Klick-Tipp and Moosend Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.301 463.670	373.437 364.849	77.328 83.151	13.536 15.670

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.43 % 78.69 %	16.65 % 17.93 %	2.92 % 3.38 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35449 36105	29613 29525	4957 5534	879 1046	83.54 % 81.78 %	13.98 % 15.33 %	2.48 % 2.90 %
Elektronics	36158 35297	29379 28052	5782 6128	997 1117	81.25 % 79.47 %	15.99 % 17.36 %	2.76 % 3.16 %
Entertainment	35823 35160	28783 27633	6009 6308	1031 1219	80.35 % 78.59 %	16.77 % 17.94 %	2.88 % 3.47 %
Cosmetics & Beauty	35302 35861	28395 28153	5915 6493	992 1215	80.43 % 78.51 %	16.76 % 18.11 %	2.81 % 3.39 %
Food & Drink	35637 35256	29703 28772	5033 5415	901 1069	83.35 % 81.61 %	14.12 % 15.36 %	2.53 % 3.03 %
Home & Garden	35793 35873	29811 29247	5018 5498	964 1128	83.29 % 81.53 %	14.02 % 15.33 %	2.69 % 3.14 %
Finance	35551 35665	27449 26894	6887 7388	1215 1383	77.21 % 75.41 %	19.37 % 20.71 %	3.42 % 3.88 %
Health	35615 36118	27834 27504	6627 7319	1154 1295	78.15 % 76.15 %	18.61 % 20.26 %	3.24 % 3.59 %
Pets	35488 35598	29254 28773	5278 5688	956 1137	82.43 % 80.83 %	14.87 % 15.98 %	2.69 % 3.19 %
Sport & Fitness	35855 35233	28333 27364	6381 6621	1141 1248	79.02 % 77.67 %	17.80 % 18.79 %	3.18 % 3.54 %
Job & Career	36558 35999	28625 27619	6766 7025	1167 1355	78.30 % 76.72 %	18.51 % 19.51 %	3.19 % 3.76 %
Dating	35187 35905	26690 26593	7299 8010	1198 1302	75.85 % 74.06 %	20.74 % 22.31 %	3.40 % 3.63 %
Other	35885 35600	29568 28720	5376 5724	941 1156	82.40 % 80.67 %	14.98 % 16.08 %	2.62 % 3.25 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44964 44817	34587 33631	8910 9477	1467 1709	76.92 % 75.04 %	19.82 % 21.15 %	3.26 % 3.81 %
Outlook Mail	45421 45610	35272 34632	8688 9251	1461 1727	77.66 % 75.93 %	19.13 % 20.28 %	3.22 % 3.79 %
Yahoo Mail	44382 44985	35480 35236	7522 8219	1380 1530	79.94 % 78.33 %	16.95 % 18.27 %	3.11 % 3.40 %
AOL Mail	44918 44778	35936 35035	7635 8190	1347 1553	80.00 % 78.24 %	17.00 % 18.29 %	3.00 % 3.47 %
Mail.com	44750 44488	36292 35355	7173 7644	1285 1489	81.10 % 79.47 %	16.03 % 17.18 %	2.87 % 3.35 %
Yandex Mail	44806 44826	35207 34456	8178 8742	1421 1628	78.58 % 76.87 %	18.25 % 19.50 %	3.17 % 3.63 %
GMX Mail	44619 44766	36214 35554	7230 7818	1175 1394	81.16 % 79.42 %	16.20 % 17.46 %	2.63 % 3.11 %
Zoho Mail	44692 44624	36723 35824	6772 7439	1197 1361	82.17 % 80.28 %	15.15 % 16.67 %	2.68 % 3.05 %
ProtonMail	45402 44287	37297 35703	6964 7258	1141 1326	82.15 % 80.62 %	15.34 % 16.39 %	2.51 % 2.99 %
Custom Mail	44114 44115	36847 35978	6175 6825	1092 1312	83.53 % 81.56 %	14.00 % 15.47 %	2.48 % 2.97 %
iCloud Mail	5399 5530	4297 4279	882 973	220 278	79.59 % 77.38 %	16.34 % 17.59 %	4.07 % 5.03 %
Tuta	5373 5470	4581 4605	616 683	176 182	85.26 % 84.19 %	11.46 % 12.49 %	3.28 % 3.33 %
Juno.com	5461 5374	4704 4561	583 632	174 181	86.14 % 84.87 %	10.68 % 11.76 %	3.19 % 3.37 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.