MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.524 221.920	159.994 162.892	55.306 52.539	7.224 6.489

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
71.90 % 73.40 %	24.85 % 23.67 %	3.25 % 2.92 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17097 16632	12853 12790	3722 3402	522 440	75.18 % 76.90 %	21.77 % 20.45 %	3.05 % 2.65 %
Elektronics	16642 17378	12060 12815	4048 4097	534 466	72.47 % 73.74 %	24.32 % 23.58 %	3.21 % 2.68 %
Entertainment	16914 16801	12183 12330	4214 3987	517 484	72.03 % 73.39 %	24.91 % 23.73 %	3.06 % 2.88 %
Cosmetics & Beauty	17252 17385	12317 12752	4372 4129	563 504	71.39 % 73.35 %	25.34 % 23.75 %	3.26 % 2.90 %
Food & Drink	17653 17238	13279 13284	3840 3495	534 459	75.22 % 77.06 %	21.75 % 20.27 %	3.02 % 2.66 %
Home & Garden	17011 17278	12803 13290	3652 3519	556 469	75.26 % 76.92 %	21.47 % 20.37 %	3.27 % 2.71 %
Finance	17585 17061	11966 11799	5015 4712	604 550	68.05 % 69.16 %	28.52 % 27.62 %	3.43 % 3.22 %
Health	17429 16840	11940 11850	4920 4478	569 512	68.51 % 70.37 %	28.23 % 26.59 %	3.26 % 3.04 %
Pets	17000 17156	12690 13051	3781 3590	529 515	74.65 % 76.07 %	22.24 % 20.93 %	3.11 % 3.00 %
Sport & Fitness	17219 16813	12188 12240	4462 4072	569 501	70.78 % 72.80 %	25.91 % 24.22 %	3.30 % 2.98 %
Job & Career	17180 17197	12110 12355	4477 4305	593 537	70.49 % 71.84 %	26.06 % 25.03 %	3.45 % 3.12 %
Dating	16512 17189	10863 11450	5071 5194	578 545	65.79 % 66.61 %	30.71 % 30.22 %	3.50 % 3.17 %
Other	17030 16952	12742 12886	3732 3559	556 507	74.82 % 76.01 %	21.91 % 20.99 %	3.26 % 2.99 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22056 22691	14964 15746	6288 6245	804 700	67.85 % 69.39 %	28.51 % 27.52 %	3.65 % 3.08 %
Outlook Mail	22147 22375	15315 15764	6092 5893	740 718	69.15 % 70.45 %	27.51 % 26.34 %	3.34 % 3.21 %
Yahoo Mail	22455 22633	16180 16687	5531 5268	744 678	72.06 % 73.73 %	24.63 % 23.28 %	3.31 % 3.00 %
AOL Mail	22230 22367	16042 16462	5468 5221	720 684	72.16 % 73.60 %	24.60 % 23.34 %	3.24 % 3.06 %
Mail.com	22540 21994	16471 16438	5341 4899	728 657	73.07 % 74.74 %	23.70 % 22.27 %	3.23 % 2.99 %
Yandex Mail	21835 21567	15366 15522	5675 5360	794 685	70.37 % 71.97 %	25.99 % 24.85 %	3.64 % 3.18 %
GMX Mail	22160 21968	15933 16170	5564 5211	663 587	71.90 % 73.61 %	25.11 % 23.72 %	2.99 % 2.67 %
Zoho Mail	22122 21761	16364 16383	5072 4773	686 605	73.97 % 75.29 %	22.93 % 21.93 %	3.10 % 2.78 %
ProtonMail	22372 22520	16373 16817	5340 5128	659 575	73.19 % 74.68 %	23.87 % 22.77 %	2.95 % 2.55 %
Custom Mail	22607 22044	16986 16903	4935 4541	686 600	75.14 % 76.68 %	21.83 % 20.60 %	3.03 % 2.72 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.