CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
305.233 304.721	240.111 235.814	56.844 60.351	8.278 8.556

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.66 % 77.39 %	18.62 % 19.81 %	2.71 % 2.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23227 23130	19074 18714	3613 3819	540 597	82.12 % 80.91 %	15.56 % 16.51 %	2.32 % 2.58 %
Elektronics	23725 23500	18817 18333	4303 4551	605 616	79.31 % 78.01 %	18.14 % 19.37 %	2.55 % 2.62 %
Entertainment	23520 23338	18475 18045	4434 4649	611 644	78.55 % 77.32 %	18.85 % 19.92 %	2.60 % 2.76 %
Cosmetics & Beauty	23750 23538	18565 18177	4522 4675	663 686	78.17 % 77.22 %	19.04 % 19.86 %	2.79 % 2.91 %
Food & Drink	23871 23352	19510 18800	3787 4004	574 548	81.73 % 80.51 %	15.86 % 17.15 %	2.40 % 2.35 %
Home & Garden	23219 23363	19056 18837	3626 3962	537 564	82.07 % 80.63 %	15.62 % 16.96 %	2.31 % 2.41 %
Finance	23314 23452	17508 17247	5089 5441	717 764	75.10 % 73.54 %	21.83 % 23.20 %	3.08 % 3.26 %
Health	23589 23483	17880 17474	5011 5312	698 697	75.80 % 74.41 %	21.24 % 22.62 %	2.96 % 2.97 %
Pets	23448 23319	18968 18649	3851 4059	629 611	80.89 % 79.97 %	16.42 % 17.41 %	2.68 % 2.62 %
Sport & Fitness	23432 23619	18207 18133	4541 4821	684 665	77.70 % 76.77 %	19.38 % 20.41 %	2.92 % 2.82 %
Job & Career	23276 23541	17892 17729	4669 5046	715 766	76.87 % 75.31 %	20.06 % 21.43 %	3.07 % 3.25 %
Dating	23415 23280	17156 16724	5585 5791	674 765	73.27 % 71.84 %	23.85 % 24.88 %	2.88 % 3.29 %
Other	23447 23806	19003 18952	3813 4221	631 633	81.05 % 79.61 %	16.26 % 17.73 %	2.69 % 2.66 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30910 30211	23144 22384	6823 6893	943 934	74.88 % 74.09 %	22.07 % 22.82 %	3.05 % 3.09 %
Outlook Mail	30396 30578	23150 22794	6343 6826	903 958	76.16 % 74.54 %	20.87 % 22.32 %	2.97 % 3.13 %
Yahoo Mail	30672 30063	24120 23256	5711 5931	841 876	78.64 % 77.36 %	18.62 % 19.73 %	2.74 % 2.91 %
AOL Mail	30336 30675	23874 23727	5632 6060	830 888	78.70 % 77.35 %	18.57 % 19.76 %	2.74 % 2.89 %
Mail.com	30306 30480	24235 23979	5287 5688	784 813	79.97 % 78.67 %	17.45 % 18.66 %	2.59 % 2.67 %
Yandex Mail	30483 30459	23448 23029	6095 6461	940 969	76.92 % 75.61 %	19.99 % 21.21 %	3.08 % 3.18 %
GMX Mail	30276 30901	23956 23973	5543 6138	777 790	79.13 % 77.58 %	18.31 % 19.86 %	2.57 % 2.56 %
Zoho Mail	30849 30069	24785 23870	5285 5412	779 787	80.34 % 79.38 %	17.13 % 18.00 %	2.53 % 2.62 %
ProtonMail	30920 30827	24776 24355	5390 5716	754 756	80.13 % 79.01 %	17.43 % 18.54 %	2.44 % 2.45 %
Custom Mail	30085 30458	24623 24447	4735 5226	727 785	81.84 % 80.26 %	15.74 % 17.16 %	2.42 % 2.58 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.