CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
114.114 113.211	83.440 72.588	28.971 37.678	1.703 2.945

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox Rate	Spam Rate	Lost Rate
73.12 % 64.12 %	25.39 % 33.28 %	1.49 % 2.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8848 8673	6862 5962	1855 2486	131 225	77.55 % 68.74 %	20.97 % 28.66 %	1.48 % 2.59 %
Elektronics	8966 8990	6519 5732	2312 3020	135 238	72.71 % 63.76 %	25.79 % 33.59 %	1.51 % 2.65 %
Entertainment	8606 8674	6248 5517	2227 2930	131 227	72.60 % 63.60 %	25.88 % 33.78 %	1.52 % 2.62 %
Cosmetics & Beauty	8819 8904	6412 5694	2278 2976	129 234	72.71 % 63.95 %	25.83 % 33.42 %	1.46 % 2.63 %
Food & Drink	8838 9162	6860 6266	1847 2655	131 241	77.62 % 68.39 %	20.90 % 28.98 %	1.48 % 2.63 %
Home & Garden	9013 8425	7030 5784	1846 2424	137 217	78.00 % 68.65 %	20.48 % 28.77 %	1.52 % 2.58 %
Finance	8644 8697	5859 5104	2661 3366	124 227	67.78 % 58.69 %	30.78 % 38.70 %	1.43 % 2.61 %
Health	8817 8791	5956 5185	2722 3378	139 228	67.55 % 58.98 %	30.87 % 38.43 %	1.58 % 2.59 %
Pets	8471 8685	6581 5969	1767 2494	123 222	77.69 % 68.73 %	20.86 % 28.72 %	1.45 % 2.56 %
Sport & Fitness	9032 8689	6548 5536	2341 2925	143 228	72.50 % 63.71 %	25.92 % 33.66 %	1.58 % 2.62 %
Job & Career	8753 8489	6377 5411	2250 2858	126 220	72.86 % 63.74 %	25.71 % 33.67 %	1.44 % 2.59 %
Dating	8630 8610	5435 4639	3070 3751	125 220	62.98 % 53.88 %	35.57 % 43.57 %	1.45 % 2.56 %
Other	8677 8422	6753 5789	1795 2415	129 218	77.83 % 68.74 %	20.69 % 28.67 %	1.49 % 2.59 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11847 11210	8025 6574	3653 4344	169 292	67.74 % 58.64 %	30.83 % 38.75 %	1.43 % 2.60 %
Outlook Mail	11087 11198	7694 6769	3234 4135	159 294	69.40 % 60.45 %	29.17 % 36.93 %	1.43 % 2.63 %
Yahoo Mail	11681 11680	8709 7635	2800 3749	172 296	74.56 % 65.37 %	23.97 % 32.10 %	1.47 % 2.53 %
AOL Mail	11339 11258	8436 7354	2730 3614	173 290	74.40 % 65.32 %	24.08 % 32.10 %	1.53 % 2.58 %
Mail.com	11577 10682	8717 7140	2688 3266	172 276	75.30 % 66.84 %	23.22 % 30.57 %	1.49 % 2.58 %
Yandex Mail	11086 10699	8023 6777	2896 3648	167 274	72.37 % 63.34 %	26.12 % 34.10 %	1.51 % 2.56 %
GMX Mail	11225 11747	8016 7326	3045 4101	164 320	71.41 % 62.36 %	27.13 % 34.91 %	1.46 % 2.72 %
Zoho Mail	11070 11877	8363 7861	2540 3703	167 313	75.55 % 66.19 %	22.94 % 31.18 %	1.51 % 2.64 %
ProtonMail	11441 11329	8381 7272	2883 3763	177 294	73.25 % 64.19 %	25.20 % 33.22 %	1.55 % 2.60 %
Custom Mail	11761 11531	9076 7880	2502 3355	183 296	77.17 % 68.34 %	21.27 % 29.10 %	1.56 % 2.57 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.