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Benchmark Email and Constant Contact Email Deliverability Comparison

  Benchmark Email
  Constant Contact

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  182.420
  181.495
  125.836
  126.500
  49.997
  48.726
  6.587
  6.269

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  68.98 %
  69.70 %
  27.41 %
  26.85 %
  3.61 %
  3.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  13988
  13996
  10194
  10272
  3298
  3263
  496
  461
  72.88 %
  73.39 %
  23.58 %
  23.31 %
  3.55 %
  3.29 %
Elektronics
  14434
  13880
  9931
  9735
  3989
  3690
  514
  455
  68.80 %
  70.14 %
  27.64 %
  26.59 %
  3.56 %
  3.28 %
Entertainment
  13591
  13894
  9379
  9671
  3723
  3728
  489
  495
  69.01 %
  69.61 %
  27.39 %
  26.83 %
  3.60 %
  3.56 %
Cosmetics & Beauty
  13994
  13963
  9645
  9709
  3856
  3765
  493
  489
  68.92 %
  69.53 %
  27.55 %
  26.96 %
  3.52 %
  3.50 %
Food & Drink
  14149
  13809
  10303
  10170
  3358
  3203
  488
  436
  72.82 %
  73.65 %
  23.73 %
  23.20 %
  3.45 %
  3.16 %
Home & Garden
  14010
  14061
  10240
  10299
  3311
  3284
  459
  478
  73.09 %
  73.25 %
  23.63 %
  23.36 %
  3.28 %
  3.40 %
Finance
  14093
  14354
  9072
  9377
  4480
  4484
  541
  493
  64.37 %
  65.33 %
  31.79 %
  31.24 %
  3.84 %
  3.43 %
Health
  14682
  13872
  9546
  9147
  4600
  4238
  536
  487
  65.02 %
  65.94 %
  31.33 %
  30.55 %
  3.65 %
  3.51 %
Pets
  13996
  14316
  10100
  10422
  3399
  3426
  497
  468
  72.16 %
  72.80 %
  24.29 %
  23.93 %
  3.55 %
  3.27 %
Sport & Fitness
  13521
  14258
  9253
  9801
  3761
  3945
  507
  512
  68.43 %
  68.74 %
  27.82 %
  27.67 %
  3.75 %
  3.59 %
Job & Career
  14175
  13432
  9566
  9234
  4037
  3685
  572
  513
  67.49 %
  68.75 %
  28.48 %
  27.43 %
  4.04 %
  3.82 %
Dating
  13690
  13955
  8426
  8645
  4766
  4789
  498
  521
  61.55 %
  61.95 %
  34.81 %
  34.32 %
  3.64 %
  3.73 %
Other
  14097
  13705
  10181
  10018
  3419
  3226
  497
  461
  72.22 %
  73.10 %
  24.25 %
  23.54 %
  3.53 %
  3.36 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  17990
  18205
  11673
  11930
  5628
  5635
  689
  640
  64.89 %
  65.53 %
  31.28 %
  30.95 %
  3.83 %
  3.52 %
Outlook Mail
  18794
  17933
  12314
  11950
  5752
  5323
  728
  660
  65.52 %
  66.64 %
  30.61 %
  29.68 %
  3.87 %
  3.68 %
Yahoo Mail
  18090
  18014
  12614
  12599
  4829
  4783
  647
  632
  69.73 %
  69.94 %
  26.69 %
  26.55 %
  3.58 %
  3.51 %
AOL Mail
  18316
  17061
  12726
  11958
  4927
  4482
  663
  621
  69.48 %
  70.09 %
  26.90 %
  26.27 %
  3.62 %
  3.64 %
Mail.com
  18409
  18217
  12987
  12996
  4771
  4599
  651
  622
  70.55 %
  71.34 %
  25.92 %
  25.25 %
  3.54 %
  3.41 %
Yandex Mail
  18280
  18388
  12386
  12588
  5220
  5160
  674
  640
  67.76 %
  68.46 %
  28.56 %
  28.06 %
  3.69 %
  3.48 %
GMX Mail
  18371
  18163
  12571
  12553
  5174
  4968
  626
  642
  68.43 %
  69.11 %
  28.16 %
  27.35 %
  3.41 %
  3.53 %
Zoho Mail
  18098
  18418
  12855
  13221
  4601
  4593
  642
  604
  71.03 %
  71.78 %
  25.42 %
  24.94 %
  3.55 %
  3.28 %
ProtonMail
  18012
  18464
  12599
  13025
  4778
  4823
  635
  616
  69.95 %
  70.54 %
  26.53 %
  26.12 %
  3.53 %
  3.34 %
Custom Mail
  18060
  18632
  13111
  13680
  4317
  4360
  632
  592
  72.60 %
  73.42 %
  23.90 %
  23.40 %
  3.50 %
  3.18 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.