Klick-Tipp and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Klick-Tipp than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
401.512 401.141	320.777 314.199	69.371 74.453	11.364 12.489

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Klick-Tipp beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.89 % 78.33 %	17.28 % 18.56 %	2.83 % 3.11 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Klick-Tipp is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30677 30974	25493 25224	4450 4944	734 806	83.10 % 81.44 %	14.51 % 15.96 %	2.39 % 2.60 %
Elektronics	31201 30755	25145 24335	5203 5515	853 905	80.59 % 79.13 %	16.68 % 17.93 %	2.73 % 2.94 %
Entertainment	30912 30788	24662 24052	5384 5734	866 1002	79.78 % 78.12 %	17.42 % 18.62 %	2.80 % 3.25 %
Cosmetics & Beauty	30514 30861	24388 24098	5305 5783	821 980	79.92 % 78.09 %	17.39 % 18.74 %	2.69 % 3.18 %
Food & Drink	30913 31304	25635 25357	4525 5069	753 878	82.93 % 81.00 %	14.64 % 16.19 %	2.44 % 2.80 %
Home & Garden	30943 30932	25645 25170	4490 4909	808 853	82.88 % 81.37 %	14.51 % 15.87 %	2.61 % 2.76 %
Finance	30662 30454	23480 22853	6158 6508	1024 1093	76.58 % 75.04 %	20.08 % 21.37 %	3.34 % 3.59 %
Health	30761 30549	23816 23162	5967 6386	978 1001	77.42 % 75.82 %	19.40 % 20.90 %	3.18 % 3.28 %
Pets	30603 30946	25112 24881	4700 5182	791 883	82.06 % 80.40 %	15.36 % 16.75 %	2.58 % 2.85 %
Sport & Fitness	31070 31026	24399 23962	5714 6078	957 986	78.53 % 77.23 %	18.39 % 19.59 %	3.08 % 3.18 %
Job & Career	31686 31048	24658 23737	6043 6248	985 1063	77.82 % 76.45 %	19.07 % 20.12 %	3.11 % 3.42 %
Dating	30454 30714	22849 22550	6610 7039	995 1125	75.03 % 73.42 %	21.70 % 22.92 %	3.27 % 3.66 %
Other	31116 30790	25495 24818	4822 5058	799 914	81.94 % 80.60 %	15.50 % 16.43 %	2.57 % 2.97 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Klick-Tipp is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40011 39819	30713 29942	8062 8514	1236 1363	76.76 % 75.20 %	20.15 % 21.38 %	3.09 % 3.42 %
Outlook Mail	40526 40019	31250 30308	7998 8317	1278 1394	77.11 % 75.73 %	19.74 % 20.78 %	3.15 % 3.48 %
Yahoo Mail	39685 39626	31562 30924	6911 7439	1212 1263	79.53 % 78.04 %	17.41 % 18.77 %	3.05 % 3.19 %
AOL Mail	40152 40229	31961 31337	7006 7581	1185 1311	79.60 % 77.90 %	17.45 % 18.84 %	2.95 % 3.26 %
Mail.com	39948 40092	32229 31696	6593 7182	1126 1214	80.68 % 79.06 %	16.50 % 17.91 %	2.82 % 3.03 %
Yandex Mail	39834 39847	31119 30534	7476 7973	1239 1340	78.12 % 76.63 %	18.77 % 20.01 %	3.11 % 3.36 %
GMX Mail	39812 39961	32103 31559	6693 7234	1016 1168	80.64 % 78.97 %	16.81 % 18.10 %	2.55 % 2.92 %
Zoho Mail	39835 40290	32556 32187	6231 6910	1048 1193	81.73 % 79.89 %	15.64 % 17.15 %	2.63 % 2.96 %
ProtonMail	40479 39807	33052 31929	6444 6779	983 1099	81.65 % 80.21 %	15.92 % 17.03 %	2.43 % 2.76 %
Custom Mail	39241 39437	32625 32120	5660 6248	956 1069	83.14 % 81.45 %	14.42 % 15.84 %	2.44 % 2.71 %
iCloud Mail	628 667	470 525	117 114	41 28	74.84 % 78.71 %	18.63 % 17.09 %	6.53 % 4.20 %
Tuta	700 673	580 566	96 83	24 24	82.86 % 84.10 %	13.71 % 12.33 %	3.43 % 3.57 %
Juno.com	661 674	557 572	84 79	20 23	84.27 % 84.87 %	12.71 % 11.72 %	3.03 % 3.41 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.