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Constant Contact and Mailify Email Deliverability Comparison

  Constant Contact
  Mailify

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  372.808
  372.673
  278.650
  286.036
  79.656
  74.131
  14.502
  12.506

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  74.74 %
  76.75 %
  21.37 %
  19.89 %
  3.89 %
  3.36 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  28808
  28182
  22389
  22513
  5358
  4842
  1061
  827
  77.72 %
  79.88 %
  18.60 %
  17.18 %
  3.68 %
  2.93 %
Elektronics
  28397
  29115
  21438
  22589
  5917
  5656
  1042
  870
  75.49 %
  77.59 %
  20.84 %
  19.43 %
  3.67 %
  2.99 %
Entertainment
  28672
  28523
  21389
  21884
  6134
  5665
  1149
  974
  74.60 %
  76.72 %
  21.39 %
  19.86 %
  4.01 %
  3.41 %
Cosmetics & Beauty
  28746
  28926
  21475
  22225
  6163
  5784
  1108
  917
  74.71 %
  76.83 %
  21.44 %
  20.00 %
  3.85 %
  3.17 %
Food & Drink
  28692
  28903
  22389
  23092
  5310
  4941
  993
  870
  78.03 %
  79.89 %
  18.51 %
  17.10 %
  3.46 %
  3.01 %
Home & Garden
  28747
  28652
  22296
  22869
  5383
  4924
  1068
  859
  77.56 %
  79.82 %
  18.73 %
  17.19 %
  3.72 %
  3.00 %
Finance
  28972
  28770
  20636
  21035
  7144
  6646
  1192
  1089
  71.23 %
  73.11 %
  24.66 %
  23.10 %
  4.11 %
  3.79 %
Health
  28210
  28413
  20333
  21131
  6724
  6262
  1153
  1020
  72.08 %
  74.37 %
  23.84 %
  22.04 %
  4.09 %
  3.59 %
Pets
  29133
  28784
  22390
  22668
  5684
  5153
  1059
  963
  76.85 %
  78.75 %
  19.51 %
  17.90 %
  3.64 %
  3.35 %
Sport & Fitness
  29054
  28185
  21358
  21405
  6525
  5824
  1171
  956
  73.51 %
  75.94 %
  22.46 %
  20.66 %
  4.03 %
  3.39 %
Job & Career
  28316
  28815
  20737
  21488
  6390
  6217
  1189
  1110
  73.23 %
  74.57 %
  22.57 %
  21.58 %
  4.20 %
  3.85 %
Dating
  28833
  28863
  20056
  20645
  7502
  7114
  1275
  1104
  69.56 %
  71.53 %
  26.02 %
  24.65 %
  4.42 %
  3.82 %
Other
  28228
  28542
  21764
  22492
  5422
  5103
  1042
  947
  77.10 %
  78.80 %
  19.21 %
  17.88 %
  3.69 %
  3.32 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  37458
  37690
  26827
  27662
  9091
  8657
  1540
  1371
  71.62 %
  73.39 %
  24.27 %
  22.97 %
  4.11 %
  3.64 %
Outlook Mail
  37090
  37211
  26758
  27525
  8736
  8276
  1596
  1410
  72.14 %
  73.97 %
  23.55 %
  22.24 %
  4.30 %
  3.79 %
Yahoo Mail
  37224
  37697
  27716
  28867
  8024
  7553
  1484
  1277
  74.46 %
  76.58 %
  21.56 %
  20.04 %
  3.99 %
  3.39 %
AOL Mail
  36338
  37472
  27071
  28640
  7743
  7488
  1524
  1344
  74.50 %
  76.43 %
  21.31 %
  19.98 %
  4.19 %
  3.59 %
Mail.com
  37481
  37090
  28374
  28772
  7671
  7038
  1436
  1280
  75.70 %
  77.57 %
  20.47 %
  18.98 %
  3.83 %
  3.45 %
Yandex Mail
  37527
  36672
  27373
  27549
  8586
  7789
  1568
  1334
  72.94 %
  75.12 %
  22.88 %
  21.24 %
  4.18 %
  3.64 %
GMX Mail
  37016
  36989
  27840
  28672
  7783
  7165
  1393
  1152
  75.21 %
  77.51 %
  21.03 %
  19.37 %
  3.76 %
  3.11 %
Zoho Mail
  37427
  37044
  28680
  29140
  7437
  6776
  1310
  1128
  76.63 %
  78.66 %
  19.87 %
  18.29 %
  3.50 %
  3.05 %
ProtonMail
  37592
  37841
  28724
  29702
  7538
  7017
  1330
  1122
  76.41 %
  78.49 %
  20.05 %
  18.54 %
  3.54 %
  2.97 %
Custom Mail
  37655
  36967
  29287
  29507
  7047
  6372
  1321
  1088
  77.78 %
  79.82 %
  18.71 %
  17.24 %
  3.51 %
  2.94 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.