CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
188.845 188.495	141.620 138.028	42.911 45.974	4.314 4.493

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.99 % 73.23 %	22.72 % 24.39 %	2.28 % 2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14272 14080	11257 10878	2722 2872	293 330	78.87 % 77.26 %	19.07 % 20.40 %	2.05 % 2.34 %
Elektronics	14666 14443	11028 10611	3304 3506	334 326	75.19 % 73.47 %	22.53 % 24.27 %	2.28 % 2.26 %
Entertainment	14530 14390	10875 10490	3341 3537	314 363	74.85 % 72.90 %	22.99 % 24.58 %	2.16 % 2.52 %
Cosmetics & Beauty	14778 14612	10998 10701	3435 3569	345 342	74.42 % 73.23 %	23.24 % 24.43 %	2.33 % 2.34 %
Food & Drink	14946 14512	11746 11122	2889 3081	311 309	78.59 % 76.64 %	19.33 % 21.23 %	2.08 % 2.13 %
Home & Garden	14432 14461	11400 11122	2747 3030	285 309	78.99 % 76.91 %	19.03 % 20.95 %	1.97 % 2.14 %
Finance	14331 14432	10145 9920	3824 4128	362 384	70.79 % 68.74 %	26.68 % 28.60 %	2.53 % 2.66 %
Health	14578 14600	10355 10127	3852 4109	371 364	71.03 % 69.36 %	26.42 % 28.14 %	2.54 % 2.49 %
Pets	14488 14481	11299 11085	2858 3063	331 333	77.99 % 76.55 %	19.73 % 21.15 %	2.28 % 2.30 %
Sport & Fitness	14439 14570	10724 10634	3361 3607	354 329	74.27 % 72.99 %	23.28 % 24.76 %	2.45 % 2.26 %
Job & Career	14313 14722	10549 10535	3405 3782	359 405	73.70 % 71.56 %	23.79 % 25.69 %	2.51 % 2.75 %
Dating	14555 14304	9860 9459	4351 4493	344 352	67.74 % 66.13 %	29.89 % 31.41 %	2.36 % 2.46 %
Other	14517 14888	11384 11344	2822 3197	311 347	78.42 % 76.20 %	19.44 % 21.47 %	2.14 % 2.33 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	19251 18727	13558 12947	5228 5289	465 491	70.43 % 69.14 %	27.16 % 28.24 %	2.42 % 2.62 %
Outlook Mail	18615 18938	13456 13274	4727 5177	432 487	72.29 % 70.09 %	25.39 % 27.34 %	2.32 % 2.57 %
Yahoo Mail	19018 18409	14341 13553	4237 4403	440 453	75.41 % 73.62 %	22.28 % 23.92 %	2.31 % 2.46 %
AOL Mail	18986 19052	14362 14047	4185 4542	439 463	75.65 % 73.73 %	22.04 % 23.84 %	2.31 % 2.43 %
Mail.com	18645 18843	14288 14142	3923 4278	434 423	76.63 % 75.05 %	21.04 % 22.70 %	2.33 % 2.24 %
Yandex Mail	18957 18855	13974 13543	4507 4824	476 488	73.71 % 71.83 %	23.77 % 25.58 %	2.51 % 2.59 %
GMX Mail	18552 19217	13846 13953	4291 4829	415 435	74.63 % 72.61 %	23.13 % 25.13 %	2.24 % 2.26 %
Zoho Mail	19167 18515	14730 13973	4032 4113	405 429	76.85 % 75.47 %	21.04 % 22.21 %	2.11 % 2.32 %
ProtonMail	19273 19032	14626 14130	4222 4493	425 409	75.89 % 74.24 %	21.91 % 23.61 %	2.21 % 2.15 %
Custom Mail	18381 18907	14439 14466	3559 4026	383 415	78.55 % 76.51 %	19.36 % 21.29 %	2.08 % 2.19 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.