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CampaignMonitor and Mailjet Email Deliverability Comparison

  CampaignMonitor
  Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent Emails Inbox Emails Spam Emails Lost
  339.385
  338.780
  269.022
  264.562
  60.975
  64.571
  9.388
  9.647

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.27 %
  78.09 %
  17.97 %
  19.06 %
  2.77 %
  2.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  25926
  25773
  21422
  21007
  3888
  4098
  616
  668
  82.63 %
  81.51 %
  15.00 %
  15.90 %
  2.38 %
  2.59 %
Elektronics
  26286
  26048
  21014
  20511
  4589
  4840
  683
  697
  79.94 %
  78.74 %
  17.46 %
  18.58 %
  2.60 %
  2.68 %
Entertainment
  26256
  25984
  20805
  20280
  4765
  4980
  686
  724
  79.24 %
  78.05 %
  18.15 %
  19.17 %
  2.61 %
  2.79 %
Cosmetics & Beauty
  26325
  26200
  20750
  20427
  4830
  5007
  745
  766
  78.82 %
  77.97 %
  18.35 %
  19.11 %
  2.83 %
  2.92 %
Food & Drink
  26480
  26039
  21772
  21126
  4050
  4281
  658
  632
  82.22 %
  81.13 %
  15.29 %
  16.44 %
  2.48 %
  2.43 %
Home & Garden
  25809
  25880
  21300
  21021
  3893
  4227
  616
  632
  82.53 %
  81.22 %
  15.08 %
  16.33 %
  2.39 %
  2.44 %
Finance
  25870
  26112
  19592
  19437
  5457
  5827
  821
  848
  75.73 %
  74.44 %
  21.09 %
  22.32 %
  3.17 %
  3.25 %
Health
  26295
  26031
  20146
  19584
  5367
  5656
  782
  791
  76.62 %
  75.23 %
  20.41 %
  21.73 %
  2.97 %
  3.04 %
Pets
  26071
  26067
  21210
  20999
  4141
  4375
  720
  693
  81.35 %
  80.56 %
  15.88 %
  16.78 %
  2.76 %
  2.66 %
Sport & Fitness
  26123
  26191
  20451
  20265
  4896
  5165
  776
  761
  78.29 %
  77.37 %
  18.74 %
  19.72 %
  2.97 %
  2.91 %
Job & Career
  25899
  26123
  20039
  19836
  5043
  5419
  817
  868
  77.37 %
  75.93 %
  19.47 %
  20.74 %
  3.15 %
  3.32 %
Dating
  26054
  25874
  19331
  18847
  5958
  6169
  765
  858
  74.20 %
  72.84 %
  22.87 %
  23.84 %
  2.94 %
  3.32 %
Other
  25991
  26458
  21190
  21222
  4098
  4527
  703
  709
  81.53 %
  80.21 %
  15.77 %
  17.11 %
  2.70 %
  2.68 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  34229
  33567
  25886
  25150
  7280
  7366
  1063
  1051
  75.63 %
  74.92 %
  21.27 %
  21.94 %
  3.11 %
  3.13 %
Outlook Mail
  33847
  33825
  25989
  25461
  6822
  7282
  1036
  1082
  76.78 %
  75.27 %
  20.16 %
  21.53 %
  3.06 %
  3.20 %
Yahoo Mail
  34079
  33568
  26980
  26198
  6148
  6391
  951
  979
  79.17 %
  78.04 %
  18.04 %
  19.04 %
  2.79 %
  2.92 %
AOL Mail
  33680
  34000
  26668
  26494
  6063
  6500
  949
  1006
  79.18 %
  77.92 %
  18.00 %
  19.12 %
  2.82 %
  2.96 %
Mail.com
  33889
  33951
  27291
  26909
  5712
  6114
  886
  928
  80.53 %
  79.26 %
  16.86 %
  18.01 %
  2.61 %
  2.73 %
Yandex Mail
  33983
  33814
  26340
  25778
  6582
  6938
  1061
  1098
  77.51 %
  76.23 %
  19.37 %
  20.52 %
  3.12 %
  3.25 %
GMX Mail
  33543
  34443
  26765
  27016
  5897
  6531
  881
  896
  79.79 %
  78.44 %
  17.58 %
  18.96 %
  2.63 %
  2.60 %
Zoho Mail
  34264
  33409
  27711
  26751
  5660
  5781
  893
  877
  80.87 %
  80.07 %
  16.52 %
  17.30 %
  2.61 %
  2.63 %
ProtonMail
  34396
  34233
  27808
  27304
  5741
  6079
  847
  850
  80.85 %
  79.76 %
  16.69 %
  17.76 %
  2.46 %
  2.48 %
Custom Mail
  33475
  33970
  27584
  27501
  5070
  5589
  821
  880
  82.40 %
  80.96 %
  15.15 %
  16.45 %
  2.45 %
  2.59 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.