CampaignMonitor and Mailjet Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.233
304.721
|
240.111
235.814
|
56.844
60.351
|
8.278
8.556
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.66 %
77.39 %
|
18.62 %
19.81 %
|
2.71 %
2.81 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23227
23130
|
19074
18714
|
3613
3819
|
540
597
|
82.12 %
80.91 %
|
15.56 %
16.51 %
|
2.32 %
2.58 %
|
Elektronics |
23725
23500
|
18817
18333
|
4303
4551
|
605
616
|
79.31 %
78.01 %
|
18.14 %
19.37 %
|
2.55 %
2.62 %
|
Entertainment |
23520
23338
|
18475
18045
|
4434
4649
|
611
644
|
78.55 %
77.32 %
|
18.85 %
19.92 %
|
2.60 %
2.76 %
|
Cosmetics & Beauty |
23750
23538
|
18565
18177
|
4522
4675
|
663
686
|
78.17 %
77.22 %
|
19.04 %
19.86 %
|
2.79 %
2.91 %
|
Food & Drink |
23871
23352
|
19510
18800
|
3787
4004
|
574
548
|
81.73 %
80.51 %
|
15.86 %
17.15 %
|
2.40 %
2.35 %
|
Home & Garden |
23219
23363
|
19056
18837
|
3626
3962
|
537
564
|
82.07 %
80.63 %
|
15.62 %
16.96 %
|
2.31 %
2.41 %
|
Finance |
23314
23452
|
17508
17247
|
5089
5441
|
717
764
|
75.10 %
73.54 %
|
21.83 %
23.20 %
|
3.08 %
3.26 %
|
Health |
23589
23483
|
17880
17474
|
5011
5312
|
698
697
|
75.80 %
74.41 %
|
21.24 %
22.62 %
|
2.96 %
2.97 %
|
Pets |
23448
23319
|
18968
18649
|
3851
4059
|
629
611
|
80.89 %
79.97 %
|
16.42 %
17.41 %
|
2.68 %
2.62 %
|
Sport & Fitness |
23432
23619
|
18207
18133
|
4541
4821
|
684
665
|
77.70 %
76.77 %
|
19.38 %
20.41 %
|
2.92 %
2.82 %
|
Job & Career |
23276
23541
|
17892
17729
|
4669
5046
|
715
766
|
76.87 %
75.31 %
|
20.06 %
21.43 %
|
3.07 %
3.25 %
|
Dating |
23415
23280
|
17156
16724
|
5585
5791
|
674
765
|
73.27 %
71.84 %
|
23.85 %
24.88 %
|
2.88 %
3.29 %
|
Other |
23447
23806
|
19003
18952
|
3813
4221
|
631
633
|
81.05 %
79.61 %
|
16.26 %
17.73 %
|
2.69 %
2.66 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30910
30211
|
23144
22384
|
6823
6893
|
943
934
|
74.88 %
74.09 %
|
22.07 %
22.82 %
|
3.05 %
3.09 %
|
Outlook Mail |
30396
30578
|
23150
22794
|
6343
6826
|
903
958
|
76.16 %
74.54 %
|
20.87 %
22.32 %
|
2.97 %
3.13 %
|
Yahoo Mail |
30672
30063
|
24120
23256
|
5711
5931
|
841
876
|
78.64 %
77.36 %
|
18.62 %
19.73 %
|
2.74 %
2.91 %
|
AOL Mail |
30336
30675
|
23874
23727
|
5632
6060
|
830
888
|
78.70 %
77.35 %
|
18.57 %
19.76 %
|
2.74 %
2.89 %
|
Mail.com |
30306
30480
|
24235
23979
|
5287
5688
|
784
813
|
79.97 %
78.67 %
|
17.45 %
18.66 %
|
2.59 %
2.67 %
|
Yandex Mail |
30483
30459
|
23448
23029
|
6095
6461
|
940
969
|
76.92 %
75.61 %
|
19.99 %
21.21 %
|
3.08 %
3.18 %
|
GMX Mail |
30276
30901
|
23956
23973
|
5543
6138
|
777
790
|
79.13 %
77.58 %
|
18.31 %
19.86 %
|
2.57 %
2.56 %
|
Zoho Mail |
30849
30069
|
24785
23870
|
5285
5412
|
779
787
|
80.34 %
79.38 %
|
17.13 %
18.00 %
|
2.53 %
2.62 %
|
ProtonMail |
30920
30827
|
24776
24355
|
5390
5716
|
754
756
|
80.13 %
79.01 %
|
17.43 %
18.54 %
|
2.44 %
2.45 %
|
Custom Mail |
30085
30458
|
24623
24447
|
4735
5226
|
727
785
|
81.84 %
80.26 %
|
15.74 %
17.16 %
|
2.42 %
2.58 %
|
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