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CampaignMonitor and Mailjet Email Deliverability Comparison

  CampaignMonitor
  Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent Emails Inbox Emails Spam Emails Lost
  366.601
  365.904
  291.978
  287.367
  64.293
  67.971
  10.330
  10.566

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.64 %
  78.54 %
  17.54 %
  18.58 %
  2.82 %
  2.89 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28030
  27828
  23238
  22792
  4106
  4312
  686
  724
  82.90 %
  81.90 %
  14.65 %
  15.50 %
  2.45 %
  2.60 %
Elektronics
  28408
  28103
  22822
  22262
  4835
  5085
  751
  756
  80.34 %
  79.22 %
  17.02 %
  18.09 %
  2.64 %
  2.69 %
Entertainment
  28408
  27999
  22632
  21982
  5023
  5229
  753
  788
  79.67 %
  78.51 %
  17.68 %
  18.68 %
  2.65 %
  2.81 %
Cosmetics & Beauty
  28338
  28315
  22442
  22191
  5081
  5279
  815
  845
  79.19 %
  78.37 %
  17.93 %
  18.64 %
  2.88 %
  2.98 %
Food & Drink
  28615
  28020
  23634
  22840
  4266
  4494
  715
  686
  82.59 %
  81.51 %
  14.91 %
  16.04 %
  2.50 %
  2.45 %
Home & Garden
  27964
  27988
  23162
  22854
  4113
  4448
  689
  686
  82.83 %
  81.66 %
  14.71 %
  15.89 %
  2.46 %
  2.45 %
Finance
  27848
  28246
  21203
  21177
  5743
  6135
  902
  934
  76.14 %
  74.97 %
  20.62 %
  21.72 %
  3.24 %
  3.31 %
Health
  28353
  28146
  21861
  21340
  5633
  5942
  859
  864
  77.10 %
  75.82 %
  19.87 %
  21.11 %
  3.03 %
  3.07 %
Pets
  28276
  28232
  23081
  22841
  4395
  4630
  800
  761
  81.63 %
  80.90 %
  15.54 %
  16.40 %
  2.83 %
  2.70 %
Sport & Fitness
  28185
  28230
  22160
  21948
  5167
  5442
  858
  840
  78.62 %
  77.75 %
  18.33 %
  19.28 %
  3.04 %
  2.98 %
Job & Career
  27944
  28196
  21705
  21531
  5339
  5720
  900
  945
  77.67 %
  76.36 %
  19.11 %
  20.29 %
  3.22 %
  3.35 %
Dating
  28185
  27980
  21089
  20548
  6259
  6480
  837
  952
  74.82 %
  73.44 %
  22.21 %
  23.16 %
  2.97 %
  3.40 %
Other
  28047
  28621
  22949
  23061
  4333
  4775
  765
  785
  81.82 %
  80.57 %
  15.45 %
  16.68 %
  2.73 %
  2.74 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  36943
  36359
  28104
  27445
  7662
  7767
  1177
  1147
  76.07 %
  75.48 %
  20.74 %
  21.36 %
  3.19 %
  3.15 %
Outlook Mail
  36602
  36566
  28249
  27721
  7205
  7671
  1148
  1174
  77.18 %
  75.81 %
  19.68 %
  20.98 %
  3.14 %
  3.21 %
Yahoo Mail
  36814
  36328
  29273
  28487
  6504
  6756
  1037
  1085
  79.52 %
  78.42 %
  17.67 %
  18.60 %
  2.82 %
  2.99 %
AOL Mail
  36290
  36746
  28837
  28789
  6403
  6865
  1050
  1092
  79.46 %
  78.35 %
  17.64 %
  18.68 %
  2.89 %
  2.97 %
Mail.com
  36551
  36648
  29548
  29183
  6026
  6443
  977
  1022
  80.84 %
  79.63 %
  16.49 %
  17.58 %
  2.67 %
  2.79 %
Yandex Mail
  36740
  36524
  28615
  27985
  6961
  7327
  1164
  1212
  77.89 %
  76.62 %
  18.95 %
  20.06 %
  3.17 %
  3.32 %
GMX Mail
  36247
  37116
  29076
  29311
  6195
  6831
  976
  974
  80.22 %
  78.97 %
  17.09 %
  18.40 %
  2.69 %
  2.62 %
Zoho Mail
  36980
  36108
  30044
  29070
  5956
  6083
  980
  955
  81.24 %
  80.51 %
  16.11 %
  16.85 %
  2.65 %
  2.64 %
ProtonMail
  37119
  36888
  30183
  29596
  6015
  6358
  921
  934
  81.31 %
  80.23 %
  16.20 %
  17.24 %
  2.48 %
  2.53 %
Custom Mail
  36315
  36621
  30049
  29780
  5366
  5870
  900
  971
  82.75 %
  81.32 %
  14.78 %
  16.03 %
  2.48 %
  2.65 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.