Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.251 393.150	294.842 302.866	83.028 76.964	15.381 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.98 % 77.04 %	21.11 % 19.58 %	3.91 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30289 29688	23603 23784	5572 5024	1114 880	77.93 % 80.11 %	18.40 % 16.92 %	3.68 % 2.96 %
Elektronics	29996 30694	22720 23911	6168 5854	1108 929	75.74 % 77.90 %	20.56 % 19.07 %	3.69 % 3.03 %
Entertainment	30230 30167	22614 23222	6388 5902	1228 1043	74.81 % 76.98 %	21.13 % 19.56 %	4.06 % 3.46 %
Cosmetics & Beauty	30328 30530	22712 23551	6431 6004	1185 975	74.89 % 77.14 %	21.20 % 19.67 %	3.91 % 3.19 %
Food & Drink	30285 30519	23689 24459	5542 5133	1054 927	78.22 % 80.14 %	18.30 % 16.82 %	3.48 % 3.04 %
Home & Garden	30279 30222	23551 24200	5605 5111	1123 911	77.78 % 80.07 %	18.51 % 16.91 %	3.71 % 3.01 %
Finance	30621 30341	21898 22294	7449 6899	1274 1148	71.51 % 73.48 %	24.33 % 22.74 %	4.16 % 3.78 %
Health	29732 29945	21527 22376	6991 6489	1214 1080	72.40 % 74.72 %	23.51 % 21.67 %	4.08 % 3.61 %
Pets	30751 30312	23678 23940	5932 5353	1141 1019	77.00 % 78.98 %	19.29 % 17.66 %	3.71 % 3.36 %
Sport & Fitness	30640 29754	22601 22668	6805 6059	1234 1027	73.76 % 76.18 %	22.21 % 20.36 %	4.03 % 3.45 %
Job & Career	29852 30434	21926 22773	6672 6473	1254 1188	73.45 % 74.83 %	22.35 % 21.27 %	4.20 % 3.90 %
Dating	30489 30388	21335 21850	7809 7353	1345 1185	69.98 % 71.90 %	25.61 % 24.20 %	4.41 % 3.90 %
Other	29759 30156	22988 23838	5664 5310	1107 1008	77.25 % 79.05 %	19.03 % 17.61 %	3.72 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39403 39832	28327 29370	9442 8994	1634 1468	71.89 % 73.73 %	23.96 % 22.58 %	4.15 % 3.69 %
Outlook Mail	39123 39308	28321 29211	9106 8600	1696 1497	72.39 % 74.31 %	23.28 % 21.88 %	4.34 % 3.81 %
Yahoo Mail	39263 39728	29312 30512	8378 7852	1573 1364	74.66 % 76.80 %	21.34 % 19.76 %	4.01 % 3.43 %
AOL Mail	38346 39483	28638 30274	8094 7780	1614 1429	74.68 % 76.68 %	21.11 % 19.70 %	4.21 % 3.62 %
Mail.com	39548 39166	30015 30496	8010 7320	1523 1350	75.90 % 77.86 %	20.25 % 18.69 %	3.85 % 3.45 %
Yandex Mail	39615 38650	28986 29125	8965 8096	1664 1429	73.17 % 75.36 %	22.63 % 20.95 %	4.20 % 3.70 %
GMX Mail	39002 39013	29463 30376	8081 7420	1458 1217	75.54 % 77.86 %	20.72 % 19.02 %	3.74 % 3.12 %
Zoho Mail	39547 38996	30387 30789	7757 7018	1403 1189	76.84 % 78.95 %	19.61 % 18.00 %	3.55 % 3.05 %
ProtonMail	39681 39917	30410 31451	7848 7261	1423 1205	76.64 % 78.79 %	19.78 % 18.19 %	3.59 % 3.02 %
Custom Mail	39723 39057	30983 31262	7347 6623	1393 1172	78.00 % 80.04 %	18.50 % 16.96 %	3.51 % 3.00 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.