Clever Elements and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of Clever Elements and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ConvertKit than for Clever Elements.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
392.827 394.406	298.503 302.081	79.081 78.208	15.243 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ConvertKit beats Clever Elements in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.99 % 76.59 %	20.13 % 19.83 %	3.88 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ConvertKit is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30308 30362	23919 24204	5281 5178	1108 980	78.92 % 79.72 %	17.42 % 17.05 %	3.66 % 3.23 %
Elektronics	30038 30287	23031 23385	5906 5902	1101 1000	76.67 % 77.21 %	19.66 % 19.49 %	3.67 % 3.30 %
Entertainment	30098 30255	22831 23092	6077 6045	1190 1118	75.86 % 76.32 %	20.19 % 19.98 %	3.95 % 3.70 %
Cosmetics & Beauty	30362 30425	23057 23232	6178 6099	1127 1094	75.94 % 76.36 %	20.35 % 20.05 %	3.71 % 3.60 %
Food & Drink	30095 30373	23733 24085	5271 5283	1091 1005	78.86 % 79.30 %	17.51 % 17.39 %	3.63 % 3.31 %
Home & Garden	30599 30268	24141 24131	5339 5167	1119 970	78.89 % 79.72 %	17.45 % 17.07 %	3.66 % 3.20 %
Finance	30588 30282	22232 22132	7097 6922	1259 1228	72.68 % 73.09 %	23.20 % 22.86 %	4.12 % 4.06 %
Health	30336 30386	22322 22511	6850 6731	1164 1144	73.58 % 74.08 %	22.58 % 22.15 %	3.84 % 3.76 %
Pets	30105 30515	23519 24072	5468 5436	1118 1007	78.12 % 78.89 %	18.16 % 17.81 %	3.71 % 3.30 %
Sport & Fitness	30216 30484	22657 23007	6292 6312	1267 1165	74.98 % 75.47 %	20.82 % 20.71 %	4.19 % 3.82 %
Job & Career	30006 30364	22196 22710	6511 6456	1299 1198	73.97 % 74.79 %	21.70 % 21.26 %	4.33 % 3.95 %
Dating	30176 30301	21519 21762	7401 7322	1256 1217	71.31 % 71.82 %	24.53 % 24.16 %	4.16 % 4.02 %
Other	29900 30104	23346 23758	5410 5355	1144 991	78.08 % 78.92 %	18.09 % 17.79 %	3.83 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ConvertKit is better than Clever Elements.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39643 39282	28812 28873	9154 8892	1677 1517	72.68 % 73.50 %	23.09 % 22.64 %	4.23 % 3.86 %
Outlook Mail	38655 38997	28419 28821	8637 8633	1599 1543	73.52 % 73.91 %	22.34 % 22.14 %	4.14 % 3.96 %
Yahoo Mail	39546 40103	29876 30633	8011 8046	1659 1424	75.55 % 76.39 %	20.26 % 20.06 %	4.20 % 3.55 %
AOL Mail	39507 39425	29925 30059	8020 7908	1562 1458	75.75 % 76.24 %	20.30 % 20.06 %	3.95 % 3.70 %
Mail.com	39692 38624	30462 30060	7697 7211	1533 1353	76.75 % 77.83 %	19.39 % 18.67 %	3.86 % 3.50 %
Yandex Mail	39031 38821	29009 29129	8426 8168	1596 1524	74.32 % 75.03 %	21.59 % 21.04 %	4.09 % 3.93 %
GMX Mail	38854 39819	29775 30627	7663 7798	1416 1394	76.63 % 76.92 %	19.72 % 19.58 %	3.64 % 3.50 %
Zoho Mail	39566 40117	30749 31303	7387 7430	1430 1384	77.72 % 78.03 %	18.67 % 18.52 %	3.61 % 3.45 %
ProtonMail	39151 39371	30511 30858	7275 7262	1365 1251	77.93 % 78.38 %	18.58 % 18.45 %	3.49 % 3.18 %
Custom Mail	39182 39847	30965 31718	6811 6860	1406 1269	79.03 % 79.60 %	17.38 % 17.22 %	3.59 % 3.18 %

Compare Clever Elements with other providers

Compare the email deliverability of Clever Elements with other providers.