Mailjet and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Mailjet and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
113.917
113.949
|
74.963
71.091
|
36.949
39.710
|
2.005
3.148
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats SendInBlue in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
65.80 %
62.39 %
|
32.44 %
34.85 %
|
1.76 %
2.76 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8273
8813
|
5845
5942
|
2286
2630
|
142
241
|
70.65 %
67.42 %
|
27.63 %
29.84 %
|
1.72 %
2.73 %
|
Elektronics |
8684
8771
|
5674
5438
|
2864
3090
|
146
243
|
65.34 %
62.00 %
|
32.98 %
35.23 %
|
1.68 %
2.77 %
|
Entertainment |
8589
8983
|
5608
5544
|
2821
3190
|
160
249
|
65.29 %
61.72 %
|
32.84 %
35.51 %
|
1.86 %
2.77 %
|
Cosmetics & Beauty |
8792
8735
|
5777
5419
|
2863
3072
|
152
244
|
65.71 %
62.04 %
|
32.56 %
35.17 %
|
1.73 %
2.79 %
|
Food & Drink |
8947
9406
|
6275
6288
|
2515
2862
|
157
256
|
70.14 %
66.85 %
|
28.11 %
30.43 %
|
1.75 %
2.72 %
|
Home & Garden |
8872
8835
|
6247
5895
|
2467
2697
|
158
243
|
70.41 %
66.72 %
|
27.81 %
30.53 %
|
1.78 %
2.75 %
|
Finance |
8737
8472
|
5269
4842
|
3313
3397
|
155
233
|
60.31 %
57.15 %
|
37.92 %
40.10 %
|
1.77 %
2.75 %
|
Health |
8801
8826
|
5309
5022
|
3337
3561
|
155
243
|
60.32 %
56.90 %
|
37.92 %
40.35 %
|
1.76 %
2.75 %
|
Pets |
8659
8895
|
6087
5935
|
2412
2717
|
160
243
|
70.30 %
66.72 %
|
27.86 %
30.55 %
|
1.85 %
2.73 %
|
Sport & Fitness |
8727
8178
|
5729
5075
|
2849
2876
|
149
227
|
65.65 %
62.06 %
|
32.65 %
35.17 %
|
1.71 %
2.78 %
|
Job & Career |
8993
8683
|
5861
5388
|
2967
3053
|
165
242
|
65.17 %
62.05 %
|
32.99 %
35.16 %
|
1.83 %
2.79 %
|
Dating |
8654
8596
|
4813
4453
|
3691
3906
|
150
237
|
55.62 %
51.80 %
|
42.65 %
45.44 %
|
1.73 %
2.76 %
|
Other |
9189
8756
|
6469
5850
|
2564
2659
|
156
247
|
70.40 %
66.81 %
|
27.90 %
30.37 %
|
1.70 %
2.82 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11124
12119
|
6708
6872
|
4222
4910
|
194
337
|
60.30 %
56.70 %
|
37.95 %
40.51 %
|
1.74 %
2.78 %
|
Outlook Mail |
11546
10600
|
7178
6228
|
4160
4080
|
208
292
|
62.17 %
58.75 %
|
36.03 %
38.49 %
|
1.80 %
2.75 %
|
Yahoo Mail |
10991
10888
|
7347
6937
|
3455
3647
|
189
304
|
66.85 %
63.71 %
|
31.43 %
33.50 %
|
1.72 %
2.79 %
|
AOL Mail |
11571
11897
|
7795
7544
|
3574
4028
|
202
325
|
67.37 %
63.41 %
|
30.89 %
33.86 %
|
1.75 %
2.73 %
|
Mail.com |
11251
11371
|
7667
7348
|
3389
3709
|
195
314
|
68.15 %
64.62 %
|
30.12 %
32.62 %
|
1.73 %
2.76 %
|
Yandex Mail |
11384
11430
|
7400
7048
|
3792
4063
|
192
319
|
65.00 %
61.66 %
|
33.31 %
35.55 %
|
1.69 %
2.79 %
|
GMX Mail |
11769
11194
|
7533
6800
|
4024
4085
|
212
309
|
64.01 %
60.75 %
|
34.19 %
36.49 %
|
1.80 %
2.76 %
|
Zoho Mail |
11079
11196
|
7571
7238
|
3310
3652
|
198
306
|
68.34 %
64.65 %
|
29.88 %
32.62 %
|
1.79 %
2.73 %
|
ProtonMail |
11603
11640
|
7660
7320
|
3741
4002
|
202
318
|
66.02 %
62.89 %
|
32.24 %
34.38 %
|
1.74 %
2.73 %
|
Custom Mail |
11599
11614
|
8104
7756
|
3282
3534
|
213
324
|
69.87 %
66.78 %
|
28.30 %
30.43 %
|
1.84 %
2.79 %
|
Compare Mailjet with other providers
Compare the email deliverability of Mailjet with other providers.
- Mailjet and ActiveCampaign comparison
- Mailjet and AWeber comparison
- Mailjet and Benchmark Email comparison
- Mailjet and CampaignMonitor comparison
- Mailjet and Clever Elements comparison
- Mailjet and CleverReach comparison
- Mailjet and Constant Contact comparison
- Mailjet and ConvertKit comparison
- Mailjet and GetResponse comparison
- Mailjet and HubSpot comparison
- Mailjet and Klick-Tipp comparison
- Mailjet and MailChimp comparison
- Mailjet and MailerLite comparison
- Mailjet and Mailify comparison
- Mailjet and Moosend comparison
- Mailjet and Newsletter2Go comparison
- Mailjet and Rapidmail comparison
- Mailjet and SendInBlue comparison
- Mailjet and SendPulse comparison