MailerLite and Mailify Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
311.056
311.094
|
230.507
235.846
|
69.483
65.240
|
11.066
10.008
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
74.10 %
75.81 %
|
22.34 %
20.97 %
|
3.56 %
3.22 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23883
23397
|
18425
18490
|
4679
4240
|
779
667
|
77.15 %
79.03 %
|
19.59 %
18.12 %
|
3.26 %
2.85 %
|
Elektronics |
23425
24319
|
17537
18605
|
5074
5013
|
814
701
|
74.86 %
76.50 %
|
21.66 %
20.61 %
|
3.47 %
2.88 %
|
Entertainment |
23650
23681
|
17591
17963
|
5296
4967
|
763
751
|
74.38 %
75.85 %
|
22.39 %
20.97 %
|
3.23 %
3.17 %
|
Cosmetics & Beauty |
24235
24268
|
17865
18396
|
5492
5114
|
878
758
|
73.72 %
75.80 %
|
22.66 %
21.07 %
|
3.62 %
3.12 %
|
Food & Drink |
24312
24253
|
18735
19194
|
4777
4361
|
800
698
|
77.06 %
79.14 %
|
19.65 %
17.98 %
|
3.29 %
2.88 %
|
Home & Garden |
23835
24128
|
18412
19073
|
4611
4360
|
812
695
|
77.25 %
79.05 %
|
19.35 %
18.07 %
|
3.41 %
2.88 %
|
Finance |
24445
24033
|
17201
17297
|
6257
5856
|
987
880
|
70.37 %
71.97 %
|
25.60 %
24.37 %
|
4.04 %
3.66 %
|
Health |
24202
23584
|
17257
17277
|
6084
5508
|
861
799
|
71.30 %
73.26 %
|
25.14 %
23.35 %
|
3.56 %
3.39 %
|
Pets |
23760
24037
|
18163
18737
|
4800
4516
|
797
784
|
76.44 %
77.95 %
|
20.20 %
18.79 %
|
3.35 %
3.26 %
|
Sport & Fitness |
24125
23569
|
17591
17702
|
5645
5105
|
889
762
|
72.92 %
75.11 %
|
23.40 %
21.66 %
|
3.68 %
3.23 %
|
Job & Career |
24080
24051
|
17437
17754
|
5725
5429
|
918
868
|
72.41 %
73.82 %
|
23.77 %
22.57 %
|
3.81 %
3.61 %
|
Dating |
23329
23994
|
16085
16822
|
6300
6308
|
944
864
|
68.95 %
70.11 %
|
27.01 %
26.29 %
|
4.05 %
3.60 %
|
Other |
23775
23780
|
18208
18536
|
4743
4463
|
824
781
|
76.58 %
77.95 %
|
19.95 %
18.77 %
|
3.47 %
3.28 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
31034
31591
|
21900
22854
|
7884
7673
|
1250
1064
|
70.57 %
72.34 %
|
25.40 %
24.29 %
|
4.03 %
3.37 %
|
Outlook Mail |
31156
31151
|
22299
22705
|
7686
7297
|
1171
1149
|
71.57 %
72.89 %
|
24.67 %
23.42 %
|
3.76 %
3.69 %
|
Yahoo Mail |
31010
31542
|
22901
23894
|
6962
6614
|
1147
1034
|
73.85 %
75.75 %
|
22.45 %
20.97 %
|
3.70 %
3.28 %
|
AOL Mail |
31006
31260
|
22961
23649
|
6949
6550
|
1096
1061
|
74.05 %
75.65 %
|
22.41 %
20.95 %
|
3.53 %
3.39 %
|
Mail.com |
31431
30857
|
23580
23691
|
6740
6147
|
1111
1019
|
75.02 %
76.78 %
|
21.44 %
19.92 %
|
3.53 %
3.30 %
|
Yandex Mail |
30576
30407
|
22164
22585
|
7235
6767
|
1177
1055
|
72.49 %
74.28 %
|
23.66 %
22.25 %
|
3.85 %
3.47 %
|
GMX Mail |
31151
30930
|
23249
23634
|
6884
6370
|
1018
926
|
74.63 %
76.41 %
|
22.10 %
20.59 %
|
3.27 %
2.99 %
|
Zoho Mail |
30971
30847
|
23543
23970
|
6372
5965
|
1056
912
|
76.02 %
77.71 %
|
20.57 %
19.34 %
|
3.41 %
2.96 %
|
ProtonMail |
31152
31663
|
23582
24526
|
6580
6246
|
990
891
|
75.70 %
77.46 %
|
21.12 %
19.73 %
|
3.18 %
2.81 %
|
Custom Mail |
31569
30846
|
24328
24338
|
6191
5611
|
1050
897
|
77.06 %
78.90 %
|
19.61 %
18.19 %
|
3.33 %
2.91 %
|
Compare MailerLite with other providers
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