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CampaignMonitor and Mailjet Email Deliverability Comparison

  CampaignMonitor
  Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.914
  222.718
  170.448
  166.851
  46.967
  50.181
  5.499
  5.686

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%) Spam (%) Lost (%)
  76.46 %
  74.92 %
  21.07 %
  22.53 %
  2.47 %
  2.55 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  16861
  16621
  13525
  13070
  2977
  3139
  359
  412
  80.21 %
  78.64 %
  17.66 %
  18.89 %
  2.13 %
  2.48 %
Elektronics
  17340
  17097
  13309
  12881
  3600
  3811
  431
  405
  76.75 %
  75.34 %
  20.76 %
  22.29 %
  2.49 %
  2.37 %
Entertainment
  17152
  17071
  13093
  12762
  3656
  3867
  403
  442
  76.34 %
  74.76 %
  21.32 %
  22.65 %
  2.35 %
  2.59 %
Cosmetics & Beauty
  17403
  17236
  13217
  12896
  3753
  3893
  433
  447
  75.95 %
  74.82 %
  21.57 %
  22.59 %
  2.49 %
  2.59 %
Food & Drink
  17588
  17145
  14042
  13407
  3151
  3355
  395
  383
  79.84 %
  78.20 %
  17.92 %
  19.57 %
  2.25 %
  2.23 %
Home & Garden
  17033
  17053
  13662
  13385
  3004
  3296
  367
  372
  80.21 %
  78.49 %
  17.64 %
  19.33 %
  2.15 %
  2.18 %
Finance
  16977
  17172
  12299
  12144
  4197
  4530
  481
  498
  72.45 %
  70.72 %
  24.72 %
  26.38 %
  2.83 %
  2.90 %
Health
  17169
  17191
  12528
  12275
  4185
  4453
  456
  463
  72.97 %
  71.40 %
  24.38 %
  25.90 %
  2.66 %
  2.69 %
Pets
  17110
  17092
  13535
  13319
  3150
  3356
  425
  417
  79.11 %
  77.93 %
  18.41 %
  19.63 %
  2.48 %
  2.44 %
Sport & Fitness
  17069
  17187
  12911
  12804
  3709
  3954
  449
  429
  75.64 %
  74.50 %
  21.73 %
  23.01 %
  2.63 %
  2.50 %
Job & Career
  16912
  17387
  12685
  12704
  3763
  4160
  464
  523
  75.01 %
  73.07 %
  22.25 %
  23.93 %
  2.74 %
  3.01 %
Dating
  17204
  16932
  12053
  11599
  4717
  4867
  434
  466
  70.06 %
  68.50 %
  27.42 %
  28.74 %
  2.52 %
  2.75 %
Other
  17096
  17534
  13589
  13605
  3105
  3500
  402
  429
  79.49 %
  77.59 %
  18.16 %
  19.96 %
  2.35 %
  2.45 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22704
  22149
  16388
  15754
  5695
  5769
  621
  626
  72.18 %
  71.13 %
  25.08 %
  26.05 %
  2.74 %
  2.83 %
Outlook Mail
  22192
  22340
  16389
  16069
  5217
  5650
  586
  621
  73.85 %
  71.93 %
  23.51 %
  25.29 %
  2.64 %
  2.78 %
Yahoo Mail
  22315
  21830
  17120
  16397
  4649
  4847
  546
  586
  76.72 %
  75.11 %
  20.83 %
  22.20 %
  2.45 %
  2.68 %
AOL Mail
  22248
  22403
  17095
  16829
  4599
  4978
  554
  596
  76.84 %
  75.12 %
  20.67 %
  22.22 %
  2.49 %
  2.66 %
Mail.com
  22045
  22277
  17180
  17054
  4322
  4688
  543
  535
  77.93 %
  76.55 %
  19.61 %
  21.04 %
  2.46 %
  2.40 %
Yandex Mail
  22301
  22342
  16731
  16400
  4961
  5312
  609
  630
  75.02 %
  73.40 %
  22.25 %
  23.78 %
  2.73 %
  2.82 %
GMX Mail
  22014
  22593
  16836
  16853
  4660
  5205
  518
  535
  76.48 %
  74.59 %
  21.17 %
  23.04 %
  2.35 %
  2.37 %
Zoho Mail
  22627
  21966
  17709
  16944
  4402
  4497
  516
  525
  78.26 %
  77.14 %
  19.45 %
  20.47 %
  2.28 %
  2.39 %
ProtonMail
  22625
  22545
  17537
  17173
  4562
  4859
  526
  513
  77.51 %
  76.17 %
  20.16 %
  21.55 %
  2.32 %
  2.28 %
Custom Mail
  21843
  22273
  17463
  17378
  3900
  4376
  480
  519
  79.95 %
  78.02 %
  17.85 %
  19.65 %
  2.20 %
  2.33 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.