MailerLite and Mailify Email Deliverability Comparison
In this comparison, the deliverability of MailerLite and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
344.884
345.650
|
257.236
264.040
|
75.035
70.223
|
12.613
11.387
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
74.59 %
76.39 %
|
21.76 %
20.32 %
|
3.66 %
3.29 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
26532
26101
|
20562
20765
|
5067
4577
|
903
759
|
77.50 %
79.56 %
|
19.10 %
17.54 %
|
3.40 %
2.91 %
|
Elektronics |
26073
27076
|
19656
20884
|
5480
5382
|
937
810
|
75.39 %
77.13 %
|
21.02 %
19.88 %
|
3.59 %
2.99 %
|
Entertainment |
26224
26379
|
19629
20160
|
5716
5357
|
879
862
|
74.85 %
76.42 %
|
21.80 %
20.31 %
|
3.35 %
3.27 %
|
Cosmetics & Beauty |
26807
26855
|
19897
20530
|
5914
5484
|
996
841
|
74.22 %
76.45 %
|
22.06 %
20.42 %
|
3.72 %
3.13 %
|
Food & Drink |
26832
26817
|
20798
21349
|
5135
4681
|
899
787
|
77.51 %
79.61 %
|
19.14 %
17.46 %
|
3.35 %
2.93 %
|
Home & Garden |
26453
26638
|
20550
21177
|
4992
4672
|
911
789
|
77.68 %
79.50 %
|
18.87 %
17.54 %
|
3.44 %
2.96 %
|
Finance |
26992
26679
|
19143
19397
|
6728
6296
|
1121
986
|
70.92 %
72.71 %
|
24.93 %
23.60 %
|
4.15 %
3.70 %
|
Health |
26771
26357
|
19260
19480
|
6529
5943
|
982
934
|
71.94 %
73.91 %
|
24.39 %
22.55 %
|
3.67 %
3.54 %
|
Pets |
26381
26661
|
20263
20911
|
5214
4867
|
904
883
|
76.81 %
78.43 %
|
19.76 %
18.26 %
|
3.43 %
3.31 %
|
Sport & Fitness |
26756
26208
|
19646
19825
|
6108
5515
|
1002
868
|
73.43 %
75.64 %
|
22.83 %
21.04 %
|
3.74 %
3.31 %
|
Job & Career |
26752
26675
|
19465
19822
|
6221
5859
|
1066
994
|
72.76 %
74.31 %
|
23.25 %
21.96 %
|
3.98 %
3.73 %
|
Dating |
25973
26778
|
18099
19009
|
6790
6768
|
1084
1001
|
69.68 %
70.99 %
|
26.14 %
25.27 %
|
4.17 %
3.74 %
|
Other |
26338
26426
|
20268
20731
|
5141
4822
|
929
873
|
76.95 %
78.45 %
|
19.52 %
18.25 %
|
3.53 %
3.30 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34315
34939
|
24428
25509
|
8477
8214
|
1410
1216
|
71.19 %
73.01 %
|
24.70 %
23.51 %
|
4.11 %
3.48 %
|
Outlook Mail |
34655
34498
|
24982
25364
|
8322
7838
|
1351
1296
|
72.09 %
73.52 %
|
24.01 %
22.72 %
|
3.90 %
3.76 %
|
Yahoo Mail |
34344
34959
|
25490
26667
|
7538
7135
|
1316
1157
|
74.22 %
76.28 %
|
21.95 %
20.41 %
|
3.83 %
3.31 %
|
AOL Mail |
34293
34782
|
25512
26460
|
7517
7087
|
1264
1235
|
74.39 %
76.07 %
|
21.92 %
20.38 %
|
3.69 %
3.55 %
|
Mail.com |
34834
34374
|
26267
26576
|
7287
6644
|
1280
1154
|
75.41 %
77.31 %
|
20.92 %
19.33 %
|
3.67 %
3.36 %
|
Yandex Mail |
34131
33995
|
24923
25430
|
7876
7352
|
1332
1213
|
73.02 %
74.81 %
|
23.08 %
21.63 %
|
3.90 %
3.57 %
|
GMX Mail |
34651
34308
|
26077
26437
|
7418
6812
|
1156
1059
|
75.26 %
77.06 %
|
21.41 %
19.86 %
|
3.34 %
3.09 %
|
Zoho Mail |
34301
34257
|
26223
26816
|
6876
6408
|
1202
1033
|
76.45 %
78.28 %
|
20.05 %
18.71 %
|
3.50 %
3.02 %
|
ProtonMail |
34507
35244
|
26328
27527
|
7063
6693
|
1116
1024
|
76.30 %
78.10 %
|
20.47 %
18.99 %
|
3.23 %
2.91 %
|
Custom Mail |
34853
34294
|
27006
27254
|
6661
6040
|
1186
1000
|
77.49 %
79.47 %
|
19.11 %
17.61 %
|
3.40 %
2.92 %
|
Compare MailerLite with other providers
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