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Constant Contact and Rapidmail Email Deliverability Comparison

  Constant Contact
  Rapidmail

In this comparison, the deliverability of Constant Contact and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Rapidmail than for Constant Contact.

Emails Sent Emails Inbox Emails Spam Emails Lost
  104.958
  104.493
  66.503
  68.831
  35.400
  33.878
  3.055
  1.784

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Rapidmail beats Constant Contact in this comparison.

Inbox Rate Spam Rate Lost Rate
  63.36 %
  65.87 %
  33.73 %
  32.42 %
  2.91 %
  1.71 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Rapidmail is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  7989
  8282
  5418
  5836
  2344
  2307
  227
  139
  67.82 %
  70.47 %
  29.34 %
  27.86 %
  2.84 %
  1.68 %
Elektronics
  8030
  7834
  5087
  5134
  2710
  2570
  233
  130
  63.35 %
  65.53 %
  33.75 %
  32.81 %
  2.90 %
  1.66 %
Entertainment
  7960
  7678
  5029
  5020
  2698
  2527
  233
  131
  63.18 %
  65.38 %
  33.89 %
  32.91 %
  2.93 %
  1.71 %
Cosmetics & Beauty
  8043
  8092
  5084
  5284
  2722
  2666
  237
  142
  63.21 %
  65.30 %
  33.84 %
  32.95 %
  2.95 %
  1.75 %
Food & Drink
  8011
  8653
  5452
  6079
  2326
  2432
  233
  142
  68.06 %
  70.25 %
  29.04 %
  28.11 %
  2.91 %
  1.64 %
Home & Garden
  8257
  7952
  5602
  5597
  2408
  2224
  247
  131
  67.85 %
  70.38 %
  29.16 %
  27.97 %
  2.99 %
  1.65 %
Finance
  8590
  7741
  4990
  4691
  3347
  2914
  253
  136
  58.09 %
  60.60 %
  38.96 %
  37.64 %
  2.95 %
  1.76 %
Health
  7924
  7963
  4589
  4802
  3108
  3026
  227
  135
  57.91 %
  60.30 %
  39.22 %
  38.00 %
  2.86 %
  1.70 %
Pets
  8491
  8184
  5750
  5733
  2488
  2311
  253
  140
  67.72 %
  70.05 %
  29.30 %
  28.24 %
  2.98 %
  1.71 %
Sport & Fitness
  8383
  8303
  5270
  5430
  2865
  2724
  248
  149
  62.87 %
  65.40 %
  34.18 %
  32.81 %
  2.96 %
  1.79 %
Job & Career
  7407
  8072
  4679
  5307
  2522
  2634
  206
  131
  63.17 %
  65.75 %
  34.05 %
  32.63 %
  2.78 %
  1.62 %
Dating
  8025
  7919
  4212
  4391
  3581
  3385
  232
  143
  52.49 %
  55.45 %
  44.62 %
  42.75 %
  2.89 %
  1.81 %
Other
  7848
  7820
  5341
  5527
  2281
  2158
  226
  135
  68.06 %
  70.68 %
  29.06 %
  27.60 %
  2.88 %
  1.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Rapidmail is better than Constant Contact.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  10446
  10011
  6027
  6007
  4114
  3839
  305
  165
  57.70 %
  60.00 %
  39.38 %
  38.35 %
  2.92 %
  1.65 %
Outlook Mail
  10422
  10336
  6230
  6418
  3883
  3739
  309
  179
  59.78 %
  62.09 %
  37.26 %
  36.17 %
  2.96 %
  1.73 %
Yahoo Mail
  10416
  10499
  6723
  7060
  3389
  3267
  304
  172
  64.54 %
  67.24 %
  32.54 %
  31.12 %
  2.92 %
  1.64 %
AOL Mail
  9706
  10751
  6252
  7234
  3178
  3336
  276
  181
  64.41 %
  67.29 %
  32.74 %
  31.03 %
  2.84 %
  1.68 %
Mail.com
  10637
  10822
  7016
  7371
  3310
  3264
  311
  187
  65.96 %
  68.11 %
  31.12 %
  30.16 %
  2.92 %
  1.73 %
Yandex Mail
  10711
  10352
  6712
  6733
  3686
  3440
  313
  179
  62.66 %
  65.04 %
  34.41 %
  33.23 %
  2.92 %
  1.73 %
GMX Mail
  10342
  10418
  6359
  6705
  3678
  3540
  305
  173
  61.49 %
  64.36 %
  35.56 %
  33.98 %
  2.95 %
  1.66 %
Zoho Mail
  10629
  10807
  6989
  7355
  3337
  3269
  303
  183
  65.75 %
  68.06 %
  31.40 %
  30.25 %
  2.85 %
  1.69 %
ProtonMail
  10722
  10338
  6793
  6827
  3616
  3326
  313
  185
  63.36 %
  66.04 %
  33.73 %
  32.17 %
  2.92 %
  1.79 %
Custom Mail
  10927
  10159
  7402
  7121
  3209
  2858
  316
  180
  67.74 %
  70.10 %
  29.37 %
  28.13 %
  2.89 %
  1.77 %

Compare Constant Contact with other providers

Compare the email deliverability of Constant Contact with other providers.