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CleverReach and Mailify Email Deliverability Comparison

  CleverReach
  Mailify

In this comparison, the deliverability of CleverReach and Mailify is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Mailify.

Emails Sent Emails Inbox Emails Spam Emails Lost
  277.732
  276.797
  221.620
  207.974
  48.918
  60.200
  7.194
  8.623

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Mailify in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.80 %
  75.14 %
  17.61 %
  21.75 %
  2.59 %
  3.12 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  21465
  20776
  17812
  16306
  3148
  3895
  505
  575
  82.98 %
  78.48 %
  14.67 %
  18.75 %
  2.35 %
  2.77 %
Elektronics
  21400
  21661
  17164
  16405
  3714
  4646
  522
  610
  80.21 %
  75.74 %
  17.36 %
  21.45 %
  2.44 %
  2.82 %
Entertainment
  21133
  21037
  16785
  15811
  3772
  4580
  576
  646
  79.43 %
  75.16 %
  17.85 %
  21.77 %
  2.73 %
  3.07 %
Cosmetics & Beauty
  21324
  21688
  16974
  16285
  3810
  4737
  540
  666
  79.60 %
  75.09 %
  17.87 %
  21.84 %
  2.53 %
  3.07 %
Food & Drink
  21268
  21645
  17675
  17011
  3112
  4026
  481
  608
  83.11 %
  78.59 %
  14.63 %
  18.60 %
  2.26 %
  2.81 %
Home & Garden
  21818
  21473
  18147
  16844
  3160
  4023
  511
  606
  83.17 %
  78.44 %
  14.48 %
  18.74 %
  2.34 %
  2.82 %
Finance
  21423
  21353
  16329
  15201
  4479
  5405
  615
  747
  76.22 %
  71.19 %
  20.91 %
  25.31 %
  2.87 %
  3.50 %
Health
  21395
  20993
  16435
  15206
  4396
  5099
  564
  688
  76.82 %
  72.43 %
  20.55 %
  24.29 %
  2.64 %
  3.28 %
Pets
  21003
  21346
  17294
  16524
  3191
  4143
  518
  679
  82.34 %
  77.41 %
  15.19 %
  19.41 %
  2.47 %
  3.18 %
Sport & Fitness
  21507
  20932
  16922
  15582
  3996
  4691
  589
  659
  78.68 %
  74.44 %
  18.58 %
  22.41 %
  2.74 %
  3.15 %
Job & Career
  21453
  21453
  16793
  15725
  4074
  4990
  586
  738
  78.28 %
  73.30 %
  18.99 %
  23.26 %
  2.73 %
  3.44 %
Dating
  21213
  21342
  15722
  14741
  4840
  5867
  651
  734
  74.11 %
  69.07 %
  22.82 %
  27.49 %
  3.07 %
  3.44 %
Other
  21330
  21098
  17568
  16333
  3226
  4098
  536
  667
  82.36 %
  77.41 %
  15.12 %
  19.42 %
  2.51 %
  3.16 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Mailify.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  28038
  28195
  21384
  20163
  5919
  7113
  735
  919
  76.27 %
  71.51 %
  21.11 %
  25.23 %
  2.62 %
  3.26 %
Outlook Mail
  27372
  27750
  21085
  20046
  5499
  6737
  788
  967
  77.03 %
  72.24 %
  20.09 %
  24.28 %
  2.88 %
  3.48 %
Yahoo Mail
  27982
  28102
  22274
  21128
  4916
  6077
  792
  897
  79.60 %
  75.18 %
  17.57 %
  21.62 %
  2.83 %
  3.19 %
AOL Mail
  27390
  27808
  21857
  20872
  4812
  6013
  721
  923
  79.80 %
  75.06 %
  17.57 %
  21.62 %
  2.63 %
  3.32 %
Mail.com
  27940
  27420
  22585
  20898
  4644
  5651
  711
  871
  80.83 %
  76.21 %
  16.62 %
  20.61 %
  2.54 %
  3.18 %
Yandex Mail
  27780
  27098
  21750
  19967
  5217
  6226
  813
  905
  78.29 %
  73.68 %
  18.78 %
  22.98 %
  2.93 %
  3.34 %
GMX Mail
  27684
  27540
  22159
  20829
  4858
  5914
  667
  797
  80.04 %
  75.63 %
  17.55 %
  21.47 %
  2.41 %
  2.89 %
Zoho Mail
  27511
  27292
  22492
  21009
  4341
  5485
  678
  798
  81.76 %
  76.98 %
  15.78 %
  20.10 %
  2.46 %
  2.92 %
ProtonMail
  27775
  28127
  22594
  21553
  4528
  5799
  653
  775
  81.35 %
  76.63 %
  16.30 %
  20.62 %
  2.35 %
  2.76 %
Custom Mail
  28260
  27465
  23440
  21509
  4184
  5185
  636
  771
  82.94 %
  78.31 %
  14.81 %
  18.88 %
  2.25 %
  2.81 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.