Constant Contact and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of Constant Contact and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for MailerLite than for Constant Contact.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
113.062
112.713
|
72.133
73.104
|
37.636
37.251
|
3.293
2.358
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. MailerLite beats Constant Contact in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
63.80 %
64.86 %
|
33.29 %
33.05 %
|
2.91 %
2.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, MailerLite is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8753
8688
|
5982
6003
|
2521
2499
|
250
186
|
68.34 %
69.10 %
|
28.80 %
28.76 %
|
2.86 %
2.14 %
|
Elektronics |
8705
8237
|
5552
5329
|
2901
2737
|
252
171
|
63.78 %
64.70 %
|
33.33 %
33.23 %
|
2.89 %
2.08 %
|
Entertainment |
8530
8456
|
5426
5463
|
2855
2822
|
249
171
|
63.61 %
64.61 %
|
33.47 %
33.37 %
|
2.92 %
2.02 %
|
Cosmetics & Beauty |
8734
8958
|
5562
5765
|
2914
3008
|
258
185
|
63.68 %
64.36 %
|
33.36 %
33.58 %
|
2.95 %
2.07 %
|
Food & Drink |
8590
9121
|
5879
6319
|
2461
2608
|
250
194
|
68.44 %
69.28 %
|
28.65 %
28.59 %
|
2.91 %
2.13 %
|
Home & Garden |
8779
8542
|
5989
5928
|
2527
2427
|
263
187
|
68.22 %
69.40 %
|
28.78 %
28.41 %
|
3.00 %
2.19 %
|
Finance |
9146
8889
|
5347
5301
|
3529
3404
|
270
184
|
58.46 %
59.64 %
|
38.59 %
38.29 %
|
2.95 %
2.07 %
|
Health |
8565
8980
|
5004
5358
|
3317
3434
|
244
188
|
58.42 %
59.67 %
|
38.73 %
38.24 %
|
2.85 %
2.09 %
|
Pets |
9057
8734
|
6168
6063
|
2620
2491
|
269
180
|
68.10 %
69.42 %
|
28.93 %
28.52 %
|
2.97 %
2.06 %
|
Sport & Fitness |
8971
8840
|
5674
5669
|
3032
2986
|
265
185
|
63.25 %
64.13 %
|
33.80 %
33.78 %
|
2.95 %
2.09 %
|
Job & Career |
8034
8708
|
5112
5615
|
2698
2909
|
224
184
|
63.63 %
64.48 %
|
33.58 %
33.41 %
|
2.79 %
2.11 %
|
Dating |
8635
8050
|
4568
4375
|
3816
3511
|
251
164
|
52.90 %
54.35 %
|
44.19 %
43.61 %
|
2.91 %
2.04 %
|
Other |
8563
8510
|
5870
5916
|
2445
2415
|
248
179
|
68.55 %
69.52 %
|
28.55 %
28.38 %
|
2.90 %
2.10 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, MailerLite is better than Constant Contact.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11220
11101
|
6515
6575
|
4378
4294
|
327
232
|
58.07 %
59.23 %
|
39.02 %
38.68 %
|
2.91 %
2.09 %
|
Outlook Mail |
11157
11269
|
6719
6920
|
4108
4114
|
330
235
|
60.22 %
61.41 %
|
36.82 %
36.51 %
|
2.96 %
2.09 %
|
Yahoo Mail |
11362
11535
|
7389
7637
|
3640
3656
|
333
242
|
65.03 %
66.21 %
|
32.04 %
31.69 %
|
2.93 %
2.10 %
|
AOL Mail |
10507
11319
|
6823
7473
|
3385
3604
|
299
242
|
64.94 %
66.02 %
|
32.22 %
31.84 %
|
2.85 %
2.14 %
|
Mail.com |
11423
11587
|
7577
7769
|
3512
3575
|
334
243
|
66.33 %
67.05 %
|
30.74 %
30.85 %
|
2.92 %
2.10 %
|
Yandex Mail |
11527
10778
|
7268
6888
|
3922
3665
|
337
225
|
63.05 %
63.91 %
|
34.02 %
34.00 %
|
2.92 %
2.09 %
|
GMX Mail |
11153
11178
|
6920
7055
|
3905
3889
|
328
234
|
62.05 %
63.12 %
|
35.01 %
34.79 %
|
2.94 %
2.09 %
|
Zoho Mail |
11473
10994
|
7587
7393
|
3556
3376
|
330
225
|
66.13 %
67.25 %
|
30.99 %
30.71 %
|
2.88 %
2.05 %
|
ProtonMail |
11572
11455
|
7384
7464
|
3849
3751
|
339
240
|
63.81 %
65.16 %
|
33.26 %
32.75 %
|
2.93 %
2.10 %
|
Custom Mail |
11668
11497
|
7951
7930
|
3381
3327
|
336
240
|
68.14 %
68.97 %
|
28.98 %
28.94 %
|
2.88 %
2.09 %
|
Compare Constant Contact with other providers
Compare the email deliverability of Constant Contact with other providers.
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