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Constant Contact and HubSpot Email Deliverability Comparison

  Constant Contact
  HubSpot

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.504
  224.044
  159.064
  166.444
  55.382
  51.594
  8.058
  6.006

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  71.49 %
  74.29 %
  24.89 %
  23.03 %
  3.62 %
  2.68 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17119
  17239
  12815
  13462
  3708
  3364
  596
  413
  74.86 %
  78.09 %
  21.66 %
  19.51 %
  3.48 %
  2.40 %
Elektronics
  17049
  17419
  12295
  13017
  4185
  3974
  569
  428
  72.12 %
  74.73 %
  24.55 %
  22.81 %
  3.34 %
  2.46 %
Entertainment
  17093
  17188
  12210
  12691
  4250
  3981
  633
  516
  71.43 %
  73.84 %
  24.86 %
  23.16 %
  3.70 %
  3.00 %
Cosmetics & Beauty
  17116
  17404
  12221
  12903
  4278
  4042
  617
  459
  71.40 %
  74.14 %
  24.99 %
  23.22 %
  3.60 %
  2.64 %
Food & Drink
  17030
  17063
  12814
  13279
  3661
  3344
  555
  440
  75.24 %
  77.82 %
  21.50 %
  19.60 %
  3.26 %
  2.58 %
Home & Garden
  17204
  17332
  12862
  13527
  3735
  3380
  607
  425
  74.76 %
  78.05 %
  21.71 %
  19.50 %
  3.53 %
  2.45 %
Finance
  17433
  17226
  11748
  12116
  5043
  4630
  642
  480
  67.39 %
  70.34 %
  28.93 %
  26.88 %
  3.68 %
  2.79 %
Health
  16849
  16801
  11471
  11935
  4753
  4415
  625
  451
  68.08 %
  71.04 %
  28.21 %
  26.28 %
  3.71 %
  2.68 %
Pets
  17488
  17434
  12966
  13439
  3913
  3574
  609
  421
  74.14 %
  77.09 %
  22.38 %
  20.50 %
  3.48 %
  2.41 %
Sport & Fitness
  17527
  17270
  12370
  12646
  4523
  4118
  634
  506
  70.58 %
  73.23 %
  25.81 %
  23.84 %
  3.62 %
  2.93 %
Job & Career
  16697
  17051
  11741
  12456
  4279
  4076
  677
  519
  70.32 %
  73.05 %
  25.63 %
  23.90 %
  4.05 %
  3.04 %
Dating
  17103
  17402
  11050
  11670
  5362
  5218
  691
  514
  64.61 %
  67.06 %
  31.35 %
  29.99 %
  4.04 %
  2.95 %
Other
  16796
  17215
  12501
  13303
  3692
  3478
  603
  434
  74.43 %
  77.28 %
  21.98 %
  20.20 %
  3.59 %
  2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22347
  22738
  15117
  15921
  6379
  6167
  851
  650
  67.65 %
  70.02 %
  28.55 %
  27.12 %
  3.81 %
  2.86 %
Outlook Mail
  22086
  22940
  15144
  16308
  6063
  5952
  879
  680
  68.57 %
  71.09 %
  27.45 %
  25.95 %
  3.98 %
  2.96 %
Yahoo Mail
  22016
  22473
  15744
  16731
  5462
  5104
  810
  638
  71.51 %
  74.45 %
  24.81 %
  22.71 %
  3.68 %
  2.84 %
AOL Mail
  21163
  22249
  15175
  16656
  5177
  5025
  811
  568
  71.71 %
  74.86 %
  24.46 %
  22.59 %
  3.83 %
  2.55 %
Mail.com
  22359
  22198
  16295
  16824
  5265
  4811
  799
  563
  72.88 %
  75.79 %
  23.55 %
  21.67 %
  3.57 %
  2.54 %
Yandex Mail
  22480
  22666
  15739
  16519
  5900
  5495
  841
  652
  70.01 %
  72.88 %
  26.25 %
  24.24 %
  3.74 %
  2.88 %
GMX Mail
  22170
  22624
  15784
  16720
  5569
  5323
  817
  581
  71.20 %
  73.90 %
  25.12 %
  23.53 %
  3.69 %
  2.57 %
Zoho Mail
  22678
  22104
  16694
  16877
  5235
  4648
  749
  579
  73.61 %
  76.35 %
  23.08 %
  21.03 %
  3.30 %
  2.62 %
ProtonMail
  22509
  21972
  16344
  16700
  5398
  4733
  767
  539
  72.61 %
  76.01 %
  23.98 %
  21.54 %
  3.41 %
  2.45 %
Custom Mail
  22696
  22080
  17028
  17188
  4934
  4336
  734
  556
  75.03 %
  77.84 %
  21.74 %
  19.64 %
  3.23 %
  2.52 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.