CleverReach and Mailify Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailify.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
539.472 393.150	441.406 302.866	81.719 76.964	15.527 13.320

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailify in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.82 % 77.04 %	15.15 % 19.58 %	2.88 % 3.39 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41750 29688	35305 23784	5343 5024	1052 880	84.56 % 80.11 %	12.80 % 16.92 %	2.52 % 2.96 %
Elektronics	41469 30694	34200 23911	6050 5854	1136 929	82.47 % 77.90 %	14.59 % 19.07 %	2.74 % 3.03 %
Entertainment	41553 30167	33896 23222	6357 5902	1255 1043	81.57 % 76.98 %	15.30 % 19.56 %	3.02 % 3.46 %
Cosmetics & Beauty	41200 30530	33633 23551	6302 6004	1186 975	81.63 % 77.14 %	15.30 % 19.67 %	2.88 % 3.19 %
Food & Drink	41324 30519	34934 24459	5308 5133	1023 927	84.54 % 80.14 %	12.84 % 16.82 %	2.48 % 3.04 %
Home & Garden	42182 30222	35673 24200	5392 5111	1072 911	84.57 % 80.07 %	12.78 % 16.91 %	2.54 % 3.01 %
Finance	41579 30341	32822 22294	7335 6899	1328 1148	78.94 % 73.48 %	17.64 % 22.74 %	3.19 % 3.78 %
Health	41398 29945	32996 22376	7088 6489	1228 1080	79.70 % 74.72 %	17.12 % 21.67 %	2.97 % 3.61 %
Pets	41149 30312	34412 23940	5581 5353	1113 1019	83.63 % 78.98 %	13.56 % 17.66 %	2.70 % 3.36 %
Sport & Fitness	41809 29754	33759 22668	6708 6059	1270 1027	80.75 % 76.18 %	16.04 % 20.36 %	3.04 % 3.45 %
Job & Career	41609 30434	33221 22773	6969 6473	1365 1188	79.84 % 74.83 %	16.75 % 21.27 %	3.28 % 3.90 %
Dating	41116 30388	31970 21850	7706 7353	1376 1185	77.76 % 71.90 %	18.74 % 24.20 %	3.35 % 3.90 %
Other	41334 30156	34585 23838	5580 5310	1123 1008	83.67 % 79.05 %	13.50 % 17.61 %	2.72 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Mailify.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50845 39832	39823 29370	9357 8994	1612 1468	78.32 % 73.73 %	18.40 % 22.58 %	3.17 % 3.69 %
Outlook Mail	50049 39308	39705 29211	8642 8600	1626 1497	79.33 % 74.31 %	17.27 % 21.88 %	3.25 % 3.81 %
Yahoo Mail	50570 39728	41121 30512	7875 7852	1526 1364	81.32 % 76.80 %	15.57 % 19.76 %	3.02 % 3.43 %
AOL Mail	50069 39483	40749 30274	7762 7780	1505 1429	81.39 % 76.68 %	15.50 % 19.70 %	3.01 % 3.62 %
Mail.com	51042 39166	42051 30496	7467 7320	1446 1350	82.39 % 77.86 %	14.63 % 18.69 %	2.83 % 3.45 %
Yandex Mail	50803 38650	40706 29125	8423 8096	1621 1429	80.13 % 75.36 %	16.58 % 20.95 %	3.19 % 3.70 %
GMX Mail	50436 39013	41660 30376	7422 7420	1282 1217	82.60 % 77.86 %	14.72 % 19.02 %	2.54 % 3.12 %
Zoho Mail	50420 38996	42034 30789	6949 7018	1363 1189	83.37 % 78.95 %	13.78 % 18.00 %	2.70 % 3.05 %
ProtonMail	50539 39917	42221 31451	6968 7261	1291 1205	83.54 % 78.79 %	13.79 % 18.19 %	2.55 % 3.02 %
Custom Mail	50802 39057	42900 31262	6592 6623	1241 1172	84.45 % 80.04 %	12.98 % 16.96 %	2.44 % 3.00 %
iCloud Mail	11427	9192	1740	429	80.44 % %	15.23 % %	3.75 % %
Tuta	11218	9555	1287	299	85.18 % %	11.47 % %	2.67 % %
Juno.com	11252	9689	1235	286	86.11 % %	10.98 % %	2.54 % %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.