Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
277.336 276.797	202.688 207.974	64.216 60.200	10.432 8.623

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
73.08 % 75.14 %	23.15 % 21.75 %	3.76 % 3.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21366 20776	16287 16306	4308 3895	771 575	76.23 % 78.48 %	20.16 % 18.75 %	3.61 % 2.77 %
Elektronics	21303 21661	15737 16405	4827 4646	739 610	73.87 % 75.74 %	22.66 % 21.45 %	3.47 % 2.82 %
Entertainment	21335 21037	15572 15811	4941 4580	822 646	72.99 % 75.16 %	23.16 % 21.77 %	3.85 % 3.07 %
Cosmetics & Beauty	21426 21688	15655 16285	4977 4737	794 666	73.07 % 75.09 %	23.23 % 21.84 %	3.71 % 3.07 %
Food & Drink	21291 21645	16317 17011	4261 4026	713 608	76.64 % 78.59 %	20.01 % 18.60 %	3.35 % 2.81 %
Home & Garden	21367 21473	16264 16844	4332 4023	771 606	76.12 % 78.44 %	20.27 % 18.74 %	3.61 % 2.82 %
Finance	21645 21353	14990 15201	5806 5405	849 747	69.25 % 71.19 %	26.82 % 25.31 %	3.92 % 3.50 %
Health	20888 20993	14616 15206	5452 5099	820 688	69.97 % 72.43 %	26.10 % 24.29 %	3.93 % 3.28 %
Pets	21781 21346	16445 16524	4564 4143	772 679	75.50 % 77.41 %	20.95 % 19.41 %	3.54 % 3.18 %
Sport & Fitness	21782 20932	15695 15582	5256 4691	831 659	72.05 % 74.44 %	24.13 % 22.41 %	3.82 % 3.15 %
Job & Career	20930 21453	15009 15725	5052 4990	869 738	71.71 % 73.30 %	24.14 % 23.26 %	4.15 % 3.44 %
Dating	21291 21342	14258 14741	6126 5867	907 734	66.97 % 69.07 %	28.77 % 27.49 %	4.26 % 3.44 %
Other	20931 21098	15843 16333	4314 4098	774 667	75.69 % 77.41 %	20.61 % 19.42 %	3.70 % 3.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	27701 28195	19273 20163	7340 7113	1088 919	69.58 % 71.51 %	26.50 % 25.23 %	3.93 % 3.26 %
Outlook Mail	27562 27750	19390 20046	7039 6737	1133 967	70.35 % 72.24 %	25.54 % 24.28 %	4.11 % 3.48 %
Yahoo Mail	27534 28102	20076 21128	6388 6077	1070 897	72.91 % 75.18 %	23.20 % 21.62 %	3.89 % 3.19 %
AOL Mail	26726 27808	19550 20872	6122 6013	1054 923	73.15 % 75.06 %	22.91 % 21.62 %	3.94 % 3.32 %
Mail.com	27825 27420	20662 20898	6138 5651	1025 871	74.26 % 76.21 %	22.06 % 20.61 %	3.68 % 3.18 %
Yandex Mail	27972 27098	19987 19967	6869 6226	1116 905	71.45 % 73.68 %	24.56 % 22.98 %	3.99 % 3.34 %
GMX Mail	27620 27540	20187 20829	6382 5914	1051 797	73.09 % 75.63 %	23.11 % 21.47 %	3.81 % 2.89 %
Zoho Mail	27963 27292	20987 21009	6025 5485	951 798	75.05 % 76.98 %	21.55 % 20.10 %	3.40 % 2.92 %
ProtonMail	28188 28127	21001 21553	6197 5799	990 775	74.50 % 76.63 %	21.98 % 20.62 %	3.51 % 2.76 %
Custom Mail	28245 27465	21575 21509	5716 5185	954 771	76.39 % 78.31 %	20.24 % 18.88 %	3.38 % 2.81 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.