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CleverReach and Mailify Email Deliverability Comparison

  CleverReach
  Mailify

In this comparison, the deliverability of CleverReach and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailify.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.371
  249.403
  198.438
  185.480
  45.670
  56.376
  6.263
  7.547

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailify in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.26 %
  74.37 %
  18.24 %
  22.60 %
  2.50 %
  3.03 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19291
  18598
  15924
  14474
  2932
  3633
  435
  491
  82.55 %
  77.83 %
  15.20 %
  19.53 %
  2.25 %
  2.64 %
Elektronics
  19330
  19502
  15382
  14595
  3485
  4372
  463
  535
  79.58 %
  74.84 %
  18.03 %
  22.42 %
  2.40 %
  2.74 %
Entertainment
  19026
  18914
  14999
  14060
  3524
  4283
  503
  571
  78.83 %
  74.34 %
  18.52 %
  22.64 %
  2.64 %
  3.02 %
Cosmetics & Beauty
  19187
  19538
  15141
  14513
  3561
  4434
  485
  591
  78.91 %
  74.28 %
  18.56 %
  22.69 %
  2.53 %
  3.02 %
Food & Drink
  19191
  19433
  15864
  15151
  2902
  3755
  425
  527
  82.66 %
  77.97 %
  15.12 %
  19.32 %
  2.21 %
  2.71 %
Home & Garden
  19765
  19375
  16361
  15074
  2956
  3771
  448
  530
  82.78 %
  77.80 %
  14.96 %
  19.46 %
  2.27 %
  2.74 %
Finance
  19303
  19245
  14593
  13531
  4182
  5066
  528
  648
  75.60 %
  70.31 %
  21.67 %
  26.32 %
  2.74 %
  3.37 %
Health
  19237
  18913
  14636
  13527
  4115
  4786
  486
  600
  76.08 %
  71.52 %
  21.39 %
  25.31 %
  2.53 %
  3.17 %
Pets
  18931
  19295
  15528
  14813
  2964
  3875
  439
  607
  82.02 %
  76.77 %
  15.66 %
  20.08 %
  2.32 %
  3.15 %
Sport & Fitness
  19361
  18917
  15128
  13949
  3711
  4386
  522
  582
  78.14 %
  73.74 %
  19.17 %
  23.19 %
  2.70 %
  3.08 %
Job & Career
  19411
  19298
  15121
  14016
  3788
  4643
  502
  639
  77.90 %
  72.63 %
  19.51 %
  24.06 %
  2.59 %
  3.31 %
Dating
  19054
  19361
  13950
  13175
  4545
  5547
  559
  639
  73.21 %
  68.05 %
  23.85 %
  28.65 %
  2.93 %
  3.30 %
Other
  19284
  19014
  15811
  14602
  3005
  3825
  468
  587
  81.99 %
  76.80 %
  15.58 %
  20.12 %
  2.43 %
  3.09 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Mailify.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25317
  25371
  19129
  17892
  5544
  6666
  644
  813
  75.56 %
  70.52 %
  21.90 %
  26.27 %
  2.54 %
  3.20 %
Outlook Mail
  24615
  25064
  18819
  17899
  5121
  6317
  675
  848
  76.45 %
  71.41 %
  20.80 %
  25.20 %
  2.74 %
  3.38 %
Yahoo Mail
  25163
  25431
  19926
  18966
  4557
  5683
  680
  782
  79.19 %
  74.58 %
  18.11 %
  22.35 %
  2.70 %
  3.07 %
AOL Mail
  24751
  25147
  19638
  18706
  4479
  5629
  634
  812
  79.34 %
  74.39 %
  18.10 %
  22.38 %
  2.56 %
  3.23 %
Mail.com
  25297
  24694
  20345
  18665
  4334
  5273
  618
  756
  80.42 %
  75.59 %
  17.13 %
  21.35 %
  2.44 %
  3.06 %
Yandex Mail
  25114
  24330
  19548
  17743
  4857
  5794
  709
  793
  77.84 %
  72.93 %
  19.34 %
  23.81 %
  2.82 %
  3.26 %
GMX Mail
  24888
  24806
  19744
  18540
  4561
  5569
  583
  697
  79.33 %
  74.74 %
  18.33 %
  22.45 %
  2.34 %
  2.81 %
Zoho Mail
  24753
  24575
  20104
  18749
  4048
  5132
  601
  694
  81.22 %
  76.29 %
  16.35 %
  20.88 %
  2.43 %
  2.82 %
ProtonMail
  25055
  25215
  20218
  19096
  4262
  5449
  575
  670
  80.69 %
  75.73 %
  17.01 %
  21.61 %
  2.29 %
  2.66 %
Custom Mail
  25418
  24770
  20967
  19224
  3907
  4864
  544
  682
  82.49 %
  77.61 %
  15.37 %
  19.64 %
  2.14 %
  2.75 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.