CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.824 380.617	307.541 290.653	61.595 76.359	10.688 13.605

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.97 % 76.36 %	16.22 % 20.06 %	2.81 % 3.57 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29340 29292	24650 23283	3959 5058	731 951	84.01 % 79.49 %	13.49 % 17.27 %	2.49 % 3.25 %
Elektronics	29030 29269	23668 22517	4586 5777	776 975	81.53 % 76.93 %	15.80 % 19.74 %	2.67 % 3.33 %
Entertainment	29077 29148	23457 22185	4772 5897	848 1066	80.67 % 76.11 %	16.41 % 20.23 %	2.92 % 3.66 %
Cosmetics & Beauty	29048 29429	23476 22405	4776 5964	796 1060	80.82 % 76.13 %	16.44 % 20.27 %	2.74 % 3.60 %
Food & Drink	29073 29332	24426 23201	3929 5166	718 965	84.02 % 79.10 %	13.51 % 17.61 %	2.47 % 3.29 %
Home & Garden	29718 29177	25002 23194	3986 5039	730 944	84.13 % 79.49 %	13.41 % 17.27 %	2.46 % 3.24 %
Finance	29181 29193	22681 21275	5601 6753	899 1165	77.73 % 72.88 %	19.19 % 23.13 %	3.08 % 3.99 %
Health	29249 29361	22940 21679	5460 6578	849 1104	78.43 % 73.84 %	18.67 % 22.40 %	2.90 % 3.76 %
Pets	28865 29421	23962 23161	4107 5297	796 963	83.01 % 78.72 %	14.23 % 18.00 %	2.76 % 3.27 %
Sport & Fitness	29470 29431	23525 22147	5067 6159	878 1125	79.83 % 75.25 %	17.19 % 20.93 %	2.98 % 3.82 %
Job & Career	29499 29321	23334 21871	5250 6296	915 1154	79.10 % 74.59 %	17.80 % 21.47 %	3.10 % 3.94 %
Dating	29176 29262	22202 20922	5992 7162	982 1178	76.10 % 71.50 %	20.54 % 24.48 %	3.37 % 4.03 %
Other	29098 28981	24218 22813	4110 5213	770 955	83.23 % 78.72 %	14.12 % 17.99 %	2.65 % 3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38196 37909	29705 27757	7362 8684	1129 1468	77.77 % 73.22 %	19.27 % 22.91 %	2.96 % 3.87 %
Outlook Mail	37619 37623	29479 27705	6944 8425	1196 1493	78.36 % 73.64 %	18.46 % 22.39 %	3.18 % 3.97 %
Yahoo Mail	38001 38693	30607 29475	6239 7847	1155 1371	80.54 % 76.18 %	16.42 % 20.28 %	3.04 % 3.54 %
AOL Mail	37592 38076	30345 28963	6150 7710	1097 1403	80.72 % 76.07 %	16.36 % 20.25 %	2.92 % 3.68 %
Mail.com	38372 37242	31381 28912	5927 7031	1064 1299	81.78 % 77.63 %	15.45 % 18.88 %	2.77 % 3.49 %
Yandex Mail	38084 37431	30211 28002	6674 7962	1199 1467	79.33 % 74.81 %	17.52 % 21.27 %	3.15 % 3.92 %
GMX Mail	37996 38430	31027 29468	6006 7626	963 1336	81.66 % 76.68 %	15.81 % 19.84 %	2.53 % 3.48 %
Zoho Mail	37705 38728	31227 30132	5473 7259	1005 1337	82.82 % 77.80 %	14.52 % 18.74 %	2.67 % 3.45 %
ProtonMail	37846 38024	31317 29701	5572 7112	957 1211	82.75 % 78.11 %	14.72 % 18.70 %	2.53 % 3.18 %
Custom Mail	38413 38461	32242 30538	5248 6703	923 1220	83.94 % 79.40 %	13.66 % 17.43 %	2.40 % 3.17 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.