ConvertKit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
284.444 284.233	212.407 218.513	62.332 57.895	9.705 7.825

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.67 % 76.88 %	21.91 % 20.37 %	3.41 % 2.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21868 21566	17064 17354	4118 3666	686 546	78.03 % 80.47 %	18.83 % 17.00 %	3.14 % 2.53 %
Elektronics	22119 21927	16604 16980	4796 4372	719 575	75.07 % 77.44 %	21.68 % 19.94 %	3.25 % 2.62 %
Entertainment	21779 21737	16207 16691	4820 4457	752 589	74.42 % 76.79 %	22.13 % 20.50 %	3.45 % 2.71 %
Cosmetics & Beauty	22054 21972	16428 16855	4885 4488	741 629	74.49 % 76.71 %	22.15 % 20.43 %	3.36 % 2.86 %
Food & Drink	22120 21824	17161 17472	4269 3850	690 502	77.58 % 80.06 %	19.30 % 17.64 %	3.12 % 2.30 %
Home & Garden	21644 21808	16910 17496	4073 3804	661 508	78.13 % 80.23 %	18.82 % 17.44 %	3.05 % 2.33 %
Finance	21777 21853	15452 15932	5518 5219	807 702	70.96 % 72.91 %	25.34 % 23.88 %	3.71 % 3.21 %
Health	21854 21841	15668 16103	5399 5096	787 642	71.69 % 73.73 %	24.70 % 23.33 %	3.60 % 2.94 %
Pets	21978 21770	16988 17328	4280 3888	710 554	77.30 % 79.60 %	19.47 % 17.86 %	3.23 % 2.54 %
Sport & Fitness	21974 21969	16197 16767	4983 4602	794 600	73.71 % 76.32 %	22.68 % 20.95 %	3.61 % 2.73 %
Job & Career	21974 22028	16067 16481	5078 4836	829 711	73.12 % 74.82 %	23.11 % 21.95 %	3.77 % 3.23 %
Dating	21772 21685	15008 15423	5923 5567	841 695	68.93 % 71.12 %	27.20 % 25.67 %	3.86 % 3.20 %
Other	21531 22253	16653 17631	4190 4050	688 572	77.34 % 79.23 %	19.46 % 18.20 %	3.20 % 2.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28307 28152	20153 20683	7101 6617	1053 852	71.19 % 73.47 %	25.09 % 23.50 %	3.72 % 3.03 %
Outlook Mail	28234 28503	20273 21095	6889 6541	1072 867	71.80 % 74.01 %	24.40 % 22.95 %	3.80 % 3.04 %
Yahoo Mail	29114 28026	21734 21546	6388 5672	992 808	74.65 % 76.88 %	21.94 % 20.24 %	3.41 % 2.88 %
AOL Mail	28451 28541	21250 21939	6225 5790	976 812	74.69 % 76.87 %	21.88 % 20.29 %	3.43 % 2.85 %
Mail.com	27615 28499	21041 22296	5658 5457	916 746	76.19 % 78.23 %	20.49 % 19.15 %	3.32 % 2.62 %
Yandex Mail	27584 28371	20199 21312	6365 6171	1020 888	73.23 % 75.12 %	23.07 % 21.75 %	3.70 % 3.13 %
GMX Mail	28796 28836	21517 22195	6340 5914	939 727	74.72 % 76.97 %	22.02 % 20.51 %	3.26 % 2.52 %
Zoho Mail	29084 28065	22167 22164	5968 5190	949 711	76.22 % 78.97 %	20.52 % 18.49 %	3.26 % 2.53 %
ProtonMail	28370 28759	21583 22542	5893 5511	894 706	76.08 % 78.38 %	20.77 % 19.16 %	3.15 % 2.45 %
Custom Mail	28889 28481	22490 22741	5505 5032	894 708	77.85 % 79.85 %	19.06 % 17.67 %	3.09 % 2.49 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.