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Constant Contact and Mailify Email Deliverability Comparison

  Constant Contact
  Mailify

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.182
  249.403
  181.068
  185.480
  59.853
  56.376
  9.261
  7.547

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.37 %
  74.37 %
  23.92 %
  22.60 %
  3.70 %
  3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19283
  18598
  14589
  14474
  4014
  3633
  680
  491
  75.66 %
  77.83 %
  20.82 %
  19.53 %
  3.53 %
  2.64 %
Elektronics
  19220
  19502
  14043
  14595
  4512
  4372
  665
  535
  73.06 %
  74.84 %
  23.48 %
  22.42 %
  3.46 %
  2.74 %
Entertainment
  19265
  18914
  13930
  14060
  4601
  4283
  734
  571
  72.31 %
  74.34 %
  23.88 %
  22.64 %
  3.81 %
  3.02 %
Cosmetics & Beauty
  19268
  19538
  13938
  14513
  4632
  4434
  698
  591
  72.34 %
  74.28 %
  24.04 %
  22.69 %
  3.62 %
  3.02 %
Food & Drink
  19127
  19433
  14541
  15151
  3956
  3755
  630
  527
  76.02 %
  77.97 %
  20.68 %
  19.32 %
  3.29 %
  2.71 %
Home & Garden
  19335
  19375
  14600
  15074
  4040
  3771
  695
  530
  75.51 %
  77.80 %
  20.89 %
  19.46 %
  3.59 %
  2.74 %
Finance
  19581
  19245
  13401
  13531
  5433
  5066
  747
  648
  68.44 %
  70.31 %
  27.75 %
  26.32 %
  3.81 %
  3.37 %
Health
  18844
  18913
  13020
  13527
  5097
  4786
  727
  600
  69.09 %
  71.52 %
  27.05 %
  25.31 %
  3.86 %
  3.17 %
Pets
  19641
  19295
  14711
  14813
  4243
  3875
  687
  607
  74.90 %
  76.77 %
  21.60 %
  20.08 %
  3.50 %
  3.15 %
Sport & Fitness
  19682
  18917
  14048
  13949
  4898
  4386
  736
  582
  71.37 %
  73.74 %
  24.89 %
  23.19 %
  3.74 %
  3.08 %
Job & Career
  18845
  19298
  13396
  14016
  4674
  4643
  775
  639
  71.09 %
  72.63 %
  24.80 %
  24.06 %
  4.11 %
  3.31 %
Dating
  19251
  19361
  12695
  13175
  5753
  5547
  803
  639
  65.94 %
  68.05 %
  29.88 %
  28.65 %
  4.17 %
  3.30 %
Other
  18840
  19014
  14156
  14602
  4000
  3825
  684
  587
  75.14 %
  76.80 %
  21.23 %
  20.12 %
  3.63 %
  3.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  24980
  25371
  17160
  17892
  6852
  6666
  968
  813
  68.69 %
  70.52 %
  27.43 %
  26.27 %
  3.88 %
  3.20 %
Outlook Mail
  24805
  25064
  17264
  17899
  6549
  6317
  992
  848
  69.60 %
  71.41 %
  26.40 %
  25.20 %
  4.00 %
  3.38 %
Yahoo Mail
  24812
  25431
  17928
  18966
  5935
  5683
  949
  782
  72.26 %
  74.58 %
  23.92 %
  22.35 %
  3.82 %
  3.07 %
AOL Mail
  24066
  25147
  17460
  18706
  5673
  5629
  933
  812
  72.55 %
  74.39 %
  23.57 %
  22.38 %
  3.88 %
  3.23 %
Mail.com
  25145
  24694
  18517
  18665
  5709
  5273
  919
  756
  73.64 %
  75.59 %
  22.70 %
  21.35 %
  3.65 %
  3.06 %
Yandex Mail
  25238
  24330
  17883
  17743
  6386
  5794
  969
  793
  70.86 %
  72.93 %
  25.30 %
  23.81 %
  3.84 %
  3.26 %
GMX Mail
  24926
  24806
  18004
  18540
  5982
  5569
  940
  697
  72.23 %
  74.74 %
  24.00 %
  22.45 %
  3.77 %
  2.81 %
Zoho Mail
  25319
  24575
  18834
  18749
  5632
  5132
  853
  694
  74.39 %
  76.29 %
  22.24 %
  20.88 %
  3.37 %
  2.82 %
ProtonMail
  25360
  25215
  18672
  19096
  5801
  5449
  887
  670
  73.63 %
  75.73 %
  22.87 %
  21.61 %
  3.50 %
  2.66 %
Custom Mail
  25531
  24770
  19346
  19224
  5334
  4864
  851
  682
  75.77 %
  77.61 %
  20.89 %
  19.64 %
  3.33 %
  2.75 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.