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Clever Elements and Newsletter2Go Email Deliverability Comparison

  Clever Elements
  Newsletter2Go

In this comparison, the deliverability of Clever Elements and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.527
  40.838
  167.819
  28.449
  47.851
  11.943
  6.857
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.42 %
  69.66 %
  21.50 %
  29.24 %
  3.08 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17079
  3108
  13462
  2310
  3120
  763
  497
  35
  78.82 %
  74.32 %
  18.27 %
  24.55 %
  2.91 %
  1.13 %
Elektronics
  17201
  3168
  13059
  2203
  3657
  930
  485
  35
  75.92 %
  69.54 %
  21.26 %
  29.36 %
  2.82 %
  1.10 %
Entertainment
  16975
  3097
  12778
  2149
  3680
  920
  517
  28
  75.28 %
  69.39 %
  21.68 %
  29.71 %
  3.05 %
  0.90 %
Cosmetics & Beauty
  17215
  3104
  12925
  2138
  3757
  928
  533
  38
  75.08 %
  68.88 %
  21.82 %
  29.90 %
  3.10 %
  1.22 %
Food & Drink
  17159
  2988
  13501
  2221
  3155
  729
  503
  38
  78.68 %
  74.33 %
  18.39 %
  24.40 %
  2.93 %
  1.27 %
Home & Garden
  17446
  3198
  13781
  2374
  3181
  790
  484
  34
  78.99 %
  74.23 %
  18.23 %
  24.70 %
  2.77 %
  1.06 %
Finance
  17495
  3213
  12489
  2065
  4425
  1111
  581
  37
  71.39 %
  64.27 %
  25.29 %
  34.58 %
  3.32 %
  1.15 %
Health
  17218
  3194
  12426
  2052
  4289
  1109
  503
  33
  72.17 %
  64.25 %
  24.91 %
  34.72 %
  2.92 %
  1.03 %
Pets
  16893
  3075
  13247
  2277
  3168
  768
  478
  30
  78.42 %
  74.05 %
  18.75 %
  24.98 %
  2.83 %
  0.98 %
Sport & Fitness
  16809
  3244
  12541
  2247
  3698
  961
  570
  36
  74.61 %
  69.27 %
  22.00 %
  29.62 %
  3.39 %
  1.11 %
Job & Career
  17028
  3038
  12593
  2106
  3855
  898
  580
  34
  73.95 %
  69.32 %
  22.64 %
  29.56 %
  3.41 %
  1.12 %
Dating
  17048
  3120
  11761
  1854
  4723
  1226
  564
  40
  68.99 %
  59.42 %
  27.70 %
  39.29 %
  3.31 %
  1.28 %
Other
  16961
  3291
  13256
  2453
  3143
  810
  562
  28
  78.16 %
  74.54 %
  18.53 %
  24.61 %
  3.31 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22735
  3918
  16260
  2512
  5760
  1366
  715
  40
  71.52 %
  64.11 %
  25.34 %
  34.86 %
  3.14 %
  1.02 %
Outlook Mail
  21679
  4078
  15748
  2660
  5230
  1375
  701
  43
  72.64 %
  65.23 %
  24.12 %
  33.72 %
  3.23 %
  1.05 %
Yahoo Mail
  22481
  4200
  16981
  2966
  4760
  1187
  740
  47
  75.53 %
  70.62 %
  21.17 %
  28.26 %
  3.29 %
  1.12 %
AOL Mail
  22349
  4366
  16897
  3106
  4737
  1213
  715
  47
  75.61 %
  71.14 %
  21.20 %
  27.78 %
  3.20 %
  1.08 %
Mail.com
  22768
  4218
  17395
  3033
  4644
  1137
  729
  48
  76.40 %
  71.91 %
  20.40 %
  26.96 %
  3.20 %
  1.14 %
Yandex Mail
  22081
  4051
  16338
  2782
  5021
  1223
  722
  46
  73.99 %
  68.67 %
  22.74 %
  30.19 %
  3.27 %
  1.14 %
GMX Mail
  21734
  4002
  16374
  2712
  4734
  1243
  626
  47
  75.34 %
  67.77 %
  21.78 %
  31.06 %
  2.88 %
  1.17 %
Zoho Mail
  22536
  3898
  17444
  2817
  4470
  1038
  622
  43
  77.41 %
  72.27 %
  19.83 %
  26.63 %
  2.76 %
  1.10 %
ProtonMail
  22019
  3953
  16936
  2797
  4470
  1112
  613
  44
  76.92 %
  70.76 %
  20.30 %
  28.13 %
  2.78 %
  1.11 %
Custom Mail
  22145
  4154
  17446
  3064
  4025
  1049
  674
  41
  78.78 %
  73.76 %
  18.18 %
  25.25 %
  3.04 %
  0.99 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.