CampaignMonitor and Mailjet Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
339.385
338.780
|
269.022
264.562
|
60.975
64.571
|
9.388
9.647
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.27 %
78.09 %
|
17.97 %
19.06 %
|
2.77 %
2.85 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
25926
25773
|
21422
21007
|
3888
4098
|
616
668
|
82.63 %
81.51 %
|
15.00 %
15.90 %
|
2.38 %
2.59 %
|
Elektronics |
26286
26048
|
21014
20511
|
4589
4840
|
683
697
|
79.94 %
78.74 %
|
17.46 %
18.58 %
|
2.60 %
2.68 %
|
Entertainment |
26256
25984
|
20805
20280
|
4765
4980
|
686
724
|
79.24 %
78.05 %
|
18.15 %
19.17 %
|
2.61 %
2.79 %
|
Cosmetics & Beauty |
26325
26200
|
20750
20427
|
4830
5007
|
745
766
|
78.82 %
77.97 %
|
18.35 %
19.11 %
|
2.83 %
2.92 %
|
Food & Drink |
26480
26039
|
21772
21126
|
4050
4281
|
658
632
|
82.22 %
81.13 %
|
15.29 %
16.44 %
|
2.48 %
2.43 %
|
Home & Garden |
25809
25880
|
21300
21021
|
3893
4227
|
616
632
|
82.53 %
81.22 %
|
15.08 %
16.33 %
|
2.39 %
2.44 %
|
Finance |
25870
26112
|
19592
19437
|
5457
5827
|
821
848
|
75.73 %
74.44 %
|
21.09 %
22.32 %
|
3.17 %
3.25 %
|
Health |
26295
26031
|
20146
19584
|
5367
5656
|
782
791
|
76.62 %
75.23 %
|
20.41 %
21.73 %
|
2.97 %
3.04 %
|
Pets |
26071
26067
|
21210
20999
|
4141
4375
|
720
693
|
81.35 %
80.56 %
|
15.88 %
16.78 %
|
2.76 %
2.66 %
|
Sport & Fitness |
26123
26191
|
20451
20265
|
4896
5165
|
776
761
|
78.29 %
77.37 %
|
18.74 %
19.72 %
|
2.97 %
2.91 %
|
Job & Career |
25899
26123
|
20039
19836
|
5043
5419
|
817
868
|
77.37 %
75.93 %
|
19.47 %
20.74 %
|
3.15 %
3.32 %
|
Dating |
26054
25874
|
19331
18847
|
5958
6169
|
765
858
|
74.20 %
72.84 %
|
22.87 %
23.84 %
|
2.94 %
3.32 %
|
Other |
25991
26458
|
21190
21222
|
4098
4527
|
703
709
|
81.53 %
80.21 %
|
15.77 %
17.11 %
|
2.70 %
2.68 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34229
33567
|
25886
25150
|
7280
7366
|
1063
1051
|
75.63 %
74.92 %
|
21.27 %
21.94 %
|
3.11 %
3.13 %
|
Outlook Mail |
33847
33825
|
25989
25461
|
6822
7282
|
1036
1082
|
76.78 %
75.27 %
|
20.16 %
21.53 %
|
3.06 %
3.20 %
|
Yahoo Mail |
34079
33568
|
26980
26198
|
6148
6391
|
951
979
|
79.17 %
78.04 %
|
18.04 %
19.04 %
|
2.79 %
2.92 %
|
AOL Mail |
33680
34000
|
26668
26494
|
6063
6500
|
949
1006
|
79.18 %
77.92 %
|
18.00 %
19.12 %
|
2.82 %
2.96 %
|
Mail.com |
33889
33951
|
27291
26909
|
5712
6114
|
886
928
|
80.53 %
79.26 %
|
16.86 %
18.01 %
|
2.61 %
2.73 %
|
Yandex Mail |
33983
33814
|
26340
25778
|
6582
6938
|
1061
1098
|
77.51 %
76.23 %
|
19.37 %
20.52 %
|
3.12 %
3.25 %
|
GMX Mail |
33543
34443
|
26765
27016
|
5897
6531
|
881
896
|
79.79 %
78.44 %
|
17.58 %
18.96 %
|
2.63 %
2.60 %
|
Zoho Mail |
34264
33409
|
27711
26751
|
5660
5781
|
893
877
|
80.87 %
80.07 %
|
16.52 %
17.30 %
|
2.61 %
2.63 %
|
ProtonMail |
34396
34233
|
27808
27304
|
5741
6079
|
847
850
|
80.85 %
79.76 %
|
16.69 %
17.76 %
|
2.46 %
2.48 %
|
Custom Mail |
33475
33970
|
27584
27501
|
5070
5589
|
821
880
|
82.40 %
80.96 %
|
15.15 %
16.45 %
|
2.45 %
2.59 %
|
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