Benchmark Email and Mailify Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.949
304.413
|
225.728
230.443
|
68.625
64.228
|
11.596
9.742
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
73.78 %
75.70 %
|
22.43 %
21.10 %
|
3.79 %
3.20 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23414
22920
|
18030
18096
|
4541
4175
|
843
649
|
77.01 %
78.95 %
|
19.39 %
18.22 %
|
3.60 %
2.83 %
|
Elektronics |
23803
23817
|
17577
18188
|
5330
4941
|
896
688
|
73.84 %
76.37 %
|
22.39 %
20.75 %
|
3.76 %
2.89 %
|
Entertainment |
23010
23175
|
17006
17564
|
5147
4889
|
857
722
|
73.91 %
75.79 %
|
22.37 %
21.10 %
|
3.72 %
3.12 %
|
Cosmetics & Beauty |
23367
23764
|
17195
17984
|
5258
5036
|
914
744
|
73.59 %
75.68 %
|
22.50 %
21.19 %
|
3.91 %
3.13 %
|
Food & Drink |
23591
23756
|
18161
18772
|
4601
4296
|
829
688
|
76.98 %
79.02 %
|
19.50 %
18.08 %
|
3.51 %
2.90 %
|
Home & Garden |
23681
23639
|
18310
18667
|
4573
4296
|
798
676
|
77.32 %
78.97 %
|
19.31 %
18.17 %
|
3.37 %
2.86 %
|
Finance |
23659
23512
|
16556
16891
|
6125
5768
|
978
853
|
69.98 %
71.84 %
|
25.89 %
24.53 %
|
4.13 %
3.63 %
|
Health |
24165
23080
|
17069
16878
|
6137
5425
|
959
777
|
70.64 %
73.13 %
|
25.40 %
23.51 %
|
3.97 %
3.37 %
|
Pets |
23565
23475
|
17984
18277
|
4762
4435
|
819
763
|
76.32 %
77.86 %
|
20.21 %
18.89 %
|
3.48 %
3.25 %
|
Sport & Fitness |
22938
23029
|
16785
17278
|
5269
5017
|
884
734
|
73.18 %
75.03 %
|
22.97 %
21.79 %
|
3.85 %
3.19 %
|
Job & Career |
23722
23505
|
17020
17327
|
5674
5335
|
1028
843
|
71.75 %
73.72 %
|
23.92 %
22.70 %
|
4.33 %
3.59 %
|
Dating |
23400
23481
|
16046
16411
|
6437
6223
|
917
847
|
68.57 %
69.89 %
|
27.51 %
26.50 %
|
3.92 %
3.61 %
|
Other |
23634
23260
|
17989
18110
|
4771
4392
|
874
758
|
76.11 %
77.86 %
|
20.19 %
18.88 %
|
3.70 %
3.26 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30311
30931
|
21329
22325
|
7698
7563
|
1284
1043
|
70.37 %
72.18 %
|
25.40 %
24.45 %
|
4.24 %
3.37 %
|
Outlook Mail |
30891
30498
|
21866
22199
|
7773
7188
|
1252
1111
|
70.78 %
72.79 %
|
25.16 %
23.57 %
|
4.05 %
3.64 %
|
Yahoo Mail |
30553
30887
|
22592
23370
|
6791
6510
|
1170
1007
|
73.94 %
75.66 %
|
22.23 %
21.08 %
|
3.83 %
3.26 %
|
AOL Mail |
30655
30590
|
22574
23119
|
6895
6443
|
1186
1028
|
73.64 %
75.58 %
|
22.49 %
21.06 %
|
3.87 %
3.36 %
|
Mail.com |
30930
30169
|
23187
23134
|
6622
6044
|
1121
991
|
74.97 %
76.68 %
|
21.41 %
20.03 %
|
3.62 %
3.28 %
|
Yandex Mail |
30609
29764
|
22070
22071
|
7304
6660
|
1235
1033
|
72.10 %
74.15 %
|
23.86 %
22.38 %
|
4.03 %
3.47 %
|
GMX Mail |
30756
30253
|
22804
23083
|
6888
6273
|
1064
897
|
74.14 %
76.30 %
|
22.40 %
20.74 %
|
3.46 %
2.96 %
|
Zoho Mail |
30439
30210
|
22991
23443
|
6315
5875
|
1133
892
|
75.53 %
77.60 %
|
20.75 %
19.45 %
|
3.72 %
2.95 %
|
ProtonMail |
30467
30912
|
22974
23897
|
6412
6146
|
1081
869
|
75.41 %
77.31 %
|
21.05 %
19.88 %
|
3.55 %
2.81 %
|
Custom Mail |
30338
30199
|
23341
23802
|
5927
5526
|
1070
871
|
76.94 %
78.82 %
|
19.54 %
18.30 %
|
3.53 %
2.88 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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