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Mailify and Newsletter2Go Email Deliverability Comparison

  Mailify
  Newsletter2Go

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  276.797
  40.838
  207.974
  28.449
  60.200
  11.943
  8.623
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.14 %
  69.66 %
  21.75 %
  29.24 %
  3.12 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  20776
  3108
  16306
  2310
  3895
  763
  575
  35
  78.48 %
  74.32 %
  18.75 %
  24.55 %
  2.77 %
  1.13 %
Elektronics
  21661
  3168
  16405
  2203
  4646
  930
  610
  35
  75.74 %
  69.54 %
  21.45 %
  29.36 %
  2.82 %
  1.10 %
Entertainment
  21037
  3097
  15811
  2149
  4580
  920
  646
  28
  75.16 %
  69.39 %
  21.77 %
  29.71 %
  3.07 %
  0.90 %
Cosmetics & Beauty
  21688
  3104
  16285
  2138
  4737
  928
  666
  38
  75.09 %
  68.88 %
  21.84 %
  29.90 %
  3.07 %
  1.22 %
Food & Drink
  21645
  2988
  17011
  2221
  4026
  729
  608
  38
  78.59 %
  74.33 %
  18.60 %
  24.40 %
  2.81 %
  1.27 %
Home & Garden
  21473
  3198
  16844
  2374
  4023
  790
  606
  34
  78.44 %
  74.23 %
  18.74 %
  24.70 %
  2.82 %
  1.06 %
Finance
  21353
  3213
  15201
  2065
  5405
  1111
  747
  37
  71.19 %
  64.27 %
  25.31 %
  34.58 %
  3.50 %
  1.15 %
Health
  20993
  3194
  15206
  2052
  5099
  1109
  688
  33
  72.43 %
  64.25 %
  24.29 %
  34.72 %
  3.28 %
  1.03 %
Pets
  21346
  3075
  16524
  2277
  4143
  768
  679
  30
  77.41 %
  74.05 %
  19.41 %
  24.98 %
  3.18 %
  0.98 %
Sport & Fitness
  20932
  3244
  15582
  2247
  4691
  961
  659
  36
  74.44 %
  69.27 %
  22.41 %
  29.62 %
  3.15 %
  1.11 %
Job & Career
  21453
  3038
  15725
  2106
  4990
  898
  738
  34
  73.30 %
  69.32 %
  23.26 %
  29.56 %
  3.44 %
  1.12 %
Dating
  21342
  3120
  14741
  1854
  5867
  1226
  734
  40
  69.07 %
  59.42 %
  27.49 %
  39.29 %
  3.44 %
  1.28 %
Other
  21098
  3291
  16333
  2453
  4098
  810
  667
  28
  77.41 %
  74.54 %
  19.42 %
  24.61 %
  3.16 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  28195
  3918
  20163
  2512
  7113
  1366
  919
  40
  71.51 %
  64.11 %
  25.23 %
  34.86 %
  3.26 %
  1.02 %
Outlook Mail
  27750
  4078
  20046
  2660
  6737
  1375
  967
  43
  72.24 %
  65.23 %
  24.28 %
  33.72 %
  3.48 %
  1.05 %
Yahoo Mail
  28102
  4200
  21128
  2966
  6077
  1187
  897
  47
  75.18 %
  70.62 %
  21.62 %
  28.26 %
  3.19 %
  1.12 %
AOL Mail
  27808
  4366
  20872
  3106
  6013
  1213
  923
  47
  75.06 %
  71.14 %
  21.62 %
  27.78 %
  3.32 %
  1.08 %
Mail.com
  27420
  4218
  20898
  3033
  5651
  1137
  871
  48
  76.21 %
  71.91 %
  20.61 %
  26.96 %
  3.18 %
  1.14 %
Yandex Mail
  27098
  4051
  19967
  2782
  6226
  1223
  905
  46
  73.68 %
  68.67 %
  22.98 %
  30.19 %
  3.34 %
  1.14 %
GMX Mail
  27540
  4002
  20829
  2712
  5914
  1243
  797
  47
  75.63 %
  67.77 %
  21.47 %
  31.06 %
  2.89 %
  1.17 %
Zoho Mail
  27292
  3898
  21009
  2817
  5485
  1038
  798
  43
  76.98 %
  72.27 %
  20.10 %
  26.63 %
  2.92 %
  1.10 %
ProtonMail
  28127
  3953
  21553
  2797
  5799
  1112
  775
  44
  76.63 %
  70.76 %
  20.62 %
  28.13 %
  2.76 %
  1.11 %
Custom Mail
  27465
  4154
  21509
  3064
  5185
  1049
  771
  41
  78.31 %
  73.76 %
  18.88 %
  25.25 %
  2.81 %
  0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.