Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Newsletter2Go than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
112.931 114.479	74.183 78.821	36.659 34.314	2.089 1.344

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Newsletter2Go beats Mailify in this comparison.

Inbox Rate	Spam Rate	Lost Rate
65.69 % 68.85 %	32.46 % 29.97 %	1.85 % 1.17 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Newsletter2Go is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8481 8674	5968 6362	2362 2209	151 103	70.37 % 73.35 %	27.85 % 25.47 %	1.78 % 1.19 %
Elektronics	8867 8946	5769 6117	2931 2719	167 110	65.06 % 68.38 %	33.06 % 30.39 %	1.88 % 1.23 %
Entertainment	8486 8851	5557 6073	2772 2688	157 90	65.48 % 68.61 %	32.67 % 30.37 %	1.85 % 1.02 %
Cosmetics & Beauty	8881 8970	5825 6123	2884 2735	172 112	65.59 % 68.26 %	32.47 % 30.49 %	1.94 % 1.25 %
Food & Drink	8647 8427	6077 6199	2420 2125	150 103	70.28 % 73.56 %	27.99 % 25.22 %	1.73 % 1.22 %
Home & Garden	8841 8619	6215 6334	2457 2179	169 106	70.30 % 73.49 %	27.79 % 25.28 %	1.91 % 1.23 %
Finance	8791 8937	5287 5677	3335 3153	169 107	60.14 % 63.52 %	37.94 % 35.28 %	1.92 % 1.20 %
Health	8421 8684	5110 5533	3159 3053	152 98	60.68 % 63.71 %	37.51 % 35.16 %	1.81 % 1.13 %
Pets	8849 8947	6223 6562	2460 2286	166 99	70.32 % 73.34 %	27.80 % 25.55 %	1.88 % 1.11 %
Sport & Fitness	8431 8859	5521 6058	2760 2694	150 107	65.48 % 68.38 %	32.74 % 30.41 %	1.78 % 1.21 %
Job & Career	8786 8870	5731 6087	2896 2680	159 103	65.23 % 68.62 %	32.96 % 30.21 %	1.81 % 1.16 %
Dating	8878 8755	4892 5127	3813 3522	173 106	55.10 % 58.56 %	42.95 % 40.23 %	1.95 % 1.21 %
Other	8572 8940	6008 6569	2410 2271	154 100	70.09 % 73.48 %	28.11 % 25.40 %	1.80 % 1.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Newsletter2Go is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11727 11036	7047 6954	4467 3959	213 123	60.09 % 63.01 %	38.09 % 35.87 %	1.82 % 1.11 %
Outlook Mail	11353 11406	7047 7404	4087 3869	219 133	62.07 % 64.91 %	36.00 % 33.92 %	1.93 % 1.17 %
Yahoo Mail	11638 11765	7821 8231	3591 3386	226 148	67.20 % 69.96 %	30.86 % 28.78 %	1.94 % 1.26 %
AOL Mail	11414 11776	7652 8261	3550 3375	212 140	67.04 % 70.15 %	31.10 % 28.66 %	1.86 % 1.19 %
Mail.com	10996 11594	7474 8262	3324 3201	198 131	67.97 % 71.26 %	30.23 % 27.61 %	1.80 % 1.13 %
Yandex Mail	10783 11220	6991 7661	3595 3434	197 125	64.83 % 68.28 %	33.34 % 30.61 %	1.83 % 1.11 %
GMX Mail	11036 11245	7087 7531	3748 3581	201 133	64.22 % 66.97 %	33.96 % 31.85 %	1.82 % 1.18 %
Zoho Mail	11173 11287	7600 8040	3366 3117	207 130	68.02 % 71.23 %	30.13 % 27.62 %	1.85 % 1.15 %
ProtonMail	11627 11618	7659 8071	3757 3408	211 139	65.87 % 69.47 %	32.31 % 29.33 %	1.81 % 1.20 %
Custom Mail	11184 11532	7805 8406	3174 2984	205 142	69.79 % 72.89 %	28.38 % 25.88 %	1.83 % 1.23 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.