Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
113.062 112.931	72.133 74.183	37.636 36.659	3.293 2.089

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox Rate	Spam Rate	Lost Rate
63.80 % 65.69 %	33.29 % 32.46 %	2.91 % 1.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8753 8481	5982 5968	2521 2362	250 151	68.34 % 70.37 %	28.80 % 27.85 %	2.86 % 1.78 %
Elektronics	8705 8867	5552 5769	2901 2931	252 167	63.78 % 65.06 %	33.33 % 33.06 %	2.89 % 1.88 %
Entertainment	8530 8486	5426 5557	2855 2772	249 157	63.61 % 65.48 %	33.47 % 32.67 %	2.92 % 1.85 %
Cosmetics & Beauty	8734 8881	5562 5825	2914 2884	258 172	63.68 % 65.59 %	33.36 % 32.47 %	2.95 % 1.94 %
Food & Drink	8590 8647	5879 6077	2461 2420	250 150	68.44 % 70.28 %	28.65 % 27.99 %	2.91 % 1.73 %
Home & Garden	8779 8841	5989 6215	2527 2457	263 169	68.22 % 70.30 %	28.78 % 27.79 %	3.00 % 1.91 %
Finance	9146 8791	5347 5287	3529 3335	270 169	58.46 % 60.14 %	38.59 % 37.94 %	2.95 % 1.92 %
Health	8565 8421	5004 5110	3317 3159	244 152	58.42 % 60.68 %	38.73 % 37.51 %	2.85 % 1.81 %
Pets	9057 8849	6168 6223	2620 2460	269 166	68.10 % 70.32 %	28.93 % 27.80 %	2.97 % 1.88 %
Sport & Fitness	8971 8431	5674 5521	3032 2760	265 150	63.25 % 65.48 %	33.80 % 32.74 %	2.95 % 1.78 %
Job & Career	8034 8786	5112 5731	2698 2896	224 159	63.63 % 65.23 %	33.58 % 32.96 %	2.79 % 1.81 %
Dating	8635 8878	4568 4892	3816 3813	251 173	52.90 % 55.10 %	44.19 % 42.95 %	2.91 % 1.95 %
Other	8563 8572	5870 6008	2445 2410	248 154	68.55 % 70.09 %	28.55 % 28.11 %	2.90 % 1.80 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11220 11727	6515 7047	4378 4467	327 213	58.07 % 60.09 %	39.02 % 38.09 %	2.91 % 1.82 %
Outlook Mail	11157 11353	6719 7047	4108 4087	330 219	60.22 % 62.07 %	36.82 % 36.00 %	2.96 % 1.93 %
Yahoo Mail	11362 11638	7389 7821	3640 3591	333 226	65.03 % 67.20 %	32.04 % 30.86 %	2.93 % 1.94 %
AOL Mail	10507 11414	6823 7652	3385 3550	299 212	64.94 % 67.04 %	32.22 % 31.10 %	2.85 % 1.86 %
Mail.com	11423 10996	7577 7474	3512 3324	334 198	66.33 % 67.97 %	30.74 % 30.23 %	2.92 % 1.80 %
Yandex Mail	11527 10783	7268 6991	3922 3595	337 197	63.05 % 64.83 %	34.02 % 33.34 %	2.92 % 1.83 %
GMX Mail	11153 11036	6920 7087	3905 3748	328 201	62.05 % 64.22 %	35.01 % 33.96 %	2.94 % 1.82 %
Zoho Mail	11473 11173	7587 7600	3556 3366	330 207	66.13 % 68.02 %	30.99 % 30.13 %	2.88 % 1.85 %
ProtonMail	11572 11627	7384 7659	3849 3757	339 211	63.81 % 65.87 %	33.26 % 32.31 %	2.93 % 1.81 %
Custom Mail	11668 11184	7951 7805	3381 3174	336 205	68.14 % 69.79 %	28.98 % 28.38 %	2.88 % 1.83 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.