Constant Contact and SendPulse Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and SendPulse is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for SendPulse.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
402.367 403.826	301.987 302.925	84.582 86.065	15.798 14.836

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats SendPulse in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.05 % 75.01 %	21.02 % 21.31 %	3.93 % 3.67 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30976 31618	24160 24625	5678 5927	1138 1066	78.00 % 77.88 %	18.33 % 18.75 %	3.67 % 3.37 %
Elektronics	30708 31199	23290 23556	6280 6514	1138 1129	75.84 % 75.50 %	20.45 % 20.88 %	3.71 % 3.62 %
Entertainment	30913 31532	23150 23579	6503 6826	1260 1127	74.89 % 74.78 %	21.04 % 21.65 %	4.08 % 3.57 %
Cosmetics & Beauty	30980 30626	23228 22948	6542 6506	1210 1172	74.98 % 74.93 %	21.12 % 21.24 %	3.91 % 3.83 %
Food & Drink	30988 30894	24258 24051	5647 5777	1083 1066	78.28 % 77.85 %	18.22 % 18.70 %	3.49 % 3.45 %
Home & Garden	30946 30943	24077 24153	5710 5774	1159 1016	77.80 % 78.06 %	18.45 % 18.66 %	3.75 % 3.28 %
Finance	31323 30946	22433 22247	7585 7521	1305 1178	71.62 % 71.89 %	24.22 % 24.30 %	4.17 % 3.81 %
Health	30494 30964	22117 22467	7128 7309	1249 1188	72.53 % 72.56 %	23.38 % 23.60 %	4.10 % 3.84 %
Pets	31453 31079	24236 23955	6044 5995	1173 1129	77.05 % 77.08 %	19.22 % 19.29 %	3.73 % 3.63 %
Sport & Fitness	31287 30781	23098 22759	6922 6777	1267 1245	73.83 % 73.94 %	22.12 % 22.02 %	4.05 % 4.04 %
Job & Career	30585 30837	22476 22586	6813 7048	1296 1203	73.49 % 73.24 %	22.28 % 22.86 %	4.24 % 3.90 %
Dating	31242 31066	21915 21844	7953 7943	1374 1279	70.15 % 70.31 %	25.46 % 25.57 %	4.40 % 4.12 %
Other	30472 31341	23549 24155	5777 6148	1146 1038	77.28 % 77.07 %	18.96 % 19.62 %	3.76 % 3.31 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, SendPulse is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40118 40942	28861 29395	9595 9991	1662 1556	71.94 % 71.80 %	23.92 % 24.40 %	4.14 % 3.80 %
Outlook Mail	39859 40311	28875 29211	9246 9496	1738 1604	72.44 % 72.46 %	23.20 % 23.56 %	4.36 % 3.98 %
Yahoo Mail	39996 40103	29886 30044	8505 8592	1605 1467	74.72 % 74.92 %	21.26 % 21.42 %	4.01 % 3.66 %
AOL Mail	39056 39994	29184 29840	8220 8590	1652 1564	74.72 % 74.61 %	21.05 % 21.48 %	4.23 % 3.91 %
Mail.com	40259 40043	30571 30442	8129 8159	1559 1442	75.94 % 76.02 %	20.19 % 20.38 %	3.87 % 3.60 %
Yandex Mail	40334 40330	29556 29560	9093 9190	1685 1580	73.28 % 73.30 %	22.54 % 22.79 %	4.18 % 3.92 %
GMX Mail	39713 40086	30042 30280	8191 8381	1480 1425	75.65 % 75.54 %	20.63 % 20.91 %	3.73 % 3.55 %
Zoho Mail	40186 40093	30900 30857	7856 7887	1430 1349	76.89 % 76.96 %	19.55 % 19.67 %	3.56 % 3.36 %
ProtonMail	40393 39850	30993 30607	7951 7873	1449 1370	76.73 % 76.81 %	19.68 % 19.76 %	3.59 % 3.44 %
Custom Mail	40422 40069	31547 31130	7450 7552	1425 1387	78.04 % 77.69 %	18.43 % 18.85 %	3.53 % 3.46 %
iCloud Mail	655 671	478 492	136 141	41 38	72.98 % 73.32 %	20.76 % 21.01 %	6.26 % 5.66 %
Tuta	683 651	537 514	107 105	39 32	78.62 % 78.96 %	15.67 % 16.13 %	5.71 % 4.92 %
Juno.com	693 683	557 553	103 108	33 22	80.38 % 80.97 %	14.86 % 15.81 %	4.76 % 3.22 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.