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Clever Elements and Newsletter2Go Email Deliverability Comparison

  Clever Elements
  Newsletter2Go

In this comparison, the deliverability of Clever Elements and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Clever Elements than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  113.332
  114.479
  83.679
  78.821
  28.079
  34.314
  1.574
  1.344

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Clever Elements beats Newsletter2Go in this comparison.

Inbox Rate Spam Rate Lost Rate
  73.84 %
  68.85 %
  24.78 %
  29.97 %
  1.39 %
  1.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Clever Elements is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8561
  8674
  6705
  6362
  1737
  2209
  119
  103
  78.32 %
  73.35 %
  20.29 %
  25.47 %
  1.39 %
  1.19 %
Elektronics
  8812
  8946
  6489
  6117
  2210
  2719
  113
  110
  73.64 %
  68.38 %
  25.08 %
  30.39 %
  1.28 %
  1.23 %
Entertainment
  8620
  8851
  6330
  6073
  2171
  2688
  119
  90
  73.43 %
  68.61 %
  25.19 %
  30.37 %
  1.38 %
  1.02 %
Cosmetics & Beauty
  8755
  8970
  6415
  6123
  2218
  2735
  122
  112
  73.27 %
  68.26 %
  25.33 %
  30.49 %
  1.39 %
  1.25 %
Food & Drink
  8930
  8427
  6985
  6199
  1809
  2125
  136
  103
  78.22 %
  73.56 %
  20.26 %
  25.22 %
  1.52 %
  1.22 %
Home & Garden
  9062
  8619
  7113
  6334
  1829
  2179
  120
  106
  78.49 %
  73.49 %
  20.18 %
  25.28 %
  1.32 %
  1.23 %
Finance
  8995
  8937
  6167
  5677
  2710
  3153
  118
  107
  68.56 %
  63.52 %
  30.13 %
  35.28 %
  1.31 %
  1.20 %
Health
  8919
  8684
  6109
  5533
  2694
  3053
  116
  98
  68.49 %
  63.71 %
  30.21 %
  35.16 %
  1.30 %
  1.13 %
Pets
  8596
  8947
  6725
  6562
  1752
  2286
  119
  99
  78.23 %
  73.34 %
  20.38 %
  25.55 %
  1.38 %
  1.11 %
Sport & Fitness
  8296
  8859
  6124
  6058
  2058
  2694
  114
  107
  73.82 %
  68.38 %
  24.81 %
  30.41 %
  1.37 %
  1.21 %
Job & Career
  8612
  8870
  6328
  6087
  2162
  2680
  122
  103
  73.48 %
  68.62 %
  25.10 %
  30.21 %
  1.42 %
  1.16 %
Dating
  8692
  8755
  5516
  5127
  3048
  3522
  128
  106
  63.46 %
  58.56 %
  35.07 %
  40.23 %
  1.47 %
  1.21 %
Other
  8482
  8940
  6673
  6569
  1681
  2271
  128
  100
  78.67 %
  73.48 %
  19.82 %
  25.40 %
  1.51 %
  1.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Clever Elements is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11921
  11036
  8140
  6954
  3616
  3959
  165
  123
  68.28 %
  63.01 %
  30.33 %
  35.87 %
  1.38 %
  1.11 %
Outlook Mail
  10820
  11406
  7603
  7404
  3072
  3869
  145
  133
  70.27 %
  64.91 %
  28.39 %
  33.92 %
  1.34 %
  1.17 %
Yahoo Mail
  11416
  11765
  8590
  8231
  2666
  3386
  160
  148
  75.25 %
  69.96 %
  23.35 %
  28.78 %
  1.40 %
  1.26 %
AOL Mail
  11402
  11776
  8559
  8261
  2680
  3375
  163
  140
  75.07 %
  70.15 %
  23.50 %
  28.66 %
  1.43 %
  1.19 %
Mail.com
  11788
  11594
  8944
  8262
  2676
  3201
  168
  131
  75.87 %
  71.26 %
  22.70 %
  27.61 %
  1.43 %
  1.13 %
Yandex Mail
  11064
  11220
  8067
  7661
  2841
  3434
  156
  125
  72.91 %
  68.28 %
  25.68 %
  30.61 %
  1.41 %
  1.11 %
GMX Mail
  10831
  11245
  7786
  7531
  2896
  3581
  149
  133
  71.89 %
  66.97 %
  26.74 %
  31.85 %
  1.38 %
  1.18 %
Zoho Mail
  11757
  11287
  8934
  8040
  2662
  3117
  161
  130
  75.99 %
  71.23 %
  22.64 %
  27.62 %
  1.37 %
  1.15 %
ProtonMail
  11118
  11618
  8258
  8071
  2707
  3408
  153
  139
  74.28 %
  69.47 %
  24.35 %
  29.33 %
  1.38 %
  1.20 %
Custom Mail
  11215
  11532
  8798
  8406
  2263
  2984
  154
  142
  78.45 %
  72.89 %
  20.18 %
  25.88 %
  1.37 %
  1.23 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.