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Mailify and Newsletter2Go Email Deliverability Comparison

  Mailify
  Newsletter2Go

In this comparison, the deliverability of Mailify and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Newsletter2Go.

Emails Sent Emails Inbox Emails Spam Emails Lost
  188.119
  40.838
  135.447
  28.449
  47.534
  11.943
  5.138
  446

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Newsletter2Go in this comparison.

Inbox (%) Spam (%) Lost (%)
  72.00 %
  69.66 %
  25.27 %
  29.24 %
  2.73 %
  1.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14050
  3108
  10639
  2310
  3066
  763
  345
  35
  75.72 %
  74.32 %
  21.82 %
  24.55 %
  2.46 %
  1.13 %
Elektronics
  14744
  3168
  10649
  2203
  3727
  930
  368
  35
  72.23 %
  69.54 %
  25.28 %
  29.36 %
  2.50 %
  1.10 %
Entertainment
  14232
  3097
  10232
  2149
  3608
  920
  392
  28
  71.89 %
  69.39 %
  25.35 %
  29.71 %
  2.75 %
  0.90 %
Cosmetics & Beauty
  14793
  3104
  10642
  2138
  3748
  928
  403
  38
  71.94 %
  68.88 %
  25.34 %
  29.90 %
  2.72 %
  1.22 %
Food & Drink
  14534
  2988
  11039
  2221
  3147
  729
  348
  38
  75.95 %
  74.33 %
  21.65 %
  24.40 %
  2.39 %
  1.27 %
Home & Garden
  14630
  3198
  11084
  2374
  3176
  790
  370
  34
  75.76 %
  74.23 %
  21.71 %
  24.70 %
  2.53 %
  1.06 %
Finance
  14459
  3213
  9751
  2065
  4274
  1111
  434
  37
  67.44 %
  64.27 %
  29.56 %
  34.58 %
  3.00 %
  1.15 %
Health
  14231
  3194
  9747
  2052
  4062
  1109
  422
  33
  68.49 %
  64.25 %
  28.54 %
  34.72 %
  2.97 %
  1.03 %
Pets
  14612
  3075
  10967
  2277
  3234
  768
  411
  30
  75.05 %
  74.05 %
  22.13 %
  24.98 %
  2.81 %
  0.98 %
Sport & Fitness
  14235
  3244
  10165
  2247
  3665
  961
  405
  36
  71.41 %
  69.27 %
  25.75 %
  29.62 %
  2.85 %
  1.11 %
Job & Career
  14652
  3038
  10361
  2106
  3872
  898
  419
  34
  70.71 %
  69.32 %
  26.43 %
  29.56 %
  2.86 %
  1.12 %
Dating
  14538
  3120
  9364
  1854
  4751
  1226
  423
  40
  64.41 %
  59.42 %
  32.68 %
  39.29 %
  2.91 %
  1.28 %
Other
  14409
  3291
  10807
  2453
  3204
  810
  398
  28
  75.00 %
  74.54 %
  22.24 %
  24.61 %
  2.76 %
  0.85 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Newsletter2Go.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  19337
  3918
  13100
  2512
  5696
  1366
  541
  40
  67.75 %
  64.11 %
  29.46 %
  34.86 %
  2.80 %
  1.02 %
Outlook Mail
  18978
  4078
  13066
  2660
  5325
  1375
  587
  43
  68.85 %
  65.23 %
  28.06 %
  33.72 %
  3.09 %
  1.05 %
Yahoo Mail
  19292
  4200
  13992
  2966
  4748
  1187
  552
  47
  72.53 %
  70.62 %
  24.61 %
  28.26 %
  2.86 %
  1.12 %
AOL Mail
  18975
  4366
  13741
  3106
  4687
  1213
  547
  47
  72.42 %
  71.14 %
  24.70 %
  27.78 %
  2.88 %
  1.08 %
Mail.com
  18513
  4218
  13616
  3033
  4392
  1137
  505
  48
  73.55 %
  71.91 %
  23.72 %
  26.96 %
  2.73 %
  1.14 %
Yandex Mail
  18234
  4051
  12879
  2782
  4814
  1223
  541
  46
  70.63 %
  68.67 %
  26.40 %
  30.19 %
  2.97 %
  1.14 %
GMX Mail
  18511
  4002
  13309
  2712
  4741
  1243
  461
  47
  71.90 %
  67.77 %
  25.61 %
  31.06 %
  2.49 %
  1.17 %
Zoho Mail
  18574
  3898
  13745
  2817
  4345
  1038
  484
  43
  74.00 %
  72.27 %
  23.39 %
  26.63 %
  2.61 %
  1.10 %
ProtonMail
  19138
  3953
  13986
  2797
  4693
  1112
  459
  44
  73.08 %
  70.76 %
  24.52 %
  28.13 %
  2.40 %
  1.11 %
Custom Mail
  18567
  4154
  14013
  3064
  4093
  1049
  461
  41
  75.47 %
  73.76 %
  22.04 %
  25.25 %
  2.48 %
  0.99 %

Compare Mailify with other providers

Compare the email deliverability of Mailify with other providers.