Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
188.444 188.119	132.072 135.447	49.818 47.534	6.554 5.138

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
70.09 % 72.00 %	26.44 % 25.27 %	3.48 % 2.73 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14462 14050	10651 10639	3327 3066	484 345	73.65 % 75.72 %	23.01 % 21.82 %	3.35 % 2.46 %
Elektronics	14435 14744	10194 10649	3773 3727	468 368	70.62 % 72.23 %	26.14 % 25.28 %	3.24 % 2.50 %
Entertainment	14452 14232	10114 10232	3819 3608	519 392	69.98 % 71.89 %	26.43 % 25.35 %	3.59 % 2.75 %
Cosmetics & Beauty	14536 14793	10173 10642	3854 3748	509 403	69.98 % 71.94 %	26.51 % 25.34 %	3.50 % 2.72 %
Food & Drink	14361 14534	10629 11039	3275 3147	457 348	74.01 % 75.95 %	22.80 % 21.65 %	3.18 % 2.39 %
Home & Garden	14599 14630	10740 11084	3359 3176	500 370	73.57 % 75.76 %	23.01 % 21.71 %	3.42 % 2.53 %
Finance	14872 14459	9785 9751	4574 4274	513 434	65.79 % 67.44 %	30.76 % 29.56 %	3.45 % 3.00 %
Health	14414 14231	9579 9747	4331 4062	504 422	66.46 % 68.49 %	30.05 % 28.54 %	3.50 % 2.97 %
Pets	14832 14612	10846 10967	3503 3234	483 411	73.13 % 75.05 %	23.62 % 22.13 %	3.26 % 2.81 %
Sport & Fitness	14806 14235	10229 10165	4039 3665	538 405	69.09 % 71.41 %	27.28 % 25.75 %	3.63 % 2.85 %
Job & Career	13994 14652	9666 10361	3784 3872	544 419	69.07 % 70.71 %	27.04 % 26.43 %	3.89 % 2.86 %
Dating	14470 14538	9041 9364	4881 4751	548 423	62.48 % 64.41 %	33.73 % 32.68 %	3.79 % 2.91 %
Other	14211 14409	10425 10807	3299 3204	487 398	73.36 % 75.00 %	23.21 % 22.24 %	3.43 % 2.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18894 19337	12465 13100	5755 5696	674 541	65.97 % 67.75 %	30.46 % 29.46 %	3.57 % 2.80 %
Outlook Mail	18628 18978	12493 13066	5441 5325	694 587	67.07 % 68.85 %	29.21 % 28.06 %	3.73 % 3.09 %
Yahoo Mail	18686 19292	13135 13992	4894 4748	657 552	70.29 % 72.53 %	26.19 % 24.61 %	3.52 % 2.86 %
AOL Mail	17756 18975	12503 13741	4597 4687	656 547	70.42 % 72.42 %	25.89 % 24.70 %	3.69 % 2.88 %
Mail.com	18897 18513	13538 13616	4706 4392	653 505	71.64 % 73.55 %	24.90 % 23.72 %	3.46 % 2.73 %
Yandex Mail	19101 18234	13146 12879	5287 4814	668 541	68.82 % 70.63 %	27.68 % 26.40 %	3.50 % 2.97 %
GMX Mail	18856 18511	13111 13309	5069 4741	676 461	69.53 % 71.90 %	26.88 % 25.61 %	3.59 % 2.49 %
Zoho Mail	19127 18574	13811 13745	4695 4345	621 484	72.21 % 74.00 %	24.55 % 23.39 %	3.25 % 2.61 %
ProtonMail	19150 19138	13599 13986	4917 4693	634 459	71.01 % 73.08 %	25.68 % 24.52 %	3.31 % 2.40 %
Custom Mail	19349 18567	14271 14013	4457 4093	621 461	73.76 % 75.47 %	23.03 % 22.04 %	3.21 % 2.48 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.