ActiveCampaign and Klick-Tipp Email Deliverability Comparison
In this comparison, the deliverability of ActiveCampaign and Klick-Tipp is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for ActiveCampaign than for Klick-Tipp.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
223.419
222.234
|
173.208
170.422
|
45.198
46.669
|
5.013
5.143
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. ActiveCampaign beats Klick-Tipp in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
77.53 %
76.69 %
|
20.23 %
21.00 %
|
2.24 %
2.31 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, ActiveCampaign is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
16403
16864
|
13319
13539
|
2729
2973
|
355
352
|
81.20 %
80.28 %
|
16.64 %
17.63 %
|
2.16 %
2.09 %
|
Elektronics |
17027
17317
|
13279
13356
|
3380
3570
|
368
391
|
77.99 %
77.13 %
|
19.85 %
20.62 %
|
2.16 %
2.26 %
|
Entertainment |
16836
17088
|
13008
13087
|
3451
3622
|
377
379
|
77.26 %
76.59 %
|
20.50 %
21.20 %
|
2.24 %
2.22 %
|
Cosmetics & Beauty |
16960
16823
|
13101
12891
|
3477
3557
|
382
375
|
77.25 %
76.63 %
|
20.50 %
21.14 %
|
2.25 %
2.23 %
|
Food & Drink |
16657
17351
|
13525
13913
|
2812
3074
|
320
364
|
81.20 %
80.19 %
|
16.88 %
17.72 %
|
1.92 %
2.10 %
|
Home & Garden |
17597
17030
|
14249
13661
|
3014
2993
|
334
376
|
80.97 %
80.22 %
|
17.13 %
17.57 %
|
1.90 %
2.21 %
|
Finance |
17386
16979
|
12784
12352
|
4170
4162
|
432
465
|
73.53 %
72.75 %
|
23.98 %
24.51 %
|
2.48 %
2.74 %
|
Health |
17404
16769
|
12966
12278
|
4064
4044
|
374
447
|
74.50 %
73.22 %
|
23.35 %
24.12 %
|
2.15 %
2.67 %
|
Pets |
17453
16858
|
14040
13408
|
3043
3085
|
370
365
|
80.44 %
79.53 %
|
17.44 %
18.30 %
|
2.12 %
2.17 %
|
Sport & Fitness |
17355
17158
|
13246
12956
|
3685
3784
|
424
418
|
76.32 %
75.51 %
|
21.23 %
22.05 %
|
2.44 %
2.44 %
|
Job & Career |
17735
17743
|
13457
13308
|
3819
3994
|
459
441
|
75.88 %
75.00 %
|
21.53 %
22.51 %
|
2.59 %
2.49 %
|
Dating |
17080
16864
|
12156
11844
|
4495
4606
|
429
414
|
71.17 %
70.23 %
|
26.32 %
27.31 %
|
2.51 %
2.45 %
|
Other |
17526
17390
|
14078
13829
|
3059
3205
|
389
356
|
80.33 %
79.52 %
|
17.45 %
18.43 %
|
2.22 %
2.05 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, ActiveCampaign is better than Klick-Tipp.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
22518
22300
|
16539
16263
|
5428
5485
|
551
552
|
73.45 %
72.93 %
|
24.11 %
24.60 %
|
2.45 %
2.48 %
|
Outlook Mail |
22523
22730
|
16719
16723
|
5256
5432
|
548
575
|
74.23 %
73.57 %
|
23.34 %
23.90 %
|
2.43 %
2.53 %
|
Yahoo Mail |
21870
21722
|
17068
16688
|
4299
4486
|
503
548
|
78.04 %
76.83 %
|
19.66 %
20.65 %
|
2.30 %
2.52 %
|
AOL Mail |
22550
22484
|
17519
17288
|
4513
4650
|
518
546
|
77.69 %
76.89 %
|
20.01 %
20.68 %
|
2.30 %
2.43 %
|
Mail.com |
22383
22377
|
17665
17446
|
4227
4419
|
491
512
|
78.92 %
77.96 %
|
18.88 %
19.75 %
|
2.19 %
2.29 %
|
Yandex Mail |
22447
22215
|
17146
16712
|
4761
4948
|
540
555
|
76.38 %
75.23 %
|
21.21 %
22.27 %
|
2.41 %
2.50 %
|
GMX Mail |
22078
22151
|
17089
16986
|
4521
4691
|
468
474
|
77.40 %
76.68 %
|
20.48 %
21.18 %
|
2.12 %
2.14 %
|
Zoho Mail |
22624
21878
|
17952
17195
|
4197
4198
|
475
485
|
79.35 %
78.59 %
|
18.55 %
19.19 %
|
2.10 %
2.22 %
|
ProtonMail |
22358
22879
|
17632
17844
|
4260
4574
|
466
461
|
78.86 %
77.99 %
|
19.05 %
19.99 %
|
2.08 %
2.01 %
|
Custom Mail |
22068
21498
|
17879
17277
|
3736
3786
|
453
435
|
81.02 %
80.37 %
|
16.93 %
17.61 %
|
2.05 %
2.02 %
|
Compare ActiveCampaign with other providers
Compare the email deliverability of ActiveCampaign with other providers.
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