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MailerLite and Mailify Email Deliverability Comparison

  MailerLite
  Mailify

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  104.925
  104.764
  68.148
  69.100
  34.595
  33.758
  2.182
  1.906

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox Rate Spam Rate Lost Rate
  64.95 %
  65.96 %
  32.97 %
  32.22 %
  2.08 %
  1.82 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8078
  7829
  5584
  5528
  2321
  2165
  173
  136
  69.13 %
  70.61 %
  28.73 %
  27.65 %
  2.14 %
  1.74 %
Elektronics
  7650
  8195
  4959
  5351
  2534
  2693
  157
  151
  64.82 %
  65.30 %
  33.12 %
  32.86 %
  2.05 %
  1.84 %
Entertainment
  7878
  7841
  5092
  5164
  2627
  2534
  159
  143
  64.64 %
  65.86 %
  33.35 %
  32.32 %
  2.02 %
  1.82 %
Cosmetics & Beauty
  8369
  8239
  5393
  5432
  2805
  2651
  171
  156
  64.44 %
  65.93 %
  33.52 %
  32.18 %
  2.04 %
  1.89 %
Food & Drink
  8536
  8146
  5926
  5738
  2431
  2268
  179
  140
  69.42 %
  70.44 %
  28.48 %
  27.84 %
  2.10 %
  1.72 %
Home & Garden
  7924
  8225
  5512
  5801
  2240
  2270
  172
  154
  69.56 %
  70.53 %
  28.27 %
  27.60 %
  2.17 %
  1.87 %
Finance
  8167
  8159
  4876
  4936
  3123
  3068
  168
  155
  59.70 %
  60.50 %
  38.24 %
  37.60 %
  2.06 %
  1.90 %
Health
  8346
  7885
  4987
  4801
  3183
  2942
  176
  142
  59.75 %
  60.89 %
  38.14 %
  37.31 %
  2.11 %
  1.80 %
Pets
  8027
  8169
  5579
  5763
  2286
  2255
  162
  151
  69.50 %
  70.55 %
  28.48 %
  27.60 %
  2.02 %
  1.85 %
Sport & Fitness
  8330
  7838
  5345
  5154
  2811
  2547
  174
  137
  64.17 %
  65.76 %
  33.75 %
  32.50 %
  2.09 %
  1.75 %
Job & Career
  8098
  8104
  5229
  5314
  2698
  2646
  171
  144
  64.57 %
  65.57 %
  33.32 %
  32.65 %
  2.11 %
  1.78 %
Dating
  7520
  8214
  4094
  4546
  3274
  3510
  152
  158
  54.44 %
  55.34 %
  43.54 %
  42.73 %
  2.02 %
  1.92 %
Other
  8002
  7920
  5572
  5572
  2262
  2209
  168
  139
  69.63 %
  70.35 %
  28.27 %
  27.89 %
  2.10 %
  1.76 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  10305
  10835
  6109
  6540
  3982
  4100
  214
  195
  59.28 %
  60.36 %
  38.64 %
  37.84 %
  2.08 %
  1.80 %
Outlook Mail
  10550
  10482
  6480
  6542
  3850
  3739
  220
  201
  61.42 %
  62.41 %
  36.49 %
  35.67 %
  2.09 %
  1.92 %
Yahoo Mail
  10637
  10829
  7053
  7309
  3363
  3311
  221
  209
  66.31 %
  67.49 %
  31.62 %
  30.58 %
  2.08 %
  1.93 %
AOL Mail
  10584
  10569
  6991
  7108
  3368
  3269
  225
  192
  66.05 %
  67.25 %
  31.82 %
  30.93 %
  2.13 %
  1.82 %
Mail.com
  10909
  10292
  7321
  7022
  3360
  3087
  228
  183
  67.11 %
  68.23 %
  30.80 %
  29.99 %
  2.09 %
  1.78 %
Yandex Mail
  10056
  10059
  6435
  6547
  3413
  3332
  208
  180
  63.99 %
  65.09 %
  33.94 %
  33.12 %
  2.07 %
  1.79 %
GMX Mail
  10312
  10395
  6520
  6703
  3578
  3507
  214
  185
  63.23 %
  64.48 %
  34.70 %
  33.74 %
  2.08 %
  1.78 %
Zoho Mail
  10171
  10271
  6853
  7017
  3112
  3068
  206
  186
  67.38 %
  68.32 %
  30.60 %
  29.87 %
  2.03 %
  1.81 %
ProtonMail
  10655
  10755
  6952
  7116
  3480
  3449
  223
  190
  65.25 %
  66.16 %
  32.66 %
  32.07 %
  2.09 %
  1.77 %
Custom Mail
  10746
  10277
  7434
  7196
  3089
  2896
  223
  185
  69.18 %
  70.02 %
  28.75 %
  28.18 %
  2.08 %
  1.80 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.