CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.897 222.851	175.235 161.920	42.307 53.607	5.355 7.324

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.62 % 72.66 %	18.98 % 24.06 %	2.40 % 3.29 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17244 17227	14147 13154	2721 3555	376 518	82.04 % 76.36 %	15.78 % 20.64 %	2.18 % 3.01 %
Elektronics	17288 17346	13632 12609	3251 4167	405 570	78.85 % 72.69 %	18.80 % 24.02 %	2.34 % 3.29 %
Entertainment	16887 16893	13201 12220	3262 4122	424 551	78.17 % 72.34 %	19.32 % 24.40 %	2.51 % 3.26 %
Cosmetics & Beauty	17094 17352	13395 12573	3301 4213	398 566	78.36 % 72.46 %	19.31 % 24.28 %	2.33 % 3.26 %
Food & Drink	17140 17410	14080 13177	2695 3693	365 540	82.15 % 75.69 %	15.72 % 21.21 %	2.13 % 3.10 %
Home & Garden	17631 16881	14497 12873	2737 3495	397 513	82.22 % 76.26 %	15.52 % 20.70 %	2.25 % 3.04 %
Finance	17196 17177	12862 11801	3883 4778	451 598	74.80 % 68.70 %	22.58 % 27.82 %	2.62 % 3.48 %
Health	17132 17037	12886 11801	3831 4659	415 577	75.22 % 69.27 %	22.36 % 27.35 %	2.42 % 3.39 %
Pets	16706 17285	13619 13102	2715 3653	372 530	81.52 % 75.80 %	16.25 % 21.13 %	2.23 % 3.07 %
Sport & Fitness	17259 17248	13384 12375	3429 4267	446 606	77.55 % 71.75 %	19.87 % 24.74 %	2.58 % 3.51 %
Job & Career	17314 17082	13405 12193	3483 4277	426 612	77.42 % 71.38 %	20.12 % 25.04 %	2.46 % 3.58 %
Dating	16862 17068	12154 11280	4236 5159	472 629	72.08 % 66.09 %	25.12 % 30.23 %	2.80 % 3.69 %
Other	17144 16845	13973 12762	2763 3569	408 514	81.50 % 75.76 %	16.12 % 21.19 %	2.38 % 3.05 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22668 22266	16942 15315	5167 6137	559 814	74.74 % 68.78 %	22.79 % 27.56 %	2.47 % 3.66 %
Outlook Mail	21926 22185	16601 15468	4749 5932	576 785	75.71 % 69.72 %	21.66 % 26.74 %	2.63 % 3.54 %
Yahoo Mail	22442 22773	17659 16600	4202 5440	581 733	78.69 % 72.89 %	18.72 % 23.89 %	2.59 % 3.22 %
AOL Mail	22065 22211	17391 16183	4127 5289	547 739	78.82 % 72.86 %	18.70 % 23.81 %	2.48 % 3.33 %
Mail.com	22539 21414	18019 15941	4009 4797	511 676	79.95 % 74.44 %	17.79 % 22.40 %	2.27 % 3.16 %
Yandex Mail	22250 21568	17190 15407	4463 5408	597 753	77.26 % 71.43 %	20.06 % 25.07 %	2.68 % 3.49 %
GMX Mail	22121 22685	17374 16406	4246 5547	501 732	78.54 % 72.32 %	19.19 % 24.45 %	2.26 % 3.23 %
Zoho Mail	21975 22923	17723 17022	3738 5178	514 723	80.65 % 74.26 %	17.01 % 22.59 %	2.34 % 3.15 %
ProtonMail	22271 22211	17793 16394	3984 5136	494 681	79.89 % 73.81 %	17.89 % 23.12 %	2.22 % 3.07 %
Custom Mail	22640 22615	18543 17184	3622 4743	475 688	81.90 % 75.98 %	16.00 % 20.97 %	2.10 % 3.04 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.