Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
249.403 40.838	185.480 28.449	56.376 11.943	7.547 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.37 % 69.66 %	22.60 % 29.24 %	3.03 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	18598 3108	14474 2310	3633 763	491 35	77.83 % 74.32 %	19.53 % 24.55 %	2.64 % 1.13 %
Elektronics	19502 3168	14595 2203	4372 930	535 35	74.84 % 69.54 %	22.42 % 29.36 %	2.74 % 1.10 %
Entertainment	18914 3097	14060 2149	4283 920	571 28	74.34 % 69.39 %	22.64 % 29.71 %	3.02 % 0.90 %
Cosmetics & Beauty	19538 3104	14513 2138	4434 928	591 38	74.28 % 68.88 %	22.69 % 29.90 %	3.02 % 1.22 %
Food & Drink	19433 2988	15151 2221	3755 729	527 38	77.97 % 74.33 %	19.32 % 24.40 %	2.71 % 1.27 %
Home & Garden	19375 3198	15074 2374	3771 790	530 34	77.80 % 74.23 %	19.46 % 24.70 %	2.74 % 1.06 %
Finance	19245 3213	13531 2065	5066 1111	648 37	70.31 % 64.27 %	26.32 % 34.58 %	3.37 % 1.15 %
Health	18913 3194	13527 2052	4786 1109	600 33	71.52 % 64.25 %	25.31 % 34.72 %	3.17 % 1.03 %
Pets	19295 3075	14813 2277	3875 768	607 30	76.77 % 74.05 %	20.08 % 24.98 %	3.15 % 0.98 %
Sport & Fitness	18917 3244	13949 2247	4386 961	582 36	73.74 % 69.27 %	23.19 % 29.62 %	3.08 % 1.11 %
Job & Career	19298 3038	14016 2106	4643 898	639 34	72.63 % 69.32 %	24.06 % 29.56 %	3.31 % 1.12 %
Dating	19361 3120	13175 1854	5547 1226	639 40	68.05 % 59.42 %	28.65 % 39.29 %	3.30 % 1.28 %
Other	19014 3291	14602 2453	3825 810	587 28	76.80 % 74.54 %	20.12 % 24.61 %	3.09 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25371 3918	17892 2512	6666 1366	813 40	70.52 % 64.11 %	26.27 % 34.86 %	3.20 % 1.02 %
Outlook Mail	25064 4078	17899 2660	6317 1375	848 43	71.41 % 65.23 %	25.20 % 33.72 %	3.38 % 1.05 %
Yahoo Mail	25431 4200	18966 2966	5683 1187	782 47	74.58 % 70.62 %	22.35 % 28.26 %	3.07 % 1.12 %
AOL Mail	25147 4366	18706 3106	5629 1213	812 47	74.39 % 71.14 %	22.38 % 27.78 %	3.23 % 1.08 %
Mail.com	24694 4218	18665 3033	5273 1137	756 48	75.59 % 71.91 %	21.35 % 26.96 %	3.06 % 1.14 %
Yandex Mail	24330 4051	17743 2782	5794 1223	793 46	72.93 % 68.67 %	23.81 % 30.19 %	3.26 % 1.14 %
GMX Mail	24806 4002	18540 2712	5569 1243	697 47	74.74 % 67.77 %	22.45 % 31.06 %	2.81 % 1.17 %
Zoho Mail	24575 3898	18749 2817	5132 1038	694 43	76.29 % 72.27 %	20.88 % 26.63 %	2.82 % 1.10 %
ProtonMail	25215 3953	19096 2797	5449 1112	670 44	75.73 % 70.76 %	21.61 % 28.13 %	2.66 % 1.11 %
Custom Mail	24770 4154	19224 3064	4864 1049	682 41	77.61 % 73.76 %	19.64 % 25.25 %	2.75 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.