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CleverReach and Klick-Tipp Email Deliverability Comparison

  CleverReach
  Klick-Tipp

In this comparison, the deliverability of CleverReach and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Klick-Tipp.

Emails Sent Emails Inbox Emails Spam Emails Lost
  182.216
  181.368
  140.819
  136.220
  37.382
  41.458
  4.015
  3.690

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Klick-Tipp in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.28 %
  75.11 %
  20.52 %
  22.86 %
  2.20 %
  2.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14075
  13816
  11396
  10924
  2401
  2646
  278
  246
  80.97 %
  79.07 %
  17.06 %
  19.15 %
  1.98 %
  1.78 %
Elektronics
  14178
  14113
  10954
  10641
  2906
  3193
  318
  279
  77.26 %
  75.40 %
  20.50 %
  22.62 %
  2.24 %
  1.98 %
Entertainment
  13823
  13920
  10632
  10431
  2881
  3215
  310
  274
  76.92 %
  74.94 %
  20.84 %
  23.10 %
  2.24 %
  1.97 %
Cosmetics & Beauty
  14022
  13634
  10789
  10211
  2924
  3142
  309
  281
  76.94 %
  74.89 %
  20.85 %
  23.05 %
  2.20 %
  2.06 %
Food & Drink
  14039
  14239
  11375
  11223
  2384
  2743
  280
  273
  81.02 %
  78.82 %
  16.98 %
  19.26 %
  1.99 %
  1.92 %
Home & Garden
  14456
  13839
  11741
  10915
  2418
  2656
  297
  268
  81.22 %
  78.87 %
  16.73 %
  19.19 %
  2.05 %
  1.94 %
Finance
  13929
  13689
  10173
  9709
  3424
  3669
  332
  311
  73.03 %
  70.93 %
  24.58 %
  26.80 %
  2.38 %
  2.27 %
Health
  14053
  13579
  10310
  9653
  3420
  3605
  323
  321
  73.37 %
  71.09 %
  24.34 %
  26.55 %
  2.30 %
  2.36 %
Pets
  13586
  13779
  10952
  10786
  2364
  2725
  270
  268
  80.61 %
  78.28 %
  17.40 %
  19.78 %
  1.99 %
  1.94 %
Sport & Fitness
  14266
  14157
  10885
  10492
  3036
  3365
  345
  300
  76.30 %
  74.11 %
  21.28 %
  23.77 %
  2.42 %
  2.12 %
Job & Career
  14132
  14544
  10789
  10704
  3030
  3512
  313
  328
  76.34 %
  73.60 %
  21.44 %
  24.15 %
  2.21 %
  2.26 %
Dating
  13730
  13695
  9605
  9279
  3793
  4135
  332
  281
  69.96 %
  67.75 %
  27.63 %
  30.19 %
  2.42 %
  2.05 %
Other
  13927
  14364
  11218
  11252
  2401
  2852
  308
  260
  80.55 %
  78.33 %
  17.24 %
  19.86 %
  2.21 %
  1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Klick-Tipp.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18592
  18113
  13568
  12868
  4604
  4872
  420
  373
  72.98 %
  71.04 %
  24.76 %
  26.90 %
  2.26 %
  2.06 %
Outlook Mail
  17896
  18636
  13271
  13391
  4201
  4832
  424
  413
  74.16 %
  71.86 %
  23.47 %
  25.93 %
  2.37 %
  2.22 %
Yahoo Mail
  18427
  17677
  14321
  13345
  3680
  3938
  426
  394
  77.72 %
  75.49 %
  19.97 %
  22.28 %
  2.31 %
  2.23 %
AOL Mail
  18042
  18325
  14031
  13845
  3610
  4091
  401
  389
  77.77 %
  75.55 %
  20.01 %
  22.32 %
  2.22 %
  2.12 %
Mail.com
  18458
  18293
  14540
  14009
  3521
  3915
  397
  369
  78.77 %
  76.58 %
  19.08 %
  21.40 %
  2.15 %
  2.02 %
Yandex Mail
  18000
  18122
  13682
  13370
  3879
  4356
  439
  396
  76.01 %
  73.78 %
  21.55 %
  24.04 %
  2.44 %
  2.19 %
GMX Mail
  18053
  18080
  13874
  13507
  3801
  4221
  378
  352
  76.85 %
  74.71 %
  21.05 %
  23.35 %
  2.09 %
  1.95 %
Zoho Mail
  17925
  17812
  14241
  13724
  3293
  3737
  391
  351
  79.45 %
  77.05 %
  18.37 %
  20.98 %
  2.18 %
  1.97 %
ProtonMail
  18288
  18838
  14326
  14371
  3589
  4138
  373
  329
  78.34 %
  76.29 %
  19.62 %
  21.97 %
  2.04 %
  1.75 %
Custom Mail
  18535
  17472
  14965
  13790
  3204
  3358
  366
  324
  80.74 %
  78.93 %
  17.29 %
  19.22 %
  1.97 %
  1.85 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.