Sign In
Language

CampaignMonitor and CleverReach Email Deliverability Comparison

  CampaignMonitor
  CleverReach

In this comparison, the deliverability of CampaignMonitor and CleverReach is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for CampaignMonitor.

Emails Sent Emails Inbox Emails Spam Emails Lost
  257.261
  257.284
  199.548
  204.328
  51.093
  46.471
  6.620
  6.485

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats CampaignMonitor in this comparison.

Inbox (%) Spam (%) Lost (%)
  77.57 %
  79.42 %
  19.86 %
  18.06 %
  2.57 %
  2.52 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19520
  19778
  15851
  16353
  3240
  2976
  429
  449
  81.20 %
  82.68 %
  16.60 %
  15.05 %
  2.20 %
  2.27 %
Elektronics
  19995
  19901
  15595
  15873
  3896
  3549
  504
  479
  77.99 %
  79.76 %
  19.48 %
  17.83 %
  2.52 %
  2.41 %
Entertainment
  19815
  19605
  15345
  15495
  3983
  3589
  487
  521
  77.44 %
  79.04 %
  20.10 %
  18.31 %
  2.46 %
  2.66 %
Cosmetics & Beauty
  20029
  19751
  15439
  15626
  4069
  3628
  521
  497
  77.08 %
  79.11 %
  20.32 %
  18.37 %
  2.60 %
  2.52 %
Food & Drink
  20251
  19674
  16352
  16288
  3421
  2948
  478
  438
  80.75 %
  82.79 %
  16.89 %
  14.98 %
  2.36 %
  2.23 %
Home & Garden
  19649
  20244
  15936
  16777
  3276
  3002
  437
  465
  81.10 %
  82.87 %
  16.67 %
  14.83 %
  2.22 %
  2.30 %
Finance
  19578
  19839
  14438
  15033
  4563
  4256
  577
  550
  73.75 %
  75.77 %
  23.31 %
  21.45 %
  2.95 %
  2.77 %
Health
  19829
  19772
  14743
  15081
  4529
  4184
  557
  507
  74.35 %
  76.27 %
  22.84 %
  21.16 %
  2.81 %
  2.56 %
Pets
  19731
  19476
  15797
  15994
  3437
  3024
  497
  458
  80.06 %
  82.12 %
  17.42 %
  15.53 %
  2.52 %
  2.35 %
Sport & Fitness
  19783
  19867
  15175
  15554
  4062
  3777
  546
  536
  76.71 %
  78.29 %
  20.53 %
  19.01 %
  2.76 %
  2.70 %
Job & Career
  19529
  19900
  14832
  15528
  4136
  3855
  561
  517
  75.95 %
  78.03 %
  21.18 %
  19.37 %
  2.87 %
  2.60 %
Dating
  19790
  19638
  14195
  14436
  5072
  4622
  523
  580
  71.73 %
  73.51 %
  25.63 %
  23.54 %
  2.64 %
  2.95 %
Other
  19762
  19839
  15850
  16290
  3409
  3061
  503
  488
  80.20 %
  82.11 %
  17.25 %
  15.43 %
  2.55 %
  2.46 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than CampaignMonitor.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  26089
  26008
  19180
  19711
  6164
  5635
  745
  662
  73.52 %
  75.79 %
  23.63 %
  21.67 %
  2.86 %
  2.55 %
Outlook Mail
  25567
  25277
  19175
  19367
  5684
  5207
  708
  703
  75.00 %
  76.62 %
  22.23 %
  20.60 %
  2.77 %
  2.78 %
Yahoo Mail
  25811
  25856
  20064
  20519
  5093
  4642
  654
  695
  77.73 %
  79.36 %
  19.73 %
  17.95 %
  2.53 %
  2.69 %
AOL Mail
  25704
  25416
  19996
  20199
  5037
  4560
  671
  657
  77.79 %
  79.47 %
  19.60 %
  17.94 %
  2.61 %
  2.58 %
Mail.com
  25512
  25983
  20130
  20919
  4730
  4415
  652
  649
  78.90 %
  80.51 %
  18.54 %
  16.99 %
  2.56 %
  2.50 %
Yandex Mail
  25832
  25809
  19643
  20121
  5445
  4949
  744
  739
  76.04 %
  77.96 %
  21.08 %
  19.18 %
  2.88 %
  2.86 %
GMX Mail
  25403
  25609
  19749
  20371
  5016
  4638
  638
  600
  77.74 %
  79.55 %
  19.75 %
  18.11 %
  2.51 %
  2.34 %
Zoho Mail
  25993
  25502
  20616
  20755
  4765
  4126
  612
  621
  79.31 %
  81.39 %
  18.33 %
  16.18 %
  2.35 %
  2.44 %
ProtonMail
  26037
  25736
  20510
  20812
  4909
  4329
  618
  595
  78.77 %
  80.87 %
  18.85 %
  16.82 %
  2.37 %
  2.31 %
Custom Mail
  25313
  26088
  20485
  21554
  4250
  3970
  578
  564
  80.93 %
  82.62 %
  16.79 %
  15.22 %
  2.28 %
  2.16 %

Compare CampaignMonitor with other providers

Compare the email deliverability of CampaignMonitor with other providers.