Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
188.119 40.838	135.447 28.449	47.534 11.943	5.138 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
72.00 % 69.66 %	25.27 % 29.24 %	2.73 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14050 3108	10639 2310	3066 763	345 35	75.72 % 74.32 %	21.82 % 24.55 %	2.46 % 1.13 %
Elektronics	14744 3168	10649 2203	3727 930	368 35	72.23 % 69.54 %	25.28 % 29.36 %	2.50 % 1.10 %
Entertainment	14232 3097	10232 2149	3608 920	392 28	71.89 % 69.39 %	25.35 % 29.71 %	2.75 % 0.90 %
Cosmetics & Beauty	14793 3104	10642 2138	3748 928	403 38	71.94 % 68.88 %	25.34 % 29.90 %	2.72 % 1.22 %
Food & Drink	14534 2988	11039 2221	3147 729	348 38	75.95 % 74.33 %	21.65 % 24.40 %	2.39 % 1.27 %
Home & Garden	14630 3198	11084 2374	3176 790	370 34	75.76 % 74.23 %	21.71 % 24.70 %	2.53 % 1.06 %
Finance	14459 3213	9751 2065	4274 1111	434 37	67.44 % 64.27 %	29.56 % 34.58 %	3.00 % 1.15 %
Health	14231 3194	9747 2052	4062 1109	422 33	68.49 % 64.25 %	28.54 % 34.72 %	2.97 % 1.03 %
Pets	14612 3075	10967 2277	3234 768	411 30	75.05 % 74.05 %	22.13 % 24.98 %	2.81 % 0.98 %
Sport & Fitness	14235 3244	10165 2247	3665 961	405 36	71.41 % 69.27 %	25.75 % 29.62 %	2.85 % 1.11 %
Job & Career	14652 3038	10361 2106	3872 898	419 34	70.71 % 69.32 %	26.43 % 29.56 %	2.86 % 1.12 %
Dating	14538 3120	9364 1854	4751 1226	423 40	64.41 % 59.42 %	32.68 % 39.29 %	2.91 % 1.28 %
Other	14409 3291	10807 2453	3204 810	398 28	75.00 % 74.54 %	22.24 % 24.61 %	2.76 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	19337 3918	13100 2512	5696 1366	541 40	67.75 % 64.11 %	29.46 % 34.86 %	2.80 % 1.02 %
Outlook Mail	18978 4078	13066 2660	5325 1375	587 43	68.85 % 65.23 %	28.06 % 33.72 %	3.09 % 1.05 %
Yahoo Mail	19292 4200	13992 2966	4748 1187	552 47	72.53 % 70.62 %	24.61 % 28.26 %	2.86 % 1.12 %
AOL Mail	18975 4366	13741 3106	4687 1213	547 47	72.42 % 71.14 %	24.70 % 27.78 %	2.88 % 1.08 %
Mail.com	18513 4218	13616 3033	4392 1137	505 48	73.55 % 71.91 %	23.72 % 26.96 %	2.73 % 1.14 %
Yandex Mail	18234 4051	12879 2782	4814 1223	541 46	70.63 % 68.67 %	26.40 % 30.19 %	2.97 % 1.14 %
GMX Mail	18511 4002	13309 2712	4741 1243	461 47	71.90 % 67.77 %	25.61 % 31.06 %	2.49 % 1.17 %
Zoho Mail	18574 3898	13745 2817	4345 1038	484 43	74.00 % 72.27 %	23.39 % 26.63 %	2.61 % 1.10 %
ProtonMail	19138 3953	13986 2797	4693 1112	459 44	73.08 % 70.76 %	24.52 % 28.13 %	2.40 % 1.11 %
Custom Mail	18567 4154	14013 3064	4093 1049	461 41	75.47 % 73.76 %	22.04 % 25.25 %	2.48 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.