Klick-Tipp and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.280 379.234	302.413 284.377	66.340 80.692	10.527 14.165

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.73 % 74.99 %	17.49 % 21.28 %	2.78 % 3.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	28891 29163	23980 22709	4240 5452	671 1002	83.00 % 77.87 %	14.68 % 18.69 %	2.32 % 3.44 %
Elektronics	29519 28630	23738 21692	4991 5876	790 1062	80.42 % 75.77 %	16.91 % 20.52 %	2.68 % 3.71 %
Entertainment	29253 28947	23299 21762	5153 6172	801 1013	79.65 % 75.18 %	17.62 % 21.32 %	2.74 % 3.50 %
Cosmetics & Beauty	28851 29450	23012 21967	5078 6348	761 1135	79.76 % 74.59 %	17.60 % 21.56 %	2.64 % 3.85 %
Food & Drink	29248 29390	24220 22886	4330 5505	698 999	82.81 % 77.87 %	14.80 % 18.73 %	2.39 % 3.40 %
Home & Garden	29172 29103	24148 22696	4279 5380	745 1027	82.78 % 77.99 %	14.67 % 18.49 %	2.55 % 3.53 %
Finance	29027 29769	22169 21276	5904 7244	954 1249	76.37 % 71.47 %	20.34 % 24.33 %	3.29 % 4.20 %
Health	29075 29321	22438 21258	5718 6969	919 1094	77.17 % 72.50 %	19.67 % 23.77 %	3.16 % 3.73 %
Pets	28838 29096	23626 22436	4477 5643	735 1017	81.93 % 77.11 %	15.52 % 19.39 %	2.55 % 3.50 %
Sport & Fitness	29303 29354	22963 21669	5451 6565	889 1120	78.36 % 73.82 %	18.60 % 22.36 %	3.03 % 3.82 %
Job & Career	29977 29431	23286 21517	5775 6714	916 1200	77.68 % 73.11 %	19.26 % 22.81 %	3.06 % 4.08 %
Dating	28772 28650	21515 20152	6346 7285	911 1213	74.78 % 70.34 %	22.06 % 25.43 %	3.17 % 4.23 %
Other	29354 28930	24019 22357	4598 5539	737 1034	81.83 % 77.28 %	15.66 % 19.15 %	2.51 % 3.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	37995 37865	29121 27153	7736 9127	1138 1585	76.64 % 71.71 %	20.36 % 24.10 %	3.00 % 4.19 %
Outlook Mail	38521 38104	29640 27645	7685 8945	1196 1514	76.95 % 72.55 %	19.95 % 23.48 %	3.10 % 3.97 %
Yahoo Mail	37592 37837	29841 28213	6621 8136	1130 1488	79.38 % 74.56 %	17.61 % 21.50 %	3.01 % 3.93 %
AOL Mail	38134 37653	30306 28122	6723 8099	1105 1432	79.47 % 74.69 %	17.63 % 21.51 %	2.90 % 3.80 %
Mail.com	37958 38266	30580 28985	6329 7847	1049 1434	80.56 % 75.75 %	16.67 % 20.51 %	2.76 % 3.75 %
Yandex Mail	37874 37489	29531 27520	7180 8485	1163 1484	77.97 % 73.41 %	18.96 % 22.63 %	3.07 % 3.96 %
GMX Mail	37795 38099	30404 28844	6445 7945	946 1310	80.44 % 75.71 %	17.05 % 20.85 %	2.50 % 3.44 %
Zoho Mail	37695 37753	30742 29021	5973 7397	980 1335	81.55 % 76.87 %	15.85 % 19.59 %	2.60 % 3.54 %
ProtonMail	38502 37885	31351 29076	6219 7553	932 1256	81.43 % 76.75 %	16.15 % 19.94 %	2.42 % 3.32 %
Custom Mail	37214 38283	30897 29798	5429 7158	888 1327	83.03 % 77.84 %	14.59 % 18.70 %	2.39 % 3.47 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.