 16.25 %	3.75 % 2.80 %
Food & Drink	30807 30734	24286 25874	5393 4107	1128 753	78.83 % 84.19 %	17.51 % 13.36 %	3.66 % 2.45 %
Home & Garden	31275 31489	24665 26531	5459 4180	1151 778	78.86 % 84.25 %	17.45 % 13.27 %	3.68 % 2.47 %
Finance	31276 30905	22724 24092	7246 5854	1306 959	72.66 % 77.96 %	23.17 % 18.94 %	4.18 % 3.10 %
Health	31054 31010	22858 24371	6995 5702	1201 937	73.61 % 78.59 %	22.53 % 18.39 %	3.87 % 3.02 %
Pets	30765 30542	24038 25400	5583 4301	1144 841	78.13 % 83.16 %	18.15 % 14.08 %	3.72 % 2.75 %
Sport & Fitness	30935 31140	23178 24912	6441 5298	1316 930	74.92 % 80.00 %	20.82 % 17.01 %	4.25 % 2.99 %
Job & Career	30684 31255	22683 24758	6657 5509	1344 988	73.92 % 79.21 %	21.70 % 17.63 %	4.38 % 3.16 %
Dating	30824 30956	21989 23628	7538 6260	1297 1068	71.34 % 76.33 %	24.45 % 20.22 %	4.21 % 3.45 %
Other	30620 30855	23909 25718	5544 4321	1167 816	78.08 % 83.35 %	18.11 % 14.00 %	3.81 % 2.64 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40350 40230	29310 31344	9324 7673	1716 1213	72.64 % 77.91 %	23.11 % 19.07 %	4.25 % 3.02 %
Outlook Mail	39360 39575	28941 31077	8782 7224	1637 1274	73.53 % 78.53 %	22.31 % 18.25 %	4.16 % 3.22 %
Yahoo Mail	40247 40083	30412 32344	8147 6510	1688 1229	75.56 % 80.69 %	20.24 % 16.24 %	4.19 % 3.07 %
AOL Mail	40198 39634	30439 32042	8160 6420	1599 1172	75.72 % 80.84 %	20.30 % 16.20 %	3.98 % 2.96 %
Mail.com	40449 40375	31026 33058	7842 6176	1581 1141	76.70 % 81.88 %	19.39 % 15.30 %	3.91 % 2.83 %
Yandex Mail	39705 40136	29515 31907	8562 6964	1628 1265	74.34 % 79.50 %	21.56 % 17.35 %	4.10 % 3.15 %
GMX Mail	39590 40043	30335 32785	7795 6240	1460 1018	76.62 % 81.87 %	19.69 % 15.58 %	3.69 % 2.54 %
Zoho Mail	40240 39760	31267 32977	7507 5713	1466 1070	77.70 % 82.94 %	18.66 % 14.37 %	3.64 % 2.69 %
ProtonMail	39849 39849	31063 33044	7393 5789	1393 1016	77.95 % 82.92 %	18.55 % 14.53 %	3.50 % 2.55 %
Custom Mail	39842 40464	31478 34006	6923 5470	1441 988	79.01 % 84.04 %	17.38 % 13.52 %	3.62 % 2.44 %
iCloud Mail	674 680	475 525	152 115	47 40	70.47 % 77.21 %	22.55 % 16.91 %	6.97 % 5.88 %
Tuta	680 696	526 601	120 84	34 11	77.35 % 86.35 %	17.65 % 12.07 %	5.00 % 1.58 %
Juno.com	688 739	541 638	115 80	32 21	78.63 % 86.33 %	16.72 % 10.83 %	4.65 % 2.84 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.