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Constant Contact and Newsletter2Go Email Deliverability Comparison

  Constant Contact
  Newsletter2Go

In this comparison, the deliverability of Constant Contact and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Newsletter2Go than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  113.062
  40.838
  72.133
  28.449
  37.636
  11.943
  3.293
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Newsletter2Go beats Constant Contact in this comparison.

Inbox Rate Spam Rate Lost Rate
  63.80 %
  69.66 %
  33.29 %
  29.24 %
  2.91 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Newsletter2Go is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8753
  3108
  5982
  2310
  2521
  763
  250
  35
  68.34 %
  74.32 %
  28.80 %
  24.55 %
  2.86 %
  1.13 %
Elektronics
  8705
  3168
  5552
  2203
  2901
  930
  252
  35
  63.78 %
  69.54 %
  33.33 %
  29.36 %
  2.89 %
  1.10 %
Entertainment
  8530
  3097
  5426
  2149
  2855
  920
  249
  28
  63.61 %
  69.39 %
  33.47 %
  29.71 %
  2.92 %
  0.90 %
Cosmetics & Beauty
  8734
  3104
  5562
  2138
  2914
  928
  258
  38
  63.68 %
  68.88 %
  33.36 %
  29.90 %
  2.95 %
  1.22 %
Food & Drink
  8590
  2988
  5879
  2221
  2461
  729
  250
  38
  68.44 %
  74.33 %
  28.65 %
  24.40 %
  2.91 %
  1.27 %
Home & Garden
  8779
  3198
  5989
  2374
  2527
  790
  263
  34
  68.22 %
  74.23 %
  28.78 %
  24.70 %
  3.00 %
  1.06 %
Finance
  9146
  3213
  5347
  2065
  3529
  1111
  270
  37
  58.46 %
  64.27 %
  38.59 %
  34.58 %
  2.95 %
  1.15 %
Health
  8565
  3194
  5004
  2052
  3317
  1109
  244
  33
  58.42 %
  64.25 %
  38.73 %
  34.72 %
  2.85 %
  1.03 %
Pets
  9057
  3075
  6168
  2277
  2620
  768
  269
  30
  68.10 %
  74.05 %
  28.93 %
  24.98 %
  2.97 %
  0.98 %
Sport & Fitness
  8971
  3244
  5674
  2247
  3032
  961
  265
  36
  63.25 %
  69.27 %
  33.80 %
  29.62 %
  2.95 %
  1.11 %
Job & Career
  8034
  3038
  5112
  2106
  2698
  898
  224
  34
  63.63 %
  69.32 %
  33.58 %
  29.56 %
  2.79 %
  1.12 %
Dating
  8635
  3120
  4568
  1854
  3816
  1226
  251
  40
  52.90 %
  59.42 %
  44.19 %
  39.29 %
  2.91 %
  1.28 %
Other
  8563
  3291
  5870
  2453
  2445
  810
  248
  28
  68.55 %
  74.54 %
  28.55 %
  24.61 %
  2.90 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Newsletter2Go is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11220
  3918
  6515
  2512
  4378
  1366
  327
  40
  58.07 %
  64.11 %
  39.02 %
  34.86 %
  2.91 %
  1.02 %
Outlook Mail
  11157
  4078
  6719
  2660
  4108
  1375
  330
  43
  60.22 %
  65.23 %
  36.82 %
  33.72 %
  2.96 %
  1.05 %
Yahoo Mail
  11362
  4200
  7389
  2966
  3640
  1187
  333
  47
  65.03 %
  70.62 %
  32.04 %
  28.26 %
  2.93 %
  1.12 %
AOL Mail
  10507
  4366
  6823
  3106
  3385
  1213
  299
  47
  64.94 %
  71.14 %
  32.22 %
  27.78 %
  2.85 %
  1.08 %
Mail.com
  11423
  4218
  7577
  3033
  3512
  1137
  334
  48
  66.33 %
  71.91 %
  30.74 %
  26.96 %
  2.92 %
  1.14 %
Yandex Mail
  11527
  4051
  7268
  2782
  3922
  1223
  337
  46
  63.05 %
  68.67 %
  34.02 %
  30.19 %
  2.92 %
  1.14 %
GMX Mail
  11153
  4002
  6920
  2712
  3905
  1243
  328
  47
  62.05 %
  67.77 %
  35.01 %
  31.06 %
  2.94 %
  1.17 %
Zoho Mail
  11473
  3898
  7587
  2817
  3556
  1038
  330
  43
  66.13 %
  72.27 %
  30.99 %
  26.63 %
  2.88 %
  1.10 %
ProtonMail
  11572
  3953
  7384
  2797
  3849
  1112
  339
  44
  63.81 %
  70.76 %
  33.26 %
  28.13 %
  2.93 %
  1.11 %
Custom Mail
  11668
  4154
  7951
  3064
  3381
  1049
  336
  41
  68.14 %
  73.76 %
  28.98 %
  25.25 %
  2.88 %
  0.99 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.