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Klick-Tipp and MailerLite Email Deliverability Comparison

  Klick-Tipp
  MailerLite

In this comparison, the deliverability of Klick-Tipp and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  104.584
  104.925
  72.658
  68.148
  30.651
  34.595
  1.275
  2.182

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats MailerLite in this comparison.

Inbox Rate Spam Rate Lost Rate
  69.47 %
  64.95 %
  29.31 %
  32.97 %
  1.22 %
  2.08 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8022
  8078
  5951
  5584
  1976
  2321
  95
  173
  74.18 %
  69.13 %
  24.63 %
  28.73 %
  1.18 %
  2.14 %
Elektronics
  7948
  7650
  5480
  4959
  2370
  2534
  98
  157
  68.95 %
  64.82 %
  29.82 %
  33.12 %
  1.23 %
  2.05 %
Entertainment
  8008
  7878
  5518
  5092
  2388
  2627
  102
  159
  68.91 %
  64.64 %
  29.82 %
  33.35 %
  1.27 %
  2.02 %
Cosmetics & Beauty
  7734
  8369
  5328
  5393
  2312
  2805
  94
  171
  68.89 %
  64.44 %
  29.89 %
  33.52 %
  1.22 %
  2.04 %
Food & Drink
  8258
  8536
  6120
  5926
  2031
  2431
  107
  179
  74.11 %
  69.42 %
  24.59 %
  28.48 %
  1.30 %
  2.10 %
Home & Garden
  8004
  7924
  5950
  5512
  1953
  2240
  101
  172
  74.34 %
  69.56 %
  24.40 %
  28.27 %
  1.26 %
  2.17 %
Finance
  7754
  8167
  4976
  4876
  2689
  3123
  89
  168
  64.17 %
  59.70 %
  34.68 %
  38.24 %
  1.15 %
  2.06 %
Health
  7795
  8346
  4989
  4987
  2706
  3183
  100
  176
  64.00 %
  59.75 %
  34.71 %
  38.14 %
  1.28 %
  2.11 %
Pets
  7918
  8027
  5861
  5579
  1961
  2286
  96
  162
  74.02 %
  69.50 %
  24.77 %
  28.48 %
  1.21 %
  2.02 %
Sport & Fitness
  8179
  8330
  5645
  5345
  2433
  2811
  101
  174
  69.02 %
  64.17 %
  29.75 %
  33.75 %
  1.23 %
  2.09 %
Job & Career
  8439
  8098
  5827
  5229
  2509
  2698
  103
  171
  69.05 %
  64.57 %
  29.73 %
  33.32 %
  1.22 %
  2.11 %
Dating
  8108
  7520
  4793
  4094
  3221
  3274
  94
  152
  59.11 %
  54.44 %
  39.73 %
  43.54 %
  1.16 %
  2.02 %
Other
  8417
  8002
  6220
  5572
  2102
  2262
  95
  168
  73.90 %
  69.63 %
  24.97 %
  28.27 %
  1.13 %
  2.10 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  10428
  10305
  6669
  6109
  3631
  3982
  128
  214
  63.95 %
  59.28 %
  34.82 %
  38.64 %
  1.23 %
  2.08 %
Outlook Mail
  10808
  10550
  7080
  6480
  3591
  3850
  137
  220
  65.51 %
  61.42 %
  33.23 %
  36.49 %
  1.27 %
  2.09 %
Yahoo Mail
  10100
  10637
  7135
  7053
  2833
  3363
  132
  221
  70.64 %
  66.31 %
  28.05 %
  31.62 %
  1.31 %
  2.08 %
AOL Mail
  10656
  10584
  7559
  6991
  2965
  3368
  132
  225
  70.94 %
  66.05 %
  27.82 %
  31.82 %
  1.24 %
  2.13 %
Mail.com
  10514
  10909
  7547
  7321
  2842
  3360
  125
  228
  71.78 %
  67.11 %
  27.03 %
  30.80 %
  1.19 %
  2.09 %
Yandex Mail
  10405
  10056
  7144
  6435
  3137
  3413
  124
  208
  68.66 %
  63.99 %
  30.15 %
  33.94 %
  1.19 %
  2.07 %
GMX Mail
  10397
  10312
  7043
  6520
  3222
  3578
  132
  214
  67.74 %
  63.23 %
  30.99 %
  34.70 %
  1.27 %
  2.08 %
Zoho Mail
  10194
  10171
  7319
  6853
  2759
  3112
  116
  206
  71.80 %
  67.38 %
  27.06 %
  30.60 %
  1.14 %
  2.03 %
ProtonMail
  11128
  10655
  7810
  6952
  3192
  3480
  126
  223
  70.18 %
  65.25 %
  28.68 %
  32.66 %
  1.13 %
  2.09 %
Custom Mail
  9954
  10746
  7352
  7434
  2479
  3089
  123
  223
  73.86 %
  69.18 %
  24.90 %
  28.75 %
  1.24 %
  2.08 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.