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Constant Contact and Newsletter2Go Email Deliverability Comparison

  Constant Contact
  Newsletter2Go

In this comparison, the deliverability of Constant Contact and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.504
  40.838
  159.064
  28.449
  55.382
  11.943
  8.058
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  71.49 %
  69.66 %
  24.89 %
  29.24 %
  3.62 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17119
  3108
  12815
  2310
  3708
  763
  596
  35
  74.86 %
  74.32 %
  21.66 %
  24.55 %
  3.48 %
  1.13 %
Elektronics
  17049
  3168
  12295
  2203
  4185
  930
  569
  35
  72.12 %
  69.54 %
  24.55 %
  29.36 %
  3.34 %
  1.10 %
Entertainment
  17093
  3097
  12210
  2149
  4250
  920
  633
  28
  71.43 %
  69.39 %
  24.86 %
  29.71 %
  3.70 %
  0.90 %
Cosmetics & Beauty
  17116
  3104
  12221
  2138
  4278
  928
  617
  38
  71.40 %
  68.88 %
  24.99 %
  29.90 %
  3.60 %
  1.22 %
Food & Drink
  17030
  2988
  12814
  2221
  3661
  729
  555
  38
  75.24 %
  74.33 %
  21.50 %
  24.40 %
  3.26 %
  1.27 %
Home & Garden
  17204
  3198
  12862
  2374
  3735
  790
  607
  34
  74.76 %
  74.23 %
  21.71 %
  24.70 %
  3.53 %
  1.06 %
Finance
  17433
  3213
  11748
  2065
  5043
  1111
  642
  37
  67.39 %
  64.27 %
  28.93 %
  34.58 %
  3.68 %
  1.15 %
Health
  16849
  3194
  11471
  2052
  4753
  1109
  625
  33
  68.08 %
  64.25 %
  28.21 %
  34.72 %
  3.71 %
  1.03 %
Pets
  17488
  3075
  12966
  2277
  3913
  768
  609
  30
  74.14 %
  74.05 %
  22.38 %
  24.98 %
  3.48 %
  0.98 %
Sport & Fitness
  17527
  3244
  12370
  2247
  4523
  961
  634
  36
  70.58 %
  69.27 %
  25.81 %
  29.62 %
  3.62 %
  1.11 %
Job & Career
  16697
  3038
  11741
  2106
  4279
  898
  677
  34
  70.32 %
  69.32 %
  25.63 %
  29.56 %
  4.05 %
  1.12 %
Dating
  17103
  3120
  11050
  1854
  5362
  1226
  691
  40
  64.61 %
  59.42 %
  31.35 %
  39.29 %
  4.04 %
  1.28 %
Other
  16796
  3291
  12501
  2453
  3692
  810
  603
  28
  74.43 %
  74.54 %
  21.98 %
  24.61 %
  3.59 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22347
  3918
  15117
  2512
  6379
  1366
  851
  40
  67.65 %
  64.11 %
  28.55 %
  34.86 %
  3.81 %
  1.02 %
Outlook Mail
  22086
  4078
  15144
  2660
  6063
  1375
  879
  43
  68.57 %
  65.23 %
  27.45 %
  33.72 %
  3.98 %
  1.05 %
Yahoo Mail
  22016
  4200
  15744
  2966
  5462
  1187
  810
  47
  71.51 %
  70.62 %
  24.81 %
  28.26 %
  3.68 %
  1.12 %
AOL Mail
  21163
  4366
  15175
  3106
  5177
  1213
  811
  47
  71.71 %
  71.14 %
  24.46 %
  27.78 %
  3.83 %
  1.08 %
Mail.com
  22359
  4218
  16295
  3033
  5265
  1137
  799
  48
  72.88 %
  71.91 %
  23.55 %
  26.96 %
  3.57 %
  1.14 %
Yandex Mail
  22480
  4051
  15739
  2782
  5900
  1223
  841
  46
  70.01 %
  68.67 %
  26.25 %
  30.19 %
  3.74 %
  1.14 %
GMX Mail
  22170
  4002
  15784
  2712
  5569
  1243
  817
  47
  71.20 %
  67.77 %
  25.12 %
  31.06 %
  3.69 %
  1.17 %
Zoho Mail
  22678
  3898
  16694
  2817
  5235
  1038
  749
  43
  73.61 %
  72.27 %
  23.08 %
  26.63 %
  3.30 %
  1.10 %
ProtonMail
  22509
  3953
  16344
  2797
  5398
  1112
  767
  44
  72.61 %
  70.76 %
  23.98 %
  28.13 %
  3.41 %
  1.11 %
Custom Mail
  22696
  4154
  17028
  3064
  4934
  1049
  734
  41
  75.03 %
  73.76 %
  21.74 %
  25.25 %
  3.23 %
  0.99 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.