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Benchmark Email and Constant Contact Email Deliverability Comparison

  Benchmark Email
  Constant Contact

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  257.980
  256.875
  186.947
  186.356
  61.386
  60.968
  9.647
  9.551

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.47 %
  72.55 %
  23.79 %
  23.73 %
  3.74 %
  3.72 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19661
  19809
  14898
  15013
  4047
  4091
  716
  705
  75.77 %
  75.79 %
  20.58 %
  20.65 %
  3.64 %
  3.56 %
Elektronics
  20155
  19726
  14605
  14458
  4806
  4590
  744
  678
  72.46 %
  73.29 %
  23.85 %
  23.27 %
  3.69 %
  3.44 %
Entertainment
  19395
  19763
  14078
  14330
  4603
  4686
  714
  747
  72.59 %
  72.51 %
  23.73 %
  23.71 %
  3.68 %
  3.78 %
Cosmetics & Beauty
  19726
  19763
  14271
  14333
  4715
  4715
  740
  715
  72.35 %
  72.52 %
  23.90 %
  23.86 %
  3.75 %
  3.62 %
Food & Drink
  19921
  19661
  15125
  14974
  4113
  4037
  683
  650
  75.92 %
  76.16 %
  20.65 %
  20.53 %
  3.43 %
  3.31 %
Home & Garden
  19896
  19844
  15156
  15011
  4079
  4115
  661
  718
  76.18 %
  75.65 %
  20.50 %
  20.74 %
  3.32 %
  3.62 %
Finance
  19874
  20095
  13613
  13783
  5467
  5530
  794
  782
  68.50 %
  68.59 %
  27.51 %
  27.52 %
  4.00 %
  3.89 %
Health
  20613
  19346
  14249
  13404
  5561
  5187
  803
  755
  69.13 %
  69.29 %
  26.98 %
  26.81 %
  3.90 %
  3.90 %
Pets
  19822
  20175
  14900
  15145
  4222
  4323
  700
  707
  75.17 %
  75.07 %
  21.30 %
  21.43 %
  3.53 %
  3.50 %
Sport & Fitness
  19341
  20196
  13906
  14447
  4696
  4990
  739
  759
  71.90 %
  71.53 %
  24.28 %
  24.71 %
  3.82 %
  3.76 %
Job & Career
  20070
  19347
  14151
  13782
  5047
  4767
  872
  798
  70.51 %
  71.24 %
  25.15 %
  24.64 %
  4.34 %
  4.12 %
Dating
  19644
  19772
  13100
  13095
  5796
  5851
  748
  826
  66.69 %
  66.23 %
  29.51 %
  29.59 %
  3.81 %
  4.18 %
Other
  19862
  19378
  14895
  14581
  4234
  4086
  733
  711
  74.99 %
  75.25 %
  21.32 %
  21.09 %
  3.69 %
  3.67 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25571
  25627
  17617
  17657
  6903
  6971
  1051
  999
  68.89 %
  68.90 %
  27.00 %
  27.20 %
  4.11 %
  3.90 %
Outlook Mail
  26101
  25456
  18085
  17764
  6974
  6671
  1042
  1021
  69.29 %
  69.78 %
  26.72 %
  26.21 %
  3.99 %
  4.01 %
Yahoo Mail
  25656
  25489
  18665
  18456
  6017
  6053
  974
  980
  72.75 %
  72.41 %
  23.45 %
  23.75 %
  3.80 %
  3.84 %
AOL Mail
  25886
  24723
  18769
  17976
  6132
  5787
  985
  960
  72.51 %
  72.71 %
  23.69 %
  23.41 %
  3.81 %
  3.88 %
Mail.com
  26061
  25808
  19221
  19041
  5905
  5818
  935
  949
  73.75 %
  73.78 %
  22.66 %
  22.54 %
  3.59 %
  3.68 %
Yandex Mail
  25829
  25870
  18307
  18367
  6495
  6501
  1027
  1002
  70.88 %
  71.00 %
  25.15 %
  25.13 %
  3.98 %
  3.87 %
GMX Mail
  25960
  25608
  18842
  18544
  6224
  6088
  894
  976
  72.58 %
  72.41 %
  23.98 %
  23.77 %
  3.44 %
  3.81 %
Zoho Mail
  25631
  25985
  19048
  19377
  5641
  5734
  942
  874
  74.32 %
  74.57 %
  22.01 %
  22.07 %
  3.68 %
  3.36 %
ProtonMail
  25675
  26071
  18989
  19253
  5785
  5904
  901
  914
  73.96 %
  73.85 %
  22.53 %
  22.65 %
  3.51 %
  3.51 %
Custom Mail
  25610
  26238
  19404
  19921
  5310
  5441
  896
  876
  75.77 %
  75.92 %
  20.73 %
  20.74 %
  3.50 %
  3.34 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.