MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
344.884 345.650	257.236 264.040	75.035 70.223	12.613 11.387

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.59 % 76.39 %	21.76 % 20.32 %	3.66 % 3.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26532 26101	20562 20765	5067 4577	903 759	77.50 % 79.56 %	19.10 % 17.54 %	3.40 % 2.91 %
Elektronics	26073 27076	19656 20884	5480 5382	937 810	75.39 % 77.13 %	21.02 % 19.88 %	3.59 % 2.99 %
Entertainment	26224 26379	19629 20160	5716 5357	879 862	74.85 % 76.42 %	21.80 % 20.31 %	3.35 % 3.27 %
Cosmetics & Beauty	26807 26855	19897 20530	5914 5484	996 841	74.22 % 76.45 %	22.06 % 20.42 %	3.72 % 3.13 %
Food & Drink	26832 26817	20798 21349	5135 4681	899 787	77.51 % 79.61 %	19.14 % 17.46 %	3.35 % 2.93 %
Home & Garden	26453 26638	20550 21177	4992 4672	911 789	77.68 % 79.50 %	18.87 % 17.54 %	3.44 % 2.96 %
Finance	26992 26679	19143 19397	6728 6296	1121 986	70.92 % 72.71 %	24.93 % 23.60 %	4.15 % 3.70 %
Health	26771 26357	19260 19480	6529 5943	982 934	71.94 % 73.91 %	24.39 % 22.55 %	3.67 % 3.54 %
Pets	26381 26661	20263 20911	5214 4867	904 883	76.81 % 78.43 %	19.76 % 18.26 %	3.43 % 3.31 %
Sport & Fitness	26756 26208	19646 19825	6108 5515	1002 868	73.43 % 75.64 %	22.83 % 21.04 %	3.74 % 3.31 %
Job & Career	26752 26675	19465 19822	6221 5859	1066 994	72.76 % 74.31 %	23.25 % 21.96 %	3.98 % 3.73 %
Dating	25973 26778	18099 19009	6790 6768	1084 1001	69.68 % 70.99 %	26.14 % 25.27 %	4.17 % 3.74 %
Other	26338 26426	20268 20731	5141 4822	929 873	76.95 % 78.45 %	19.52 % 18.25 %	3.53 % 3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34315 34939	24428 25509	8477 8214	1410 1216	71.19 % 73.01 %	24.70 % 23.51 %	4.11 % 3.48 %
Outlook Mail	34655 34498	24982 25364	8322 7838	1351 1296	72.09 % 73.52 %	24.01 % 22.72 %	3.90 % 3.76 %
Yahoo Mail	34344 34959	25490 26667	7538 7135	1316 1157	74.22 % 76.28 %	21.95 % 20.41 %	3.83 % 3.31 %
AOL Mail	34293 34782	25512 26460	7517 7087	1264 1235	74.39 % 76.07 %	21.92 % 20.38 %	3.69 % 3.55 %
Mail.com	34834 34374	26267 26576	7287 6644	1280 1154	75.41 % 77.31 %	20.92 % 19.33 %	3.67 % 3.36 %
Yandex Mail	34131 33995	24923 25430	7876 7352	1332 1213	73.02 % 74.81 %	23.08 % 21.63 %	3.90 % 3.57 %
GMX Mail	34651 34308	26077 26437	7418 6812	1156 1059	75.26 % 77.06 %	21.41 % 19.86 %	3.34 % 3.09 %
Zoho Mail	34301 34257	26223 26816	6876 6408	1202 1033	76.45 % 78.28 %	20.05 % 18.71 %	3.50 % 3.02 %
ProtonMail	34507 35244	26328 27527	7063 6693	1116 1024	76.30 % 78.10 %	20.47 % 18.99 %	3.23 % 2.91 %
Custom Mail	34853 34294	27006 27254	6661 6040	1186 1000	77.49 % 79.47 %	19.11 % 17.61 %	3.40 % 2.92 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.