CampaignMonitor and Mailjet Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
393.509
393.368
|
314.469
310.463
|
67.784
71.372
|
11.256
11.533
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.91 %
78.92 %
|
17.23 %
18.14 %
|
2.86 %
2.93 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
30124
29964
|
25052
24634
|
4333
4541
|
739
789
|
83.16 %
82.21 %
|
14.38 %
15.15 %
|
2.45 %
2.63 %
|
Elektronics |
30471
30248
|
24558
24090
|
5087
5339
|
826
819
|
80.59 %
79.64 %
|
16.69 %
17.65 %
|
2.71 %
2.71 %
|
Entertainment |
30527
30038
|
24393
23697
|
5300
5479
|
834
862
|
79.91 %
78.89 %
|
17.36 %
18.24 %
|
2.73 %
2.87 %
|
Cosmetics & Beauty |
30366
30421
|
24139
23976
|
5345
5540
|
882
905
|
79.49 %
78.81 %
|
17.60 %
18.21 %
|
2.90 %
2.97 %
|
Food & Drink |
30633
30163
|
25370
24686
|
4486
4725
|
777
752
|
82.82 %
81.84 %
|
14.64 %
15.66 %
|
2.54 %
2.49 %
|
Home & Garden |
29997
30082
|
24898
24673
|
4341
4665
|
758
744
|
83.00 %
82.02 %
|
14.47 %
15.51 %
|
2.53 %
2.47 %
|
Finance |
29907
30343
|
22877
22877
|
6057
6435
|
973
1031
|
76.49 %
75.39 %
|
20.25 %
21.21 %
|
3.25 %
3.40 %
|
Health |
30420
30278
|
23552
23095
|
5923
6230
|
945
953
|
77.42 %
76.28 %
|
19.47 %
20.58 %
|
3.11 %
3.15 %
|
Pets |
30369
30382
|
24861
24693
|
4647
4869
|
861
820
|
81.86 %
81.28 %
|
15.30 %
16.03 %
|
2.84 %
2.70 %
|
Sport & Fitness |
30331
30429
|
23924
23760
|
5469
5739
|
938
930
|
78.88 %
78.08 %
|
18.03 %
18.86 %
|
3.09 %
3.06 %
|
Job & Career |
29992
30253
|
23385
23201
|
5644
6015
|
963
1037
|
77.97 %
76.69 %
|
18.82 %
19.88 %
|
3.21 %
3.43 %
|
Dating |
30248
30154
|
22763
22326
|
6571
6795
|
914
1033
|
75.25 %
74.04 %
|
21.72 %
22.53 %
|
3.02 %
3.43 %
|
Other |
30124
30613
|
24697
24755
|
4581
5000
|
846
858
|
81.98 %
80.86 %
|
15.21 %
16.33 %
|
2.81 %
2.80 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
39676
39147
|
30315
29726
|
8070
8158
|
1291
1263
|
76.41 %
75.93 %
|
20.34 %
20.84 %
|
3.25 %
3.23 %
|
Outlook Mail |
39212
39358
|
30383
29995
|
7586
8070
|
1243
1293
|
77.48 %
76.21 %
|
19.35 %
20.50 %
|
3.17 %
3.29 %
|
Yahoo Mail |
39457
38986
|
31457
30720
|
6864
7092
|
1136
1174
|
79.72 %
78.80 %
|
17.40 %
18.19 %
|
2.88 %
3.01 %
|
AOL Mail |
38991
39474
|
31063
31058
|
6769
7225
|
1159
1191
|
79.67 %
78.68 %
|
17.36 %
18.30 %
|
2.97 %
3.02 %
|
Mail.com |
39245
39467
|
31827
31572
|
6374
6790
|
1044
1105
|
81.10 %
80.00 %
|
16.24 %
17.20 %
|
2.66 %
2.80 %
|
Yandex Mail |
39470
39249
|
30837
30216
|
7364
7712
|
1269
1321
|
78.13 %
76.99 %
|
18.66 %
19.65 %
|
3.22 %
3.37 %
|
GMX Mail |
38979
39939
|
31385
31733
|
6525
7142
|
1069
1064
|
80.52 %
79.45 %
|
16.74 %
17.88 %
|
2.74 %
2.66 %
|
Zoho Mail |
39622
38813
|
32304
31382
|
6260
6380
|
1058
1051
|
81.53 %
80.85 %
|
15.80 %
16.44 %
|
2.67 %
2.71 %
|
ProtonMail |
39949
39592
|
32612
31923
|
6327
6645
|
1010
1024
|
81.63 %
80.63 %
|
15.84 %
16.78 %
|
2.53 %
2.59 %
|
Custom Mail |
38908
39343
|
32286
32138
|
5645
6158
|
977
1047
|
82.98 %
81.69 %
|
14.51 %
15.65 %
|
2.51 %
2.66 %
|
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