Klick-Tipp and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
112.992 112.678	78.630 74.307	33.006 36.413	1.356 1.958

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Rapidmail in this comparison.

Inbox Rate	Spam Rate	Lost Rate
69.59 % 65.95 %	29.21 % 32.32 %	1.20 % 1.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8618 8874	6405 6260	2114 2463	99 151	74.32 % 70.54 %	24.53 % 27.76 %	1.15 % 1.70 %
Elektronics	8683 8477	6003 5559	2578 2775	102 143	69.14 % 65.58 %	29.69 % 32.74 %	1.17 % 1.69 %
Entertainment	8610 8376	5943 5483	2559 2748	108 145	69.02 % 65.46 %	29.72 % 32.81 %	1.25 % 1.73 %
Cosmetics & Beauty	8317 8778	5742 5741	2474 2880	101 157	69.04 % 65.40 %	29.75 % 32.81 %	1.21 % 1.79 %
Food & Drink	8922 9195	6626 6461	2184 2580	112 154	74.27 % 70.27 %	24.48 % 28.06 %	1.26 % 1.67 %
Home & Garden	8650 8577	6431 6048	2110 2386	109 143	74.35 % 70.51 %	24.39 % 27.82 %	1.26 % 1.67 %
Finance	8362 8313	5375 5036	2894 3128	93 149	64.28 % 60.58 %	34.61 % 37.63 %	1.11 % 1.79 %
Health	8399 8555	5383 5165	2910 3243	106 147	64.09 % 60.37 %	34.65 % 37.91 %	1.26 % 1.72 %
Pets	8612 8822	6375 6197	2134 2472	103 153	74.02 % 70.24 %	24.78 % 28.02 %	1.20 % 1.73 %
Sport & Fitness	8954 8898	6185 5832	2660 2904	109 162	69.08 % 65.54 %	29.71 % 32.64 %	1.22 % 1.82 %
Job & Career	9263 8786	6402 5783	2749 2856	112 147	69.11 % 65.82 %	29.68 % 32.51 %	1.21 % 1.67 %
Dating	8573 8573	5075 4762	3398 3654	100 157	59.20 % 55.55 %	39.64 % 42.62 %	1.17 % 1.83 %
Other	9029 8454	6685 5980	2242 2324	102 150	74.04 % 70.74 %	24.83 % 27.49 %	1.13 % 1.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11261 10960	7213 6590	3913 4184	135 186	64.05 % 60.13 %	34.75 % 38.18 %	1.20 % 1.70 %
Outlook Mail	11659 11173	7658 6955	3856 4022	145 196	65.68 % 62.25 %	33.07 % 36.00 %	1.24 % 1.75 %
Yahoo Mail	10894 11269	7713 7592	3042 3489	139 188	70.80 % 67.37 %	27.92 % 30.96 %	1.28 % 1.67 %
AOL Mail	11520 11544	8181 7766	3201 3581	138 197	71.02 % 67.27 %	27.79 % 31.02 %	1.20 % 1.71 %
Mail.com	11497 11619	8276 7919	3085 3495	136 205	71.98 % 68.16 %	26.83 % 30.08 %	1.18 % 1.76 %
Yandex Mail	11252 11211	7737 7309	3384 3705	131 197	68.76 % 65.19 %	30.07 % 33.05 %	1.16 % 1.76 %
GMX Mail	11185 11199	7587 7213	3456 3795	142 191	67.83 % 64.41 %	30.90 % 33.89 %	1.27 % 1.71 %
Zoho Mail	10993 11511	7888 7851	2979 3464	126 196	71.75 % 68.20 %	27.10 % 30.09 %	1.15 % 1.70 %
ProtonMail	11995 11211	8434 7411	3428 3596	133 204	70.31 % 66.10 %	28.58 % 32.08 %	1.11 % 1.82 %
Custom Mail	10736 10981	7943 7701	2662 3082	131 198	73.98 % 70.13 %	24.80 % 28.07 %	1.22 % 1.80 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.