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Constant Contact and Mailify Email Deliverability Comparison

  Constant Contact
  Mailify

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.504
  221.920
  159.064
  162.892
  55.382
  52.539
  8.058
  6.489

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  71.49 %
  73.40 %
  24.89 %
  23.67 %
  3.62 %
  2.92 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17119
  16632
  12815
  12790
  3708
  3402
  596
  440
  74.86 %
  76.90 %
  21.66 %
  20.45 %
  3.48 %
  2.65 %
Elektronics
  17049
  17378
  12295
  12815
  4185
  4097
  569
  466
  72.12 %
  73.74 %
  24.55 %
  23.58 %
  3.34 %
  2.68 %
Entertainment
  17093
  16801
  12210
  12330
  4250
  3987
  633
  484
  71.43 %
  73.39 %
  24.86 %
  23.73 %
  3.70 %
  2.88 %
Cosmetics & Beauty
  17116
  17385
  12221
  12752
  4278
  4129
  617
  504
  71.40 %
  73.35 %
  24.99 %
  23.75 %
  3.60 %
  2.90 %
Food & Drink
  17030
  17238
  12814
  13284
  3661
  3495
  555
  459
  75.24 %
  77.06 %
  21.50 %
  20.27 %
  3.26 %
  2.66 %
Home & Garden
  17204
  17278
  12862
  13290
  3735
  3519
  607
  469
  74.76 %
  76.92 %
  21.71 %
  20.37 %
  3.53 %
  2.71 %
Finance
  17433
  17061
  11748
  11799
  5043
  4712
  642
  550
  67.39 %
  69.16 %
  28.93 %
  27.62 %
  3.68 %
  3.22 %
Health
  16849
  16840
  11471
  11850
  4753
  4478
  625
  512
  68.08 %
  70.37 %
  28.21 %
  26.59 %
  3.71 %
  3.04 %
Pets
  17488
  17156
  12966
  13051
  3913
  3590
  609
  515
  74.14 %
  76.07 %
  22.38 %
  20.93 %
  3.48 %
  3.00 %
Sport & Fitness
  17527
  16813
  12370
  12240
  4523
  4072
  634
  501
  70.58 %
  72.80 %
  25.81 %
  24.22 %
  3.62 %
  2.98 %
Job & Career
  16697
  17197
  11741
  12355
  4279
  4305
  677
  537
  70.32 %
  71.84 %
  25.63 %
  25.03 %
  4.05 %
  3.12 %
Dating
  17103
  17189
  11050
  11450
  5362
  5194
  691
  545
  64.61 %
  66.61 %
  31.35 %
  30.22 %
  4.04 %
  3.17 %
Other
  16796
  16952
  12501
  12886
  3692
  3559
  603
  507
  74.43 %
  76.01 %
  21.98 %
  20.99 %
  3.59 %
  2.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22347
  22691
  15117
  15746
  6379
  6245
  851
  700
  67.65 %
  69.39 %
  28.55 %
  27.52 %
  3.81 %
  3.08 %
Outlook Mail
  22086
  22375
  15144
  15764
  6063
  5893
  879
  718
  68.57 %
  70.45 %
  27.45 %
  26.34 %
  3.98 %
  3.21 %
Yahoo Mail
  22016
  22633
  15744
  16687
  5462
  5268
  810
  678
  71.51 %
  73.73 %
  24.81 %
  23.28 %
  3.68 %
  3.00 %
AOL Mail
  21163
  22367
  15175
  16462
  5177
  5221
  811
  684
  71.71 %
  73.60 %
  24.46 %
  23.34 %
  3.83 %
  3.06 %
Mail.com
  22359
  21994
  16295
  16438
  5265
  4899
  799
  657
  72.88 %
  74.74 %
  23.55 %
  22.27 %
  3.57 %
  2.99 %
Yandex Mail
  22480
  21567
  15739
  15522
  5900
  5360
  841
  685
  70.01 %
  71.97 %
  26.25 %
  24.85 %
  3.74 %
  3.18 %
GMX Mail
  22170
  21968
  15784
  16170
  5569
  5211
  817
  587
  71.20 %
  73.61 %
  25.12 %
  23.72 %
  3.69 %
  2.67 %
Zoho Mail
  22678
  21761
  16694
  16383
  5235
  4773
  749
  605
  73.61 %
  75.29 %
  23.08 %
  21.93 %
  3.30 %
  2.78 %
ProtonMail
  22509
  22520
  16344
  16817
  5398
  5128
  767
  575
  72.61 %
  74.68 %
  23.98 %
  22.77 %
  3.41 %
  2.55 %
Custom Mail
  22696
  22044
  17028
  16903
  4934
  4541
  734
  600
  75.03 %
  76.68 %
  21.74 %
  20.60 %
  3.23 %
  2.72 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.