CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
257.284 257.092	204.328 190.154	46.471 58.360	6.485 8.578

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.42 % 73.96 %	18.06 % 22.70 %	2.52 % 3.34 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19778 19849	16353 15382	2976 3864	449 603	82.68 % 77.50 %	15.05 % 19.47 %	2.27 % 3.04 %
Elektronics	19901 19992	15873 14829	3549 4514	479 649	79.76 % 74.17 %	17.83 % 22.58 %	2.41 % 3.25 %
Entertainment	19605 19623	15495 14460	3589 4500	521 663	79.04 % 73.69 %	18.31 % 22.93 %	2.66 % 3.38 %
Cosmetics & Beauty	19751 20026	15626 14777	3628 4587	497 662	79.11 % 73.79 %	18.37 % 22.91 %	2.52 % 3.31 %
Food & Drink	19674 19963	16288 15347	2948 3998	438 618	82.79 % 76.88 %	14.98 % 20.03 %	2.23 % 3.10 %
Home & Garden	20244 19561	16777 15150	3002 3814	465 597	82.87 % 77.45 %	14.83 % 19.50 %	2.30 % 3.05 %
Finance	19839 19742	15033 13856	4256 5185	550 701	75.77 % 70.19 %	21.45 % 26.26 %	2.77 % 3.55 %
Health	19772 19707	15081 13957	4184 5062	507 688	76.27 % 70.82 %	21.16 % 25.69 %	2.56 % 3.49 %
Pets	19476 19891	15994 15277	3024 3992	458 622	82.12 % 76.80 %	15.53 % 20.07 %	2.35 % 3.13 %
Sport & Fitness	19867 19888	15554 14528	3777 4655	536 705	78.29 % 73.05 %	19.01 % 23.41 %	2.70 % 3.54 %
Job & Career	19900 19729	15528 14300	3855 4707	517 722	78.03 % 72.48 %	19.37 % 23.86 %	2.60 % 3.66 %
Dating	19638 19660	14436 13346	4622 5573	580 741	73.51 % 67.88 %	23.54 % 28.35 %	2.95 % 3.77 %
Other	19839 19461	16290 14945	3061 3909	488 607	82.11 % 76.79 %	15.43 % 20.09 %	2.46 % 3.12 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	26008 25658	19711 18051	5635 6670	662 937	75.79 % 70.35 %	21.67 % 26.00 %	2.55 % 3.65 %
Outlook Mail	25277 25567	19367 18176	5207 6454	703 937	76.62 % 71.09 %	20.60 % 25.24 %	2.78 % 3.66 %
Yahoo Mail	25856 26336	20519 19494	4642 5964	695 878	79.36 % 74.02 %	17.95 % 22.65 %	2.69 % 3.33 %
AOL Mail	25416 25702	20199 19030	4560 5803	657 869	79.47 % 74.04 %	17.94 % 22.58 %	2.58 % 3.38 %
Mail.com	25983 24863	20919 18804	4415 5263	649 796	80.51 % 75.63 %	16.99 % 21.17 %	2.50 % 3.20 %
Yandex Mail	25809 24880	20121 18072	4949 5928	739 880	77.96 % 72.64 %	19.18 % 23.83 %	2.86 % 3.54 %
GMX Mail	25609 26029	20371 19222	4638 5972	600 835	79.55 % 73.85 %	18.11 % 22.94 %	2.34 % 3.21 %
Zoho Mail	25502 26359	20755 19907	4126 5609	621 843	81.39 % 75.52 %	16.18 % 21.28 %	2.44 % 3.20 %
ProtonMail	25736 25627	20812 19285	4329 5544	595 798	80.87 % 75.25 %	16.82 % 21.63 %	2.31 % 3.11 %
Custom Mail	26088 26071	21554 20113	3970 5153	564 805	82.62 % 77.15 %	15.22 % 19.77 %	2.16 % 3.09 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.