CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
339.385 338.780	269.022 264.562	60.975 64.571	9.388 9.647

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.27 % 78.09 %	17.97 % 19.06 %	2.77 % 2.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	25926 25773	21422 21007	3888 4098	616 668	82.63 % 81.51 %	15.00 % 15.90 %	2.38 % 2.59 %
Elektronics	26286 26048	21014 20511	4589 4840	683 697	79.94 % 78.74 %	17.46 % 18.58 %	2.60 % 2.68 %
Entertainment	26256 25984	20805 20280	4765 4980	686 724	79.24 % 78.05 %	18.15 % 19.17 %	2.61 % 2.79 %
Cosmetics & Beauty	26325 26200	20750 20427	4830 5007	745 766	78.82 % 77.97 %	18.35 % 19.11 %	2.83 % 2.92 %
Food & Drink	26480 26039	21772 21126	4050 4281	658 632	82.22 % 81.13 %	15.29 % 16.44 %	2.48 % 2.43 %
Home & Garden	25809 25880	21300 21021	3893 4227	616 632	82.53 % 81.22 %	15.08 % 16.33 %	2.39 % 2.44 %
Finance	25870 26112	19592 19437	5457 5827	821 848	75.73 % 74.44 %	21.09 % 22.32 %	3.17 % 3.25 %
Health	26295 26031	20146 19584	5367 5656	782 791	76.62 % 75.23 %	20.41 % 21.73 %	2.97 % 3.04 %
Pets	26071 26067	21210 20999	4141 4375	720 693	81.35 % 80.56 %	15.88 % 16.78 %	2.76 % 2.66 %
Sport & Fitness	26123 26191	20451 20265	4896 5165	776 761	78.29 % 77.37 %	18.74 % 19.72 %	2.97 % 2.91 %
Job & Career	25899 26123	20039 19836	5043 5419	817 868	77.37 % 75.93 %	19.47 % 20.74 %	3.15 % 3.32 %
Dating	26054 25874	19331 18847	5958 6169	765 858	74.20 % 72.84 %	22.87 % 23.84 %	2.94 % 3.32 %
Other	25991 26458	21190 21222	4098 4527	703 709	81.53 % 80.21 %	15.77 % 17.11 %	2.70 % 2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34229 33567	25886 25150	7280 7366	1063 1051	75.63 % 74.92 %	21.27 % 21.94 %	3.11 % 3.13 %
Outlook Mail	33847 33825	25989 25461	6822 7282	1036 1082	76.78 % 75.27 %	20.16 % 21.53 %	3.06 % 3.20 %
Yahoo Mail	34079 33568	26980 26198	6148 6391	951 979	79.17 % 78.04 %	18.04 % 19.04 %	2.79 % 2.92 %
AOL Mail	33680 34000	26668 26494	6063 6500	949 1006	79.18 % 77.92 %	18.00 % 19.12 %	2.82 % 2.96 %
Mail.com	33889 33951	27291 26909	5712 6114	886 928	80.53 % 79.26 %	16.86 % 18.01 %	2.61 % 2.73 %
Yandex Mail	33983 33814	26340 25778	6582 6938	1061 1098	77.51 % 76.23 %	19.37 % 20.52 %	3.12 % 3.25 %
GMX Mail	33543 34443	26765 27016	5897 6531	881 896	79.79 % 78.44 %	17.58 % 18.96 %	2.63 % 2.60 %
Zoho Mail	34264 33409	27711 26751	5660 5781	893 877	80.87 % 80.07 %	16.52 % 17.30 %	2.61 % 2.63 %
ProtonMail	34396 34233	27808 27304	5741 6079	847 850	80.85 % 79.76 %	16.69 % 17.76 %	2.46 % 2.48 %
Custom Mail	33475 33970	27584 27501	5070 5589	821 880	82.40 % 80.96 %	15.15 % 16.45 %	2.45 % 2.59 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.