Constant Contact and HubSpot Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
402.367 403.423	301.987 316.083	84.582 75.022	15.798 12.318

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.05 % 78.35 %	21.02 % 18.60 %	3.93 % 3.05 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30976 31130	24160 25382	5678 4916	1138 832	78.00 % 81.54 %	18.33 % 15.79 %	3.67 % 2.67 %
Elektronics	30708 31248	23290 24699	6280 5667	1138 882	75.84 % 79.04 %	20.45 % 18.14 %	3.71 % 2.82 %
Entertainment	30913 31042	23150 24223	6503 5801	1260 1018	74.89 % 78.03 %	21.04 % 18.69 %	4.08 % 3.28 %
Cosmetics & Beauty	30980 31281	23228 24453	6542 5865	1210 963	74.98 % 78.17 %	21.12 % 18.75 %	3.91 % 3.08 %
Food & Drink	30988 30817	24258 25060	5647 4882	1083 875	78.28 % 81.32 %	18.22 % 15.84 %	3.49 % 2.84 %
Home & Garden	30946 31121	24077 25376	5710 4902	1159 843	77.80 % 81.54 %	18.45 % 15.75 %	3.75 % 2.71 %
Finance	31323 31122	22433 23346	7585 6738	1305 1038	71.62 % 75.01 %	24.22 % 21.65 %	4.17 % 3.34 %
Health	30494 30698	22117 23328	7128 6375	1249 995	72.53 % 75.99 %	23.38 % 20.77 %	4.10 % 3.24 %
Pets	31453 31152	24236 25021	6044 5234	1173 897	77.05 % 80.32 %	19.22 % 16.80 %	3.73 % 2.88 %
Sport & Fitness	31287 31046	23098 23992	6922 6062	1267 992	73.83 % 77.28 %	22.12 % 19.53 %	4.05 % 3.20 %
Job & Career	30585 30722	22476 23506	6813 6139	1296 1077	73.49 % 76.51 %	22.28 % 19.98 %	4.24 % 3.51 %
Dating	31242 31106	21915 22770	7953 7296	1374 1040	70.15 % 73.20 %	25.46 % 23.46 %	4.40 % 3.34 %
Other	30472 30938	23549 24927	5777 5145	1146 866	77.28 % 80.57 %	18.96 % 16.63 %	3.76 % 2.80 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	40118 40476	28861 30261	9595 8833	1662 1382	71.94 % 74.76 %	23.92 % 21.82 %	4.14 % 3.41 %
Outlook Mail	39859 40491	28875 30539	9246 8543	1738 1409	72.44 % 75.42 %	23.20 % 21.10 %	4.36 % 3.48 %
Yahoo Mail	39996 40202	29886 31413	8505 7531	1605 1258	74.72 % 78.14 %	21.26 % 18.73 %	4.01 % 3.13 %
AOL Mail	39056 39757	29184 31106	8220 7444	1652 1207	74.72 % 78.24 %	21.05 % 18.72 %	4.23 % 3.04 %
Mail.com	40259 40160	30571 31850	8129 7115	1559 1195	75.94 % 79.31 %	20.19 % 17.72 %	3.87 % 2.98 %
Yandex Mail	40334 40450	29556 30967	9093 8140	1685 1343	73.28 % 76.56 %	22.54 % 20.12 %	4.18 % 3.32 %
GMX Mail	39713 40450	30042 31876	8191 7414	1480 1160	75.65 % 78.80 %	20.63 % 18.33 %	3.73 % 2.87 %
Zoho Mail	40186 39721	30900 31860	7856 6714	1430 1147	76.89 % 80.21 %	19.55 % 16.90 %	3.56 % 2.89 %
ProtonMail	40393 39914	30993 32131	7951 6726	1449 1057	76.73 % 80.50 %	19.68 % 16.85 %	3.59 % 2.65 %
Custom Mail	40422 39775	31547 32374	7450 6310	1425 1091	78.04 % 81.39 %	18.43 % 15.86 %	3.53 % 2.74 %
iCloud Mail	655 635	478 502	136 100	41 33	72.98 % 79.06 %	20.76 % 15.75 %	6.26 % 5.20 %
Tuta	683 689	537 596	107 77	39 16	78.62 % 86.50 %	15.67 % 11.18 %	5.71 % 2.32 %
Juno.com	693 703	557 608	103 75	33 20	80.38 % 86.49 %	14.86 % 10.67 %	4.76 % 2.84 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.