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CleverReach and Mailify Email Deliverability Comparison

  CleverReach
  Mailify

In this comparison, the deliverability of CleverReach and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailify.

Emails Sent Emails Inbox Emails Spam Emails Lost
  182.216
  181.244
  140.819
  129.884
  37.382
  46.493
  4.015
  4.867

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailify in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.28 %
  71.66 %
  20.52 %
  25.65 %
  2.20 %
  2.69 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  14075
  13554
  11396
  10232
  2401
  2999
  278
  323
  80.97 %
  75.49 %
  17.06 %
  22.13 %
  1.98 %
  2.38 %
Elektronics
  14178
  14232
  10954
  10222
  2906
  3653
  318
  357
  77.26 %
  71.82 %
  20.50 %
  25.67 %
  2.24 %
  2.51 %
Entertainment
  13823
  13733
  10632
  9826
  2881
  3533
  310
  374
  76.92 %
  71.55 %
  20.84 %
  25.73 %
  2.24 %
  2.72 %
Cosmetics & Beauty
  14022
  14219
  10789
  10177
  2924
  3661
  309
  381
  76.94 %
  71.57 %
  20.85 %
  25.75 %
  2.20 %
  2.68 %
Food & Drink
  14039
  13954
  11375
  10554
  2384
  3070
  280
  330
  81.02 %
  75.63 %
  16.98 %
  22.00 %
  1.99 %
  2.36 %
Home & Garden
  14456
  14119
  11741
  10662
  2418
  3107
  297
  350
  81.22 %
  75.52 %
  16.73 %
  22.01 %
  2.05 %
  2.48 %
Finance
  13929
  13919
  10173
  9330
  3424
  4183
  332
  406
  73.03 %
  67.03 %
  24.58 %
  30.05 %
  2.38 %
  2.92 %
Health
  14053
  13678
  10310
  9303
  3420
  3971
  323
  404
  73.37 %
  68.01 %
  24.34 %
  29.03 %
  2.30 %
  2.95 %
Pets
  13586
  14092
  10952
  10541
  2364
  3159
  270
  392
  80.61 %
  74.80 %
  17.40 %
  22.42 %
  1.99 %
  2.78 %
Sport & Fitness
  14266
  13663
  10885
  9713
  3036
  3570
  345
  380
  76.30 %
  71.09 %
  21.28 %
  26.13 %
  2.42 %
  2.78 %
Job & Career
  14132
  14115
  10789
  9931
  3030
  3782
  313
  402
  76.34 %
  70.36 %
  21.44 %
  26.79 %
  2.21 %
  2.85 %
Dating
  13730
  14061
  9605
  8990
  3793
  4672
  332
  399
  69.96 %
  63.94 %
  27.63 %
  33.23 %
  2.42 %
  2.84 %
Other
  13927
  13905
  11218
  10403
  2401
  3133
  308
  369
  80.55 %
  74.81 %
  17.24 %
  22.53 %
  2.21 %
  2.65 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Mailify.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  18592
  18664
  13568
  12565
  4604
  5583
  420
  516
  72.98 %
  67.32 %
  24.76 %
  29.91 %
  2.26 %
  2.76 %
Outlook Mail
  17896
  18284
  13271
  12524
  4201
  5206
  424
  554
  74.16 %
  68.50 %
  23.47 %
  28.47 %
  2.37 %
  3.03 %
Yahoo Mail
  18427
  18585
  14321
  13433
  3680
  4638
  426
  514
  77.72 %
  72.28 %
  19.97 %
  24.96 %
  2.31 %
  2.77 %
AOL Mail
  18042
  18293
  14031
  13194
  3610
  4580
  401
  519
  77.77 %
  72.13 %
  20.01 %
  25.04 %
  2.22 %
  2.84 %
Mail.com
  18458
  17814
  14540
  13047
  3521
  4287
  397
  480
  78.77 %
  73.24 %
  19.08 %
  24.07 %
  2.15 %
  2.69 %
Yandex Mail
  18000
  17547
  13682
  12345
  3879
  4697
  439
  505
  76.01 %
  70.35 %
  21.55 %
  26.77 %
  2.44 %
  2.88 %
GMX Mail
  18053
  17832
  13874
  12747
  3801
  4642
  378
  443
  76.85 %
  71.48 %
  21.05 %
  26.03 %
  2.09 %
  2.48 %
Zoho Mail
  17925
  17898
  14241
  13186
  3293
  4252
  391
  460
  79.45 %
  73.67 %
  18.37 %
  23.76 %
  2.18 %
  2.57 %
ProtonMail
  18288
  18442
  14326
  13403
  3589
  4605
  373
  434
  78.34 %
  72.68 %
  19.62 %
  24.97 %
  2.04 %
  2.35 %
Custom Mail
  18535
  17885
  14965
  13440
  3204
  4003
  366
  442
  80.74 %
  75.15 %
  17.29 %
  22.38 %
  1.97 %
  2.47 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.