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Constant Contact and HubSpot Email Deliverability Comparison

  Constant Contact
  HubSpot

In this comparison, the deliverability of Constant Contact and HubSpot is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for HubSpot than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.182
  251.301
  181.068
  189.268
  59.853
  55.071
  9.261
  6.962

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. HubSpot beats Constant Contact in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.37 %
  75.32 %
  23.92 %
  21.91 %
  3.70 %
  2.77 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, HubSpot is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19283
  19349
  14589
  15274
  4014
  3596
  680
  479
  75.66 %
  78.94 %
  20.82 %
  18.58 %
  3.53 %
  2.48 %
Elektronics
  19220
  19503
  14043
  14786
  4512
  4224
  665
  493
  73.06 %
  75.81 %
  23.48 %
  21.66 %
  3.46 %
  2.53 %
Entertainment
  19265
  19311
  13930
  14472
  4601
  4252
  734
  587
  72.31 %
  74.94 %
  23.88 %
  22.02 %
  3.81 %
  3.04 %
Cosmetics & Beauty
  19268
  19496
  13938
  14654
  4632
  4310
  698
  532
  72.34 %
  75.16 %
  24.04 %
  22.11 %
  3.62 %
  2.73 %
Food & Drink
  19127
  19224
  14541
  15146
  3956
  3575
  630
  503
  76.02 %
  78.79 %
  20.68 %
  18.60 %
  3.29 %
  2.62 %
Home & Garden
  19335
  19438
  14600
  15325
  4040
  3606
  695
  507
  75.51 %
  78.84 %
  20.89 %
  18.55 %
  3.59 %
  2.61 %
Finance
  19581
  19282
  13401
  13790
  5433
  4940
  747
  552
  68.44 %
  71.52 %
  27.75 %
  25.62 %
  3.81 %
  2.86 %
Health
  18844
  18920
  13020
  13673
  5097
  4708
  727
  539
  69.09 %
  72.27 %
  27.05 %
  24.88 %
  3.86 %
  2.85 %
Pets
  19641
  19513
  14711
  15207
  4243
  3819
  687
  487
  74.90 %
  77.93 %
  21.60 %
  19.57 %
  3.50 %
  2.50 %
Sport & Fitness
  19682
  19389
  14048
  14385
  4898
  4416
  736
  588
  71.37 %
  74.19 %
  24.89 %
  22.78 %
  3.74 %
  3.03 %
Job & Career
  18845
  19070
  13396
  14097
  4674
  4374
  775
  599
  71.09 %
  73.92 %
  24.80 %
  22.94 %
  4.11 %
  3.14 %
Dating
  19251
  19524
  12695
  13396
  5753
  5529
  803
  599
  65.94 %
  68.61 %
  29.88 %
  28.32 %
  4.17 %
  3.07 %
Other
  18840
  19282
  14156
  15063
  4000
  3722
  684
  497
  75.14 %
  78.12 %
  21.23 %
  19.30 %
  3.63 %
  2.58 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, HubSpot is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  24980
  25502
  17160
  18180
  6852
  6566
  968
  756
  68.69 %
  71.29 %
  27.43 %
  25.75 %
  3.88 %
  2.96 %
Outlook Mail
  24805
  25710
  17264
  18566
  6549
  6354
  992
  790
  69.60 %
  72.21 %
  26.40 %
  24.71 %
  4.00 %
  3.07 %
Yahoo Mail
  24812
  25164
  17928
  18978
  5935
  5466
  949
  720
  72.26 %
  75.42 %
  23.92 %
  21.72 %
  3.82 %
  2.86 %
AOL Mail
  24066
  24907
  17460
  18842
  5673
  5386
  933
  679
  72.55 %
  75.65 %
  23.57 %
  21.62 %
  3.88 %
  2.73 %
Mail.com
  25145
  24905
  18517
  19090
  5709
  5150
  919
  665
  73.64 %
  76.65 %
  22.70 %
  20.68 %
  3.65 %
  2.67 %
Yandex Mail
  25238
  25360
  17883
  18713
  6386
  5886
  969
  761
  70.86 %
  73.79 %
  25.30 %
  23.21 %
  3.84 %
  3.00 %
GMX Mail
  24926
  25311
  18004
  19014
  5982
  5631
  940
  666
  72.23 %
  75.12 %
  24.00 %
  22.25 %
  3.77 %
  2.63 %
Zoho Mail
  25319
  24851
  18834
  19239
  5632
  4958
  853
  654
  74.39 %
  77.42 %
  22.24 %
  19.95 %
  3.37 %
  2.63 %
ProtonMail
  25360
  24796
  18672
  19124
  5801
  5039
  887
  633
  73.63 %
  77.13 %
  22.87 %
  20.32 %
  3.50 %
  2.55 %
Custom Mail
  25531
  24795
  19346
  19522
  5334
  4635
  851
  638
  75.77 %
  78.73 %
  20.89 %
  18.69 %
  3.33 %
  2.57 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.