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Benchmark Email and Constant Contact Email Deliverability Comparison

  Benchmark Email
  Constant Contact

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  114.514
  113.062
  71.003
  72.133
  39.714
  37.636
  3.797
  3.293

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Benchmark Email in this comparison.

Inbox Rate Spam Rate Lost Rate
  62.00 %
  63.80 %
  34.68 %
  33.29 %
  3.32 %
  2.91 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8613
  8753
  5735
  5982
  2587
  2521
  291
  250
  66.59 %
  68.34 %
  30.04 %
  28.80 %
  3.38 %
  2.86 %
Elektronics
  9286
  8705
  5718
  5552
  3257
  2901
  311
  252
  61.58 %
  63.78 %
  35.07 %
  33.33 %
  3.35 %
  2.89 %
Entertainment
  8306
  8530
  5116
  5426
  2925
  2855
  265
  249
  61.59 %
  63.61 %
  35.22 %
  33.47 %
  3.19 %
  2.92 %
Cosmetics & Beauty
  8745
  8734
  5405
  5562
  3050
  2914
  290
  258
  61.81 %
  63.68 %
  34.88 %
  33.36 %
  3.32 %
  2.95 %
Food & Drink
  8906
  8590
  5948
  5879
  2663
  2461
  295
  250
  66.79 %
  68.44 %
  29.90 %
  28.65 %
  3.31 %
  2.91 %
Home & Garden
  8832
  8779
  5910
  5989
  2629
  2527
  293
  263
  66.92 %
  68.22 %
  29.77 %
  28.78 %
  3.32 %
  3.00 %
Finance
  9006
  9146
  5104
  5347
  3607
  3529
  295
  270
  56.67 %
  58.46 %
  40.05 %
  38.59 %
  3.28 %
  2.95 %
Health
  9256
  8565
  5239
  5004
  3715
  3317
  302
  244
  56.60 %
  58.42 %
  40.14 %
  38.73 %
  3.26 %
  2.85 %
Pets
  8877
  9057
  5908
  6168
  2673
  2620
  296
  269
  66.55 %
  68.10 %
  30.11 %
  28.93 %
  3.33 %
  2.97 %
Sport & Fitness
  8327
  8971
  5127
  5674
  2924
  3032
  276
  265
  61.57 %
  63.25 %
  35.11 %
  33.80 %
  3.31 %
  2.95 %
Job & Career
  9027
  8034
  5562
  5112
  3155
  2698
  310
  224
  61.62 %
  63.63 %
  34.95 %
  33.58 %
  3.43 %
  2.79 %
Dating
  8500
  8635
  4360
  4568
  3865
  3816
  275
  251
  51.29 %
  52.90 %
  45.47 %
  44.19 %
  3.24 %
  2.91 %
Other
  8833
  8563
  5871
  5870
  2664
  2445
  298
  248
  66.47 %
  68.55 %
  30.16 %
  28.55 %
  3.37 %
  2.90 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11065
  11220
  6228
  6515
  4464
  4378
  373
  327
  56.29 %
  58.07 %
  40.34 %
  39.02 %
  3.37 %
  2.91 %
Outlook Mail
  11924
  11157
  6929
  6719
  4595
  4108
  400
  330
  58.11 %
  60.22 %
  38.54 %
  36.82 %
  3.35 %
  2.96 %
Yahoo Mail
  11252
  11362
  7147
  7389
  3736
  3640
  369
  333
  63.52 %
  65.03 %
  33.20 %
  32.04 %
  3.28 %
  2.93 %
AOL Mail
  11470
  10507
  7274
  6823
  3827
  3385
  369
  299
  63.42 %
  64.94 %
  33.37 %
  32.22 %
  3.22 %
  2.85 %
Mail.com
  11602
  11423
  7446
  7577
  3765
  3512
  391
  334
  64.18 %
  66.33 %
  32.45 %
  30.74 %
  3.37 %
  2.92 %
Yandex Mail
  11517
  11527
  7058
  7268
  4078
  3922
  381
  337
  61.28 %
  63.05 %
  35.41 %
  34.02 %
  3.31 %
  2.92 %
GMX Mail
  11706
  11153
  7059
  6920
  4256
  3905
  391
  328
  60.30 %
  62.05 %
  36.36 %
  35.01 %
  3.34 %
  2.94 %
Zoho Mail
  11424
  11473
  7364
  7587
  3685
  3556
  375
  330
  64.46 %
  66.13 %
  32.26 %
  30.99 %
  3.28 %
  2.88 %
ProtonMail
  11383
  11572
  7110
  7384
  3893
  3849
  380
  339
  62.46 %
  63.81 %
  34.20 %
  33.26 %
  3.34 %
  2.93 %
Custom Mail
  11171
  11668
  7388
  7951
  3415
  3381
  368
  336
  66.14 %
  68.14 %
  30.57 %
  28.98 %
  3.29 %
  2.88 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.