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HubSpot and Mailjet Email Deliverability Comparison

  HubSpot
  Mailjet

In this comparison, the deliverability of HubSpot and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for HubSpot.

Emails Sent Emails Inbox Emails Spam Emails Lost
  114.189
  113.917
  75.132
  74.963
  37.023
  36.949
  2.034
  2.005

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats HubSpot in this comparison.

Inbox Rate Spam Rate Lost Rate
  65.80 %
  65.80 %
  32.42 %
  32.44 %
  1.78 %
  1.76 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8745
  8273
  6188
  5845
  2403
  2286
  154
  142
  70.76 %
  70.65 %
  27.48 %
  27.63 %
  1.76 %
  1.72 %
Elektronics
  8999
  8684
  5893
  5674
  2942
  2864
  164
  146
  65.49 %
  65.34 %
  32.69 %
  32.98 %
  1.82 %
  1.68 %
Entertainment
  8729
  8589
  5712
  5608
  2859
  2821
  158
  160
  65.44 %
  65.29 %
  32.75 %
  32.84 %
  1.81 %
  1.86 %
Cosmetics & Beauty
  8718
  8792
  5687
  5777
  2874
  2863
  157
  152
  65.23 %
  65.71 %
  32.97 %
  32.56 %
  1.80 %
  1.73 %
Food & Drink
  8595
  8947
  6044
  6275
  2393
  2515
  158
  157
  70.32 %
  70.14 %
  27.84 %
  28.11 %
  1.84 %
  1.75 %
Home & Garden
  8780
  8872
  6216
  6247
  2408
  2467
  156
  158
  70.80 %
  70.41 %
  27.43 %
  27.81 %
  1.78 %
  1.78 %
Finance
  8799
  8737
  5315
  5269
  3333
  3313
  151
  155
  60.40 %
  60.31 %
  37.88 %
  37.92 %
  1.72 %
  1.77 %
Health
  8434
  8801
  5067
  5309
  3217
  3337
  150
  155
  60.08 %
  60.32 %
  38.14 %
  37.92 %
  1.78 %
  1.76 %
Pets
  9118
  8659
  6412
  6087
  2544
  2412
  162
  160
  70.32 %
  70.30 %
  27.90 %
  27.86 %
  1.78 %
  1.85 %
Sport & Fitness
  8744
  8727
  5698
  5729
  2889
  2849
  157
  149
  65.16 %
  65.65 %
  33.04 %
  32.65 %
  1.80 %
  1.71 %
Job & Career
  8513
  8993
  5591
  5861
  2773
  2967
  149
  165
  65.68 %
  65.17 %
  32.57 %
  32.99 %
  1.75 %
  1.83 %
Dating
  9176
  8654
  5070
  4813
  3948
  3691
  158
  150
  55.25 %
  55.62 %
  43.03 %
  42.65 %
  1.72 %
  1.73 %
Other
  8839
  9189
  6239
  6469
  2440
  2564
  160
  156
  70.58 %
  70.40 %
  27.60 %
  27.90 %
  1.81 %
  1.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11734
  11124
  7020
  6708
  4506
  4222
  208
  194
  59.83 %
  60.30 %
  38.40 %
  37.95 %
  1.77 %
  1.74 %
Outlook Mail
  11765
  11546
  7286
  7178
  4269
  4160
  210
  208
  61.93 %
  62.17 %
  36.29 %
  36.03 %
  1.78 %
  1.80 %
Yahoo Mail
  11460
  10991
  7696
  7347
  3559
  3455
  205
  189
  67.16 %
  66.85 %
  31.06 %
  31.43 %
  1.79 %
  1.72 %
AOL Mail
  11373
  11571
  7651
  7795
  3518
  3574
  204
  202
  67.27 %
  67.37 %
  30.93 %
  30.89 %
  1.79 %
  1.75 %
Mail.com
  11314
  11251
  7719
  7667
  3395
  3389
  200
  195
  68.23 %
  68.15 %
  30.01 %
  30.12 %
  1.77 %
  1.73 %
Yandex Mail
  11569
  11384
  7528
  7400
  3834
  3792
  207
  192
  65.07 %
  65.00 %
  33.14 %
  33.31 %
  1.79 %
  1.69 %
GMX Mail
  11697
  11769
  7474
  7533
  4015
  4024
  208
  212
  63.90 %
  64.01 %
  34.33 %
  34.19 %
  1.78 %
  1.80 %
Zoho Mail
  11159
  11079
  7630
  7571
  3328
  3310
  201
  198
  68.38 %
  68.34 %
  29.82 %
  29.88 %
  1.80 %
  1.79 %
ProtonMail
  10961
  11603
  7271
  7660
  3497
  3741
  193
  202
  66.34 %
  66.02 %
  31.90 %
  32.24 %
  1.76 %
  1.74 %
Custom Mail
  11157
  11599
  7857
  8104
  3102
  3282
  198
  213
  70.42 %
  69.87 %
  27.80 %
  28.30 %
  1.77 %
  1.84 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.