Klick-Tipp and Moosend Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
401.512 401.838	320.777 313.987	69.371 74.527	11.364 13.324

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.89 % 78.14 %	17.28 % 18.55 %	2.83 % 3.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30677 31298	25493 25435	4450 4955	734 908	83.10 % 81.27 %	14.51 % 15.83 %	2.39 % 2.90 %
Elektronics	31201 30496	25145 24061	5203 5504	853 931	80.59 % 78.90 %	16.68 % 18.05 %	2.73 % 3.05 %
Entertainment	30912 30549	24662 23853	5384 5659	866 1037	79.78 % 78.08 %	17.42 % 18.52 %	2.80 % 3.39 %
Cosmetics & Beauty	30514 31062	24388 24194	5305 5829	821 1039	79.92 % 77.89 %	17.39 % 18.77 %	2.69 % 3.34 %
Food & Drink	30913 30533	25635 24781	4525 4850	753 902	82.93 % 81.16 %	14.64 % 15.88 %	2.44 % 2.95 %
Home & Garden	30943 31093	25645 25216	4490 4922	808 955	82.88 % 81.10 %	14.51 % 15.83 %	2.61 % 3.07 %
Finance	30662 30875	23480 23082	6158 6619	1024 1174	76.58 % 74.76 %	20.08 % 21.44 %	3.34 % 3.80 %
Health	30761 31472	23816 23734	5967 6620	978 1118	77.42 % 75.41 %	19.40 % 21.03 %	3.18 % 3.55 %
Pets	30603 30714	25112 24708	4700 5054	791 952	82.06 % 80.45 %	15.36 % 16.46 %	2.58 % 3.10 %
Sport & Fitness	31070 30538	24399 23572	5714 5914	957 1052	78.53 % 77.19 %	18.39 % 19.37 %	3.08 % 3.44 %
Job & Career	31686 31274	24658 23862	6043 6269	985 1143	77.82 % 76.30 %	19.07 % 20.05 %	3.11 % 3.65 %
Dating	30454 31093	22849 22745	6610 7230	995 1118	75.03 % 73.15 %	21.70 % 23.25 %	3.27 % 3.60 %
Other	31116 30841	25495 24744	4822 5102	799 995	81.94 % 80.23 %	15.50 % 16.54 %	2.57 % 3.23 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40011 40053	30713 29967	8062 8609	1236 1477	76.76 % 74.82 %	20.15 % 21.49 %	3.09 % 3.69 %
Outlook Mail	40526 40798	31250 30768	7998 8510	1278 1520	77.11 % 75.42 %	19.74 % 20.86 %	3.15 % 3.73 %
Yahoo Mail	39685 40171	31562 31301	6911 7523	1212 1347	79.53 % 77.92 %	17.41 % 18.73 %	3.05 % 3.35 %
AOL Mail	40152 40154	31961 31255	7006 7520	1185 1379	79.60 % 77.84 %	17.45 % 18.73 %	2.95 % 3.43 %
Mail.com	39948 39691	32229 31353	6593 7000	1126 1338	80.68 % 78.99 %	16.50 % 17.64 %	2.82 % 3.37 %
Yandex Mail	39834 40119	31119 30681	7476 8011	1239 1427	78.12 % 76.47 %	18.77 % 19.97 %	3.11 % 3.56 %
GMX Mail	39812 39943	32103 31492	6693 7224	1016 1227	80.64 % 78.84 %	16.81 % 18.09 %	2.55 % 3.07 %
Zoho Mail	39835 40022	32556 31955	6231 6868	1048 1199	81.73 % 79.84 %	15.64 % 17.16 %	2.63 % 3.00 %
ProtonMail	40479 39518	33052 31633	6444 6705	983 1180	81.65 % 80.05 %	15.92 % 16.97 %	2.43 % 2.99 %
Custom Mail	39241 39346	32625 31931	5660 6263	956 1152	83.14 % 81.15 %	14.42 % 15.92 %	2.44 % 2.93 %
iCloud Mail	628 690	470 530	117 123	41 37	74.84 % 76.81 %	18.63 % 17.83 %	6.53 % 5.36 %
Tuta	700 673	580 560	96 87	24 26	82.86 % 83.21 %	13.71 % 12.93 %	3.43 % 3.86 %
Juno.com	661 660	557 561	84 84	20 15	84.27 % 85.00 %	12.71 % 12.73 %	3.03 % 2.27 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.