ConvertKit and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of ConvertKit and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailjet than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.851 222.718	161.920 166.851	53.607 50.181	7.324 5.686

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailjet beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
72.66 % 74.92 %	24.06 % 22.53 %	3.29 % 2.55 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailjet is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17227 16621	13154 13070	3555 3139	518 412	76.36 % 78.64 %	20.64 % 18.89 %	3.01 % 2.48 %
Elektronics	17346 17097	12609 12881	4167 3811	570 405	72.69 % 75.34 %	24.02 % 22.29 %	3.29 % 2.37 %
Entertainment	16893 17071	12220 12762	4122 3867	551 442	72.34 % 74.76 %	24.40 % 22.65 %	3.26 % 2.59 %
Cosmetics & Beauty	17352 17236	12573 12896	4213 3893	566 447	72.46 % 74.82 %	24.28 % 22.59 %	3.26 % 2.59 %
Food & Drink	17410 17145	13177 13407	3693 3355	540 383	75.69 % 78.20 %	21.21 % 19.57 %	3.10 % 2.23 %
Home & Garden	16881 17053	12873 13385	3495 3296	513 372	76.26 % 78.49 %	20.70 % 19.33 %	3.04 % 2.18 %
Finance	17177 17172	11801 12144	4778 4530	598 498	68.70 % 70.72 %	27.82 % 26.38 %	3.48 % 2.90 %
Health	17037 17191	11801 12275	4659 4453	577 463	69.27 % 71.40 %	27.35 % 25.90 %	3.39 % 2.69 %
Pets	17285 17092	13102 13319	3653 3356	530 417	75.80 % 77.93 %	21.13 % 19.63 %	3.07 % 2.44 %
Sport & Fitness	17248 17187	12375 12804	4267 3954	606 429	71.75 % 74.50 %	24.74 % 23.01 %	3.51 % 2.50 %
Job & Career	17082 17387	12193 12704	4277 4160	612 523	71.38 % 73.07 %	25.04 % 23.93 %	3.58 % 3.01 %
Dating	17068 16932	11280 11599	5159 4867	629 466	66.09 % 68.50 %	30.23 % 28.74 %	3.69 % 2.75 %
Other	16845 17534	12762 13605	3569 3500	514 429	75.76 % 77.59 %	21.19 % 19.96 %	3.05 % 2.45 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailjet is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22266 22149	15315 15754	6137 5769	814 626	68.78 % 71.13 %	27.56 % 26.05 %	3.66 % 2.83 %
Outlook Mail	22185 22340	15468 16069	5932 5650	785 621	69.72 % 71.93 %	26.74 % 25.29 %	3.54 % 2.78 %
Yahoo Mail	22773 21830	16600 16397	5440 4847	733 586	72.89 % 75.11 %	23.89 % 22.20 %	3.22 % 2.68 %
AOL Mail	22211 22403	16183 16829	5289 4978	739 596	72.86 % 75.12 %	23.81 % 22.22 %	3.33 % 2.66 %
Mail.com	21414 22277	15941 17054	4797 4688	676 535	74.44 % 76.55 %	22.40 % 21.04 %	3.16 % 2.40 %
Yandex Mail	21568 22342	15407 16400	5408 5312	753 630	71.43 % 73.40 %	25.07 % 23.78 %	3.49 % 2.82 %
GMX Mail	22685 22593	16406 16853	5547 5205	732 535	72.32 % 74.59 %	24.45 % 23.04 %	3.23 % 2.37 %
Zoho Mail	22923 21966	17022 16944	5178 4497	723 525	74.26 % 77.14 %	22.59 % 20.47 %	3.15 % 2.39 %
ProtonMail	22211 22545	16394 17173	5136 4859	681 513	73.81 % 76.17 %	23.12 % 21.55 %	3.07 % 2.28 %
Custom Mail	22615 22273	17184 17378	4743 4376	688 519	75.98 % 78.02 %	20.97 % 19.65 %	3.04 % 2.33 %

Compare ConvertKit with other providers

Compare the email deliverability of ConvertKit with other providers.