Klick-Tipp and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
304.430 303.502	239.673 233.108	56.830 61.496	7.927 8.898

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.73 % 76.81 %	18.67 % 20.26 %	2.60 % 2.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23092 23506	18951 18827	3620 4101	521 578	82.07 % 80.09 %	15.68 % 17.45 %	2.26 % 2.46 %
Elektronics	23661 23155	18780 17940	4300 4575	581 640	79.37 % 77.48 %	18.17 % 19.76 %	2.46 % 2.76 %
Entertainment	23391 23191	18384 17774	4408 4725	599 692	78.59 % 76.64 %	18.84 % 20.37 %	2.56 % 2.98 %
Cosmetics & Beauty	23126 23478	18208 17954	4340 4800	578 724	78.73 % 76.47 %	18.77 % 20.44 %	2.50 % 3.08 %
Food & Drink	23638 23763	19375 18920	3729 4216	534 627	81.97 % 79.62 %	15.78 % 17.74 %	2.26 % 2.64 %
Home & Garden	23361 23322	19144 18671	3652 4037	565 614	81.95 % 80.06 %	15.63 % 17.31 %	2.42 % 2.63 %
Finance	23304 23031	17516 16903	5064 5362	724 766	75.16 % 73.39 %	21.73 % 23.28 %	3.11 % 3.33 %
Health	23172 23100	17582 17043	4898 5322	692 735	75.88 % 73.78 %	21.14 % 23.04 %	2.99 % 3.18 %
Pets	23238 23526	18867 18630	3820 4274	551 622	81.19 % 79.19 %	16.44 % 18.17 %	2.37 % 2.64 %
Sport & Fitness	23543 23566	18228 17867	4655 4999	660 700	77.42 % 75.82 %	19.77 % 21.21 %	2.80 % 2.97 %
Job & Career	24092 23519	18483 17665	4908 5100	701 754	76.72 % 75.11 %	20.37 % 21.68 %	2.91 % 3.21 %
Dating	23102 23121	16944 16465	5507 5864	651 792	73.34 % 71.21 %	23.84 % 25.36 %	2.82 % 3.43 %
Other	23710 23224	19211 18449	3929 4121	570 654	81.02 % 79.44 %	16.57 % 17.74 %	2.40 % 2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30500 30268	22994 22250	6644 7054	862 964	75.39 % 73.51 %	21.78 % 23.31 %	2.83 % 3.18 %
Outlook Mail	31065 30339	23571 22479	6605 6878	889 982	75.88 % 74.09 %	21.26 % 22.67 %	2.86 % 3.24 %
Yahoo Mail	29943 30129	23527 23106	5583 6120	833 903	78.57 % 76.69 %	18.65 % 20.31 %	2.78 % 3.00 %
AOL Mail	30662 30601	24103 23439	5723 6236	836 926	78.61 % 76.60 %	18.66 % 20.38 %	2.73 % 3.03 %
Mail.com	30523 30576	24331 23768	5406 5940	786 868	79.71 % 77.73 %	17.71 % 19.43 %	2.58 % 2.84 %
Yandex Mail	30472 30294	23485 22797	6120 6535	867 962	77.07 % 75.25 %	20.08 % 21.57 %	2.85 % 3.18 %
GMX Mail	30328 30350	23994 23435	5589 6075	745 840	79.12 % 77.22 %	18.43 % 20.02 %	2.46 % 2.77 %
Zoho Mail	30172 30734	24323 24121	5115 5757	734 856	80.61 % 78.48 %	16.95 % 18.73 %	2.43 % 2.79 %
ProtonMail	30919 30213	24811 23694	5399 5711	709 808	80.25 % 78.42 %	17.46 % 18.90 %	2.29 % 2.67 %
Custom Mail	29846 29998	24534 24019	4646 5190	666 789	82.20 % 80.07 %	15.57 % 17.30 %	2.23 % 2.63 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.