Klick-Tipp and Postmark Email Deliverability Comparison

In this comparison, the deliverability of Klick-Tipp and Postmark is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Postmark than for Klick-Tipp.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
464.301 70.968	373.437 58.513	77.328 9.753	13.536 2.702

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Postmark beats Klick-Tipp in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.43 % 82.45 %	16.65 % 13.74 %	2.92 % 3.81 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Postmark is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	35449 5537	29613 4670	4957 662	879 205	83.54 % 84.34 %	13.98 % 11.96 %	2.48 % 3.70 %
Elektronics	36158 5505	29379 4609	5782 710	997 186	81.25 % 83.72 %	15.99 % 12.90 %	2.76 % 3.38 %
Entertainment	35823 5319	28783 4371	6009 741	1031 207	80.35 % 82.18 %	16.77 % 13.93 %	2.88 % 3.89 %
Cosmetics & Beauty	35302 5459	28395 4481	5915 760	992 218	80.43 % 82.08 %	16.76 % 13.92 %	2.81 % 3.99 %
Food & Drink	35637 5286	29703 4509	5033 615	901 162	83.35 % 85.30 %	14.12 % 11.63 %	2.53 % 3.06 %
Home & Garden	35793 5504	29811 4690	5018 635	964 179	83.29 % 85.21 %	14.02 % 11.54 %	2.69 % 3.25 %
Finance	35551 5547	27449 4403	6887 882	1215 262	77.21 % 79.38 %	19.37 % 15.90 %	3.42 % 4.72 %
Health	35615 5399	27834 4378	6627 795	1154 226	78.15 % 81.09 %	18.61 % 14.72 %	3.24 % 4.19 %
Pets	35488 5541	29254 4634	5278 706	956 201	82.43 % 83.63 %	14.87 % 12.74 %	2.69 % 3.63 %
Sport & Fitness	35855 5361	28333 4375	6381 794	1141 192	79.02 % 81.61 %	17.80 % 14.81 %	3.18 % 3.58 %
Job & Career	36558 5466	28625 4371	6766 862	1167 233	78.30 % 79.97 %	18.51 % 15.77 %	3.19 % 4.26 %
Dating	35187 5448	26690 4352	7299 862	1198 234	75.85 % 79.88 %	20.74 % 15.82 %	3.40 % 4.30 %
Other	35885 5596	29568 4670	5376 729	941 197	82.40 % 83.45 %	14.98 % 13.03 %	2.62 % 3.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Postmark is better than Klick-Tipp.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	44964 5436	34587 4170	8910 988	1467 278	76.92 % 76.71 %	19.82 % 18.18 %	3.26 % 5.11 %
Outlook Mail	45421 5238	35272 4220	8688 802	1461 216	77.66 % 80.57 %	19.13 % 15.31 %	3.22 % 4.12 %
Yahoo Mail	44382 5421	35480 4433	7522 778	1380 210	79.94 % 81.77 %	16.95 % 14.35 %	3.11 % 3.87 %
AOL Mail	44918 5516	35936 4503	7635 787	1347 226	80.00 % 81.64 %	17.00 % 14.27 %	3.00 % 4.10 %
Mail.com	44750 5408	36292 4479	7173 721	1285 208	81.10 % 82.82 %	16.03 % 13.33 %	2.87 % 3.85 %
Yandex Mail	44806 5347	35207 4318	8178 814	1421 215	78.58 % 80.76 %	18.25 % 15.22 %	3.17 % 4.02 %
GMX Mail	44619 5484	36214 4626	7230 665	1175 193	81.16 % 84.35 %	16.20 % 12.13 %	2.63 % 3.52 %
Zoho Mail	44692 5625	36723 4750	6772 689	1197 186	82.17 % 84.44 %	15.15 % 12.25 %	2.68 % 3.31 %
ProtonMail	45402 5409	37297 4615	6964 611	1141 183	82.15 % 85.32 %	15.34 % 11.30 %	2.51 % 3.38 %
Custom Mail	44114 5524	36847 4718	6175 628	1092 178	83.53 % 85.41 %	14.00 % 11.37 %	2.48 % 3.22 %
iCloud Mail	5399 5547	4297 4341	882 961	220 245	79.59 % 78.26 %	16.34 % 17.32 %	4.07 % 4.42 %
Tuta	5373 5570	4581 4705	616 682	176 183	85.26 % 84.47 %	11.46 % 12.24 %	3.28 % 3.29 %
Juno.com	5461 5443	4704 4635	583 627	174 181	86.14 % 85.16 %	10.68 % 11.52 %	3.19 % 3.33 %

Compare Klick-Tipp with other providers

Compare the email deliverability of Klick-Tipp with other providers.