Mailjet and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailjet and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
402.374 40.838	317.978 28.449	72.541 11.943	11.855 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.03 % 69.66 %	18.03 % 29.24 %	2.95 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30670 3108	25239 2310	4618 763	813 35	82.29 % 74.32 %	15.06 % 24.55 %	2.65 % 1.13 %
Elektronics	30919 3168	24656 2203	5420 930	843 35	79.74 % 69.54 %	17.53 % 29.36 %	2.73 % 1.10 %
Entertainment	30693 3097	24241 2149	5565 920	887 28	78.98 % 69.39 %	18.13 % 29.71 %	2.89 % 0.90 %
Cosmetics & Beauty	31159 3104	24594 2138	5637 928	928 38	78.93 % 68.88 %	18.09 % 29.90 %	2.98 % 1.22 %
Food & Drink	30812 2988	25245 2221	4795 729	772 38	81.93 % 74.33 %	15.56 % 24.40 %	2.51 % 1.27 %
Home & Garden	30854 3198	25334 2374	4750 790	770 34	82.11 % 74.23 %	15.40 % 24.70 %	2.50 % 1.06 %
Finance	31085 3213	23474 2065	6545 1111	1066 37	75.52 % 64.27 %	21.06 % 34.58 %	3.43 % 1.15 %
Health	30999 3194	23685 2052	6336 1109	978 33	76.41 % 64.25 %	20.44 % 34.72 %	3.15 % 1.03 %
Pets	31061 3075	25271 2277	4950 768	840 30	81.36 % 74.05 %	15.94 % 24.98 %	2.70 % 0.98 %
Sport & Fitness	31085 3244	24297 2247	5833 961	955 36	78.16 % 69.27 %	18.76 % 29.62 %	3.07 % 1.11 %
Job & Career	30965 3038	23774 2106	6120 898	1071 34	76.78 % 69.32 %	19.76 % 29.56 %	3.46 % 1.12 %
Dating	30788 3120	22845 1854	6891 1226	1052 40	74.20 % 59.42 %	22.38 % 39.29 %	3.42 % 1.28 %
Other	31284 3291	25323 2453	5081 810	880 28	80.95 % 74.54 %	16.24 % 24.61 %	2.81 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39826 3918	30255 2512	8276 1366	1295 40	75.97 % 64.11 %	20.78 % 34.86 %	3.25 % 1.02 %
Outlook Mail	40068 4078	30568 2660	8174 1375	1326 43	76.29 % 65.23 %	20.40 % 33.72 %	3.31 % 1.05 %
Yahoo Mail	39662 4200	31283 2966	7182 1187	1197 47	78.87 % 70.62 %	18.11 % 28.26 %	3.02 % 1.12 %
AOL Mail	40201 4366	31662 3106	7323 1213	1216 47	78.76 % 71.14 %	18.22 % 27.78 %	3.02 % 1.08 %
Mail.com	40135 4218	32138 3033	6875 1137	1122 48	80.07 % 71.91 %	17.13 % 26.96 %	2.80 % 1.14 %
Yandex Mail	39980 4051	30812 2782	7813 1223	1355 46	77.07 % 68.67 %	19.54 % 30.19 %	3.39 % 1.14 %
GMX Mail	40651 4002	32346 2712	7221 1243	1084 47	79.57 % 67.77 %	17.76 % 31.06 %	2.67 % 1.17 %
Zoho Mail	39466 3898	31934 2817	6459 1038	1073 43	80.92 % 72.27 %	16.37 % 26.63 %	2.72 % 1.10 %
ProtonMail	40312 3953	32539 2797	6725 1112	1048 44	80.72 % 70.76 %	16.68 % 28.13 %	2.60 % 1.11 %
Custom Mail	40011 4154	32715 3064	6229 1049	1067 41	81.77 % 73.76 %	15.57 % 25.25 %	2.67 % 0.99 %
iCloud Mail	696	557	115	24	80.03 % %	16.52 % %	3.45 % %
Tuta	700	598	78	24	85.43 % %	11.14 % %	3.43 % %
Juno.com	666	571	71	24	85.74 % %	10.66 % %	3.60 % %

Compare Mailjet with other providers

Compare the email deliverability of Mailjet with other providers.