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CampaignMonitor and Mailjet Email Deliverability Comparison

  CampaignMonitor
  Mailjet

In this comparison, the deliverability of CampaignMonitor and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Mailjet.

Emails Sent Emails Inbox Emails Spam Emails Lost
  188.845
  188.495
  141.620
  138.028
  42.911
  45.974
  4.314
  4.493

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Mailjet in this comparison.

Inbox (%) Spam (%) Lost (%)
  74.99 %
  73.23 %
  22.72 %
  24.39 %
  2.28 %
  2.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14272
  14080
  11257
  10878
  2722
  2872
  293
  330
  78.87 %
  77.26 %
  19.07 %
  20.40 %
  2.05 %
  2.34 %
Elektronics
  14666
  14443
  11028
  10611
  3304
  3506
  334
  326
  75.19 %
  73.47 %
  22.53 %
  24.27 %
  2.28 %
  2.26 %
Entertainment
  14530
  14390
  10875
  10490
  3341
  3537
  314
  363
  74.85 %
  72.90 %
  22.99 %
  24.58 %
  2.16 %
  2.52 %
Cosmetics & Beauty
  14778
  14612
  10998
  10701
  3435
  3569
  345
  342
  74.42 %
  73.23 %
  23.24 %
  24.43 %
  2.33 %
  2.34 %
Food & Drink
  14946
  14512
  11746
  11122
  2889
  3081
  311
  309
  78.59 %
  76.64 %
  19.33 %
  21.23 %
  2.08 %
  2.13 %
Home & Garden
  14432
  14461
  11400
  11122
  2747
  3030
  285
  309
  78.99 %
  76.91 %
  19.03 %
  20.95 %
  1.97 %
  2.14 %
Finance
  14331
  14432
  10145
  9920
  3824
  4128
  362
  384
  70.79 %
  68.74 %
  26.68 %
  28.60 %
  2.53 %
  2.66 %
Health
  14578
  14600
  10355
  10127
  3852
  4109
  371
  364
  71.03 %
  69.36 %
  26.42 %
  28.14 %
  2.54 %
  2.49 %
Pets
  14488
  14481
  11299
  11085
  2858
  3063
  331
  333
  77.99 %
  76.55 %
  19.73 %
  21.15 %
  2.28 %
  2.30 %
Sport & Fitness
  14439
  14570
  10724
  10634
  3361
  3607
  354
  329
  74.27 %
  72.99 %
  23.28 %
  24.76 %
  2.45 %
  2.26 %
Job & Career
  14313
  14722
  10549
  10535
  3405
  3782
  359
  405
  73.70 %
  71.56 %
  23.79 %
  25.69 %
  2.51 %
  2.75 %
Dating
  14555
  14304
  9860
  9459
  4351
  4493
  344
  352
  67.74 %
  66.13 %
  29.89 %
  31.41 %
  2.36 %
  2.46 %
Other
  14517
  14888
  11384
  11344
  2822
  3197
  311
  347
  78.42 %
  76.20 %
  19.44 %
  21.47 %
  2.14 %
  2.33 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Mailjet.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  19251
  18727
  13558
  12947
  5228
  5289
  465
  491
  70.43 %
  69.14 %
  27.16 %
  28.24 %
  2.42 %
  2.62 %
Outlook Mail
  18615
  18938
  13456
  13274
  4727
  5177
  432
  487
  72.29 %
  70.09 %
  25.39 %
  27.34 %
  2.32 %
  2.57 %
Yahoo Mail
  19018
  18409
  14341
  13553
  4237
  4403
  440
  453
  75.41 %
  73.62 %
  22.28 %
  23.92 %
  2.31 %
  2.46 %
AOL Mail
  18986
  19052
  14362
  14047
  4185
  4542
  439
  463
  75.65 %
  73.73 %
  22.04 %
  23.84 %
  2.31 %
  2.43 %
Mail.com
  18645
  18843
  14288
  14142
  3923
  4278
  434
  423
  76.63 %
  75.05 %
  21.04 %
  22.70 %
  2.33 %
  2.24 %
Yandex Mail
  18957
  18855
  13974
  13543
  4507
  4824
  476
  488
  73.71 %
  71.83 %
  23.77 %
  25.58 %
  2.51 %
  2.59 %
GMX Mail
  18552
  19217
  13846
  13953
  4291
  4829
  415
  435
  74.63 %
  72.61 %
  23.13 %
  25.13 %
  2.24 %
  2.26 %
Zoho Mail
  19167
  18515
  14730
  13973
  4032
  4113
  405
  429
  76.85 %
  75.47 %
  21.04 %
  22.21 %
  2.11 %
  2.32 %
ProtonMail
  19273
  19032
  14626
  14130
  4222
  4493
  425
  409
  75.89 %
  74.24 %
  21.91 %
  23.61 %
  2.21 %
  2.15 %
Custom Mail
  18381
  18907
  14439
  14466
  3559
  4026
  383
  415
  78.55 %
  76.51 %
  19.36 %
  21.29 %
  2.08 %
  2.19 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.