Klick-Tipp and Mailjet Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Mailjet is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Mailjet.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
344.984 345.362	273.720 270.071	61.926 65.420	9.338 9.871

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Mailjet in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.34 % 78.20 %	17.95 % 18.94 %	2.71 % 2.86 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26249 26290	21688 21452	3951 4153	610 685	82.62 % 81.60 %	15.05 % 15.80 %	2.32 % 2.61 %
Elektronics	26835 26538	21477 20925	4670 4902	688 711	80.03 % 78.85 %	17.40 % 18.47 %	2.56 % 2.68 %
Entertainment	26578 26494	21069 20706	4808 5046	701 742	79.27 % 78.15 %	18.09 % 19.05 %	2.64 % 2.80 %
Cosmetics & Beauty	26217 26702	20809 20843	4732 5073	676 786	79.37 % 78.06 %	18.05 % 19.00 %	2.58 % 2.94 %
Food & Drink	26677 26508	22000 21531	4053 4333	624 644	82.47 % 81.22 %	15.19 % 16.35 %	2.34 % 2.43 %
Home & Garden	26453 26376	21808 21450	3981 4281	664 645	82.44 % 81.32 %	15.05 % 16.23 %	2.51 % 2.45 %
Finance	26420 26607	20051 19840	5513 5901	856 866	75.89 % 74.57 %	20.87 % 22.18 %	3.24 % 3.25 %
Health	26403 26547	20252 20009	5339 5727	812 811	76.70 % 75.37 %	20.22 % 21.57 %	3.08 % 3.05 %
Pets	26292 26635	21470 21474	4179 4446	643 715	81.66 % 80.62 %	15.89 % 16.69 %	2.45 % 2.68 %
Sport & Fitness	26633 26663	20774 20654	5079 5231	780 778	78.00 % 77.46 %	19.07 % 19.62 %	2.93 % 2.92 %
Job & Career	27271 26662	21090 20275	5368 5501	813 886	77.33 % 76.04 %	19.68 % 20.63 %	2.98 % 3.32 %
Dating	26212 26364	19438 19248	5971 6241	803 875	74.16 % 73.01 %	22.78 % 23.67 %	3.06 % 3.32 %
Other	26744 26976	21794 21664	4282 4585	668 727	81.49 % 80.31 %	16.01 % 17.00 %	2.50 % 2.69 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Mailjet.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34587 34269	26332 25725	7234 7469	1021 1075	76.13 % 75.07 %	20.92 % 21.80 %	2.95 % 3.14 %
Outlook Mail	35090 34480	26864 25998	7178 7379	1048 1103	76.56 % 75.40 %	20.46 % 21.40 %	2.99 % 3.20 %
Yahoo Mail	33981 34226	26875 26740	6129 6481	977 1005	79.09 % 78.13 %	18.04 % 18.94 %	2.88 % 2.94 %
AOL Mail	34718 34668	27469 27044	6257 6589	992 1035	79.12 % 78.01 %	18.02 % 19.01 %	2.86 % 2.99 %
Mail.com	34578 34618	27750 27466	5904 6200	924 952	80.25 % 79.34 %	17.07 % 17.91 %	2.67 % 2.75 %
Yandex Mail	34533 34461	26802 26303	6696 7034	1035 1124	77.61 % 76.33 %	19.39 % 20.41 %	3.00 % 3.26 %
GMX Mail	34379 35061	27486 27543	6047 6602	846 916	79.95 % 78.56 %	17.59 % 18.83 %	2.46 % 2.61 %
Zoho Mail	34207 34074	27754 27329	5571 5855	882 890	81.14 % 80.20 %	16.29 % 17.18 %	2.58 % 2.61 %
ProtonMail	35134 34892	28453 27873	5850 6152	831 867	80.98 % 79.88 %	16.65 % 17.63 %	2.37 % 2.48 %
Custom Mail	33777 34613	27935 28050	5060 5659	782 904	82.70 % 81.04 %	14.98 % 16.35 %	2.32 % 2.61 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.