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Constant Contact and Mailify Email Deliverability Comparison

  Constant Contact
  Mailify

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  188.444
  188.119
  132.072
  135.447
  49.818
  47.534
  6.554
  5.138

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  70.09 %
  72.00 %
  26.44 %
  25.27 %
  3.48 %
  2.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14462
  14050
  10651
  10639
  3327
  3066
  484
  345
  73.65 %
  75.72 %
  23.01 %
  21.82 %
  3.35 %
  2.46 %
Elektronics
  14435
  14744
  10194
  10649
  3773
  3727
  468
  368
  70.62 %
  72.23 %
  26.14 %
  25.28 %
  3.24 %
  2.50 %
Entertainment
  14452
  14232
  10114
  10232
  3819
  3608
  519
  392
  69.98 %
  71.89 %
  26.43 %
  25.35 %
  3.59 %
  2.75 %
Cosmetics & Beauty
  14536
  14793
  10173
  10642
  3854
  3748
  509
  403
  69.98 %
  71.94 %
  26.51 %
  25.34 %
  3.50 %
  2.72 %
Food & Drink
  14361
  14534
  10629
  11039
  3275
  3147
  457
  348
  74.01 %
  75.95 %
  22.80 %
  21.65 %
  3.18 %
  2.39 %
Home & Garden
  14599
  14630
  10740
  11084
  3359
  3176
  500
  370
  73.57 %
  75.76 %
  23.01 %
  21.71 %
  3.42 %
  2.53 %
Finance
  14872
  14459
  9785
  9751
  4574
  4274
  513
  434
  65.79 %
  67.44 %
  30.76 %
  29.56 %
  3.45 %
  3.00 %
Health
  14414
  14231
  9579
  9747
  4331
  4062
  504
  422
  66.46 %
  68.49 %
  30.05 %
  28.54 %
  3.50 %
  2.97 %
Pets
  14832
  14612
  10846
  10967
  3503
  3234
  483
  411
  73.13 %
  75.05 %
  23.62 %
  22.13 %
  3.26 %
  2.81 %
Sport & Fitness
  14806
  14235
  10229
  10165
  4039
  3665
  538
  405
  69.09 %
  71.41 %
  27.28 %
  25.75 %
  3.63 %
  2.85 %
Job & Career
  13994
  14652
  9666
  10361
  3784
  3872
  544
  419
  69.07 %
  70.71 %
  27.04 %
  26.43 %
  3.89 %
  2.86 %
Dating
  14470
  14538
  9041
  9364
  4881
  4751
  548
  423
  62.48 %
  64.41 %
  33.73 %
  32.68 %
  3.79 %
  2.91 %
Other
  14211
  14409
  10425
  10807
  3299
  3204
  487
  398
  73.36 %
  75.00 %
  23.21 %
  22.24 %
  3.43 %
  2.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18894
  19337
  12465
  13100
  5755
  5696
  674
  541
  65.97 %
  67.75 %
  30.46 %
  29.46 %
  3.57 %
  2.80 %
Outlook Mail
  18628
  18978
  12493
  13066
  5441
  5325
  694
  587
  67.07 %
  68.85 %
  29.21 %
  28.06 %
  3.73 %
  3.09 %
Yahoo Mail
  18686
  19292
  13135
  13992
  4894
  4748
  657
  552
  70.29 %
  72.53 %
  26.19 %
  24.61 %
  3.52 %
  2.86 %
AOL Mail
  17756
  18975
  12503
  13741
  4597
  4687
  656
  547
  70.42 %
  72.42 %
  25.89 %
  24.70 %
  3.69 %
  2.88 %
Mail.com
  18897
  18513
  13538
  13616
  4706
  4392
  653
  505
  71.64 %
  73.55 %
  24.90 %
  23.72 %
  3.46 %
  2.73 %
Yandex Mail
  19101
  18234
  13146
  12879
  5287
  4814
  668
  541
  68.82 %
  70.63 %
  27.68 %
  26.40 %
  3.50 %
  2.97 %
GMX Mail
  18856
  18511
  13111
  13309
  5069
  4741
  676
  461
  69.53 %
  71.90 %
  26.88 %
  25.61 %
  3.59 %
  2.49 %
Zoho Mail
  19127
  18574
  13811
  13745
  4695
  4345
  621
  484
  72.21 %
  74.00 %
  24.55 %
  23.39 %
  3.25 %
  2.61 %
ProtonMail
  19150
  19138
  13599
  13986
  4917
  4693
  634
  459
  71.01 %
  73.08 %
  25.68 %
  24.52 %
  3.31 %
  2.40 %
Custom Mail
  19349
  18567
  14271
  14013
  4457
  4093
  621
  461
  73.76 %
  75.47 %
  23.03 %
  22.04 %
  3.21 %
  2.48 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.