CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
277.576 277.264	216.803 212.611	53.479 57.052	7.294 7.601

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.11 % 76.68 %	19.27 % 20.58 %	2.63 % 2.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21075 21015	17211 16870	3393 3609	471 536	81.67 % 80.28 %	16.10 % 17.17 %	2.23 % 2.55 %
Elektronics	21556 21400	16954 16534	4058 4311	544 555	78.65 % 77.26 %	18.83 % 20.14 %	2.52 % 2.59 %
Entertainment	21410 21202	16699 16233	4175 4392	536 577	78.00 % 76.56 %	19.50 % 20.72 %	2.50 % 2.72 %
Cosmetics & Beauty	21636 21440	16787 16408	4260 4423	589 609	77.59 % 76.53 %	19.69 % 20.63 %	2.72 % 2.84 %
Food & Drink	21711 21295	17639 17010	3563 3798	509 487	81.24 % 79.88 %	16.41 % 17.84 %	2.34 % 2.29 %
Home & Garden	21209 21307	17300 17052	3426 3756	483 499	81.57 % 80.03 %	16.15 % 17.63 %	2.28 % 2.34 %
Finance	21192 21333	15777 15514	4787 5145	628 674	74.45 % 72.72 %	22.59 % 24.12 %	2.96 % 3.16 %
Health	21453 21306	16104 15660	4731 5025	618 621	75.07 % 73.50 %	22.05 % 23.58 %	2.88 % 2.91 %
Pets	21214 21194	17066 16833	3598 3822	550 539	80.45 % 79.42 %	16.96 % 18.03 %	2.59 % 2.54 %
Sport & Fitness	21345 21422	16490 16305	4263 4531	592 586	77.25 % 76.11 %	19.97 % 21.15 %	2.77 % 2.74 %
Job & Career	21119 21507	16133 16052	4361 4762	625 693	76.39 % 74.64 %	20.65 % 22.14 %	2.96 % 3.22 %
Dating	21269 21133	15405 14975	5277 5489	587 669	72.43 % 70.86 %	24.81 % 25.97 %	2.76 % 3.17 %
Other	21387 21710	17238 17165	3587 3989	562 556	80.60 % 79.06 %	16.77 % 18.37 %	2.63 % 2.56 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28128 27468	20863 20119	6442 6524	823 825	74.17 % 73.25 %	22.90 % 23.75 %	2.93 % 3.00 %
Outlook Mail	27603 27818	20868 20526	5954 6446	781 846	75.60 % 73.79 %	21.57 % 23.17 %	2.83 % 3.04 %
Yahoo Mail	27847 27323	21769 20963	5346 5581	732 779	78.17 % 76.72 %	19.20 % 20.43 %	2.63 % 2.85 %
AOL Mail	27610 27833	21602 21344	5276 5698	732 791	78.24 % 76.69 %	19.11 % 20.47 %	2.65 % 2.84 %
Mail.com	27506 27830	21844 21732	4955 5375	707 723	79.42 % 78.09 %	18.01 % 19.31 %	2.57 % 2.60 %
Yandex Mail	27794 27676	21262 20741	5714 6075	818 860	76.50 % 74.94 %	20.56 % 21.95 %	2.94 % 3.11 %
GMX Mail	27481 28130	21548 21589	5235 5837	698 704	78.41 % 76.75 %	19.05 % 20.75 %	2.54 % 2.50 %
Zoho Mail	28123 27384	22447 21572	4991 5119	685 693	79.82 % 78.78 %	17.75 % 18.69 %	2.44 % 2.53 %
ProtonMail	28147 28068	22353 21933	5115 5442	679 693	79.42 % 78.14 %	18.17 % 19.39 %	2.41 % 2.47 %
Custom Mail	27337 27734	22247 22092	4451 4955	639 687	81.38 % 79.66 %	16.28 % 17.87 %	2.34 % 2.48 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.