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CampaignMonitor and Mailjet Email Deliverability Comparison

  CampaignMonitor
  Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent Emails Inbox Emails Spam Emails Lost
  113.603
  113.917
  78.121
  74.963
  33.696
  36.949
  1.786
  2.005

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox Rate Spam Rate Lost Rate
  68.77 %
  65.80 %
  29.66 %
  32.44 %
  1.57 %
  1.76 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8502
  8273
  6246
  5845
  2121
  2286
  135
  142
  73.47 %
  70.65 %
  24.95 %
  27.63 %
  1.59 %
  1.72 %
Elektronics
  8795
  8684
  6016
  5674
  2642
  2864
  137
  146
  68.40 %
  65.34 %
  30.04 %
  32.98 %
  1.56 %
  1.68 %
Entertainment
  8832
  8589
  6046
  5608
  2649
  2821
  137
  160
  68.46 %
  65.29 %
  29.99 %
  32.84 %
  1.55 %
  1.86 %
Cosmetics & Beauty
  9038
  8792
  6161
  5777
  2734
  2863
  143
  152
  68.17 %
  65.71 %
  30.25 %
  32.56 %
  1.58 %
  1.73 %
Food & Drink
  9036
  8947
  6614
  6275
  2274
  2515
  148
  157
  73.20 %
  70.14 %
  25.17 %
  28.11 %
  1.64 %
  1.75 %
Home & Garden
  8569
  8872
  6305
  6247
  2138
  2467
  126
  158
  73.58 %
  70.41 %
  24.95 %
  27.81 %
  1.47 %
  1.78 %
Finance
  8560
  8737
  5420
  5269
  3000
  3313
  140
  155
  63.32 %
  60.31 %
  35.05 %
  37.92 %
  1.64 %
  1.77 %
Health
  8793
  8801
  5595
  5309
  3064
  3337
  134
  155
  63.63 %
  60.32 %
  34.85 %
  37.92 %
  1.52 %
  1.76 %
Pets
  8853
  8659
  6486
  6087
  2229
  2412
  138
  160
  73.26 %
  70.30 %
  25.18 %
  27.86 %
  1.56 %
  1.85 %
Sport & Fitness
  8647
  8727
  5916
  5729
  2589
  2849
  142
  149
  68.42 %
  65.65 %
  29.94 %
  32.65 %
  1.64 %
  1.71 %
Job & Career
  8610
  8993
  5889
  5861
  2588
  2967
  133
  165
  68.40 %
  65.17 %
  30.06 %
  32.99 %
  1.54 %
  1.83 %
Dating
  8788
  8654
  5131
  4813
  3522
  3691
  135
  150
  58.39 %
  55.62 %
  40.08 %
  42.65 %
  1.54 %
  1.73 %
Other
  8580
  9189
  6296
  6469
  2146
  2564
  138
  156
  73.38 %
  70.40 %
  25.01 %
  27.90 %
  1.61 %
  1.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11719
  11124
  7358
  6708
  4176
  4222
  185
  194
  62.79 %
  60.30 %
  35.63 %
  37.95 %
  1.58 %
  1.74 %
Outlook Mail
  11016
  11546
  7169
  7178
  3669
  4160
  178
  208
  65.08 %
  62.17 %
  33.31 %
  36.03 %
  1.62 %
  1.80 %
Yahoo Mail
  11498
  10991
  8064
  7347
  3248
  3455
  186
  189
  70.13 %
  66.85 %
  28.25 %
  31.43 %
  1.62 %
  1.72 %
AOL Mail
  11412
  11571
  8021
  7795
  3209
  3574
  182
  202
  70.29 %
  67.37 %
  28.12 %
  30.89 %
  1.59 %
  1.75 %
Mail.com
  11081
  11251
  7871
  7667
  3026
  3389
  184
  195
  71.03 %
  68.15 %
  27.31 %
  30.12 %
  1.66 %
  1.73 %
Yandex Mail
  11393
  11384
  7774
  7400
  3450
  3792
  169
  192
  68.23 %
  65.00 %
  30.28 %
  33.31 %
  1.48 %
  1.69 %
GMX Mail
  11022
  11769
  7390
  7533
  3462
  4024
  170
  212
  67.05 %
  64.01 %
  31.41 %
  34.19 %
  1.54 %
  1.80 %
Zoho Mail
  11743
  11079
  8353
  7571
  3210
  3310
  180
  198
  71.13 %
  68.34 %
  27.34 %
  29.88 %
  1.53 %
  1.79 %
ProtonMail
  11742
  11603
  8110
  7660
  3448
  3741
  184
  202
  69.07 %
  66.02 %
  29.36 %
  32.24 %
  1.57 %
  1.74 %
Custom Mail
  10977
  11599
  8011
  8104
  2798
  3282
  168
  213
  72.98 %
  69.87 %
  25.49 %
  28.30 %
  1.53 %
  1.84 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.