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Klick-Tipp and Newsletter2Go Email Deliverability Comparison

  Klick-Tipp
  Newsletter2Go

In this comparison, the deliverability of Klick-Tipp and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  112.992
  114.479
  78.630
  78.821
  33.006
  34.314
  1.356
  1.344

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Newsletter2Go in this comparison.

Inbox Rate Spam Rate Lost Rate
  69.59 %
  68.85 %
  29.21 %
  29.97 %
  1.20 %
  1.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8618
  8674
  6405
  6362
  2114
  2209
  99
  103
  74.32 %
  73.35 %
  24.53 %
  25.47 %
  1.15 %
  1.19 %
Elektronics
  8683
  8946
  6003
  6117
  2578
  2719
  102
  110
  69.14 %
  68.38 %
  29.69 %
  30.39 %
  1.17 %
  1.23 %
Entertainment
  8610
  8851
  5943
  6073
  2559
  2688
  108
  90
  69.02 %
  68.61 %
  29.72 %
  30.37 %
  1.25 %
  1.02 %
Cosmetics & Beauty
  8317
  8970
  5742
  6123
  2474
  2735
  101
  112
  69.04 %
  68.26 %
  29.75 %
  30.49 %
  1.21 %
  1.25 %
Food & Drink
  8922
  8427
  6626
  6199
  2184
  2125
  112
  103
  74.27 %
  73.56 %
  24.48 %
  25.22 %
  1.26 %
  1.22 %
Home & Garden
  8650
  8619
  6431
  6334
  2110
  2179
  109
  106
  74.35 %
  73.49 %
  24.39 %
  25.28 %
  1.26 %
  1.23 %
Finance
  8362
  8937
  5375
  5677
  2894
  3153
  93
  107
  64.28 %
  63.52 %
  34.61 %
  35.28 %
  1.11 %
  1.20 %
Health
  8399
  8684
  5383
  5533
  2910
  3053
  106
  98
  64.09 %
  63.71 %
  34.65 %
  35.16 %
  1.26 %
  1.13 %
Pets
  8612
  8947
  6375
  6562
  2134
  2286
  103
  99
  74.02 %
  73.34 %
  24.78 %
  25.55 %
  1.20 %
  1.11 %
Sport & Fitness
  8954
  8859
  6185
  6058
  2660
  2694
  109
  107
  69.08 %
  68.38 %
  29.71 %
  30.41 %
  1.22 %
  1.21 %
Job & Career
  9263
  8870
  6402
  6087
  2749
  2680
  112
  103
  69.11 %
  68.62 %
  29.68 %
  30.21 %
  1.21 %
  1.16 %
Dating
  8573
  8755
  5075
  5127
  3398
  3522
  100
  106
  59.20 %
  58.56 %
  39.64 %
  40.23 %
  1.17 %
  1.21 %
Other
  9029
  8940
  6685
  6569
  2242
  2271
  102
  100
  74.04 %
  73.48 %
  24.83 %
  25.40 %
  1.13 %
  1.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11261
  11036
  7213
  6954
  3913
  3959
  135
  123
  64.05 %
  63.01 %
  34.75 %
  35.87 %
  1.20 %
  1.11 %
Outlook Mail
  11659
  11406
  7658
  7404
  3856
  3869
  145
  133
  65.68 %
  64.91 %
  33.07 %
  33.92 %
  1.24 %
  1.17 %
Yahoo Mail
  10894
  11765
  7713
  8231
  3042
  3386
  139
  148
  70.80 %
  69.96 %
  27.92 %
  28.78 %
  1.28 %
  1.26 %
AOL Mail
  11520
  11776
  8181
  8261
  3201
  3375
  138
  140
  71.02 %
  70.15 %
  27.79 %
  28.66 %
  1.20 %
  1.19 %
Mail.com
  11497
  11594
  8276
  8262
  3085
  3201
  136
  131
  71.98 %
  71.26 %
  26.83 %
  27.61 %
  1.18 %
  1.13 %
Yandex Mail
  11252
  11220
  7737
  7661
  3384
  3434
  131
  125
  68.76 %
  68.28 %
  30.07 %
  30.61 %
  1.16 %
  1.11 %
GMX Mail
  11185
  11245
  7587
  7531
  3456
  3581
  142
  133
  67.83 %
  66.97 %
  30.90 %
  31.85 %
  1.27 %
  1.18 %
Zoho Mail
  10993
  11287
  7888
  8040
  2979
  3117
  126
  130
  71.75 %
  71.23 %
  27.10 %
  27.62 %
  1.15 %
  1.15 %
ProtonMail
  11995
  11618
  8434
  8071
  3428
  3408
  133
  139
  70.31 %
  69.47 %
  28.58 %
  29.33 %
  1.11 %
  1.20 %
Custom Mail
  10736
  11532
  7943
  8406
  2662
  2984
  131
  142
  73.98 %
  72.89 %
  24.80 %
  25.88 %
  1.22 %
  1.23 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.