MailerLite and Mailify Email Deliverability Comparison

In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
311.056 311.094	230.507 235.846	69.483 65.240	11.066 10.008

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
74.10 % 75.81 %	22.34 % 20.97 %	3.56 % 3.22 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23883 23397	18425 18490	4679 4240	779 667	77.15 % 79.03 %	19.59 % 18.12 %	3.26 % 2.85 %
Elektronics	23425 24319	17537 18605	5074 5013	814 701	74.86 % 76.50 %	21.66 % 20.61 %	3.47 % 2.88 %
Entertainment	23650 23681	17591 17963	5296 4967	763 751	74.38 % 75.85 %	22.39 % 20.97 %	3.23 % 3.17 %
Cosmetics & Beauty	24235 24268	17865 18396	5492 5114	878 758	73.72 % 75.80 %	22.66 % 21.07 %	3.62 % 3.12 %
Food & Drink	24312 24253	18735 19194	4777 4361	800 698	77.06 % 79.14 %	19.65 % 17.98 %	3.29 % 2.88 %
Home & Garden	23835 24128	18412 19073	4611 4360	812 695	77.25 % 79.05 %	19.35 % 18.07 %	3.41 % 2.88 %
Finance	24445 24033	17201 17297	6257 5856	987 880	70.37 % 71.97 %	25.60 % 24.37 %	4.04 % 3.66 %
Health	24202 23584	17257 17277	6084 5508	861 799	71.30 % 73.26 %	25.14 % 23.35 %	3.56 % 3.39 %
Pets	23760 24037	18163 18737	4800 4516	797 784	76.44 % 77.95 %	20.20 % 18.79 %	3.35 % 3.26 %
Sport & Fitness	24125 23569	17591 17702	5645 5105	889 762	72.92 % 75.11 %	23.40 % 21.66 %	3.68 % 3.23 %
Job & Career	24080 24051	17437 17754	5725 5429	918 868	72.41 % 73.82 %	23.77 % 22.57 %	3.81 % 3.61 %
Dating	23329 23994	16085 16822	6300 6308	944 864	68.95 % 70.11 %	27.01 % 26.29 %	4.05 % 3.60 %
Other	23775 23780	18208 18536	4743 4463	824 781	76.58 % 77.95 %	19.95 % 18.77 %	3.47 % 3.28 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	31034 31591	21900 22854	7884 7673	1250 1064	70.57 % 72.34 %	25.40 % 24.29 %	4.03 % 3.37 %
Outlook Mail	31156 31151	22299 22705	7686 7297	1171 1149	71.57 % 72.89 %	24.67 % 23.42 %	3.76 % 3.69 %
Yahoo Mail	31010 31542	22901 23894	6962 6614	1147 1034	73.85 % 75.75 %	22.45 % 20.97 %	3.70 % 3.28 %
AOL Mail	31006 31260	22961 23649	6949 6550	1096 1061	74.05 % 75.65 %	22.41 % 20.95 %	3.53 % 3.39 %
Mail.com	31431 30857	23580 23691	6740 6147	1111 1019	75.02 % 76.78 %	21.44 % 19.92 %	3.53 % 3.30 %
Yandex Mail	30576 30407	22164 22585	7235 6767	1177 1055	72.49 % 74.28 %	23.66 % 22.25 %	3.85 % 3.47 %
GMX Mail	31151 30930	23249 23634	6884 6370	1018 926	74.63 % 76.41 %	22.10 % 20.59 %	3.27 % 2.99 %
Zoho Mail	30971 30847	23543 23970	6372 5965	1056 912	76.02 % 77.71 %	20.57 % 19.34 %	3.41 % 2.96 %
ProtonMail	31152 31663	23582 24526	6580 6246	990 891	75.70 % 77.46 %	21.12 % 19.73 %	3.18 % 2.81 %
Custom Mail	31569 30846	24328 24338	6191 5611	1050 897	77.06 % 78.90 %	19.61 % 18.19 %	3.33 % 2.91 %

Compare MailerLite with other providers

Compare the email deliverability of MailerLite with other providers.