Mailjet and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Mailjet and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
345.362
345.929
|
270.071
258.279
|
65.420
74.982
|
9.871
12.668
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats SendInBlue in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.20 %
74.66 %
|
18.94 %
21.68 %
|
2.86 %
3.66 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
26290
26645
|
21452
20756
|
4153
4989
|
685
900
|
81.60 %
77.90 %
|
15.80 %
18.72 %
|
2.61 %
3.38 %
|
Elektronics |
26538
26570
|
20925
20012
|
4902
5628
|
711
930
|
78.85 %
75.32 %
|
18.47 %
21.18 %
|
2.68 %
3.50 %
|
Entertainment |
26494
26650
|
20706
19784
|
5046
5891
|
742
975
|
78.15 %
74.24 %
|
19.05 %
22.11 %
|
2.80 %
3.66 %
|
Cosmetics & Beauty |
26702
26542
|
20843
19715
|
5073
5798
|
786
1029
|
78.06 %
74.28 %
|
19.00 %
21.84 %
|
2.94 %
3.88 %
|
Food & Drink |
26508
27219
|
21531
21108
|
4333
5223
|
644
888
|
81.22 %
77.55 %
|
16.35 %
19.19 %
|
2.43 %
3.26 %
|
Home & Garden |
26376
27012
|
21450
21027
|
4281
5117
|
645
868
|
81.32 %
77.84 %
|
16.23 %
18.94 %
|
2.45 %
3.21 %
|
Finance |
26607
26563
|
19840
18924
|
5901
6534
|
866
1105
|
74.57 %
71.24 %
|
22.18 %
24.60 %
|
3.25 %
4.16 %
|
Health |
26547
26596
|
20009
19098
|
5727
6453
|
811
1045
|
75.37 %
71.81 %
|
21.57 %
24.26 %
|
3.05 %
3.93 %
|
Pets |
26635
26848
|
21474
20660
|
4446
5281
|
715
907
|
80.62 %
76.95 %
|
16.69 %
19.67 %
|
2.68 %
3.38 %
|
Sport & Fitness |
26663
26194
|
20654
19373
|
5231
5811
|
778
1010
|
77.46 %
73.96 %
|
19.62 %
22.18 %
|
2.92 %
3.86 %
|
Job & Career |
26662
26452
|
20275
19283
|
5501
6129
|
886
1040
|
76.04 %
72.90 %
|
20.63 %
23.17 %
|
3.32 %
3.93 %
|
Dating |
26364
26286
|
19248
18288
|
6241
6958
|
875
1040
|
73.01 %
69.57 %
|
23.67 %
26.47 %
|
3.32 %
3.96 %
|
Other |
26976
26352
|
21664
20251
|
4585
5170
|
727
931
|
80.31 %
76.85 %
|
17.00 %
19.62 %
|
2.69 %
3.53 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34269
35333
|
25725
25054
|
7469
8857
|
1075
1422
|
75.07 %
70.91 %
|
21.80 %
25.07 %
|
3.14 %
4.02 %
|
Outlook Mail |
34480
33820
|
25998
24489
|
7379
8007
|
1103
1324
|
75.40 %
72.41 %
|
21.40 %
23.68 %
|
3.20 %
3.91 %
|
Yahoo Mail |
34226
34245
|
26740
25553
|
6481
7394
|
1005
1298
|
78.13 %
74.62 %
|
18.94 %
21.59 %
|
2.94 %
3.79 %
|
AOL Mail |
34668
35036
|
27044
25972
|
6589
7727
|
1035
1337
|
78.01 %
74.13 %
|
19.01 %
22.05 %
|
2.99 %
3.82 %
|
Mail.com |
34618
34598
|
27466
26191
|
6200
7180
|
952
1227
|
79.34 %
75.70 %
|
17.91 %
20.75 %
|
2.75 %
3.55 %
|
Yandex Mail |
34461
34445
|
26303
25144
|
7034
7959
|
1124
1342
|
76.33 %
73.00 %
|
20.41 %
23.11 %
|
3.26 %
3.90 %
|
GMX Mail |
35061
34449
|
27543
25977
|
6602
7324
|
916
1148
|
78.56 %
75.41 %
|
18.83 %
21.26 %
|
2.61 %
3.33 %
|
Zoho Mail |
34074
34359
|
27329
26314
|
5855
6862
|
890
1183
|
80.20 %
76.59 %
|
17.18 %
19.97 %
|
2.61 %
3.44 %
|
ProtonMail |
34892
34790
|
27873
26521
|
6152
7068
|
867
1201
|
79.88 %
76.23 %
|
17.63 %
20.32 %
|
2.48 %
3.45 %
|
Custom Mail |
34613
34854
|
28050
27064
|
5659
6604
|
904
1186
|
81.04 %
77.65 %
|
16.35 %
18.95 %
|
2.61 %
3.40 %
|
Compare Mailjet with other providers
Compare the email deliverability of Mailjet with other providers.
- Mailjet and ActiveCampaign comparison
- Mailjet and AWeber comparison
- Mailjet and Benchmark Email comparison
- Mailjet and CampaignMonitor comparison
- Mailjet and Clever Elements comparison
- Mailjet and CleverReach comparison
- Mailjet and Constant Contact comparison
- Mailjet and ConvertKit comparison
- Mailjet and GetResponse comparison
- Mailjet and HubSpot comparison
- Mailjet and Klick-Tipp comparison
- Mailjet and MailChimp comparison
- Mailjet and MailerLite comparison
- Mailjet and Mailify comparison
- Mailjet and Moosend comparison
- Mailjet and Newsletter2Go comparison
- Mailjet and Rapidmail comparison
- Mailjet and SendInBlue comparison
- Mailjet and SendPulse comparison