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Klick-Tipp and MailerLite Email Deliverability Comparison

  Klick-Tipp
  MailerLite

In this comparison, the deliverability of Klick-Tipp and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  249.827
  249.787
  193.679
  181.723
  50.051
  59.649
  6.097
  8.415

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats MailerLite in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.53 %
  72.75 %
  20.03 %
  23.88 %
  2.44 %
  3.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  18816
  19225
  15245
  14612
  3170
  4020
  401
  593
  81.02 %
  76.01 %
  16.85 %
  20.91 %
  2.13 %
  3.08 %
Elektronics
  19438
  18719
  15167
  13741
  3813
  4356
  458
  622
  78.03 %
  73.41 %
  19.62 %
  23.27 %
  2.36 %
  3.32 %
Entertainment
  19145
  18991
  14818
  13856
  3876
  4545
  451
  590
  77.40 %
  72.96 %
  20.25 %
  23.93 %
  2.36 %
  3.11 %
Cosmetics & Beauty
  18958
  19396
  14703
  14023
  3820
  4712
  435
  661
  77.56 %
  72.30 %
  20.15 %
  24.29 %
  2.29 %
  3.41 %
Food & Drink
  19454
  19677
  15734
  14943
  3293
  4121
  427
  613
  80.88 %
  75.94 %
  16.93 %
  20.94 %
  2.19 %
  3.12 %
Home & Garden
  19183
  19050
  15523
  14486
  3213
  3931
  447
  633
  80.92 %
  76.04 %
  16.75 %
  20.64 %
  2.33 %
  3.32 %
Finance
  19143
  19729
  14103
  13595
  4470
  5401
  570
  733
  73.67 %
  68.91 %
  23.35 %
  27.38 %
  2.98 %
  3.72 %
Health
  18987
  19496
  14115
  13548
  4339
  5278
  533
  670
  74.34 %
  69.49 %
  22.85 %
  27.07 %
  2.81 %
  3.44 %
Pets
  18993
  19104
  15235
  14392
  3329
  4100
  429
  612
  80.21 %
  75.34 %
  17.53 %
  21.46 %
  2.26 %
  3.20 %
Sport & Fitness
  19329
  19358
  14745
  13848
  4080
  4828
  504
  682
  76.28 %
  71.54 %
  21.11 %
  24.94 %
  2.61 %
  3.52 %
Job & Career
  19859
  19303
  15038
  13754
  4295
  4861
  526
  688
  75.72 %
  71.25 %
  21.63 %
  25.18 %
  2.65 %
  3.56 %
Dating
  18999
  18636
  13602
  12495
  4910
  5453
  487
  688
  71.59 %
  67.05 %
  25.84 %
  29.26 %
  2.56 %
  3.69 %
Other
  19523
  19103
  15651
  14430
  3443
  4043
  429
  630
  80.17 %
  75.54 %
  17.64 %
  21.16 %
  2.20 %
  3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25003
  24819
  18476
  17094
  5860
  6774
  667
  951
  73.90 %
  68.87 %
  23.44 %
  27.29 %
  2.67 %
  3.83 %
Outlook Mail
  25589
  24937
  19071
  17477
  5831
  6584
  687
  876
  74.53 %
  70.08 %
  22.79 %
  26.40 %
  2.68 %
  3.51 %
Yahoo Mail
  24510
  25058
  19010
  18227
  4858
  5966
  642
  865
  77.56 %
  72.74 %
  19.82 %
  23.81 %
  2.62 %
  3.45 %
AOL Mail
  25284
  24946
  19640
  18188
  5012
  5922
  632
  836
  77.68 %
  72.91 %
  19.82 %
  23.74 %
  2.50 %
  3.35 %
Mail.com
  25126
  25190
  19764
  18595
  4754
  5754
  608
  841
  78.66 %
  73.82 %
  18.92 %
  22.84 %
  2.42 %
  3.34 %
Yandex Mail
  25030
  24553
  19017
  17463
  5348
  6161
  665
  929
  75.98 %
  71.12 %
  21.37 %
  25.09 %
  2.66 %
  3.78 %
GMX Mail
  24790
  24941
  19260
  18195
  4978
  5976
  552
  770
  77.69 %
  72.95 %
  20.08 %
  23.96 %
  2.23 %
  3.09 %
Zoho Mail
  24635
  24908
  19558
  18629
  4497
  5479
  580
  800
  79.39 %
  74.79 %
  18.25 %
  22.00 %
  2.35 %
  3.21 %
ProtonMail
  25553
  25043
  20159
  18567
  4841
  5716
  553
  760
  78.89 %
  74.14 %
  18.94 %
  22.82 %
  2.16 %
  3.03 %
Custom Mail
  24307
  25392
  19724
  19288
  4072
  5317
  511
  787
  81.15 %
  75.96 %
  16.75 %
  20.94 %
  2.10 %
  3.10 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.