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HubSpot and Mailjet Email Deliverability Comparison

  HubSpot
  Mailjet

In this comparison, the deliverability of HubSpot and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for HubSpot.

Emails Sent Emails Inbox Emails Spam Emails Lost
  251.301
  249.949
  189.268
  189.572
  55.071
  53.717
  6.962
  6.660

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats HubSpot in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.32 %
  75.84 %
  21.91 %
  21.49 %
  2.77 %
  2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19349
  18857
  15274
  14987
  3596
  3385
  479
  485
  78.94 %
  79.48 %
  18.58 %
  17.95 %
  2.48 %
  2.57 %
Elektronics
  19503
  19291
  14786
  14733
  4224
  4074
  493
  484
  75.81 %
  76.37 %
  21.66 %
  21.12 %
  2.53 %
  2.51 %
Entertainment
  19311
  19096
  14472
  14461
  4252
  4133
  587
  502
  74.94 %
  75.73 %
  22.02 %
  21.64 %
  3.04 %
  2.63 %
Cosmetics & Beauty
  19496
  19272
  14654
  14582
  4310
  4157
  532
  533
  75.16 %
  75.66 %
  22.11 %
  21.57 %
  2.73 %
  2.77 %
Food & Drink
  19224
  19194
  15146
  15177
  3575
  3581
  503
  436
  78.79 %
  79.07 %
  18.60 %
  18.66 %
  2.62 %
  2.27 %
Home & Garden
  19438
  19162
  15325
  15193
  3606
  3532
  507
  437
  78.84 %
  79.29 %
  18.55 %
  18.43 %
  2.61 %
  2.28 %
Finance
  19282
  19269
  13790
  13840
  4940
  4847
  552
  582
  71.52 %
  71.83 %
  25.62 %
  25.15 %
  2.86 %
  3.02 %
Health
  18920
  19359
  13673
  14051
  4708
  4764
  539
  544
  72.27 %
  72.58 %
  24.88 %
  24.61 %
  2.85 %
  2.81 %
Pets
  19513
  19097
  15207
  15036
  3819
  3591
  487
  470
  77.93 %
  78.73 %
  19.57 %
  18.80 %
  2.50 %
  2.46 %
Sport & Fitness
  19389
  19269
  14385
  14512
  4416
  4244
  588
  513
  74.19 %
  75.31 %
  22.78 %
  22.03 %
  3.03 %
  2.66 %
Job & Career
  19070
  19470
  14097
  14392
  4374
  4470
  599
  608
  73.92 %
  73.92 %
  22.94 %
  22.96 %
  3.14 %
  3.12 %
Dating
  19524
  18990
  13396
  13233
  5529
  5184
  599
  573
  68.61 %
  69.68 %
  28.32 %
  27.30 %
  3.07 %
  3.02 %
Other
  19282
  19623
  15063
  15375
  3722
  3755
  497
  493
  78.12 %
  78.35 %
  19.30 %
  19.14 %
  2.58 %
  2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than HubSpot.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25502
  24810
  18180
  17912
  6566
  6163
  756
  735
  71.29 %
  72.20 %
  25.75 %
  24.84 %
  2.96 %
  2.96 %
Outlook Mail
  25710
  25061
  18566
  18269
  6354
  6055
  790
  737
  72.21 %
  72.90 %
  24.71 %
  24.16 %
  3.07 %
  2.94 %
Yahoo Mail
  25164
  24521
  18978
  18629
  5466
  5215
  720
  677
  75.42 %
  75.97 %
  21.72 %
  21.27 %
  2.86 %
  2.76 %
AOL Mail
  24907
  25152
  18842
  19111
  5386
  5352
  679
  689
  75.65 %
  75.98 %
  21.62 %
  21.28 %
  2.73 %
  2.74 %
Mail.com
  24905
  24994
  19090
  19332
  5150
  5036
  665
  626
  76.65 %
  77.35 %
  20.68 %
  20.15 %
  2.67 %
  2.50 %
Yandex Mail
  25360
  25017
  18713
  18569
  5886
  5701
  761
  747
  73.79 %
  74.23 %
  23.21 %
  22.79 %
  3.00 %
  2.99 %
GMX Mail
  25311
  25319
  19014
  19172
  5631
  5530
  666
  617
  75.12 %
  75.72 %
  22.25 %
  21.84 %
  2.63 %
  2.44 %
Zoho Mail
  24851
  24786
  19239
  19332
  4958
  4831
  654
  623
  77.42 %
  78.00 %
  19.95 %
  19.49 %
  2.63 %
  2.51 %
ProtonMail
  24796
  25309
  19124
  19541
  5039
  5163
  633
  605
  77.13 %
  77.21 %
  20.32 %
  20.40 %
  2.55 %
  2.39 %
Custom Mail
  24795
  24980
  19522
  19705
  4635
  4671
  638
  604
  78.73 %
  78.88 %
  18.69 %
  18.70 %
  2.57 %
  2.42 %

Compare HubSpot with other providers

Compare the email deliverability of HubSpot with other providers.