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Constant Contact and HubSpot Email Deliverability Comparison

  Constant Contact
  HubSpot

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  181.495
  182.726
  126.500
  131.966
  48.726
  46.214
  6.269
  4.546

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  69.70 %
  72.22 %
  26.85 %
  25.29 %
  3.45 %
  2.49 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  13996
  14065
  10272
  10728
  3263
  3017
  461
  320
  73.39 %
  76.27 %
  23.31 %
  21.45 %
  3.29 %
  2.28 %
Elektronics
  13880
  14212
  9735
  10296
  3690
  3586
  455
  330
  70.14 %
  72.45 %
  26.59 %
  25.23 %
  3.28 %
  2.32 %
Entertainment
  13894
  13941
  9671
  10000
  3728
  3557
  495
  384
  69.61 %
  71.73 %
  26.83 %
  25.51 %
  3.56 %
  2.75 %
Cosmetics & Beauty
  13963
  14120
  9709
  10165
  3765
  3607
  489
  348
  69.53 %
  71.99 %
  26.96 %
  25.55 %
  3.50 %
  2.46 %
Food & Drink
  13809
  13870
  10170
  10535
  3203
  2991
  436
  344
  73.65 %
  75.96 %
  23.20 %
  21.56 %
  3.16 %
  2.48 %
Home & Garden
  14061
  14117
  10299
  10766
  3284
  3026
  478
  325
  73.25 %
  76.26 %
  23.36 %
  21.44 %
  3.40 %
  2.30 %
Finance
  14354
  14134
  9377
  9616
  4484
  4155
  493
  363
  65.33 %
  68.03 %
  31.24 %
  29.40 %
  3.43 %
  2.57 %
Health
  13872
  13694
  9147
  9372
  4238
  3983
  487
  339
  65.94 %
  68.44 %
  30.55 %
  29.09 %
  3.51 %
  2.48 %
Pets
  14316
  14350
  10422
  10827
  3426
  3201
  468
  322
  72.80 %
  75.45 %
  23.93 %
  22.31 %
  3.27 %
  2.24 %
Sport & Fitness
  14258
  14016
  9801
  9979
  3945
  3658
  512
  379
  68.74 %
  71.20 %
  27.67 %
  26.10 %
  3.59 %
  2.70 %
Job & Career
  13432
  13846
  9234
  9854
  3685
  3597
  513
  395
  68.75 %
  71.17 %
  27.43 %
  25.98 %
  3.82 %
  2.85 %
Dating
  13955
  14292
  8645
  9175
  4789
  4743
  521
  374
  61.95 %
  64.20 %
  34.32 %
  33.19 %
  3.73 %
  2.62 %
Other
  13705
  14069
  10018
  10653
  3226
  3093
  461
  323
  73.10 %
  75.72 %
  23.54 %
  21.98 %
  3.36 %
  2.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18205
  18601
  11930
  12569
  5635
  5552
  640
  480
  65.53 %
  67.57 %
  30.95 %
  29.85 %
  3.52 %
  2.58 %
Outlook Mail
  17933
  18679
  11950
  12864
  5323
  5320
  660
  495
  66.64 %
  68.87 %
  29.68 %
  28.48 %
  3.68 %
  2.65 %
Yahoo Mail
  18014
  18305
  12599
  13281
  4783
  4531
  632
  493
  69.94 %
  72.55 %
  26.55 %
  24.75 %
  3.51 %
  2.69 %
AOL Mail
  17061
  18094
  11958
  13199
  4482
  4461
  621
  434
  70.09 %
  72.95 %
  26.27 %
  24.65 %
  3.64 %
  2.40 %
Mail.com
  18217
  18195
  12996
  13465
  4599
  4302
  622
  428
  71.34 %
  74.00 %
  25.25 %
  23.64 %
  3.41 %
  2.35 %
Yandex Mail
  18388
  18459
  12588
  13097
  5160
  4877
  640
  485
  68.46 %
  70.95 %
  28.06 %
  26.42 %
  3.48 %
  2.63 %
GMX Mail
  18163
  18489
  12553
  13211
  4968
  4836
  642
  442
  69.11 %
  71.45 %
  27.35 %
  26.16 %
  3.53 %
  2.39 %
Zoho Mail
  18418
  17985
  13221
  13378
  4593
  4163
  604
  444
  71.78 %
  74.38 %
  24.94 %
  23.15 %
  3.28 %
  2.47 %
ProtonMail
  18464
  17947
  13025
  13241
  4823
  4292
  616
  414
  70.54 %
  73.78 %
  26.12 %
  23.91 %
  3.34 %
  2.31 %
Custom Mail
  18632
  17972
  13680
  13661
  4360
  3880
  592
  431
  73.42 %
  76.01 %
  23.40 %
  21.59 %
  3.18 %
  2.40 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.