Mailify and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Newsletter2Go than for Mailify.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
112.931
114.479
|
74.183
78.821
|
36.659
34.314
|
2.089
1.344
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Newsletter2Go beats Mailify in this comparison.
Inbox Rate | Spam Rate | Lost Rate |
---|---|---|
65.69 %
68.85 %
|
32.46 %
29.97 %
|
1.85 %
1.17 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Newsletter2Go is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Clothing |
8481
8674
|
5968
6362
|
2362
2209
|
151
103
|
70.37 %
73.35 %
|
27.85 %
25.47 %
|
1.78 %
1.19 %
|
Elektronics |
8867
8946
|
5769
6117
|
2931
2719
|
167
110
|
65.06 %
68.38 %
|
33.06 %
30.39 %
|
1.88 %
1.23 %
|
Entertainment |
8486
8851
|
5557
6073
|
2772
2688
|
157
90
|
65.48 %
68.61 %
|
32.67 %
30.37 %
|
1.85 %
1.02 %
|
Cosmetics & Beauty |
8881
8970
|
5825
6123
|
2884
2735
|
172
112
|
65.59 %
68.26 %
|
32.47 %
30.49 %
|
1.94 %
1.25 %
|
Food & Drink |
8647
8427
|
6077
6199
|
2420
2125
|
150
103
|
70.28 %
73.56 %
|
27.99 %
25.22 %
|
1.73 %
1.22 %
|
Home & Garden |
8841
8619
|
6215
6334
|
2457
2179
|
169
106
|
70.30 %
73.49 %
|
27.79 %
25.28 %
|
1.91 %
1.23 %
|
Finance |
8791
8937
|
5287
5677
|
3335
3153
|
169
107
|
60.14 %
63.52 %
|
37.94 %
35.28 %
|
1.92 %
1.20 %
|
Health |
8421
8684
|
5110
5533
|
3159
3053
|
152
98
|
60.68 %
63.71 %
|
37.51 %
35.16 %
|
1.81 %
1.13 %
|
Pets |
8849
8947
|
6223
6562
|
2460
2286
|
166
99
|
70.32 %
73.34 %
|
27.80 %
25.55 %
|
1.88 %
1.11 %
|
Sport & Fitness |
8431
8859
|
5521
6058
|
2760
2694
|
150
107
|
65.48 %
68.38 %
|
32.74 %
30.41 %
|
1.78 %
1.21 %
|
Job & Career |
8786
8870
|
5731
6087
|
2896
2680
|
159
103
|
65.23 %
68.62 %
|
32.96 %
30.21 %
|
1.81 %
1.16 %
|
Dating |
8878
8755
|
4892
5127
|
3813
3522
|
173
106
|
55.10 %
58.56 %
|
42.95 %
40.23 %
|
1.95 %
1.21 %
|
Other |
8572
8940
|
6008
6569
|
2410
2271
|
154
100
|
70.09 %
73.48 %
|
28.11 %
25.40 %
|
1.80 %
1.12 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Newsletter2Go is better than Mailify.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox Rate | Spam Rate | Lost Rate |
---|---|---|---|---|---|---|---|
Gmail |
11727
11036
|
7047
6954
|
4467
3959
|
213
123
|
60.09 %
63.01 %
|
38.09 %
35.87 %
|
1.82 %
1.11 %
|
Outlook Mail |
11353
11406
|
7047
7404
|
4087
3869
|
219
133
|
62.07 %
64.91 %
|
36.00 %
33.92 %
|
1.93 %
1.17 %
|
Yahoo Mail |
11638
11765
|
7821
8231
|
3591
3386
|
226
148
|
67.20 %
69.96 %
|
30.86 %
28.78 %
|
1.94 %
1.26 %
|
AOL Mail |
11414
11776
|
7652
8261
|
3550
3375
|
212
140
|
67.04 %
70.15 %
|
31.10 %
28.66 %
|
1.86 %
1.19 %
|
Mail.com |
10996
11594
|
7474
8262
|
3324
3201
|
198
131
|
67.97 %
71.26 %
|
30.23 %
27.61 %
|
1.80 %
1.13 %
|
Yandex Mail |
10783
11220
|
6991
7661
|
3595
3434
|
197
125
|
64.83 %
68.28 %
|
33.34 %
30.61 %
|
1.83 %
1.11 %
|
GMX Mail |
11036
11245
|
7087
7531
|
3748
3581
|
201
133
|
64.22 %
66.97 %
|
33.96 %
31.85 %
|
1.82 %
1.18 %
|
Zoho Mail |
11173
11287
|
7600
8040
|
3366
3117
|
207
130
|
68.02 %
71.23 %
|
30.13 %
27.62 %
|
1.85 %
1.15 %
|
ProtonMail |
11627
11618
|
7659
8071
|
3757
3408
|
211
139
|
65.87 %
69.47 %
|
32.31 %
29.33 %
|
1.81 %
1.20 %
|
Custom Mail |
11184
11532
|
7805
8406
|
3174
2984
|
205
142
|
69.79 %
72.89 %
|
28.38 %
25.88 %
|
1.83 %
1.23 %
|
Compare Mailify with other providers
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