MailerLite and Mailify Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
284.039
283.794
|
209.087
213.698
|
65.103
61.219
|
9.849
8.877
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.61 %
75.30 %
|
22.92 %
21.57 %
|
3.47 %
3.13 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21893
21340
|
16798
16777
|
4392
3968
|
703
595
|
76.73 %
78.62 %
|
20.06 %
18.59 %
|
3.21 %
2.79 %
|
Elektronics |
21335
22238
|
15862
16890
|
4750
4725
|
723
623
|
74.35 %
75.95 %
|
22.26 %
21.25 %
|
3.39 %
2.80 %
|
Entertainment |
21657
21616
|
15993
16290
|
4977
4665
|
687
661
|
73.85 %
75.36 %
|
22.98 %
21.58 %
|
3.17 %
3.06 %
|
Cosmetics & Beauty |
22080
22179
|
16174
16684
|
5138
4807
|
768
688
|
73.25 %
75.22 %
|
23.27 %
21.67 %
|
3.48 %
3.10 %
|
Food & Drink |
22290
22188
|
17096
17466
|
4487
4096
|
707
626
|
76.70 %
78.72 %
|
20.13 %
18.46 %
|
3.17 %
2.82 %
|
Home & Garden |
21752
22011
|
16710
17307
|
4316
4089
|
726
615
|
76.82 %
78.63 %
|
19.84 %
18.58 %
|
3.34 %
2.79 %
|
Finance |
22335
21901
|
15576
15634
|
5872
5498
|
887
769
|
69.74 %
71.38 %
|
26.29 %
25.10 %
|
3.97 %
3.51 %
|
Health |
22095
21503
|
15604
15614
|
5718
5179
|
773
710
|
70.62 %
72.61 %
|
25.88 %
24.09 %
|
3.50 %
3.30 %
|
Pets |
21719
21889
|
16514
16971
|
4486
4215
|
719
703
|
76.03 %
77.53 %
|
20.65 %
19.26 %
|
3.31 %
3.21 %
|
Sport & Fitness |
22062
21445
|
15968
15999
|
5289
4771
|
805
675
|
72.38 %
74.60 %
|
23.97 %
22.25 %
|
3.65 %
3.15 %
|
Job & Career |
21909
21960
|
15786
16122
|
5328
5075
|
795
763
|
72.05 %
73.42 %
|
24.32 %
23.11 %
|
3.63 %
3.47 %
|
Dating |
21252
21873
|
14503
15157
|
5925
5955
|
824
761
|
68.24 %
69.30 %
|
27.88 %
27.23 %
|
3.88 %
3.48 %
|
Other |
21660
21651
|
16503
16787
|
4425
4176
|
732
688
|
76.19 %
77.53 %
|
20.43 %
19.29 %
|
3.38 %
3.18 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28262
28879
|
19754
20705
|
7383
7226
|
1125
948
|
69.90 %
71.70 %
|
26.12 %
25.02 %
|
3.98 %
3.28 %
|
Outlook Mail |
28444
28430
|
20216
20588
|
7199
6847
|
1029
995
|
71.07 %
72.42 %
|
25.31 %
24.08 %
|
3.62 %
3.50 %
|
Yahoo Mail |
28332
28829
|
20805
21720
|
6509
6190
|
1018
919
|
73.43 %
75.34 %
|
22.97 %
21.47 %
|
3.59 %
3.19 %
|
AOL Mail |
28411
28547
|
20935
21475
|
6502
6124
|
974
948
|
73.69 %
75.23 %
|
22.89 %
21.45 %
|
3.43 %
3.32 %
|
Mail.com |
28689
28090
|
21416
21451
|
6302
5743
|
971
896
|
74.65 %
76.37 %
|
21.97 %
20.44 %
|
3.38 %
3.19 %
|
Yandex Mail |
27824
27788
|
20033
20514
|
6737
6338
|
1054
936
|
72.00 %
73.82 %
|
24.21 %
22.81 %
|
3.79 %
3.37 %
|
GMX Mail |
28475
28219
|
21070
21395
|
6494
6005
|
911
819
|
73.99 %
75.82 %
|
22.81 %
21.28 %
|
3.20 %
2.90 %
|
Zoho Mail |
28284
27980
|
21368
21590
|
5972
5578
|
944
812
|
75.55 %
77.16 %
|
21.11 %
19.94 %
|
3.34 %
2.90 %
|
ProtonMail |
28478
28861
|
21381
22157
|
6200
5895
|
897
809
|
75.08 %
76.77 %
|
21.77 %
20.43 %
|
3.15 %
2.80 %
|
Custom Mail |
28840
28171
|
22109
22103
|
5805
5273
|
926
795
|
76.66 %
78.46 %
|
20.13 %
18.72 %
|
3.21 %
2.82 %
|
Compare MailerLite with other providers
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