Mailify and Newsletter2Go Email Deliverability Comparison

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.637 40.838	291.740 28.449	75.099 11.943	12.798 446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%)	Spam (%)	Lost (%)
76.85 % 69.66 %	19.78 % 29.24 %	3.37 % 1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	28678 3108	22932 2310	4903 763	843 35	79.96 % 74.32 %	17.10 % 24.55 %	2.94 % 1.13 %
Elektronics	29652 3168	23036 2203	5724 930	892 35	77.69 % 69.54 %	19.30 % 29.36 %	3.01 % 1.10 %
Entertainment	29081 3097	22339 2149	5743 920	999 28	76.82 % 69.39 %	19.75 % 29.71 %	3.44 % 0.90 %
Cosmetics & Beauty	29469 3104	22670 2138	5860 928	939 38	76.93 % 68.88 %	19.89 % 29.90 %	3.19 % 1.22 %
Food & Drink	29434 2988	23539 2221	5004 729	891 38	79.97 % 74.33 %	17.00 % 24.40 %	3.03 % 1.27 %
Home & Garden	29194 3198	23321 2374	4990 790	883 34	79.88 % 74.23 %	17.09 % 24.70 %	3.02 % 1.06 %
Finance	29306 3213	21465 2065	6732 1111	1109 37	73.24 % 64.27 %	22.97 % 34.58 %	3.78 % 1.15 %
Health	28923 3194	21545 2052	6338 1109	1040 33	74.49 % 64.25 %	21.91 % 34.72 %	3.60 % 1.03 %
Pets	29308 3075	23098 2277	5223 768	987 30	78.81 % 74.05 %	17.82 % 24.98 %	3.37 % 0.98 %
Sport & Fitness	28739 3244	21849 2247	5907 961	983 36	76.03 % 69.27 %	20.55 % 29.62 %	3.42 % 1.11 %
Job & Career	29337 3038	21895 2106	6300 898	1142 34	74.63 % 69.32 %	21.47 % 29.56 %	3.89 % 1.12 %
Dating	29392 3120	21068 1854	7197 1226	1127 40	71.68 % 59.42 %	24.49 % 39.29 %	3.83 % 1.28 %
Other	29124 3291	22983 2453	5178 810	963 28	78.91 % 74.54 %	17.78 % 24.61 %	3.31 % 0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38425 3918	28235 2512	8774 1366	1416 40	73.48 % 64.11 %	22.83 % 34.86 %	3.69 % 1.02 %
Outlook Mail	37879 4078	28061 2660	8381 1375	1437 43	74.08 % 65.23 %	22.13 % 33.72 %	3.79 % 1.05 %
Yahoo Mail	38379 4200	29421 2966	7655 1187	1303 47	76.66 % 70.62 %	19.95 % 28.26 %	3.40 % 1.12 %
AOL Mail	38132 4366	29176 3106	7583 1213	1373 47	76.51 % 71.14 %	19.89 % 27.78 %	3.60 % 1.08 %
Mail.com	37760 4218	29332 3033	7128 1137	1300 48	77.68 % 71.91 %	18.88 % 26.96 %	3.44 % 1.14 %
Yandex Mail	37382 4051	28118 2782	7897 1223	1367 46	75.22 % 68.67 %	21.13 % 30.19 %	3.66 % 1.14 %
GMX Mail	37682 4002	29258 2712	7251 1243	1173 47	77.64 % 67.77 %	19.24 % 31.06 %	3.11 % 1.17 %
Zoho Mail	37714 3898	29706 2817	6859 1038	1149 43	78.77 % 72.27 %	18.19 % 26.63 %	3.05 % 1.10 %
ProtonMail	38557 3953	30298 2797	7103 1112	1156 44	78.58 % 70.76 %	18.42 % 28.13 %	3.00 % 1.11 %
Custom Mail	37727 4154	30135 3064	6468 1049	1124 41	79.88 % 73.76 %	17.14 % 25.25 %	2.98 % 0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.