Klick-Tipp and Moosend Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.234 222.740	170.422 167.312	46.669 49.092	5.143 6.336

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.69 % 75.12 %	21.00 % 22.04 %	2.31 % 2.84 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	16864 17260	13539 13584	2973 3238	352 438	80.28 % 78.70 %	17.63 % 18.76 %	2.09 % 2.54 %
Elektronics	17317 16996	13356 12830	3570 3706	391 460	77.13 % 75.49 %	20.62 % 21.81 %	2.26 % 2.71 %
Entertainment	17088 16894	13087 12711	3622 3697	379 486	76.59 % 75.24 %	21.20 % 21.88 %	2.22 % 2.88 %
Cosmetics & Beauty	16823 17282	12891 12937	3557 3860	375 485	76.63 % 74.86 %	21.14 % 22.34 %	2.23 % 2.81 %
Food & Drink	17351 16750	13913 13172	3074 3153	364 425	80.19 % 78.64 %	17.72 % 18.82 %	2.10 % 2.54 %
Home & Garden	17030 17252	13661 13546	2993 3225	376 481	80.22 % 78.52 %	17.57 % 18.69 %	2.21 % 2.79 %
Finance	16979 17264	12352 12307	4162 4415	465 542	72.75 % 71.29 %	24.51 % 25.57 %	2.74 % 3.14 %
Health	16769 17481	12278 12481	4044 4486	447 514	73.22 % 71.40 %	24.12 % 25.66 %	2.67 % 2.94 %
Pets	16858 16898	13408 13213	3085 3212	365 473	79.53 % 78.19 %	18.30 % 19.01 %	2.17 % 2.80 %
Sport & Fitness	17158 16932	12956 12599	3784 3842	418 491	75.51 % 74.41 %	22.05 % 22.69 %	2.44 % 2.90 %
Job & Career	17743 17413	13308 12858	3994 4013	441 542	75.00 % 73.84 %	22.51 % 23.05 %	2.49 % 3.11 %
Dating	16864 17363	11844 11852	4606 4983	414 528	70.23 % 68.26 %	27.31 % 28.70 %	2.45 % 3.04 %
Other	17390 16955	13829 13222	3205 3262	356 471	79.52 % 77.98 %	18.43 % 19.24 %	2.05 % 2.78 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22300 22306	16263 15872	5485 5757	552 677	72.93 % 71.16 %	24.60 % 25.81 %	2.48 % 3.04 %
Outlook Mail	22730 22677	16723 16350	5432 5622	575 705	73.57 % 72.10 %	23.90 % 24.79 %	2.53 % 3.11 %
Yahoo Mail	21722 22287	16688 16789	4486 4851	548 647	76.83 % 75.33 %	20.65 % 21.77 %	2.52 % 2.90 %
AOL Mail	22484 22551	17288 16987	4650 4898	546 666	76.89 % 75.33 %	20.68 % 21.72 %	2.43 % 2.95 %
Mail.com	22377 22191	17446 16960	4419 4577	512 654	77.96 % 76.43 %	19.75 % 20.63 %	2.29 % 2.95 %
Yandex Mail	22215 22256	16712 16401	4948 5177	555 678	75.23 % 73.69 %	22.27 % 23.26 %	2.50 % 3.05 %
GMX Mail	22151 22008	16986 16533	4691 4890	474 585	76.68 % 75.12 %	21.18 % 22.22 %	2.14 % 2.66 %
Zoho Mail	21878 22598	17195 17392	4198 4627	485 579	78.59 % 76.96 %	19.19 % 20.48 %	2.22 % 2.56 %
ProtonMail	22879 22050	17844 16877	4574 4581	461 592	77.99 % 76.54 %	19.99 % 20.78 %	2.01 % 2.68 %
Custom Mail	21498 21816	17277 17151	3786 4112	435 553	80.37 % 78.62 %	17.61 % 18.85 %	2.02 % 2.53 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.