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Klick-Tipp and Newsletter2Go Email Deliverability Comparison

  Klick-Tipp
  Newsletter2Go

In this comparison, the deliverability of Klick-Tipp and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  304.430
  40.838
  239.673
  28.449
  56.830
  11.943
  7.927
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  78.73 %
  69.66 %
  18.67 %
  29.24 %
  2.60 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  23092
  3108
  18951
  2310
  3620
  763
  521
  35
  82.07 %
  74.32 %
  15.68 %
  24.55 %
  2.26 %
  1.13 %
Elektronics
  23661
  3168
  18780
  2203
  4300
  930
  581
  35
  79.37 %
  69.54 %
  18.17 %
  29.36 %
  2.46 %
  1.10 %
Entertainment
  23391
  3097
  18384
  2149
  4408
  920
  599
  28
  78.59 %
  69.39 %
  18.84 %
  29.71 %
  2.56 %
  0.90 %
Cosmetics & Beauty
  23126
  3104
  18208
  2138
  4340
  928
  578
  38
  78.73 %
  68.88 %
  18.77 %
  29.90 %
  2.50 %
  1.22 %
Food & Drink
  23638
  2988
  19375
  2221
  3729
  729
  534
  38
  81.97 %
  74.33 %
  15.78 %
  24.40 %
  2.26 %
  1.27 %
Home & Garden
  23361
  3198
  19144
  2374
  3652
  790
  565
  34
  81.95 %
  74.23 %
  15.63 %
  24.70 %
  2.42 %
  1.06 %
Finance
  23304
  3213
  17516
  2065
  5064
  1111
  724
  37
  75.16 %
  64.27 %
  21.73 %
  34.58 %
  3.11 %
  1.15 %
Health
  23172
  3194
  17582
  2052
  4898
  1109
  692
  33
  75.88 %
  64.25 %
  21.14 %
  34.72 %
  2.99 %
  1.03 %
Pets
  23238
  3075
  18867
  2277
  3820
  768
  551
  30
  81.19 %
  74.05 %
  16.44 %
  24.98 %
  2.37 %
  0.98 %
Sport & Fitness
  23543
  3244
  18228
  2247
  4655
  961
  660
  36
  77.42 %
  69.27 %
  19.77 %
  29.62 %
  2.80 %
  1.11 %
Job & Career
  24092
  3038
  18483
  2106
  4908
  898
  701
  34
  76.72 %
  69.32 %
  20.37 %
  29.56 %
  2.91 %
  1.12 %
Dating
  23102
  3120
  16944
  1854
  5507
  1226
  651
  40
  73.34 %
  59.42 %
  23.84 %
  39.29 %
  2.82 %
  1.28 %
Other
  23710
  3291
  19211
  2453
  3929
  810
  570
  28
  81.02 %
  74.54 %
  16.57 %
  24.61 %
  2.40 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  30500
  3918
  22994
  2512
  6644
  1366
  862
  40
  75.39 %
  64.11 %
  21.78 %
  34.86 %
  2.83 %
  1.02 %
Outlook Mail
  31065
  4078
  23571
  2660
  6605
  1375
  889
  43
  75.88 %
  65.23 %
  21.26 %
  33.72 %
  2.86 %
  1.05 %
Yahoo Mail
  29943
  4200
  23527
  2966
  5583
  1187
  833
  47
  78.57 %
  70.62 %
  18.65 %
  28.26 %
  2.78 %
  1.12 %
AOL Mail
  30662
  4366
  24103
  3106
  5723
  1213
  836
  47
  78.61 %
  71.14 %
  18.66 %
  27.78 %
  2.73 %
  1.08 %
Mail.com
  30523
  4218
  24331
  3033
  5406
  1137
  786
  48
  79.71 %
  71.91 %
  17.71 %
  26.96 %
  2.58 %
  1.14 %
Yandex Mail
  30472
  4051
  23485
  2782
  6120
  1223
  867
  46
  77.07 %
  68.67 %
  20.08 %
  30.19 %
  2.85 %
  1.14 %
GMX Mail
  30328
  4002
  23994
  2712
  5589
  1243
  745
  47
  79.12 %
  67.77 %
  18.43 %
  31.06 %
  2.46 %
  1.17 %
Zoho Mail
  30172
  3898
  24323
  2817
  5115
  1038
  734
  43
  80.61 %
  72.27 %
  16.95 %
  26.63 %
  2.43 %
  1.10 %
ProtonMail
  30919
  3953
  24811
  2797
  5399
  1112
  709
  44
  80.25 %
  70.76 %
  17.46 %
  28.13 %
  2.29 %
  1.11 %
Custom Mail
  29846
  4154
  24534
  3064
  4646
  1049
  666
  41
  82.20 %
  73.76 %
  15.57 %
  25.25 %
  2.23 %
  0.99 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.