Constant Contact and Mailify Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
250.182 249.403	181.068 185.480	59.853 56.376	9.261 7.547

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
72.37 % 74.37 %	23.92 % 22.60 %	3.70 % 3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19283 18598	14589 14474	4014 3633	680 491	75.66 % 77.83 %	20.82 % 19.53 %	3.53 % 2.64 %
Elektronics	19220 19502	14043 14595	4512 4372	665 535	73.06 % 74.84 %	23.48 % 22.42 %	3.46 % 2.74 %
Entertainment	19265 18914	13930 14060	4601 4283	734 571	72.31 % 74.34 %	23.88 % 22.64 %	3.81 % 3.02 %
Cosmetics & Beauty	19268 19538	13938 14513	4632 4434	698 591	72.34 % 74.28 %	24.04 % 22.69 %	3.62 % 3.02 %
Food & Drink	19127 19433	14541 15151	3956 3755	630 527	76.02 % 77.97 %	20.68 % 19.32 %	3.29 % 2.71 %
Home & Garden	19335 19375	14600 15074	4040 3771	695 530	75.51 % 77.80 %	20.89 % 19.46 %	3.59 % 2.74 %
Finance	19581 19245	13401 13531	5433 5066	747 648	68.44 % 70.31 %	27.75 % 26.32 %	3.81 % 3.37 %
Health	18844 18913	13020 13527	5097 4786	727 600	69.09 % 71.52 %	27.05 % 25.31 %	3.86 % 3.17 %
Pets	19641 19295	14711 14813	4243 3875	687 607	74.90 % 76.77 %	21.60 % 20.08 %	3.50 % 3.15 %
Sport & Fitness	19682 18917	14048 13949	4898 4386	736 582	71.37 % 73.74 %	24.89 % 23.19 %	3.74 % 3.08 %
Job & Career	18845 19298	13396 14016	4674 4643	775 639	71.09 % 72.63 %	24.80 % 24.06 %	4.11 % 3.31 %
Dating	19251 19361	12695 13175	5753 5547	803 639	65.94 % 68.05 %	29.88 % 28.65 %	4.17 % 3.30 %
Other	18840 19014	14156 14602	4000 3825	684 587	75.14 % 76.80 %	21.23 % 20.12 %	3.63 % 3.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	24980 25371	17160 17892	6852 6666	968 813	68.69 % 70.52 %	27.43 % 26.27 %	3.88 % 3.20 %
Outlook Mail	24805 25064	17264 17899	6549 6317	992 848	69.60 % 71.41 %	26.40 % 25.20 %	4.00 % 3.38 %
Yahoo Mail	24812 25431	17928 18966	5935 5683	949 782	72.26 % 74.58 %	23.92 % 22.35 %	3.82 % 3.07 %
AOL Mail	24066 25147	17460 18706	5673 5629	933 812	72.55 % 74.39 %	23.57 % 22.38 %	3.88 % 3.23 %
Mail.com	25145 24694	18517 18665	5709 5273	919 756	73.64 % 75.59 %	22.70 % 21.35 %	3.65 % 3.06 %
Yandex Mail	25238 24330	17883 17743	6386 5794	969 793	70.86 % 72.93 %	25.30 % 23.81 %	3.84 % 3.26 %
GMX Mail	24926 24806	18004 18540	5982 5569	940 697	72.23 % 74.74 %	24.00 % 22.45 %	3.77 % 2.81 %
Zoho Mail	25319 24575	18834 18749	5632 5132	853 694	74.39 % 76.29 %	22.24 % 20.88 %	3.37 % 2.82 %
ProtonMail	25360 25215	18672 19096	5801 5449	887 670	73.63 % 75.73 %	22.87 % 21.61 %	3.50 % 2.66 %
Custom Mail	25531 24770	19346 19224	5334 4864	851 682	75.77 % 77.61 %	20.89 % 19.64 %	3.33 % 2.75 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.