Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
276.797 40.838	207.974 28.449	60.200 11.943	8.623 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.14 % 69.66 %	21.75 % 29.24 %	3.12 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	20776 3108	16306 2310	3895 763	575 35	78.48 % 74.32 %	18.75 % 24.55 %	2.77 % 1.13 %
Elektronics	21661 3168	16405 2203	4646 930	610 35	75.74 % 69.54 %	21.45 % 29.36 %	2.82 % 1.10 %
Entertainment	21037 3097	15811 2149	4580 920	646 28	75.16 % 69.39 %	21.77 % 29.71 %	3.07 % 0.90 %
Cosmetics & Beauty	21688 3104	16285 2138	4737 928	666 38	75.09 % 68.88 %	21.84 % 29.90 %	3.07 % 1.22 %
Food & Drink	21645 2988	17011 2221	4026 729	608 38	78.59 % 74.33 %	18.60 % 24.40 %	2.81 % 1.27 %
Home & Garden	21473 3198	16844 2374	4023 790	606 34	78.44 % 74.23 %	18.74 % 24.70 %	2.82 % 1.06 %
Finance	21353 3213	15201 2065	5405 1111	747 37	71.19 % 64.27 %	25.31 % 34.58 %	3.50 % 1.15 %
Health	20993 3194	15206 2052	5099 1109	688 33	72.43 % 64.25 %	24.29 % 34.72 %	3.28 % 1.03 %
Pets	21346 3075	16524 2277	4143 768	679 30	77.41 % 74.05 %	19.41 % 24.98 %	3.18 % 0.98 %
Sport & Fitness	20932 3244	15582 2247	4691 961	659 36	74.44 % 69.27 %	22.41 % 29.62 %	3.15 % 1.11 %
Job & Career	21453 3038	15725 2106	4990 898	738 34	73.30 % 69.32 %	23.26 % 29.56 %	3.44 % 1.12 %
Dating	21342 3120	14741 1854	5867 1226	734 40	69.07 % 59.42 %	27.49 % 39.29 %	3.44 % 1.28 %
Other	21098 3291	16333 2453	4098 810	667 28	77.41 % 74.54 %	19.42 % 24.61 %	3.16 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28195 3918	20163 2512	7113 1366	919 40	71.51 % 64.11 %	25.23 % 34.86 %	3.26 % 1.02 %
Outlook Mail	27750 4078	20046 2660	6737 1375	967 43	72.24 % 65.23 %	24.28 % 33.72 %	3.48 % 1.05 %
Yahoo Mail	28102 4200	21128 2966	6077 1187	897 47	75.18 % 70.62 %	21.62 % 28.26 %	3.19 % 1.12 %
AOL Mail	27808 4366	20872 3106	6013 1213	923 47	75.06 % 71.14 %	21.62 % 27.78 %	3.32 % 1.08 %
Mail.com	27420 4218	20898 3033	5651 1137	871 48	76.21 % 71.91 %	20.61 % 26.96 %	3.18 % 1.14 %
Yandex Mail	27098 4051	19967 2782	6226 1223	905 46	73.68 % 68.67 %	22.98 % 30.19 %	3.34 % 1.14 %
GMX Mail	27540 4002	20829 2712	5914 1243	797 47	75.63 % 67.77 %	21.47 % 31.06 %	2.89 % 1.17 %
Zoho Mail	27292 3898	21009 2817	5485 1038	798 43	76.98 % 72.27 %	20.10 % 26.63 %	2.92 % 1.10 %
ProtonMail	28127 3953	21553 2797	5799 1112	775 44	76.63 % 70.76 %	20.62 % 28.13 %	2.76 % 1.11 %
Custom Mail	27465 4154	21509 3064	5185 1049	771 41	78.31 % 73.76 %	18.88 % 25.25 %	2.81 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.