CleverReach and ConvertKit Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and ConvertKit is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for ConvertKit.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
188.910 188.582	146.546 133.866	38.134 48.724	4.230 5.992

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats ConvertKit in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.57 % 70.99 %	20.19 % 25.84 %	2.24 % 3.18 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14610 14519	11872 10883	2448 3224	290 412	81.26 % 74.96 %	16.76 % 22.21 %	1.98 % 2.84 %
Elektronics	14684 14716	11394 10425	2958 3817	332 474	77.59 % 70.84 %	20.14 % 25.94 %	2.26 % 3.22 %
Entertainment	14349 14214	11077 10013	2944 3739	328 462	77.20 % 70.44 %	20.52 % 26.31 %	2.29 % 3.25 %
Cosmetics & Beauty	14506 14797	11210 10487	2979 3841	317 469	77.28 % 70.87 %	20.54 % 25.96 %	2.19 % 3.17 %
Food & Drink	14549 14891	11824 11056	2431 3383	294 452	81.27 % 74.25 %	16.71 % 22.72 %	2.02 % 3.04 %
Home & Garden	14959 14218	12182 10638	2463 3166	314 414	81.44 % 74.82 %	16.47 % 22.27 %	2.10 % 2.91 %
Finance	14495 14489	10640 9648	3500 4339	355 502	73.40 % 66.59 %	24.15 % 29.95 %	2.45 % 3.46 %
Health	14579 14599	10757 9827	3486 4289	336 483	73.78 % 67.31 %	23.91 % 29.38 %	2.30 % 3.31 %
Pets	14072 14590	11371 10864	2414 3301	287 425	80.81 % 74.46 %	17.15 % 22.63 %	2.04 % 2.91 %
Sport & Fitness	14741 14617	11281 10276	3094 3864	366 477	76.53 % 70.30 %	20.99 % 26.43 %	2.48 % 3.26 %
Job & Career	14655 14410	11226 10077	3099 3842	330 491	76.60 % 69.93 %	21.15 % 26.66 %	2.25 % 3.41 %
Dating	14232 14353	10016 9139	3861 4709	355 505	70.38 % 63.67 %	27.13 % 32.81 %	2.49 % 3.52 %
Other	14479 14169	11696 10533	2457 3210	326 426	80.78 % 74.34 %	16.97 % 22.66 %	2.25 % 3.01 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than ConvertKit.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	19303 18773	14167 12546	4694 5581	442 646	73.39 % 66.83 %	24.32 % 29.73 %	2.29 % 3.44 %
Outlook Mail	18590 18712	13848 12693	4290 5372	452 647	74.49 % 67.83 %	23.08 % 28.71 %	2.43 % 3.46 %
Yahoo Mail	19088 19299	14873 13789	3762 4920	453 590	77.92 % 71.45 %	19.71 % 25.49 %	2.37 % 3.06 %
AOL Mail	18737 18768	14621 13381	3692 4774	424 613	78.03 % 71.30 %	19.70 % 25.44 %	2.26 % 3.27 %
Mail.com	19077 17944	15079 13088	3586 4307	412 549	79.04 % 72.94 %	18.80 % 24.00 %	2.16 % 3.06 %
Yandex Mail	18681 18188	14251 12725	3967 4865	463 598	76.29 % 69.96 %	21.24 % 26.75 %	2.48 % 3.29 %
GMX Mail	18721 19343	14455 13614	3869 5117	397 612	77.21 % 70.38 %	20.67 % 26.45 %	2.12 % 3.16 %
Zoho Mail	18589 19576	14819 14233	3362 4744	408 599	79.72 % 72.71 %	18.09 % 24.23 %	2.19 % 3.06 %
ProtonMail	18950 18835	14906 13532	3650 4723	394 580	78.66 % 71.84 %	19.26 % 25.08 %	2.08 % 3.08 %
Custom Mail	19174 19144	15527 14265	3262 4321	385 558	80.98 % 74.51 %	17.01 % 22.57 %	2.01 % 2.91 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.