Constant Contact and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of Constant Contact and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.504 222.524	159.064 159.994	55.382 55.306	8.058 7.224

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.

Inbox (%)	Spam (%)	Lost (%)
71.49 % 71.90 %	24.89 % 24.85 %	3.62 % 3.25 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17119 17097	12815 12853	3708 3722	596 522	74.86 % 75.18 %	21.66 % 21.77 %	3.48 % 3.05 %
Elektronics	17049 16642	12295 12060	4185 4048	569 534	72.12 % 72.47 %	24.55 % 24.32 %	3.34 % 3.21 %
Entertainment	17093 16914	12210 12183	4250 4214	633 517	71.43 % 72.03 %	24.86 % 24.91 %	3.70 % 3.06 %
Cosmetics & Beauty	17116 17252	12221 12317	4278 4372	617 563	71.40 % 71.39 %	24.99 % 25.34 %	3.60 % 3.26 %
Food & Drink	17030 17653	12814 13279	3661 3840	555 534	75.24 % 75.22 %	21.50 % 21.75 %	3.26 % 3.02 %
Home & Garden	17204 17011	12862 12803	3735 3652	607 556	74.76 % 75.26 %	21.71 % 21.47 %	3.53 % 3.27 %
Finance	17433 17585	11748 11966	5043 5015	642 604	67.39 % 68.05 %	28.93 % 28.52 %	3.68 % 3.43 %
Health	16849 17429	11471 11940	4753 4920	625 569	68.08 % 68.51 %	28.21 % 28.23 %	3.71 % 3.26 %
Pets	17488 17000	12966 12690	3913 3781	609 529	74.14 % 74.65 %	22.38 % 22.24 %	3.48 % 3.11 %
Sport & Fitness	17527 17219	12370 12188	4523 4462	634 569	70.58 % 70.78 %	25.81 % 25.91 %	3.62 % 3.30 %
Job & Career	16697 17180	11741 12110	4279 4477	677 593	70.32 % 70.49 %	25.63 % 26.06 %	4.05 % 3.45 %
Dating	17103 16512	11050 10863	5362 5071	691 578	64.61 % 65.79 %	31.35 % 30.71 %	4.04 % 3.50 %
Other	16796 17030	12501 12742	3692 3732	603 556	74.43 % 74.82 %	21.98 % 21.91 %	3.59 % 3.26 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Constant Contact.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22347 22056	15117 14964	6379 6288	851 804	67.65 % 67.85 %	28.55 % 28.51 %	3.81 % 3.65 %
Outlook Mail	22086 22147	15144 15315	6063 6092	879 740	68.57 % 69.15 %	27.45 % 27.51 %	3.98 % 3.34 %
Yahoo Mail	22016 22455	15744 16180	5462 5531	810 744	71.51 % 72.06 %	24.81 % 24.63 %	3.68 % 3.31 %
AOL Mail	21163 22230	15175 16042	5177 5468	811 720	71.71 % 72.16 %	24.46 % 24.60 %	3.83 % 3.24 %
Mail.com	22359 22540	16295 16471	5265 5341	799 728	72.88 % 73.07 %	23.55 % 23.70 %	3.57 % 3.23 %
Yandex Mail	22480 21835	15739 15366	5900 5675	841 794	70.01 % 70.37 %	26.25 % 25.99 %	3.74 % 3.64 %
GMX Mail	22170 22160	15784 15933	5569 5564	817 663	71.20 % 71.90 %	25.12 % 25.11 %	3.69 % 2.99 %
Zoho Mail	22678 22122	16694 16364	5235 5072	749 686	73.61 % 73.97 %	23.08 % 22.93 %	3.30 % 3.10 %
ProtonMail	22509 22372	16344 16373	5398 5340	767 659	72.61 % 73.19 %	23.98 % 23.87 %	3.41 % 2.95 %
Custom Mail	22696 22607	17028 16986	4934 4935	734 686	75.03 % 75.14 %	21.74 % 21.83 %	3.23 % 3.03 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.