MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.234 379.637	284.377 291.740	80.692 75.099	14.165 12.798

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.99 % 76.85 %	21.28 % 19.78 %	3.74 % 3.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29163 28678	22709 22932	5452 4903	1002 843	77.87 % 79.96 %	18.69 % 17.10 %	3.44 % 2.94 %
Elektronics	28630 29652	21692 23036	5876 5724	1062 892	75.77 % 77.69 %	20.52 % 19.30 %	3.71 % 3.01 %
Entertainment	28947 29081	21762 22339	6172 5743	1013 999	75.18 % 76.82 %	21.32 % 19.75 %	3.50 % 3.44 %
Cosmetics & Beauty	29450 29469	21967 22670	6348 5860	1135 939	74.59 % 76.93 %	21.56 % 19.89 %	3.85 % 3.19 %
Food & Drink	29390 29434	22886 23539	5505 5004	999 891	77.87 % 79.97 %	18.73 % 17.00 %	3.40 % 3.03 %
Home & Garden	29103 29194	22696 23321	5380 4990	1027 883	77.99 % 79.88 %	18.49 % 17.09 %	3.53 % 3.02 %
Finance	29769 29306	21276 21465	7244 6732	1249 1109	71.47 % 73.24 %	24.33 % 22.97 %	4.20 % 3.78 %
Health	29321 28923	21258 21545	6969 6338	1094 1040	72.50 % 74.49 %	23.77 % 21.91 %	3.73 % 3.60 %
Pets	29096 29308	22436 23098	5643 5223	1017 987	77.11 % 78.81 %	19.39 % 17.82 %	3.50 % 3.37 %
Sport & Fitness	29354 28739	21669 21849	6565 5907	1120 983	73.82 % 76.03 %	22.36 % 20.55 %	3.82 % 3.42 %
Job & Career	29431 29337	21517 21895	6714 6300	1200 1142	73.11 % 74.63 %	22.81 % 21.47 %	4.08 % 3.89 %
Dating	28650 29392	20152 21068	7285 7197	1213 1127	70.34 % 71.68 %	25.43 % 24.49 %	4.23 % 3.83 %
Other	28930 29124	22357 22983	5539 5178	1034 963	77.28 % 78.91 %	19.15 % 17.78 %	3.57 % 3.31 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	37865 38425	27153 28235	9127 8774	1585 1416	71.71 % 73.48 %	24.10 % 22.83 %	4.19 % 3.69 %
Outlook Mail	38104 37879	27645 28061	8945 8381	1514 1437	72.55 % 74.08 %	23.48 % 22.13 %	3.97 % 3.79 %
Yahoo Mail	37837 38379	28213 29421	8136 7655	1488 1303	74.56 % 76.66 %	21.50 % 19.95 %	3.93 % 3.40 %
AOL Mail	37653 38132	28122 29176	8099 7583	1432 1373	74.69 % 76.51 %	21.51 % 19.89 %	3.80 % 3.60 %
Mail.com	38266 37760	28985 29332	7847 7128	1434 1300	75.75 % 77.68 %	20.51 % 18.88 %	3.75 % 3.44 %
Yandex Mail	37489 37382	27520 28118	8485 7897	1484 1367	73.41 % 75.22 %	22.63 % 21.13 %	3.96 % 3.66 %
GMX Mail	38099 37682	28844 29258	7945 7251	1310 1173	75.71 % 77.64 %	20.85 % 19.24 %	3.44 % 3.11 %
Zoho Mail	37753 37714	29021 29706	7397 6859	1335 1149	76.87 % 78.77 %	19.59 % 18.19 %	3.54 % 3.05 %
ProtonMail	37885 38557	29076 30298	7553 7103	1256 1156	76.75 % 78.58 %	19.94 % 18.42 %	3.32 % 3.00 %
Custom Mail	38283 37727	29798 30135	7158 6468	1327 1124	77.84 % 79.88 %	18.70 % 17.14 %	3.47 % 2.98 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.