MailerLite and Mailify Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
222.524
221.920
|
159.994
162.892
|
55.306
52.539
|
7.224
6.489
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
71.90 %
73.40 %
|
24.85 %
23.67 %
|
3.25 %
2.92 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
17097
16632
|
12853
12790
|
3722
3402
|
522
440
|
75.18 %
76.90 %
|
21.77 %
20.45 %
|
3.05 %
2.65 %
|
Elektronics |
16642
17378
|
12060
12815
|
4048
4097
|
534
466
|
72.47 %
73.74 %
|
24.32 %
23.58 %
|
3.21 %
2.68 %
|
Entertainment |
16914
16801
|
12183
12330
|
4214
3987
|
517
484
|
72.03 %
73.39 %
|
24.91 %
23.73 %
|
3.06 %
2.88 %
|
Cosmetics & Beauty |
17252
17385
|
12317
12752
|
4372
4129
|
563
504
|
71.39 %
73.35 %
|
25.34 %
23.75 %
|
3.26 %
2.90 %
|
Food & Drink |
17653
17238
|
13279
13284
|
3840
3495
|
534
459
|
75.22 %
77.06 %
|
21.75 %
20.27 %
|
3.02 %
2.66 %
|
Home & Garden |
17011
17278
|
12803
13290
|
3652
3519
|
556
469
|
75.26 %
76.92 %
|
21.47 %
20.37 %
|
3.27 %
2.71 %
|
Finance |
17585
17061
|
11966
11799
|
5015
4712
|
604
550
|
68.05 %
69.16 %
|
28.52 %
27.62 %
|
3.43 %
3.22 %
|
Health |
17429
16840
|
11940
11850
|
4920
4478
|
569
512
|
68.51 %
70.37 %
|
28.23 %
26.59 %
|
3.26 %
3.04 %
|
Pets |
17000
17156
|
12690
13051
|
3781
3590
|
529
515
|
74.65 %
76.07 %
|
22.24 %
20.93 %
|
3.11 %
3.00 %
|
Sport & Fitness |
17219
16813
|
12188
12240
|
4462
4072
|
569
501
|
70.78 %
72.80 %
|
25.91 %
24.22 %
|
3.30 %
2.98 %
|
Job & Career |
17180
17197
|
12110
12355
|
4477
4305
|
593
537
|
70.49 %
71.84 %
|
26.06 %
25.03 %
|
3.45 %
3.12 %
|
Dating |
16512
17189
|
10863
11450
|
5071
5194
|
578
545
|
65.79 %
66.61 %
|
30.71 %
30.22 %
|
3.50 %
3.17 %
|
Other |
17030
16952
|
12742
12886
|
3732
3559
|
556
507
|
74.82 %
76.01 %
|
21.91 %
20.99 %
|
3.26 %
2.99 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
22056
22691
|
14964
15746
|
6288
6245
|
804
700
|
67.85 %
69.39 %
|
28.51 %
27.52 %
|
3.65 %
3.08 %
|
Outlook Mail |
22147
22375
|
15315
15764
|
6092
5893
|
740
718
|
69.15 %
70.45 %
|
27.51 %
26.34 %
|
3.34 %
3.21 %
|
Yahoo Mail |
22455
22633
|
16180
16687
|
5531
5268
|
744
678
|
72.06 %
73.73 %
|
24.63 %
23.28 %
|
3.31 %
3.00 %
|
AOL Mail |
22230
22367
|
16042
16462
|
5468
5221
|
720
684
|
72.16 %
73.60 %
|
24.60 %
23.34 %
|
3.24 %
3.06 %
|
Mail.com |
22540
21994
|
16471
16438
|
5341
4899
|
728
657
|
73.07 %
74.74 %
|
23.70 %
22.27 %
|
3.23 %
2.99 %
|
Yandex Mail |
21835
21567
|
15366
15522
|
5675
5360
|
794
685
|
70.37 %
71.97 %
|
25.99 %
24.85 %
|
3.64 %
3.18 %
|
GMX Mail |
22160
21968
|
15933
16170
|
5564
5211
|
663
587
|
71.90 %
73.61 %
|
25.11 %
23.72 %
|
2.99 %
2.67 %
|
Zoho Mail |
22122
21761
|
16364
16383
|
5072
4773
|
686
605
|
73.97 %
75.29 %
|
22.93 %
21.93 %
|
3.10 %
2.78 %
|
ProtonMail |
22372
22520
|
16373
16817
|
5340
5128
|
659
575
|
73.19 %
74.68 %
|
23.87 %
22.77 %
|
2.95 %
2.55 %
|
Custom Mail |
22607
22044
|
16986
16903
|
4935
4541
|
686
600
|
75.14 %
76.68 %
|
21.83 %
20.60 %
|
3.03 %
2.72 %
|
Compare MailerLite with other providers
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