Benchmark Email and Constant Contact Email Deliverability Comparison

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Benchmark Email than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
285.308 284.103	208.929 207.990	65.587 65.358	10.792 10.755

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Benchmark Email beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
73.23 % 73.21 %	22.99 % 23.01 %	3.78 % 3.79 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Benchmark Email is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21799 21905	16671 16717	4335 4388	793 800	76.48 % 76.32 %	19.89 % 20.03 %	3.64 % 3.65 %
Elektronics	22216 21779	16272 16112	5106 4901	838 766	73.24 % 73.98 %	22.98 % 22.50 %	3.77 % 3.52 %
Entertainment	21462 21847	15739 15974	4919 5030	804 843	73.33 % 73.12 %	22.92 % 23.02 %	3.75 % 3.86 %
Cosmetics & Beauty	21782 21971	15922 16075	5029 5069	831 827	73.10 % 73.16 %	23.09 % 23.07 %	3.82 % 3.76 %
Food & Drink	22017 21834	16844 16764	4400 4339	773 731	76.50 % 76.78 %	19.98 % 19.87 %	3.51 % 3.35 %
Home & Garden	22094 21885	16975 16684	4369 4409	750 792	76.83 % 76.23 %	19.77 % 20.15 %	3.39 % 3.62 %
Finance	22010 22159	15270 15375	5843 5904	897 880	69.38 % 69.38 %	26.55 % 26.64 %	4.08 % 3.97 %
Health	22634 21421	15841 15024	5895 5549	898 848	69.99 % 70.14 %	26.04 % 25.90 %	3.97 % 3.96 %
Pets	21988 22305	16675 16864	4543 4652	770 789	75.84 % 75.61 %	20.66 % 20.86 %	3.50 % 3.54 %
Sport & Fitness	21377 22305	15528 16099	5029 5350	820 856	72.64 % 72.18 %	23.53 % 23.99 %	3.84 % 3.84 %
Job & Career	22138 21471	15778 15425	5406 5152	954 894	71.27 % 71.84 %	24.42 % 24.00 %	4.31 % 4.16 %
Dating	21750 21809	14738 14647	6161 6226	851 936	67.76 % 67.16 %	28.33 % 28.55 %	3.91 % 4.29 %
Other	22041 21412	16676 16230	4552 4389	813 793	75.66 % 75.80 %	20.65 % 20.50 %	3.69 % 3.70 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Benchmark Email is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28293 28422	19735 19816	7368 7476	1190 1130	69.75 % 69.72 %	26.04 % 26.30 %	4.21 % 3.98 %
Outlook Mail	28844 28245	20234 19915	7441 7164	1169 1166	70.15 % 70.51 %	25.80 % 25.36 %	4.05 % 4.13 %
Yahoo Mail	28466 28196	20903 20595	6468 6506	1095 1095	73.43 % 73.04 %	22.72 % 23.07 %	3.85 % 3.88 %
AOL Mail	28643 27441	20956 20097	6580 6243	1107 1101	73.16 % 73.24 %	22.97 % 22.75 %	3.86 % 4.01 %
Mail.com	28819 28523	21457 21212	6323 6255	1039 1056	74.45 % 74.37 %	21.94 % 21.93 %	3.61 % 3.70 %
Yandex Mail	28526 28657	20428 20509	6953 6998	1145 1150	71.61 % 71.57 %	24.37 % 24.42 %	4.01 % 4.01 %
GMX Mail	28688 28229	21087 20673	6613 6475	988 1081	73.50 % 73.23 %	23.05 % 22.94 %	3.44 % 3.83 %
Zoho Mail	28385 28649	21296 21542	6035 6131	1054 976	75.03 % 75.19 %	21.26 % 21.40 %	3.71 % 3.41 %
ProtonMail	28409 28802	21248 21497	6150 6287	1011 1018	74.79 % 74.64 %	21.65 % 21.83 %	3.56 % 3.53 %
Custom Mail	28235 28939	21585 22134	5656 5823	994 982	76.45 % 76.49 %	20.03 % 20.12 %	3.52 % 3.39 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.