Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
352.286 352.375	262.235 269.472	76.380 71.194	13.671 11.709

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.44 % 76.47 %	21.68 % 20.20 %	3.88 % 3.32 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	27244 26614	21093 21194	5143 4642	1008 778	77.42 % 79.63 %	18.88 % 17.44 %	3.70 % 2.92 %
Elektronics	26856 27560	20202 21285	5681 5446	973 829	75.22 % 77.23 %	21.15 % 19.76 %	3.62 % 3.01 %
Entertainment	27090 26913	20118 20585	5888 5434	1084 894	74.26 % 76.49 %	21.73 % 20.19 %	4.00 % 3.32 %
Cosmetics & Beauty	27190 27360	20225 20942	5915 5557	1050 861	74.38 % 76.54 %	21.75 % 20.31 %	3.86 % 3.15 %
Food & Drink	27142 27319	21112 21766	5091 4745	939 808	77.78 % 79.67 %	18.76 % 17.37 %	3.46 % 2.96 %
Home & Garden	27121 27135	20971 21594	5158 4733	992 808	77.32 % 79.58 %	19.02 % 17.44 %	3.66 % 2.98 %
Finance	27409 27220	19428 19814	6861 6385	1120 1021	70.88 % 72.79 %	25.03 % 23.46 %	4.09 % 3.75 %
Health	26653 26881	19119 19896	6455 6025	1079 960	71.73 % 74.02 %	24.22 % 22.41 %	4.05 % 3.57 %
Pets	27546 27196	21105 21346	5450 4939	991 911	76.62 % 78.49 %	19.79 % 18.16 %	3.60 % 3.35 %
Sport & Fitness	27525 26695	20158 20209	6254 5592	1113 894	73.24 % 75.70 %	22.72 % 20.95 %	4.04 % 3.35 %
Job & Career	26748 27185	19505 20217	6108 5943	1135 1025	72.92 % 74.37 %	22.84 % 21.86 %	4.24 % 3.77 %
Dating	27204 27337	18789 19452	7207 6861	1208 1024	69.07 % 71.16 %	26.49 % 25.10 %	4.44 % 3.75 %
Other	26558 26960	20410 21172	5169 4892	979 896	76.85 % 78.53 %	19.46 % 18.15 %	3.69 % 3.32 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	35367 35602	25194 26019	8719 8320	1454 1263	71.24 % 73.08 %	24.65 % 23.37 %	4.11 % 3.55 %
Outlook Mail	35050 35155	25176 25883	8378 7943	1496 1329	71.83 % 73.63 %	23.90 % 22.59 %	4.27 % 3.78 %
Yahoo Mail	35170 35661	26085 27232	7682 7244	1403 1185	74.17 % 76.36 %	21.84 % 20.31 %	3.99 % 3.32 %
AOL Mail	34331 35448	25495 26996	7407 7188	1429 1264	74.26 % 76.16 %	21.58 % 20.28 %	4.16 % 3.57 %
Mail.com	35388 35029	26703 27112	7341 6737	1344 1180	75.46 % 77.40 %	20.74 % 19.23 %	3.80 % 3.37 %
Yandex Mail	35397 34703	25723 25978	8204 7467	1470 1258	72.67 % 74.86 %	23.18 % 21.52 %	4.15 % 3.63 %
GMX Mail	34923 34961	26124 26973	7477 6900	1322 1088	74.80 % 77.15 %	21.41 % 19.74 %	3.79 % 3.11 %
Zoho Mail	35399 34930	27032 27378	7141 6496	1226 1056	76.36 % 78.38 %	20.17 % 18.60 %	3.46 % 3.02 %
ProtonMail	35585 35924	27053 28092	7259 6778	1273 1054	76.02 % 78.20 %	20.40 % 18.87 %	3.58 % 2.93 %
Custom Mail	35676 34962	27650 27809	6772 6121	1254 1032	77.50 % 79.54 %	18.98 % 17.51 %	3.51 % 2.95 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.