MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
392.903 393.150	295.285 302.866	82.898 76.964	14.720 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
75.15 % 77.04 %	21.10 % 19.58 %	3.75 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30216 29688	23580 23784	5602 5024	1034 880	78.04 % 80.11 %	18.54 % 16.92 %	3.42 % 2.96 %
Elektronics	29675 30694	22528 23911	6035 5854	1112 929	75.92 % 77.90 %	20.34 % 19.07 %	3.75 % 3.03 %
Entertainment	30002 30167	22601 23222	6343 5902	1058 1043	75.33 % 76.98 %	21.14 % 19.56 %	3.53 % 3.46 %
Cosmetics & Beauty	30510 30530	22808 23551	6523 6004	1179 975	74.76 % 77.14 %	21.38 % 19.67 %	3.86 % 3.19 %
Food & Drink	30438 30519	23750 24459	5653 5133	1035 927	78.03 % 80.14 %	18.57 % 16.82 %	3.40 % 3.04 %
Home & Garden	30165 30222	23570 24200	5527 5111	1068 911	78.14 % 80.07 %	18.32 % 16.91 %	3.54 % 3.01 %
Finance	30740 30341	22023 22294	7421 6899	1296 1148	71.64 % 73.48 %	24.14 % 22.74 %	4.22 % 3.78 %
Health	30375 29945	22079 22376	7152 6489	1144 1080	72.69 % 74.72 %	23.55 % 21.67 %	3.77 % 3.61 %
Pets	30196 30312	23325 23940	5813 5353	1058 1019	77.25 % 78.98 %	19.25 % 17.66 %	3.50 % 3.36 %
Sport & Fitness	30385 29754	22490 22668	6738 6059	1157 1027	74.02 % 76.18 %	22.18 % 20.36 %	3.81 % 3.45 %
Job & Career	30476 30434	22331 22773	6906 6473	1239 1188	73.27 % 74.83 %	22.66 % 21.27 %	4.07 % 3.90 %
Dating	29722 30388	20987 21850	7483 7353	1252 1185	70.61 % 71.90 %	25.18 % 24.20 %	4.21 % 3.90 %
Other	30003 30156	23213 23838	5702 5310	1088 1008	77.37 % 79.05 %	19.00 % 17.61 %	3.63 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39282 39832	28254 29370	9383 8994	1645 1468	71.93 % 73.73 %	23.89 % 22.58 %	4.19 % 3.69 %
Outlook Mail	39531 39308	28754 29211	9197 8600	1580 1497	72.74 % 74.31 %	23.27 % 21.88 %	4.00 % 3.81 %
Yahoo Mail	39178 39728	29271 30512	8355 7852	1552 1364	74.71 % 76.80 %	21.33 % 19.76 %	3.96 % 3.43 %
AOL Mail	39042 39483	29207 30274	8337 7780	1498 1429	74.81 % 76.68 %	21.35 % 19.70 %	3.84 % 3.62 %
Mail.com	39609 39166	30057 30496	8064 7320	1488 1350	75.88 % 77.86 %	20.36 % 18.69 %	3.76 % 3.45 %
Yandex Mail	38788 38650	28539 29125	8715 8096	1534 1429	73.58 % 75.36 %	22.47 % 20.95 %	3.95 % 3.70 %
GMX Mail	39475 39013	29958 30376	8148 7420	1369 1217	75.89 % 77.86 %	20.64 % 19.02 %	3.47 % 3.12 %
Zoho Mail	39145 38996	30157 30789	7605 7018	1383 1189	77.04 % 78.95 %	19.43 % 18.00 %	3.53 % 3.05 %
ProtonMail	39227 39917	30184 31451	7741 7261	1302 1205	76.95 % 78.79 %	19.73 % 18.19 %	3.32 % 3.02 %
Custom Mail	39626 39057	30904 31262	7353 6623	1369 1172	77.99 % 80.04 %	18.56 % 16.96 %	3.45 % 3.00 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.