CleverReach and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
182.216 181.244	140.819 129.884	37.382 46.493	4.015 4.867

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.28 % 71.66 %	20.52 % 25.65 %	2.20 % 2.69 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14075 13554	11396 10232	2401 2999	278 323	80.97 % 75.49 %	17.06 % 22.13 %	1.98 % 2.38 %
Elektronics	14178 14232	10954 10222	2906 3653	318 357	77.26 % 71.82 %	20.50 % 25.67 %	2.24 % 2.51 %
Entertainment	13823 13733	10632 9826	2881 3533	310 374	76.92 % 71.55 %	20.84 % 25.73 %	2.24 % 2.72 %
Cosmetics & Beauty	14022 14219	10789 10177	2924 3661	309 381	76.94 % 71.57 %	20.85 % 25.75 %	2.20 % 2.68 %
Food & Drink	14039 13954	11375 10554	2384 3070	280 330	81.02 % 75.63 %	16.98 % 22.00 %	1.99 % 2.36 %
Home & Garden	14456 14119	11741 10662	2418 3107	297 350	81.22 % 75.52 %	16.73 % 22.01 %	2.05 % 2.48 %
Finance	13929 13919	10173 9330	3424 4183	332 406	73.03 % 67.03 %	24.58 % 30.05 %	2.38 % 2.92 %
Health	14053 13678	10310 9303	3420 3971	323 404	73.37 % 68.01 %	24.34 % 29.03 %	2.30 % 2.95 %
Pets	13586 14092	10952 10541	2364 3159	270 392	80.61 % 74.80 %	17.40 % 22.42 %	1.99 % 2.78 %
Sport & Fitness	14266 13663	10885 9713	3036 3570	345 380	76.30 % 71.09 %	21.28 % 26.13 %	2.42 % 2.78 %
Job & Career	14132 14115	10789 9931	3030 3782	313 402	76.34 % 70.36 %	21.44 % 26.79 %	2.21 % 2.85 %
Dating	13730 14061	9605 8990	3793 4672	332 399	69.96 % 63.94 %	27.63 % 33.23 %	2.42 % 2.84 %
Other	13927 13905	11218 10403	2401 3133	308 369	80.55 % 74.81 %	17.24 % 22.53 %	2.21 % 2.65 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18592 18664	13568 12565	4604 5583	420 516	72.98 % 67.32 %	24.76 % 29.91 %	2.26 % 2.76 %
Outlook Mail	17896 18284	13271 12524	4201 5206	424 554	74.16 % 68.50 %	23.47 % 28.47 %	2.37 % 3.03 %
Yahoo Mail	18427 18585	14321 13433	3680 4638	426 514	77.72 % 72.28 %	19.97 % 24.96 %	2.31 % 2.77 %
AOL Mail	18042 18293	14031 13194	3610 4580	401 519	77.77 % 72.13 %	20.01 % 25.04 %	2.22 % 2.84 %
Mail.com	18458 17814	14540 13047	3521 4287	397 480	78.77 % 73.24 %	19.08 % 24.07 %	2.15 % 2.69 %
Yandex Mail	18000 17547	13682 12345	3879 4697	439 505	76.01 % 70.35 %	21.55 % 26.77 %	2.44 % 2.88 %
GMX Mail	18053 17832	13874 12747	3801 4642	378 443	76.85 % 71.48 %	21.05 % 26.03 %	2.09 % 2.48 %
Zoho Mail	17925 17898	14241 13186	3293 4252	391 460	79.45 % 73.67 %	18.37 % 23.76 %	2.18 % 2.57 %
ProtonMail	18288 18442	14326 13403	3589 4605	373 434	78.34 % 72.68 %	19.62 % 24.97 %	2.04 % 2.35 %
Custom Mail	18535 17885	14965 13440	3204 4003	366 442	80.74 % 75.15 %	17.29 % 22.38 %	1.97 % 2.47 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.