CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
182.216 181.189	140.819 131.308	37.382 45.445	4.015 4.436

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.28 % 72.47 %	20.52 % 25.08 %	2.20 % 2.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14075 14019	11396 10682	2401 3036	278 301	80.97 % 76.20 %	17.06 % 21.66 %	1.98 % 2.15 %
Elektronics	14178 13588	10954 9875	2906 3400	318 313	77.26 % 72.67 %	20.50 % 25.02 %	2.24 % 2.30 %
Entertainment	13823 13706	10632 9921	2881 3453	310 332	76.92 % 72.38 %	20.84 % 25.19 %	2.24 % 2.42 %
Cosmetics & Beauty	14022 13950	10789 10030	2924 3560	309 360	76.94 % 71.90 %	20.85 % 25.52 %	2.20 % 2.58 %
Food & Drink	14039 14423	11375 10921	2384 3168	280 334	81.02 % 75.72 %	16.98 % 21.96 %	1.99 % 2.32 %
Home & Garden	14456 13914	11741 10631	2418 2985	297 298	81.22 % 76.41 %	16.73 % 21.45 %	2.05 % 2.14 %
Finance	13929 13656	10173 9348	3424 3938	332 370	73.03 % 68.45 %	24.58 % 28.84 %	2.38 % 2.71 %
Health	14053 13866	10310 9505	3420 4011	323 350	73.37 % 68.55 %	24.34 % 28.93 %	2.30 % 2.52 %
Pets	13586 14219	10952 10753	2364 3138	270 328	80.61 % 75.62 %	17.40 % 22.07 %	1.99 % 2.31 %
Sport & Fitness	14266 14250	10885 10223	3036 3664	345 363	76.30 % 71.74 %	21.28 % 25.71 %	2.42 % 2.55 %
Job & Career	14132 14027	10789 9990	3030 3665	313 372	76.34 % 71.22 %	21.44 % 26.13 %	2.21 % 2.65 %
Dating	13730 13825	9605 9001	3793 4455	332 369	69.96 % 65.11 %	27.63 % 32.22 %	2.42 % 2.67 %
Other	13927 13746	11218 10428	2401 2972	308 346	80.55 % 75.86 %	17.24 % 21.62 %	2.21 % 2.52 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18592 18001	13568 12306	4604 5232	420 463	72.98 % 68.36 %	24.76 % 29.07 %	2.26 % 2.57 %
Outlook Mail	17896 18098	13271 12579	4201 5056	424 463	74.16 % 69.50 %	23.47 % 27.94 %	2.37 % 2.56 %
Yahoo Mail	18427 17898	14321 13037	3680 4417	426 444	77.72 % 72.84 %	19.97 % 24.68 %	2.31 % 2.48 %
AOL Mail	18042 18442	14031 13424	3610 4552	401 466	77.77 % 72.79 %	20.01 % 24.68 %	2.22 % 2.53 %
Mail.com	18458 18472	14540 13628	3521 4376	397 468	78.77 % 73.78 %	19.08 % 23.69 %	2.15 % 2.53 %
Yandex Mail	18000 18145	13682 12943	3879 4732	439 470	76.01 % 71.33 %	21.55 % 26.08 %	2.44 % 2.59 %
GMX Mail	18053 17944	13874 12940	3801 4604	378 400	76.85 % 72.11 %	21.05 % 25.66 %	2.09 % 2.23 %
Zoho Mail	17925 18453	14241 13739	3293 4291	391 423	79.45 % 74.45 %	18.37 % 23.25 %	2.18 % 2.29 %
ProtonMail	18288 18083	14326 13301	3589 4363	373 419	78.34 % 73.56 %	19.62 % 24.13 %	2.04 % 2.32 %
Custom Mail	18535 17653	14965 13411	3204 3822	366 420	80.74 % 75.97 %	17.29 % 21.65 %	1.97 % 2.38 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.