CampaignMonitor and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
250.494 249.949	193.843 189.572	50.262 53.717	6.389 6.660

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.38 % 75.84 %	20.07 % 21.49 %	2.55 % 2.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	18982 18857	15382 14987	3187 3385	413 485	81.03 % 79.48 %	16.79 % 17.95 %	2.18 % 2.57 %
Elektronics	19441 19291	15115 14733	3834 4074	492 484	77.75 % 76.37 %	19.72 % 21.12 %	2.53 % 2.51 %
Entertainment	19280 19096	14905 14461	3912 4133	463 502	77.31 % 75.73 %	20.29 % 21.64 %	2.40 % 2.63 %
Cosmetics & Beauty	19538 19272	15029 14582	4009 4157	500 533	76.92 % 75.66 %	20.52 % 21.57 %	2.56 % 2.77 %
Food & Drink	19734 19194	15906 15177	3367 3581	461 436	80.60 % 79.07 %	17.06 % 18.66 %	2.34 % 2.27 %
Home & Garden	19151 19162	15500 15193	3224 3532	427 437	80.94 % 79.29 %	16.83 % 18.43 %	2.23 % 2.28 %
Finance	19089 19269	14034 13840	4495 4847	560 582	73.52 % 71.83 %	23.55 % 25.15 %	2.93 % 3.02 %
Health	19325 19359	14323 14051	4461 4764	541 544	74.12 % 72.58 %	23.08 % 24.61 %	2.80 % 2.81 %
Pets	19218 19097	15355 15036	3381 3591	482 470	79.90 % 78.73 %	17.59 % 18.80 %	2.51 % 2.46 %
Sport & Fitness	19218 19269	14711 14512	3986 4244	521 513	76.55 % 75.31 %	20.74 % 22.03 %	2.71 % 2.66 %
Job & Career	19029 19470	14419 14392	4063 4470	547 608	75.77 % 73.92 %	21.35 % 22.96 %	2.87 % 3.12 %
Dating	19315 18990	13801 13233	5006 5184	508 573	71.45 % 69.68 %	25.92 % 27.30 %	2.63 % 3.02 %
Other	19174 19623	15363 15375	3337 3755	474 493	80.12 % 78.35 %	17.40 % 19.14 %	2.47 % 2.51 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25438 24810	18649 17912	6072 6163	717 735	73.31 % 72.20 %	23.87 % 24.84 %	2.82 % 2.96 %
Outlook Mail	24859 25061	18596 18269	5580 6055	683 737	74.81 % 72.90 %	22.45 % 24.16 %	2.75 % 2.94 %
Yahoo Mail	25143 24521	19502 18629	5009 5215	632 677	77.56 % 75.97 %	19.92 % 21.27 %	2.51 % 2.76 %
AOL Mail	24979 25152	19395 19111	4942 5352	642 689	77.65 % 75.98 %	19.78 % 21.28 %	2.57 % 2.74 %
Mail.com	24789 24994	19515 19332	4646 5036	628 626	78.72 % 77.35 %	18.74 % 20.15 %	2.53 % 2.50 %
Yandex Mail	25198 25017	19115 18569	5357 5701	726 747	75.86 % 74.23 %	21.26 % 22.79 %	2.88 % 2.99 %
GMX Mail	24746 25319	19186 19172	4945 5530	615 617	77.53 % 75.72 %	19.98 % 21.84 %	2.49 % 2.44 %
Zoho Mail	25299 24786	20024 19332	4688 4831	587 623	79.15 % 78.00 %	18.53 % 19.49 %	2.32 % 2.51 %
ProtonMail	25399 25309	19954 19541	4844 5163	601 605	78.56 % 77.21 %	19.07 % 20.40 %	2.37 % 2.39 %
Custom Mail	24644 24980	19907 19705	4179 4671	558 604	80.78 % 78.88 %	16.96 % 18.70 %	2.26 % 2.42 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.