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Mailify and Newsletter2Go Email Deliverability Comparison

  Mailify
  Newsletter2Go

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  304.413
  40.838
  230.443
  28.449
  64.228
  11.943
  9.742
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  75.70 %
  69.66 %
  21.10 %
  29.24 %
  3.20 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  22920
  3108
  18096
  2310
  4175
  763
  649
  35
  78.95 %
  74.32 %
  18.22 %
  24.55 %
  2.83 %
  1.13 %
Elektronics
  23817
  3168
  18188
  2203
  4941
  930
  688
  35
  76.37 %
  69.54 %
  20.75 %
  29.36 %
  2.89 %
  1.10 %
Entertainment
  23175
  3097
  17564
  2149
  4889
  920
  722
  28
  75.79 %
  69.39 %
  21.10 %
  29.71 %
  3.12 %
  0.90 %
Cosmetics & Beauty
  23764
  3104
  17984
  2138
  5036
  928
  744
  38
  75.68 %
  68.88 %
  21.19 %
  29.90 %
  3.13 %
  1.22 %
Food & Drink
  23756
  2988
  18772
  2221
  4296
  729
  688
  38
  79.02 %
  74.33 %
  18.08 %
  24.40 %
  2.90 %
  1.27 %
Home & Garden
  23639
  3198
  18667
  2374
  4296
  790
  676
  34
  78.97 %
  74.23 %
  18.17 %
  24.70 %
  2.86 %
  1.06 %
Finance
  23512
  3213
  16891
  2065
  5768
  1111
  853
  37
  71.84 %
  64.27 %
  24.53 %
  34.58 %
  3.63 %
  1.15 %
Health
  23080
  3194
  16878
  2052
  5425
  1109
  777
  33
  73.13 %
  64.25 %
  23.51 %
  34.72 %
  3.37 %
  1.03 %
Pets
  23475
  3075
  18277
  2277
  4435
  768
  763
  30
  77.86 %
  74.05 %
  18.89 %
  24.98 %
  3.25 %
  0.98 %
Sport & Fitness
  23029
  3244
  17278
  2247
  5017
  961
  734
  36
  75.03 %
  69.27 %
  21.79 %
  29.62 %
  3.19 %
  1.11 %
Job & Career
  23505
  3038
  17327
  2106
  5335
  898
  843
  34
  73.72 %
  69.32 %
  22.70 %
  29.56 %
  3.59 %
  1.12 %
Dating
  23481
  3120
  16411
  1854
  6223
  1226
  847
  40
  69.89 %
  59.42 %
  26.50 %
  39.29 %
  3.61 %
  1.28 %
Other
  23260
  3291
  18110
  2453
  4392
  810
  758
  28
  77.86 %
  74.54 %
  18.88 %
  24.61 %
  3.26 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  30931
  3918
  22325
  2512
  7563
  1366
  1043
  40
  72.18 %
  64.11 %
  24.45 %
  34.86 %
  3.37 %
  1.02 %
Outlook Mail
  30498
  4078
  22199
  2660
  7188
  1375
  1111
  43
  72.79 %
  65.23 %
  23.57 %
  33.72 %
  3.64 %
  1.05 %
Yahoo Mail
  30887
  4200
  23370
  2966
  6510
  1187
  1007
  47
  75.66 %
  70.62 %
  21.08 %
  28.26 %
  3.26 %
  1.12 %
AOL Mail
  30590
  4366
  23119
  3106
  6443
  1213
  1028
  47
  75.58 %
  71.14 %
  21.06 %
  27.78 %
  3.36 %
  1.08 %
Mail.com
  30169
  4218
  23134
  3033
  6044
  1137
  991
  48
  76.68 %
  71.91 %
  20.03 %
  26.96 %
  3.28 %
  1.14 %
Yandex Mail
  29764
  4051
  22071
  2782
  6660
  1223
  1033
  46
  74.15 %
  68.67 %
  22.38 %
  30.19 %
  3.47 %
  1.14 %
GMX Mail
  30253
  4002
  23083
  2712
  6273
  1243
  897
  47
  76.30 %
  67.77 %
  20.74 %
  31.06 %
  2.96 %
  1.17 %
Zoho Mail
  30210
  3898
  23443
  2817
  5875
  1038
  892
  43
  77.60 %
  72.27 %
  19.45 %
  26.63 %
  2.95 %
  1.10 %
ProtonMail
  30912
  3953
  23897
  2797
  6146
  1112
  869
  44
  77.31 %
  70.76 %
  19.88 %
  28.13 %
  2.81 %
  1.11 %
Custom Mail
  30199
  4154
  23802
  3064
  5526
  1049
  871
  41
  78.82 %
  73.76 %
  18.30 %
  25.25 %
  2.88 %
  0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.