CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
284.695 284.444	227.524 212.407	49.755 62.332	7.416 9.705

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.92 % 74.67 %	17.48 % 21.91 %	2.60 % 3.41 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21995 21868	18280 17064	3199 4118	516 686	83.11 % 78.03 %	14.54 % 18.83 %	2.35 % 3.14 %
Elektronics	21933 22119	17614 16604	3774 4796	545 719	80.31 % 75.07 %	17.21 % 21.68 %	2.48 % 3.25 %
Entertainment	21719 21779	17277 16207	3844 4820	598 752	79.55 % 74.42 %	17.70 % 22.13 %	2.75 % 3.45 %
Cosmetics & Beauty	21843 22054	17417 16428	3874 4885	552 741	79.74 % 74.49 %	17.74 % 22.15 %	2.53 % 3.36 %
Food & Drink	21851 22120	18184 17161	3170 4269	497 690	83.22 % 77.58 %	14.51 % 19.30 %	2.27 % 3.12 %
Home & Garden	22324 21644	18590 16910	3213 4073	521 661	83.27 % 78.13 %	14.39 % 18.82 %	2.33 % 3.05 %
Finance	21959 21777	16773 15452	4552 5518	634 807	76.38 % 70.96 %	20.73 % 25.34 %	2.89 % 3.71 %
Health	21943 21854	16892 15668	4468 5399	583 787	76.98 % 71.69 %	20.36 % 24.70 %	2.66 % 3.60 %
Pets	21524 21978	17741 16988	3251 4280	532 710	82.42 % 77.30 %	15.10 % 19.47 %	2.47 % 3.23 %
Sport & Fitness	22077 21974	17401 16197	4070 4983	606 794	78.82 % 73.71 %	18.44 % 22.68 %	2.74 % 3.61 %
Job & Career	22012 21974	17249 16067	4152 5078	611 829	78.36 % 73.12 %	18.86 % 23.11 %	2.78 % 3.77 %
Dating	21729 21772	16147 15008	4911 5923	671 841	74.31 % 68.93 %	22.60 % 27.20 %	3.09 % 3.86 %
Other	21786 21531	17959 16653	3277 4190	550 688	82.43 % 77.34 %	15.04 % 19.46 %	2.52 % 3.20 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28721 28307	21955 20153	6012 7101	754 1053	76.44 % 71.19 %	20.93 % 25.09 %	2.63 % 3.72 %
Outlook Mail	28077 28234	21663 20273	5594 6889	820 1072	77.16 % 71.80 %	19.92 % 24.40 %	2.92 % 3.80 %
Yahoo Mail	28700 29114	22885 21734	5008 6388	807 992	79.74 % 74.65 %	17.45 % 21.94 %	2.81 % 3.41 %
AOL Mail	28080 28451	22433 21250	4901 6225	746 976	79.89 % 74.69 %	17.45 % 21.88 %	2.66 % 3.43 %
Mail.com	28628 27615	23170 21041	4726 5658	732 916	80.93 % 76.19 %	16.51 % 20.49 %	2.56 % 3.32 %
Yandex Mail	28486 27584	22337 20199	5314 6365	835 1020	78.41 % 73.23 %	18.65 % 23.07 %	2.93 % 3.70 %
GMX Mail	28421 28796	22794 21517	4940 6340	687 939	80.20 % 74.72 %	17.38 % 22.02 %	2.42 % 3.26 %
Zoho Mail	28195 29084	23079 22167	4415 5968	701 949	81.85 % 76.22 %	15.66 % 20.52 %	2.49 % 3.26 %
ProtonMail	28466 28370	23192 21583	4595 5893	679 894	81.47 % 76.08 %	16.14 % 20.77 %	2.39 % 3.15 %
Custom Mail	28921 28889	24016 22490	4250 5505	655 894	83.04 % 77.85 %	14.70 % 19.06 %	2.26 % 3.09 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.