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Benchmark Email and Mailjet Email Deliverability Comparison

  Benchmark Email
  Mailjet

In this comparison, the deliverability of Benchmark Email and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  251.295
  249.949
  181.570
  189.572
  60.332
  53.717
  9.393
  6.660

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.25 %
  75.84 %
  24.01 %
  21.49 %
  3.74 %
  2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19183
  18857
  14501
  14987
  3981
  3385
  701
  485
  75.59 %
  79.48 %
  20.75 %
  17.95 %
  3.65 %
  2.57 %
Elektronics
  19654
  19291
  14193
  14733
  4731
  4074
  730
  484
  72.21 %
  76.37 %
  24.07 %
  21.12 %
  3.71 %
  2.51 %
Entertainment
  18893
  19096
  13676
  14461
  4522
  4133
  695
  502
  72.39 %
  75.73 %
  23.93 %
  21.64 %
  3.68 %
  2.63 %
Cosmetics & Beauty
  19187
  19272
  13834
  14582
  4634
  4157
  719
  533
  72.10 %
  75.66 %
  24.15 %
  21.57 %
  3.75 %
  2.77 %
Food & Drink
  19395
  19194
  14685
  15177
  4042
  3581
  668
  436
  75.72 %
  79.07 %
  20.84 %
  18.66 %
  3.44 %
  2.27 %
Home & Garden
  19402
  19162
  14745
  15193
  4010
  3532
  647
  437
  76.00 %
  79.29 %
  20.67 %
  18.43 %
  3.33 %
  2.28 %
Finance
  19356
  19269
  13210
  13840
  5374
  4847
  772
  582
  68.25 %
  71.83 %
  27.76 %
  25.15 %
  3.99 %
  3.02 %
Health
  20070
  19359
  13826
  14051
  5470
  4764
  774
  544
  68.89 %
  72.58 %
  27.25 %
  24.61 %
  3.86 %
  2.81 %
Pets
  19339
  19097
  14505
  15036
  4153
  3591
  681
  470
  75.00 %
  78.73 %
  21.47 %
  18.80 %
  3.52 %
  2.46 %
Sport & Fitness
  18829
  19269
  13500
  14512
  4609
  4244
  720
  513
  71.70 %
  75.31 %
  24.48 %
  22.03 %
  3.82 %
  2.66 %
Job & Career
  19483
  19470
  13705
  14392
  4940
  4470
  838
  608
  70.34 %
  73.92 %
  25.36 %
  22.96 %
  4.30 %
  3.12 %
Dating
  19144
  18990
  12708
  13233
  5706
  5184
  730
  573
  66.38 %
  69.68 %
  29.81 %
  27.30 %
  3.81 %
  3.02 %
Other
  19360
  19623
  14482
  15375
  4160
  3755
  718
  493
  74.80 %
  78.35 %
  21.49 %
  19.14 %
  3.71 %
  2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  24936
  24810
  17126
  17912
  6792
  6163
  1018
  735
  68.68 %
  72.20 %
  27.24 %
  24.84 %
  4.08 %
  2.96 %
Outlook Mail
  25476
  25061
  17594
  18269
  6864
  6055
  1018
  737
  69.06 %
  72.90 %
  26.94 %
  24.16 %
  4.00 %
  2.94 %
Yahoo Mail
  25025
  24521
  18161
  18629
  5914
  5215
  950
  677
  72.57 %
  75.97 %
  23.63 %
  21.27 %
  3.80 %
  2.76 %
AOL Mail
  25196
  25152
  18226
  19111
  6014
  5352
  956
  689
  72.34 %
  75.98 %
  23.87 %
  21.28 %
  3.79 %
  2.74 %
Mail.com
  25354
  24994
  18638
  19332
  5798
  5036
  918
  626
  73.51 %
  77.35 %
  22.87 %
  20.15 %
  3.62 %
  2.50 %
Yandex Mail
  25140
  25017
  17769
  18569
  6378
  5701
  993
  747
  70.68 %
  74.23 %
  25.37 %
  22.79 %
  3.95 %
  2.99 %
GMX Mail
  25275
  25319
  18283
  19172
  6121
  5530
  871
  617
  72.34 %
  75.72 %
  24.22 %
  21.84 %
  3.45 %
  2.44 %
Zoho Mail
  24954
  24786
  18499
  19332
  5542
  4831
  913
  623
  74.13 %
  78.00 %
  22.21 %
  19.49 %
  3.66 %
  2.51 %
ProtonMail
  24950
  25309
  18386
  19541
  5685
  5163
  879
  605
  73.69 %
  77.21 %
  22.79 %
  20.40 %
  3.52 %
  2.39 %
Custom Mail
  24989
  24980
  18888
  19705
  5224
  4671
  877
  604
  75.59 %
  78.88 %
  20.91 %
  18.70 %
  3.51 %
  2.42 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.