CampaignMonitor and Mailjet Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
277.576
277.264
|
216.803
212.611
|
53.479
57.052
|
7.294
7.601
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.11 %
76.68 %
|
19.27 %
20.58 %
|
2.63 %
2.74 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21075
21015
|
17211
16870
|
3393
3609
|
471
536
|
81.67 %
80.28 %
|
16.10 %
17.17 %
|
2.23 %
2.55 %
|
Elektronics |
21556
21400
|
16954
16534
|
4058
4311
|
544
555
|
78.65 %
77.26 %
|
18.83 %
20.14 %
|
2.52 %
2.59 %
|
Entertainment |
21410
21202
|
16699
16233
|
4175
4392
|
536
577
|
78.00 %
76.56 %
|
19.50 %
20.72 %
|
2.50 %
2.72 %
|
Cosmetics & Beauty |
21636
21440
|
16787
16408
|
4260
4423
|
589
609
|
77.59 %
76.53 %
|
19.69 %
20.63 %
|
2.72 %
2.84 %
|
Food & Drink |
21711
21295
|
17639
17010
|
3563
3798
|
509
487
|
81.24 %
79.88 %
|
16.41 %
17.84 %
|
2.34 %
2.29 %
|
Home & Garden |
21209
21307
|
17300
17052
|
3426
3756
|
483
499
|
81.57 %
80.03 %
|
16.15 %
17.63 %
|
2.28 %
2.34 %
|
Finance |
21192
21333
|
15777
15514
|
4787
5145
|
628
674
|
74.45 %
72.72 %
|
22.59 %
24.12 %
|
2.96 %
3.16 %
|
Health |
21453
21306
|
16104
15660
|
4731
5025
|
618
621
|
75.07 %
73.50 %
|
22.05 %
23.58 %
|
2.88 %
2.91 %
|
Pets |
21214
21194
|
17066
16833
|
3598
3822
|
550
539
|
80.45 %
79.42 %
|
16.96 %
18.03 %
|
2.59 %
2.54 %
|
Sport & Fitness |
21345
21422
|
16490
16305
|
4263
4531
|
592
586
|
77.25 %
76.11 %
|
19.97 %
21.15 %
|
2.77 %
2.74 %
|
Job & Career |
21119
21507
|
16133
16052
|
4361
4762
|
625
693
|
76.39 %
74.64 %
|
20.65 %
22.14 %
|
2.96 %
3.22 %
|
Dating |
21269
21133
|
15405
14975
|
5277
5489
|
587
669
|
72.43 %
70.86 %
|
24.81 %
25.97 %
|
2.76 %
3.17 %
|
Other |
21387
21710
|
17238
17165
|
3587
3989
|
562
556
|
80.60 %
79.06 %
|
16.77 %
18.37 %
|
2.63 %
2.56 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28128
27468
|
20863
20119
|
6442
6524
|
823
825
|
74.17 %
73.25 %
|
22.90 %
23.75 %
|
2.93 %
3.00 %
|
Outlook Mail |
27603
27818
|
20868
20526
|
5954
6446
|
781
846
|
75.60 %
73.79 %
|
21.57 %
23.17 %
|
2.83 %
3.04 %
|
Yahoo Mail |
27847
27323
|
21769
20963
|
5346
5581
|
732
779
|
78.17 %
76.72 %
|
19.20 %
20.43 %
|
2.63 %
2.85 %
|
AOL Mail |
27610
27833
|
21602
21344
|
5276
5698
|
732
791
|
78.24 %
76.69 %
|
19.11 %
20.47 %
|
2.65 %
2.84 %
|
Mail.com |
27506
27830
|
21844
21732
|
4955
5375
|
707
723
|
79.42 %
78.09 %
|
18.01 %
19.31 %
|
2.57 %
2.60 %
|
Yandex Mail |
27794
27676
|
21262
20741
|
5714
6075
|
818
860
|
76.50 %
74.94 %
|
20.56 %
21.95 %
|
2.94 %
3.11 %
|
GMX Mail |
27481
28130
|
21548
21589
|
5235
5837
|
698
704
|
78.41 %
76.75 %
|
19.05 %
20.75 %
|
2.54 %
2.50 %
|
Zoho Mail |
28123
27384
|
22447
21572
|
4991
5119
|
685
693
|
79.82 %
78.78 %
|
17.75 %
18.69 %
|
2.44 %
2.53 %
|
ProtonMail |
28147
28068
|
22353
21933
|
5115
5442
|
679
693
|
79.42 %
78.14 %
|
18.17 %
19.39 %
|
2.41 %
2.47 %
|
Custom Mail |
27337
27734
|
22247
22092
|
4451
4955
|
639
687
|
81.38 %
79.66 %
|
16.28 %
17.87 %
|
2.34 %
2.48 %
|
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