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Benchmark Email and Constant Contact Email Deliverability Comparison

  Benchmark Email
  Constant Contact

In this comparison, the deliverability of Benchmark Email and Constant Contact is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Constant Contact than for Benchmark Email.

Emails Sent Emails Inbox Emails Spam Emails Lost
  223.854
  222.504
  159.455
  159.064
  56.164
  55.382
  8.235
  8.058

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Constant Contact beats Benchmark Email in this comparison.

Inbox (%) Spam (%) Lost (%)
  71.23 %
  71.49 %
  25.09 %
  24.89 %
  3.68 %
  3.62 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Constant Contact is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17055
  17119
  12737
  12815
  3697
  3708
  621
  596
  74.68 %
  74.86 %
  21.68 %
  21.66 %
  3.64 %
  3.48 %
Elektronics
  17571
  17049
  12507
  12295
  4432
  4185
  632
  569
  71.18 %
  72.12 %
  25.22 %
  24.55 %
  3.60 %
  3.34 %
Entertainment
  16807
  17093
  11987
  12210
  4200
  4250
  620
  633
  71.32 %
  71.43 %
  24.99 %
  24.86 %
  3.69 %
  3.70 %
Cosmetics & Beauty
  17088
  17116
  12135
  12221
  4316
  4278
  637
  617
  71.01 %
  71.40 %
  25.26 %
  24.99 %
  3.73 %
  3.60 %
Food & Drink
  17317
  17030
  12957
  12814
  3768
  3661
  592
  555
  74.82 %
  75.24 %
  21.76 %
  21.50 %
  3.42 %
  3.26 %
Home & Garden
  17277
  17204
  12973
  12862
  3734
  3735
  570
  607
  75.09 %
  74.76 %
  21.61 %
  21.71 %
  3.30 %
  3.53 %
Finance
  17224
  17433
  11543
  11748
  5008
  5043
  673
  642
  67.02 %
  67.39 %
  29.08 %
  28.93 %
  3.91 %
  3.68 %
Health
  17938
  16849
  12136
  11471
  5119
  4753
  683
  625
  67.66 %
  68.08 %
  28.54 %
  28.21 %
  3.81 %
  3.71 %
Pets
  17211
  17488
  12765
  12966
  3848
  3913
  598
  609
  74.17 %
  74.14 %
  22.36 %
  22.38 %
  3.47 %
  3.48 %
Sport & Fitness
  16731
  17527
  11847
  12370
  4267
  4523
  617
  634
  70.81 %
  70.58 %
  25.50 %
  25.81 %
  3.69 %
  3.62 %
Job & Career
  17395
  16697
  12084
  11741
  4582
  4279
  729
  677
  69.47 %
  70.32 %
  26.34 %
  25.63 %
  4.19 %
  4.05 %
Dating
  17000
  17103
  11032
  11050
  5334
  5362
  634
  691
  64.89 %
  64.61 %
  31.38 %
  31.35 %
  3.73 %
  4.04 %
Other
  17240
  16796
  12752
  12501
  3859
  3692
  629
  603
  73.97 %
  74.43 %
  22.38 %
  21.98 %
  3.65 %
  3.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Constant Contact is better than Benchmark Email.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22254
  22347
  15039
  15117
  6336
  6379
  879
  851
  67.58 %
  67.65 %
  28.47 %
  28.55 %
  3.95 %
  3.81 %
Outlook Mail
  22861
  22086
  15532
  15144
  6428
  6063
  901
  879
  67.94 %
  68.57 %
  28.12 %
  27.45 %
  3.94 %
  3.98 %
Yahoo Mail
  22213
  22016
  15919
  15744
  5468
  5462
  826
  810
  71.67 %
  71.51 %
  24.62 %
  24.81 %
  3.72 %
  3.68 %
AOL Mail
  22384
  21163
  15966
  15175
  5571
  5177
  847
  811
  71.33 %
  71.71 %
  24.89 %
  24.46 %
  3.78 %
  3.83 %
Mail.com
  22577
  22359
  16397
  16295
  5382
  5265
  798
  799
  72.63 %
  72.88 %
  23.84 %
  23.55 %
  3.53 %
  3.57 %
Yandex Mail
  22428
  22480
  15655
  15739
  5913
  5900
  860
  841
  69.80 %
  70.01 %
  26.36 %
  26.25 %
  3.83 %
  3.74 %
GMX Mail
  22479
  22170
  15986
  15784
  5728
  5569
  765
  817
  71.12 %
  71.20 %
  25.48 %
  25.12 %
  3.40 %
  3.69 %
Zoho Mail
  22248
  22678
  16286
  16694
  5165
  5235
  797
  749
  73.20 %
  73.61 %
  23.22 %
  23.08 %
  3.58 %
  3.30 %
ProtonMail
  22179
  22509
  16075
  16344
  5319
  5398
  785
  767
  72.48 %
  72.61 %
  23.98 %
  23.98 %
  3.54 %
  3.41 %
Custom Mail
  22231
  22696
  16600
  17028
  4854
  4934
  777
  734
  74.67 %
  75.03 %
  21.83 %
  21.74 %
  3.50 %
  3.23 %

Compare Benchmark Email with other providers

Compare the email deliverability of Benchmark Email with other providers.