MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
249.787 249.403	181.723 185.480	59.649 56.376	8.415 7.547

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
72.75 % 74.37 %	23.88 % 22.60 %	3.37 % 3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19225 18598	14612 14474	4020 3633	593 491	76.01 % 77.83 %	20.91 % 19.53 %	3.08 % 2.64 %
Elektronics	18719 19502	13741 14595	4356 4372	622 535	73.41 % 74.84 %	23.27 % 22.42 %	3.32 % 2.74 %
Entertainment	18991 18914	13856 14060	4545 4283	590 571	72.96 % 74.34 %	23.93 % 22.64 %	3.11 % 3.02 %
Cosmetics & Beauty	19396 19538	14023 14513	4712 4434	661 591	72.30 % 74.28 %	24.29 % 22.69 %	3.41 % 3.02 %
Food & Drink	19677 19433	14943 15151	4121 3755	613 527	75.94 % 77.97 %	20.94 % 19.32 %	3.12 % 2.71 %
Home & Garden	19050 19375	14486 15074	3931 3771	633 530	76.04 % 77.80 %	20.64 % 19.46 %	3.32 % 2.74 %
Finance	19729 19245	13595 13531	5401 5066	733 648	68.91 % 70.31 %	27.38 % 26.32 %	3.72 % 3.37 %
Health	19496 18913	13548 13527	5278 4786	670 600	69.49 % 71.52 %	27.07 % 25.31 %	3.44 % 3.17 %
Pets	19104 19295	14392 14813	4100 3875	612 607	75.34 % 76.77 %	21.46 % 20.08 %	3.20 % 3.15 %
Sport & Fitness	19358 18917	13848 13949	4828 4386	682 582	71.54 % 73.74 %	24.94 % 23.19 %	3.52 % 3.08 %
Job & Career	19303 19298	13754 14016	4861 4643	688 639	71.25 % 72.63 %	25.18 % 24.06 %	3.56 % 3.31 %
Dating	18636 19361	12495 13175	5453 5547	688 639	67.05 % 68.05 %	29.26 % 28.65 %	3.69 % 3.30 %
Other	19103 19014	14430 14602	4043 3825	630 587	75.54 % 76.80 %	21.16 % 20.12 %	3.30 % 3.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	24819 25371	17094 17892	6774 6666	951 813	68.87 % 70.52 %	27.29 % 26.27 %	3.83 % 3.20 %
Outlook Mail	24937 25064	17477 17899	6584 6317	876 848	70.08 % 71.41 %	26.40 % 25.20 %	3.51 % 3.38 %
Yahoo Mail	25058 25431	18227 18966	5966 5683	865 782	72.74 % 74.58 %	23.81 % 22.35 %	3.45 % 3.07 %
AOL Mail	24946 25147	18188 18706	5922 5629	836 812	72.91 % 74.39 %	23.74 % 22.38 %	3.35 % 3.23 %
Mail.com	25190 24694	18595 18665	5754 5273	841 756	73.82 % 75.59 %	22.84 % 21.35 %	3.34 % 3.06 %
Yandex Mail	24553 24330	17463 17743	6161 5794	929 793	71.12 % 72.93 %	25.09 % 23.81 %	3.78 % 3.26 %
GMX Mail	24941 24806	18195 18540	5976 5569	770 697	72.95 % 74.74 %	23.96 % 22.45 %	3.09 % 2.81 %
Zoho Mail	24908 24575	18629 18749	5479 5132	800 694	74.79 % 76.29 %	22.00 % 20.88 %	3.21 % 2.82 %
ProtonMail	25043 25215	18567 19096	5716 5449	760 670	74.14 % 75.73 %	22.82 % 21.61 %	3.03 % 2.66 %
Custom Mail	25392 24770	19288 19224	5317 4864	787 682	75.96 % 77.61 %	20.94 % 19.64 %	3.10 % 2.75 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.