CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.343 394.406	318.917 302.081	63.267 78.208	11.159 14.117

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.08 % 76.59 %	16.08 % 19.83 %	2.84 % 3.58 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30373 30362	25552 24204	4064 5178	757 980	84.13 % 79.72 %	13.38 % 17.05 %	2.49 % 3.23 %
Elektronics	30032 30287	24521 23385	4702 5902	809 1000	81.65 % 77.21 %	15.66 % 19.49 %	2.69 % 3.30 %
Entertainment	30150 30255	24356 23092	4902 6045	892 1118	80.78 % 76.32 %	16.26 % 19.98 %	2.96 % 3.70 %
Cosmetics & Beauty	30085 30425	24339 23232	4909 6099	837 1094	80.90 % 76.36 %	16.32 % 20.05 %	2.78 % 3.60 %
Food & Drink	30054 30373	25287 24085	4028 5283	739 1005	84.14 % 79.30 %	13.40 % 17.39 %	2.46 % 3.31 %
Home & Garden	30786 30268	25934 24131	4099 5167	753 970	84.24 % 79.72 %	13.31 % 17.07 %	2.45 % 3.20 %
Finance	30236 30282	23545 22132	5752 6922	939 1228	77.87 % 73.09 %	19.02 % 22.86 %	3.11 % 4.06 %
Health	30292 30386	23793 22511	5599 6731	900 1144	78.55 % 74.08 %	18.48 % 22.15 %	2.97 % 3.76 %
Pets	29904 30515	24852 24072	4224 5436	828 1007	83.11 % 78.89 %	14.13 % 17.81 %	2.77 % 3.30 %
Sport & Fitness	30468 30484	24361 23007	5201 6312	906 1165	79.96 % 75.47 %	17.07 % 20.71 %	2.97 % 3.82 %
Job & Career	30575 30364	24212 22710	5405 6456	958 1198	79.19 % 74.79 %	17.68 % 21.26 %	3.13 % 3.95 %
Dating	30263 30301	23071 21762	6152 7322	1040 1217	76.24 % 71.82 %	20.33 % 24.16 %	3.44 % 4.02 %
Other	30125 30104	25094 23758	4230 5355	801 991	83.30 % 78.92 %	14.04 % 17.79 %	2.66 % 3.29 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39530 39282	30798 28873	7547 8892	1185 1517	77.91 % 73.50 %	19.09 % 22.64 %	3.00 % 3.86 %
Outlook Mail	38943 38997	30558 28821	7129 8633	1256 1543	78.47 % 73.91 %	18.31 % 22.14 %	3.23 % 3.96 %
Yahoo Mail	39389 40103	31766 30633	6414 8046	1209 1424	80.65 % 76.39 %	16.28 % 20.06 %	3.07 % 3.55 %
AOL Mail	38981 39425	31499 30059	6332 7908	1150 1458	80.81 % 76.24 %	16.24 % 20.06 %	2.95 % 3.70 %
Mail.com	39688 38624	32483 30060	6086 7211	1119 1353	81.85 % 77.83 %	15.33 % 18.67 %	2.82 % 3.50 %
Yandex Mail	39482 38821	31375 29129	6867 8168	1240 1524	79.47 % 75.03 %	17.39 % 21.04 %	3.14 % 3.93 %
GMX Mail	39319 39819	32165 30627	6156 7798	998 1394	81.81 % 76.92 %	15.66 % 19.58 %	2.54 % 3.50 %
Zoho Mail	39090 40117	32409 31303	5634 7430	1047 1384	82.91 % 78.03 %	14.41 % 18.52 %	2.68 % 3.45 %
ProtonMail	39197 39371	32488 30858	5715 7262	994 1251	82.88 % 78.38 %	14.58 % 18.45 %	2.54 % 3.18 %
Custom Mail	39724 39847	33376 31718	5387 6860	961 1269	84.02 % 79.60 %	13.56 % 17.22 %	2.42 % 3.18 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.