Benchmark Email and Mailify Email Deliverability Comparison
In this comparison, the deliverability of Benchmark Email and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for Mailify than for Benchmark Email.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
223.854
221.920
|
159.455
162.892
|
56.164
52.539
|
8.235
6.489
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. Mailify beats Benchmark Email in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
71.23 %
73.40 %
|
25.09 %
23.67 %
|
3.68 %
2.92 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, Mailify is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
17055
16632
|
12737
12790
|
3697
3402
|
621
440
|
74.68 %
76.90 %
|
21.68 %
20.45 %
|
3.64 %
2.65 %
|
Elektronics |
17571
17378
|
12507
12815
|
4432
4097
|
632
466
|
71.18 %
73.74 %
|
25.22 %
23.58 %
|
3.60 %
2.68 %
|
Entertainment |
16807
16801
|
11987
12330
|
4200
3987
|
620
484
|
71.32 %
73.39 %
|
24.99 %
23.73 %
|
3.69 %
2.88 %
|
Cosmetics & Beauty |
17088
17385
|
12135
12752
|
4316
4129
|
637
504
|
71.01 %
73.35 %
|
25.26 %
23.75 %
|
3.73 %
2.90 %
|
Food & Drink |
17317
17238
|
12957
13284
|
3768
3495
|
592
459
|
74.82 %
77.06 %
|
21.76 %
20.27 %
|
3.42 %
2.66 %
|
Home & Garden |
17277
17278
|
12973
13290
|
3734
3519
|
570
469
|
75.09 %
76.92 %
|
21.61 %
20.37 %
|
3.30 %
2.71 %
|
Finance |
17224
17061
|
11543
11799
|
5008
4712
|
673
550
|
67.02 %
69.16 %
|
29.08 %
27.62 %
|
3.91 %
3.22 %
|
Health |
17938
16840
|
12136
11850
|
5119
4478
|
683
512
|
67.66 %
70.37 %
|
28.54 %
26.59 %
|
3.81 %
3.04 %
|
Pets |
17211
17156
|
12765
13051
|
3848
3590
|
598
515
|
74.17 %
76.07 %
|
22.36 %
20.93 %
|
3.47 %
3.00 %
|
Sport & Fitness |
16731
16813
|
11847
12240
|
4267
4072
|
617
501
|
70.81 %
72.80 %
|
25.50 %
24.22 %
|
3.69 %
2.98 %
|
Job & Career |
17395
17197
|
12084
12355
|
4582
4305
|
729
537
|
69.47 %
71.84 %
|
26.34 %
25.03 %
|
4.19 %
3.12 %
|
Dating |
17000
17189
|
11032
11450
|
5334
5194
|
634
545
|
64.89 %
66.61 %
|
31.38 %
30.22 %
|
3.73 %
3.17 %
|
Other |
17240
16952
|
12752
12886
|
3859
3559
|
629
507
|
73.97 %
76.01 %
|
22.38 %
20.99 %
|
3.65 %
2.99 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, Mailify is better than Benchmark Email.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
22254
22691
|
15039
15746
|
6336
6245
|
879
700
|
67.58 %
69.39 %
|
28.47 %
27.52 %
|
3.95 %
3.08 %
|
Outlook Mail |
22861
22375
|
15532
15764
|
6428
5893
|
901
718
|
67.94 %
70.45 %
|
28.12 %
26.34 %
|
3.94 %
3.21 %
|
Yahoo Mail |
22213
22633
|
15919
16687
|
5468
5268
|
826
678
|
71.67 %
73.73 %
|
24.62 %
23.28 %
|
3.72 %
3.00 %
|
AOL Mail |
22384
22367
|
15966
16462
|
5571
5221
|
847
684
|
71.33 %
73.60 %
|
24.89 %
23.34 %
|
3.78 %
3.06 %
|
Mail.com |
22577
21994
|
16397
16438
|
5382
4899
|
798
657
|
72.63 %
74.74 %
|
23.84 %
22.27 %
|
3.53 %
2.99 %
|
Yandex Mail |
22428
21567
|
15655
15522
|
5913
5360
|
860
685
|
69.80 %
71.97 %
|
26.36 %
24.85 %
|
3.83 %
3.18 %
|
GMX Mail |
22479
21968
|
15986
16170
|
5728
5211
|
765
587
|
71.12 %
73.61 %
|
25.48 %
23.72 %
|
3.40 %
2.67 %
|
Zoho Mail |
22248
21761
|
16286
16383
|
5165
4773
|
797
605
|
73.20 %
75.29 %
|
23.22 %
21.93 %
|
3.58 %
2.78 %
|
ProtonMail |
22179
22520
|
16075
16817
|
5319
5128
|
785
575
|
72.48 %
74.68 %
|
23.98 %
22.77 %
|
3.54 %
2.55 %
|
Custom Mail |
22231
22044
|
16600
16903
|
4854
4541
|
777
600
|
74.67 %
76.68 %
|
21.83 %
20.60 %
|
3.50 %
2.72 %
|
Compare Benchmark Email with other providers
Compare the email deliverability of Benchmark Email with other providers.
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