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Constant Contact and Mailify Email Deliverability Comparison

  Constant Contact
  Mailify

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  277.336
  276.797
  202.688
  207.974
  64.216
  60.200
  10.432
  8.623

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  73.08 %
  75.14 %
  23.15 %
  21.75 %
  3.76 %
  3.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  21366
  20776
  16287
  16306
  4308
  3895
  771
  575
  76.23 %
  78.48 %
  20.16 %
  18.75 %
  3.61 %
  2.77 %
Elektronics
  21303
  21661
  15737
  16405
  4827
  4646
  739
  610
  73.87 %
  75.74 %
  22.66 %
  21.45 %
  3.47 %
  2.82 %
Entertainment
  21335
  21037
  15572
  15811
  4941
  4580
  822
  646
  72.99 %
  75.16 %
  23.16 %
  21.77 %
  3.85 %
  3.07 %
Cosmetics & Beauty
  21426
  21688
  15655
  16285
  4977
  4737
  794
  666
  73.07 %
  75.09 %
  23.23 %
  21.84 %
  3.71 %
  3.07 %
Food & Drink
  21291
  21645
  16317
  17011
  4261
  4026
  713
  608
  76.64 %
  78.59 %
  20.01 %
  18.60 %
  3.35 %
  2.81 %
Home & Garden
  21367
  21473
  16264
  16844
  4332
  4023
  771
  606
  76.12 %
  78.44 %
  20.27 %
  18.74 %
  3.61 %
  2.82 %
Finance
  21645
  21353
  14990
  15201
  5806
  5405
  849
  747
  69.25 %
  71.19 %
  26.82 %
  25.31 %
  3.92 %
  3.50 %
Health
  20888
  20993
  14616
  15206
  5452
  5099
  820
  688
  69.97 %
  72.43 %
  26.10 %
  24.29 %
  3.93 %
  3.28 %
Pets
  21781
  21346
  16445
  16524
  4564
  4143
  772
  679
  75.50 %
  77.41 %
  20.95 %
  19.41 %
  3.54 %
  3.18 %
Sport & Fitness
  21782
  20932
  15695
  15582
  5256
  4691
  831
  659
  72.05 %
  74.44 %
  24.13 %
  22.41 %
  3.82 %
  3.15 %
Job & Career
  20930
  21453
  15009
  15725
  5052
  4990
  869
  738
  71.71 %
  73.30 %
  24.14 %
  23.26 %
  4.15 %
  3.44 %
Dating
  21291
  21342
  14258
  14741
  6126
  5867
  907
  734
  66.97 %
  69.07 %
  28.77 %
  27.49 %
  4.26 %
  3.44 %
Other
  20931
  21098
  15843
  16333
  4314
  4098
  774
  667
  75.69 %
  77.41 %
  20.61 %
  19.42 %
  3.70 %
  3.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  27701
  28195
  19273
  20163
  7340
  7113
  1088
  919
  69.58 %
  71.51 %
  26.50 %
  25.23 %
  3.93 %
  3.26 %
Outlook Mail
  27562
  27750
  19390
  20046
  7039
  6737
  1133
  967
  70.35 %
  72.24 %
  25.54 %
  24.28 %
  4.11 %
  3.48 %
Yahoo Mail
  27534
  28102
  20076
  21128
  6388
  6077
  1070
  897
  72.91 %
  75.18 %
  23.20 %
  21.62 %
  3.89 %
  3.19 %
AOL Mail
  26726
  27808
  19550
  20872
  6122
  6013
  1054
  923
  73.15 %
  75.06 %
  22.91 %
  21.62 %
  3.94 %
  3.32 %
Mail.com
  27825
  27420
  20662
  20898
  6138
  5651
  1025
  871
  74.26 %
  76.21 %
  22.06 %
  20.61 %
  3.68 %
  3.18 %
Yandex Mail
  27972
  27098
  19987
  19967
  6869
  6226
  1116
  905
  71.45 %
  73.68 %
  24.56 %
  22.98 %
  3.99 %
  3.34 %
GMX Mail
  27620
  27540
  20187
  20829
  6382
  5914
  1051
  797
  73.09 %
  75.63 %
  23.11 %
  21.47 %
  3.81 %
  2.89 %
Zoho Mail
  27963
  27292
  20987
  21009
  6025
  5485
  951
  798
  75.05 %
  76.98 %
  21.55 %
  20.10 %
  3.40 %
  2.92 %
ProtonMail
  28188
  28127
  21001
  21553
  6197
  5799
  990
  775
  74.50 %
  76.63 %
  21.98 %
  20.62 %
  3.51 %
  2.76 %
Custom Mail
  28245
  27465
  21575
  21509
  5716
  5185
  954
  771
  76.39 %
  78.31 %
  20.24 %
  18.88 %
  3.38 %
  2.81 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.