Sign In
Language

CampaignMonitor and Klick-Tipp Email Deliverability Comparison

  CampaignMonitor
  Klick-Tipp

In this comparison, the deliverability of CampaignMonitor and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for CampaignMonitor.

Emails Sent Emails Inbox Emails Spam Emails Lost
  182.101
  181.368
  135.989
  136.220
  42.048
  41.458
  4.064
  3.690

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats CampaignMonitor in this comparison.

Inbox (%) Spam (%) Lost (%)
  74.68 %
  75.11 %
  23.09 %
  22.86 %
  2.23 %
  2.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  13763
  13816
  10819
  10924
  2668
  2646
  276
  246
  78.61 %
  79.07 %
  19.39 %
  19.15 %
  2.01 %
  1.78 %
Elektronics
  14092
  14113
  10544
  10641
  3237
  3193
  311
  279
  74.82 %
  75.40 %
  22.97 %
  22.62 %
  2.21 %
  1.98 %
Entertainment
  14050
  13920
  10477
  10431
  3280
  3215
  293
  274
  74.57 %
  74.94 %
  23.35 %
  23.10 %
  2.09 %
  1.97 %
Cosmetics & Beauty
  14243
  13634
  10547
  10211
  3369
  3142
  327
  281
  74.05 %
  74.89 %
  23.65 %
  23.05 %
  2.30 %
  2.06 %
Food & Drink
  14421
  14239
  11294
  11223
  2831
  2743
  296
  273
  78.32 %
  78.82 %
  19.63 %
  19.26 %
  2.05 %
  1.92 %
Home & Garden
  13927
  13839
  10966
  10915
  2691
  2656
  270
  268
  78.74 %
  78.87 %
  19.32 %
  19.19 %
  1.94 %
  1.94 %
Finance
  13845
  13689
  9753
  9709
  3754
  3669
  338
  311
  70.44 %
  70.93 %
  27.11 %
  26.80 %
  2.44 %
  2.27 %
Health
  14042
  13579
  9922
  9653
  3775
  3605
  345
  321
  70.66 %
  71.09 %
  26.88 %
  26.55 %
  2.46 %
  2.36 %
Pets
  13993
  13779
  10884
  10786
  2797
  2725
  312
  268
  77.78 %
  78.28 %
  19.99 %
  19.78 %
  2.23 %
  1.94 %
Sport & Fitness
  13917
  14157
  10290
  10492
  3286
  3365
  341
  300
  73.94 %
  74.11 %
  23.61 %
  23.77 %
  2.45 %
  2.12 %
Job & Career
  13792
  14544
  10128
  10704
  3328
  3512
  336
  328
  73.43 %
  73.60 %
  24.13 %
  24.15 %
  2.44 %
  2.26 %
Dating
  14031
  13695
  9436
  9279
  4273
  4135
  322
  281
  67.25 %
  67.75 %
  30.45 %
  30.19 %
  2.29 %
  2.05 %
Other
  13985
  14364
  10929
  11252
  2759
  2852
  297
  260
  78.15 %
  78.33 %
  19.73 %
  19.86 %
  2.12 %
  1.81 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than CampaignMonitor.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18601
  18113
  13032
  12868
  5133
  4872
  436
  373
  70.06 %
  71.04 %
  27.60 %
  26.90 %
  2.34 %
  2.06 %
Outlook Mail
  17957
  18636
  12927
  13391
  4628
  4832
  402
  413
  71.99 %
  71.86 %
  25.77 %
  25.93 %
  2.24 %
  2.22 %
Yahoo Mail
  18328
  17677
  13761
  13345
  4143
  3938
  424
  394
  75.08 %
  75.49 %
  22.60 %
  22.28 %
  2.31 %
  2.23 %
AOL Mail
  18261
  18325
  13757
  13845
  4086
  4091
  418
  389
  75.34 %
  75.55 %
  22.38 %
  22.32 %
  2.29 %
  2.12 %
Mail.com
  17980
  18293
  13735
  14009
  3838
  3915
  407
  369
  76.39 %
  76.58 %
  21.35 %
  21.40 %
  2.26 %
  2.02 %
Yandex Mail
  18247
  18122
  13396
  13370
  4407
  4356
  444
  396
  73.41 %
  73.78 %
  24.15 %
  24.04 %
  2.43 %
  2.19 %
GMX Mail
  17900
  18080
  13288
  13507
  4218
  4221
  394
  352
  74.23 %
  74.71 %
  23.56 %
  23.35 %
  2.20 %
  1.95 %
Zoho Mail
  18531
  17812
  14185
  13724
  3960
  3737
  386
  351
  76.55 %
  77.05 %
  21.37 %
  20.98 %
  2.08 %
  1.97 %
ProtonMail
  18598
  18838
  14051
  14371
  4151
  4138
  396
  329
  75.55 %
  76.29 %
  22.32 %
  21.97 %
  2.13 %
  1.75 %
Custom Mail
  17698
  17472
  13857
  13790
  3484
  3358
  357
  324
  78.30 %
  78.93 %
  19.69 %
  19.22 %
  2.02 %
  1.85 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.