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Benchmark Email and Constant Contact Email Deliverability Comparison

  Benchmark Email
  Constant Contact

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  285.308
  284.103
  208.929
  207.990
  65.587
  65.358
  10.792
  10.755

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  73.23 %
  73.21 %
  22.99 %
  23.01 %
  3.78 %
  3.79 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  21799
  21905
  16671
  16717
  4335
  4388
  793
  800
  76.48 %
  76.32 %
  19.89 %
  20.03 %
  3.64 %
  3.65 %
Elektronics
  22216
  21779
  16272
  16112
  5106
  4901
  838
  766
  73.24 %
  73.98 %
  22.98 %
  22.50 %
  3.77 %
  3.52 %
Entertainment
  21462
  21847
  15739
  15974
  4919
  5030
  804
  843
  73.33 %
  73.12 %
  22.92 %
  23.02 %
  3.75 %
  3.86 %
Cosmetics & Beauty
  21782
  21971
  15922
  16075
  5029
  5069
  831
  827
  73.10 %
  73.16 %
  23.09 %
  23.07 %
  3.82 %
  3.76 %
Food & Drink
  22017
  21834
  16844
  16764
  4400
  4339
  773
  731
  76.50 %
  76.78 %
  19.98 %
  19.87 %
  3.51 %
  3.35 %
Home & Garden
  22094
  21885
  16975
  16684
  4369
  4409
  750
  792
  76.83 %
  76.23 %
  19.77 %
  20.15 %
  3.39 %
  3.62 %
Finance
  22010
  22159
  15270
  15375
  5843
  5904
  897
  880
  69.38 %
  69.38 %
  26.55 %
  26.64 %
  4.08 %
  3.97 %
Health
  22634
  21421
  15841
  15024
  5895
  5549
  898
  848
  69.99 %
  70.14 %
  26.04 %
  25.90 %
  3.97 %
  3.96 %
Pets
  21988
  22305
  16675
  16864
  4543
  4652
  770
  789
  75.84 %
  75.61 %
  20.66 %
  20.86 %
  3.50 %
  3.54 %
Sport & Fitness
  21377
  22305
  15528
  16099
  5029
  5350
  820
  856
  72.64 %
  72.18 %
  23.53 %
  23.99 %
  3.84 %
  3.84 %
Job & Career
  22138
  21471
  15778
  15425
  5406
  5152
  954
  894
  71.27 %
  71.84 %
  24.42 %
  24.00 %
  4.31 %
  4.16 %
Dating
  21750
  21809
  14738
  14647
  6161
  6226
  851
  936
  67.76 %
  67.16 %
  28.33 %
  28.55 %
  3.91 %
  4.29 %
Other
  22041
  21412
  16676
  16230
  4552
  4389
  813
  793
  75.66 %
  75.80 %
  20.65 %
  20.50 %
  3.69 %
  3.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  28293
  28422
  19735
  19816
  7368
  7476
  1190
  1130
  69.75 %
  69.72 %
  26.04 %
  26.30 %
  4.21 %
  3.98 %
Outlook Mail
  28844
  28245
  20234
  19915
  7441
  7164
  1169
  1166
  70.15 %
  70.51 %
  25.80 %
  25.36 %
  4.05 %
  4.13 %
Yahoo Mail
  28466
  28196
  20903
  20595
  6468
  6506
  1095
  1095
  73.43 %
  73.04 %
  22.72 %
  23.07 %
  3.85 %
  3.88 %
AOL Mail
  28643
  27441
  20956
  20097
  6580
  6243
  1107
  1101
  73.16 %
  73.24 %
  22.97 %
  22.75 %
  3.86 %
  4.01 %
Mail.com
  28819
  28523
  21457
  21212
  6323
  6255
  1039
  1056
  74.45 %
  74.37 %
  21.94 %
  21.93 %
  3.61 %
  3.70 %
Yandex Mail
  28526
  28657
  20428
  20509
  6953
  6998
  1145
  1150
  71.61 %
  71.57 %
  24.37 %
  24.42 %
  4.01 %
  4.01 %
GMX Mail
  28688
  28229
  21087
  20673
  6613
  6475
  988
  1081
  73.50 %
  73.23 %
  23.05 %
  22.94 %
  3.44 %
  3.83 %
Zoho Mail
  28385
  28649
  21296
  21542
  6035
  6131
  1054
  976
  75.03 %
  75.19 %
  21.26 %
  21.40 %
  3.71 %
  3.41 %
ProtonMail
  28409
  28802
  21248
  21497
  6150
  6287
  1011
  1018
  74.79 %
  74.64 %
  21.65 %
  21.83 %
  3.56 %
  3.53 %
Custom Mail
  28235
  28939
  21585
  22134
  5656
  5823
  994
  982
  76.45 %
  76.49 %
  20.03 %
  20.12 %
  3.52 %
  3.39 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.