Klick-Tipp and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
392.656 393.368	313.641 310.463	68.035 71.372	10.980 11.533

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.88 % 78.92 %	17.33 % 18.14 %	2.80 % 2.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29935 29964	24884 24634	4350 4541	701 789	83.13 % 82.21 %	14.53 % 15.15 %	2.34 % 2.63 %
Elektronics	30572 30248	24631 24090	5114 5339	827 819	80.57 % 79.64 %	16.73 % 17.65 %	2.71 % 2.71 %
Entertainment	30265 30038	24134 23697	5286 5479	845 862	79.74 % 78.89 %	17.47 % 18.24 %	2.79 % 2.87 %
Cosmetics & Beauty	29880 30421	23881 23976	5210 5540	789 905	79.92 % 78.81 %	17.44 % 18.21 %	2.64 % 2.97 %
Food & Drink	30235 30163	25071 24686	4438 4725	726 752	82.92 % 81.84 %	14.68 % 15.66 %	2.40 % 2.49 %
Home & Garden	30217 30082	25046 24673	4392 4665	779 744	82.89 % 82.02 %	14.53 % 15.51 %	2.58 % 2.47 %
Finance	29999 30343	22964 22877	6045 6435	990 1031	76.55 % 75.39 %	20.15 % 21.21 %	3.30 % 3.40 %
Health	30083 30278	23270 23095	5856 6230	957 953	77.35 % 76.28 %	19.47 % 20.58 %	3.18 % 3.15 %
Pets	29912 30382	24544 24693	4603 4869	765 820	82.05 % 81.28 %	15.39 % 16.03 %	2.56 % 2.70 %
Sport & Fitness	30382 30429	23858 23760	5601 5739	923 930	78.53 % 78.08 %	18.44 % 18.86 %	3.04 % 3.06 %
Job & Career	31007 30253	24132 23201	5927 6015	948 1037	77.83 % 76.69 %	19.12 % 19.88 %	3.06 % 3.43 %
Dating	29782 30154	22329 22326	6495 6795	958 1033	74.97 % 74.04 %	21.81 % 22.53 %	3.22 % 3.43 %
Other	30387 30613	24897 24755	4718 5000	772 858	81.93 % 80.86 %	15.53 % 16.33 %	2.54 % 2.80 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39346 39147	30229 29726	7927 8158	1190 1263	76.83 % 75.93 %	20.15 % 20.84 %	3.02 % 3.23 %
Outlook Mail	39824 39358	30699 29995	7877 8070	1248 1293	77.09 % 76.21 %	19.78 % 20.50 %	3.13 % 3.29 %
Yahoo Mail	38974 38986	30995 30720	6803 7092	1176 1174	79.53 % 78.80 %	17.46 % 18.19 %	3.02 % 3.01 %
AOL Mail	39457 39474	31407 31058	6897 7225	1153 1191	79.60 % 78.68 %	17.48 % 18.30 %	2.92 % 3.02 %
Mail.com	39235 39467	31653 31572	6492 6790	1090 1105	80.68 % 80.00 %	16.55 % 17.20 %	2.78 % 2.80 %
Yandex Mail	39152 39249	30577 30216	7362 7712	1213 1321	78.10 % 76.99 %	18.80 % 19.65 %	3.10 % 3.37 %
GMX Mail	39141 39939	31551 31733	6599 7142	991 1064	80.61 % 79.45 %	16.86 % 17.88 %	2.53 % 2.66 %
Zoho Mail	39141 38813	31974 31382	6142 6380	1025 1051	81.69 % 80.85 %	15.69 % 16.44 %	2.62 % 2.71 %
ProtonMail	39823 39592	32499 31923	6360 6645	964 1024	81.61 % 80.63 %	15.97 % 16.78 %	2.42 % 2.59 %
Custom Mail	38563 39343	32057 32138	5576 6158	930 1047	83.13 % 81.69 %	14.46 % 15.65 %	2.41 % 2.66 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.