CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
339.246 339.295	273.440 256.993	56.523 70.355	9.283 11.947

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.60 % 75.74 %	16.66 % 20.74 %	2.74 % 3.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26248 26161	21974 20662	3640 4667	634 832	83.72 % 78.98 %	13.87 % 17.84 %	2.42 % 3.18 %
Elektronics	25995 26232	21074 20008	4236 5360	685 864	81.07 % 76.27 %	16.30 % 20.43 %	2.64 % 3.29 %
Entertainment	25892 25942	20791 19570	4369 5431	732 941	80.30 % 75.44 %	16.87 % 20.94 %	2.83 % 3.63 %
Cosmetics & Beauty	26044 26264	20963 19840	4401 5502	680 922	80.49 % 75.54 %	16.90 % 20.95 %	2.61 % 3.51 %
Food & Drink	26024 26247	21790 20609	3612 4788	622 850	83.73 % 78.52 %	13.88 % 18.24 %	2.39 % 3.24 %
Home & Garden	26551 25966	22273 20512	3650 4629	628 825	83.89 % 79.00 %	13.75 % 17.83 %	2.37 % 3.18 %
Finance	26087 25943	20164 18715	5145 6217	778 1011	77.30 % 72.14 %	19.72 % 23.96 %	2.98 % 3.90 %
Health	26141 26241	20370 19191	5036 6087	735 963	77.92 % 73.13 %	19.26 % 23.20 %	2.81 % 3.67 %
Pets	25735 26221	21303 20508	3743 4863	689 850	82.78 % 78.21 %	14.54 % 18.55 %	2.68 % 3.24 %
Sport & Fitness	26345 26169	20929 19533	4643 5647	773 989	79.44 % 74.64 %	17.62 % 21.58 %	2.93 % 3.78 %
Job & Career	26316 26151	20741 19356	4779 5773	796 1022	78.82 % 74.02 %	18.16 % 22.08 %	3.02 % 3.91 %
Dating	25935 26063	19575 18389	5518 6634	842 1040	75.48 % 70.56 %	21.28 % 25.45 %	3.25 % 3.99 %
Other	25933 25695	21493 20100	3751 4757	689 838	82.88 % 78.23 %	14.46 % 18.51 %	2.66 % 3.26 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34177 33717	26431 24439	6783 7990	963 1288	77.34 % 72.48 %	19.85 % 23.70 %	2.82 % 3.82 %
Outlook Mail	33500 33635	26105 24543	6360 7777	1035 1315	77.93 % 72.97 %	18.99 % 23.12 %	3.09 % 3.91 %
Yahoo Mail	34043 34583	27310 26148	5714 7218	1019 1217	80.22 % 75.61 %	16.78 % 20.87 %	2.99 % 3.52 %
AOL Mail	33589 33904	27010 25617	5632 7066	947 1221	80.41 % 75.56 %	16.77 % 20.84 %	2.82 % 3.60 %
Mail.com	34216 33109	27888 25536	5408 6447	920 1126	81.51 % 77.13 %	15.81 % 19.47 %	2.69 % 3.40 %
Yandex Mail	34018 33257	26881 24696	6098 7290	1039 1271	79.02 % 74.26 %	17.93 % 21.92 %	3.05 % 3.82 %
GMX Mail	33837 34311	27440 26068	5542 7076	855 1167	81.09 % 75.98 %	16.38 % 20.62 %	2.53 % 3.40 %
Zoho Mail	33673 34595	27785 26699	5019 6712	869 1184	82.51 % 77.18 %	14.91 % 19.40 %	2.58 % 3.42 %
ProtonMail	33860 33802	27873 26136	5151 6587	836 1079	82.32 % 77.32 %	15.21 % 19.49 %	2.47 % 3.19 %
Custom Mail	34333 34382	28717 27111	4816 6192	800 1079	83.64 % 78.85 %	14.03 % 18.01 %	2.33 % 3.14 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.