Mailify and SendInBlue Email Deliverability Comparison
In this comparison, the deliverability of Mailify and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for SendInBlue.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
112.931
113.949
|
74.183
71.091
|
36.659
39.710
|
2.089
3.148
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats SendInBlue in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
65.69 %
62.39 %
|
32.46 %
34.85 %
|
1.85 %
2.76 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8481
8813
|
5968
5942
|
2362
2630
|
151
241
|
70.37 %
67.42 %
|
27.85 %
29.84 %
|
1.78 %
2.73 %
|
Elektronics |
8867
8771
|
5769
5438
|
2931
3090
|
167
243
|
65.06 %
62.00 %
|
33.06 %
35.23 %
|
1.88 %
2.77 %
|
Entertainment |
8486
8983
|
5557
5544
|
2772
3190
|
157
249
|
65.48 %
61.72 %
|
32.67 %
35.51 %
|
1.85 %
2.77 %
|
Cosmetics & Beauty |
8881
8735
|
5825
5419
|
2884
3072
|
172
244
|
65.59 %
62.04 %
|
32.47 %
35.17 %
|
1.94 %
2.79 %
|
Food & Drink |
8647
9406
|
6077
6288
|
2420
2862
|
150
256
|
70.28 %
66.85 %
|
27.99 %
30.43 %
|
1.73 %
2.72 %
|
Home & Garden |
8841
8835
|
6215
5895
|
2457
2697
|
169
243
|
70.30 %
66.72 %
|
27.79 %
30.53 %
|
1.91 %
2.75 %
|
Finance |
8791
8472
|
5287
4842
|
3335
3397
|
169
233
|
60.14 %
57.15 %
|
37.94 %
40.10 %
|
1.92 %
2.75 %
|
Health |
8421
8826
|
5110
5022
|
3159
3561
|
152
243
|
60.68 %
56.90 %
|
37.51 %
40.35 %
|
1.81 %
2.75 %
|
Pets |
8849
8895
|
6223
5935
|
2460
2717
|
166
243
|
70.32 %
66.72 %
|
27.80 %
30.55 %
|
1.88 %
2.73 %
|
Sport & Fitness |
8431
8178
|
5521
5075
|
2760
2876
|
150
227
|
65.48 %
62.06 %
|
32.74 %
35.17 %
|
1.78 %
2.78 %
|
Job & Career |
8786
8683
|
5731
5388
|
2896
3053
|
159
242
|
65.23 %
62.05 %
|
32.96 %
35.16 %
|
1.81 %
2.79 %
|
Dating |
8878
8596
|
4892
4453
|
3813
3906
|
173
237
|
55.10 %
51.80 %
|
42.95 %
45.44 %
|
1.95 %
2.76 %
|
Other |
8572
8756
|
6008
5850
|
2410
2659
|
154
247
|
70.09 %
66.81 %
|
28.11 %
30.37 %
|
1.80 %
2.82 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than SendInBlue.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11727
12119
|
7047
6872
|
4467
4910
|
213
337
|
60.09 %
56.70 %
|
38.09 %
40.51 %
|
1.82 %
2.78 %
|
Outlook Mail |
11353
10600
|
7047
6228
|
4087
4080
|
219
292
|
62.07 %
58.75 %
|
36.00 %
38.49 %
|
1.93 %
2.75 %
|
Yahoo Mail |
11638
10888
|
7821
6937
|
3591
3647
|
226
304
|
67.20 %
63.71 %
|
30.86 %
33.50 %
|
1.94 %
2.79 %
|
AOL Mail |
11414
11897
|
7652
7544
|
3550
4028
|
212
325
|
67.04 %
63.41 %
|
31.10 %
33.86 %
|
1.86 %
2.73 %
|
Mail.com |
10996
11371
|
7474
7348
|
3324
3709
|
198
314
|
67.97 %
64.62 %
|
30.23 %
32.62 %
|
1.80 %
2.76 %
|
Yandex Mail |
10783
11430
|
6991
7048
|
3595
4063
|
197
319
|
64.83 %
61.66 %
|
33.34 %
35.55 %
|
1.83 %
2.79 %
|
GMX Mail |
11036
11194
|
7087
6800
|
3748
4085
|
201
309
|
64.22 %
60.75 %
|
33.96 %
36.49 %
|
1.82 %
2.76 %
|
Zoho Mail |
11173
11196
|
7600
7238
|
3366
3652
|
207
306
|
68.02 %
64.65 %
|
30.13 %
32.62 %
|
1.85 %
2.73 %
|
ProtonMail |
11627
11640
|
7659
7320
|
3757
4002
|
211
318
|
65.87 %
62.89 %
|
32.31 %
34.38 %
|
1.81 %
2.73 %
|
Custom Mail |
11184
11614
|
7805
7756
|
3174
3534
|
205
324
|
69.79 %
66.78 %
|
28.38 %
30.43 %
|
1.83 %
2.79 %
|
Compare Mailify with other providers
Compare the email deliverability of Mailify with other providers.
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- Mailify and GetResponse comparison
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- Mailify and Klick-Tipp comparison
- Mailify and MailChimp comparison
- Mailify and MailerLite comparison
- Mailify and Mailjet comparison
- Mailify and Moosend comparison
- Mailify and Newsletter2Go comparison
- Mailify and Rapidmail comparison
- Mailify and SendInBlue comparison
- Mailify and SendPulse comparison