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CleverReach and Klick-Tipp Email Deliverability Comparison

  CleverReach
  Klick-Tipp

In this comparison, the deliverability of CleverReach and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Klick-Tipp.

Emails Sent Emails Inbox Emails Spam Emails Lost
  366.226
  365.414
  296.099
  290.925
  59.929
  64.470
  10.198
  10.019

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Klick-Tipp in this comparison.

Inbox (%) Spam (%) Lost (%)
  80.85 %
  79.62 %
  16.36 %
  17.64 %
  2.78 %
  2.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28331
  27838
  23775
  23078
  3859
  4117
  697
  643
  83.92 %
  82.90 %
  13.62 %
  14.79 %
  2.46 %
  2.31 %
Elektronics
  28013
  28458
  22795
  22848
  4474
  4860
  744
  750
  81.37 %
  80.29 %
  15.97 %
  17.08 %
  2.66 %
  2.64 %
Entertainment
  28020
  28146
  22570
  22380
  4641
  5003
  809
  763
  80.55 %
  79.51 %
  16.56 %
  17.78 %
  2.89 %
  2.71 %
Cosmetics & Beauty
  27988
  27786
  22601
  22132
  4644
  4929
  743
  725
  80.75 %
  79.65 %
  16.59 %
  17.74 %
  2.65 %
  2.61 %
Food & Drink
  28087
  28242
  23573
  23362
  3832
  4217
  682
  663
  83.93 %
  82.72 %
  13.64 %
  14.93 %
  2.43 %
  2.35 %
Home & Garden
  28667
  28073
  24089
  23215
  3877
  4151
  701
  707
  84.03 %
  82.70 %
  13.52 %
  14.79 %
  2.45 %
  2.52 %
Finance
  28159
  27975
  21841
  21320
  5455
  5742
  863
  913
  77.56 %
  76.21 %
  19.37 %
  20.53 %
  3.06 %
  3.26 %
Health
  28196
  27927
  22061
  21517
  5322
  5549
  813
  861
  78.24 %
  77.05 %
  18.88 %
  19.87 %
  2.88 %
  3.08 %
Pets
  27827
  27826
  23089
  22778
  3986
  4350
  752
  698
  82.97 %
  81.86 %
  14.32 %
  15.63 %
  2.70 %
  2.51 %
Sport & Fitness
  28446
  28215
  22669
  22084
  4931
  5295
  846
  836
  79.69 %
  78.27 %
  17.33 %
  18.77 %
  2.97 %
  2.96 %
Job & Career
  28450
  28875
  22478
  22400
  5097
  5603
  875
  872
  79.01 %
  77.58 %
  17.92 %
  19.40 %
  3.08 %
  3.02 %
Dating
  28042
  27763
  21287
  20688
  5824
  6193
  931
  882
  75.91 %
  74.52 %
  20.77 %
  22.31 %
  3.32 %
  3.18 %
Other
  28000
  28290
  23271
  23123
  3987
  4461
  742
  706
  83.11 %
  81.74 %
  14.24 %
  15.77 %
  2.65 %
  2.50 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Klick-Tipp.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  36882
  36565
  28637
  27958
  7175
  7516
  1070
  1091
  77.64 %
  76.46 %
  19.45 %
  20.56 %
  2.90 %
  2.98 %
Outlook Mail
  36291
  37103
  28400
  28511
  6758
  7462
  1133
  1130
  78.26 %
  76.84 %
  18.62 %
  20.11 %
  3.12 %
  3.05 %
Yahoo Mail
  36608
  36156
  29442
  28673
  6058
  6418
  1108
  1065
  80.43 %
  79.30 %
  16.55 %
  17.75 %
  3.03 %
  2.95 %
AOL Mail
  36272
  36738
  29242
  29159
  5981
  6525
  1049
  1054
  80.62 %
  79.37 %
  16.49 %
  17.76 %
  2.89 %
  2.87 %
Mail.com
  36994
  36612
  30215
  29464
  5757
  6152
  1022
  996
  81.68 %
  80.48 %
  15.56 %
  16.80 %
  2.76 %
  2.72 %
Yandex Mail
  36690
  36579
  29065
  28485
  6484
  6987
  1141
  1107
  79.22 %
  77.87 %
  17.67 %
  19.10 %
  3.11 %
  3.03 %
GMX Mail
  36595
  36414
  29821
  29230
  5852
  6276
  922
  908
  81.49 %
  80.27 %
  15.99 %
  17.24 %
  2.52 %
  2.49 %
Zoho Mail
  36329
  36218
  30052
  29487
  5323
  5794
  954
  937
  82.72 %
  81.42 %
  14.65 %
  16.00 %
  2.63 %
  2.59 %
ProtonMail
  36499
  37203
  30151
  30245
  5432
  6069
  916
  889
  82.61 %
  81.30 %
  14.88 %
  16.31 %
  2.51 %
  2.39 %
Custom Mail
  37066
  35826
  31074
  29713
  5109
  5271
  883
  842
  83.83 %
  82.94 %
  13.78 %
  14.71 %
  2.38 %
  2.35 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.