CampaignMonitor and Klick-Tipp Email Deliverability Comparison
In this comparison, the deliverability of CampaignMonitor and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CampaignMonitor than for Klick-Tipp.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
353.003
351.798
|
280.648
279.573
|
62.530
62.689
|
9.825
9.536
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CampaignMonitor beats Klick-Tipp in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.50 %
79.47 %
|
17.71 %
17.82 %
|
2.78 %
2.71 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CampaignMonitor is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
27000
26772
|
22362
22150
|
3993
3999
|
645
623
|
82.82 %
82.74 %
|
14.79 %
14.94 %
|
2.39 %
2.33 %
|
Elektronics |
27330
27370
|
21920
21939
|
4701
4724
|
709
707
|
80.20 %
80.16 %
|
17.20 %
17.26 %
|
2.59 %
2.58 %
|
Entertainment |
27364
27047
|
21754
21475
|
4891
4859
|
719
713
|
79.50 %
79.40 %
|
17.87 %
17.97 %
|
2.63 %
2.64 %
|
Cosmetics & Beauty |
27357
26772
|
21634
21284
|
4949
4794
|
774
694
|
79.08 %
79.50 %
|
18.09 %
17.91 %
|
2.83 %
2.59 %
|
Food & Drink |
27544
27172
|
22708
22441
|
4147
4097
|
689
634
|
82.44 %
82.59 %
|
15.06 %
15.08 %
|
2.50 %
2.33 %
|
Home & Garden |
26877
27021
|
22237
22310
|
3994
4036
|
646
675
|
82.74 %
82.57 %
|
14.86 %
14.94 %
|
2.40 %
2.50 %
|
Finance |
26837
26961
|
20387
20506
|
5592
5585
|
858
870
|
75.97 %
76.06 %
|
20.84 %
20.72 %
|
3.20 %
3.23 %
|
Health |
27305
26933
|
20999
20702
|
5489
5405
|
817
826
|
76.91 %
76.86 %
|
20.10 %
20.07 %
|
2.99 %
3.07 %
|
Pets |
27171
26792
|
22150
21909
|
4261
4229
|
760
654
|
81.52 %
81.77 %
|
15.68 %
15.78 %
|
2.80 %
2.44 %
|
Sport & Fitness |
27142
27182
|
21304
21237
|
5022
5146
|
816
799
|
78.49 %
78.13 %
|
18.50 %
18.93 %
|
3.01 %
2.94 %
|
Job & Career |
26916
27808
|
20878
21535
|
5181
5440
|
857
833
|
77.57 %
77.44 %
|
19.25 %
19.56 %
|
3.18 %
3.00 %
|
Dating |
27163
26725
|
20255
19855
|
6107
6040
|
801
830
|
74.57 %
74.29 %
|
22.48 %
22.60 %
|
2.95 %
3.11 %
|
Other |
26997
27243
|
22060
22230
|
4203
4335
|
734
678
|
81.71 %
81.60 %
|
15.57 %
15.91 %
|
2.72 %
2.49 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CampaignMonitor is better than Klick-Tipp.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
35622
35243
|
27034
26882
|
7466
7320
|
1122
1041
|
75.89 %
76.28 %
|
20.96 %
20.77 %
|
3.15 %
2.95 %
|
Outlook Mail |
35254
35752
|
27150
27420
|
7008
7261
|
1096
1071
|
77.01 %
76.70 %
|
19.88 %
20.31 %
|
3.11 %
3.00 %
|
Yahoo Mail |
35417
34694
|
28117
27481
|
6312
6211
|
988
1002
|
79.39 %
79.21 %
|
17.82 %
17.90 %
|
2.79 %
2.89 %
|
AOL Mail |
34972
35420
|
27748
28061
|
6221
6343
|
1003
1016
|
79.34 %
79.22 %
|
17.79 %
17.91 %
|
2.87 %
2.87 %
|
Mail.com |
35275
35258
|
28486
28342
|
5866
5979
|
923
937
|
80.75 %
80.38 %
|
16.63 %
16.96 %
|
2.62 %
2.66 %
|
Yandex Mail |
35353
35235
|
27498
27385
|
6757
6791
|
1098
1059
|
77.78 %
77.72 %
|
19.11 %
19.27 %
|
3.11 %
3.01 %
|
GMX Mail |
34873
35062
|
27920
28085
|
6032
6114
|
921
863
|
80.06 %
80.10 %
|
17.30 %
17.44 %
|
2.64 %
2.46 %
|
Zoho Mail |
35630
34913
|
28893
28371
|
5799
5643
|
938
899
|
81.09 %
81.26 %
|
16.28 %
16.16 %
|
2.63 %
2.57 %
|
ProtonMail |
35689
35794
|
28952
29040
|
5860
5909
|
877
845
|
81.12 %
81.13 %
|
16.42 %
16.51 %
|
2.46 %
2.36 %
|
Custom Mail |
34918
34427
|
28850
28506
|
5209
5118
|
859
803
|
82.62 %
82.80 %
|
14.92 %
14.87 %
|
2.46 %
2.33 %
|
Compare CampaignMonitor with other providers
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