Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
221.920 40.838	162.892 28.449	52.539 11.943	6.489 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
73.40 % 69.66 %	23.67 % 29.24 %	2.92 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	16632 3108	12790 2310	3402 763	440 35	76.90 % 74.32 %	20.45 % 24.55 %	2.65 % 1.13 %
Elektronics	17378 3168	12815 2203	4097 930	466 35	73.74 % 69.54 %	23.58 % 29.36 %	2.68 % 1.10 %
Entertainment	16801 3097	12330 2149	3987 920	484 28	73.39 % 69.39 %	23.73 % 29.71 %	2.88 % 0.90 %
Cosmetics & Beauty	17385 3104	12752 2138	4129 928	504 38	73.35 % 68.88 %	23.75 % 29.90 %	2.90 % 1.22 %
Food & Drink	17238 2988	13284 2221	3495 729	459 38	77.06 % 74.33 %	20.27 % 24.40 %	2.66 % 1.27 %
Home & Garden	17278 3198	13290 2374	3519 790	469 34	76.92 % 74.23 %	20.37 % 24.70 %	2.71 % 1.06 %
Finance	17061 3213	11799 2065	4712 1111	550 37	69.16 % 64.27 %	27.62 % 34.58 %	3.22 % 1.15 %
Health	16840 3194	11850 2052	4478 1109	512 33	70.37 % 64.25 %	26.59 % 34.72 %	3.04 % 1.03 %
Pets	17156 3075	13051 2277	3590 768	515 30	76.07 % 74.05 %	20.93 % 24.98 %	3.00 % 0.98 %
Sport & Fitness	16813 3244	12240 2247	4072 961	501 36	72.80 % 69.27 %	24.22 % 29.62 %	2.98 % 1.11 %
Job & Career	17197 3038	12355 2106	4305 898	537 34	71.84 % 69.32 %	25.03 % 29.56 %	3.12 % 1.12 %
Dating	17189 3120	11450 1854	5194 1226	545 40	66.61 % 59.42 %	30.22 % 39.29 %	3.17 % 1.28 %
Other	16952 3291	12886 2453	3559 810	507 28	76.01 % 74.54 %	20.99 % 24.61 %	2.99 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22691 3918	15746 2512	6245 1366	700 40	69.39 % 64.11 %	27.52 % 34.86 %	3.08 % 1.02 %
Outlook Mail	22375 4078	15764 2660	5893 1375	718 43	70.45 % 65.23 %	26.34 % 33.72 %	3.21 % 1.05 %
Yahoo Mail	22633 4200	16687 2966	5268 1187	678 47	73.73 % 70.62 %	23.28 % 28.26 %	3.00 % 1.12 %
AOL Mail	22367 4366	16462 3106	5221 1213	684 47	73.60 % 71.14 %	23.34 % 27.78 %	3.06 % 1.08 %
Mail.com	21994 4218	16438 3033	4899 1137	657 48	74.74 % 71.91 %	22.27 % 26.96 %	2.99 % 1.14 %
Yandex Mail	21567 4051	15522 2782	5360 1223	685 46	71.97 % 68.67 %	24.85 % 30.19 %	3.18 % 1.14 %
GMX Mail	21968 4002	16170 2712	5211 1243	587 47	73.61 % 67.77 %	23.72 % 31.06 %	2.67 % 1.17 %
Zoho Mail	21761 3898	16383 2817	4773 1038	605 43	75.29 % 72.27 %	21.93 % 26.63 %	2.78 % 1.10 %
ProtonMail	22520 3953	16817 2797	5128 1112	575 44	74.68 % 70.76 %	22.77 % 28.13 %	2.55 % 1.11 %
Custom Mail	22044 4154	16903 3064	4541 1049	600 41	76.68 % 73.76 %	20.60 % 25.25 %	2.72 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.