CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
305.419 303.502	244.944 233.108	52.330 61.496	8.145 8.898

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.20 % 76.81 %	17.13 % 20.26 %	2.67 % 2.93 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23598 23506	19684 18827	3360 4101	554 578	83.41 % 80.09 %	14.24 % 17.45 %	2.35 % 2.46 %
Elektronics	23459 23155	18906 17940	3952 4575	601 640	80.59 % 77.48 %	16.85 % 19.76 %	2.56 % 2.76 %
Entertainment	23344 23191	18642 17774	4050 4725	652 692	79.86 % 76.64 %	17.35 % 20.37 %	2.79 % 2.98 %
Cosmetics & Beauty	23512 23478	18819 17954	4087 4800	606 724	80.04 % 76.47 %	17.38 % 20.44 %	2.58 % 3.08 %
Food & Drink	23392 23763	19517 18920	3332 4216	543 627	83.43 % 79.62 %	14.24 % 17.74 %	2.32 % 2.64 %
Home & Garden	23904 23322	19963 18671	3378 4037	563 614	83.51 % 80.06 %	14.13 % 17.31 %	2.36 % 2.63 %
Finance	23558 23031	18086 16903	4784 5362	688 766	76.77 % 73.39 %	20.31 % 23.28 %	2.92 % 3.33 %
Health	23500 23100	18179 17043	4677 5322	644 735	77.36 % 73.78 %	19.90 % 23.04 %	2.74 % 3.18 %
Pets	23130 23526	19095 18630	3441 4274	594 622	82.56 % 79.19 %	14.88 % 18.17 %	2.57 % 2.64 %
Sport & Fitness	23714 23566	18759 17867	4286 4999	669 700	79.11 % 75.82 %	18.07 % 21.21 %	2.82 % 2.97 %
Job & Career	23639 23519	18568 17665	4386 5100	685 754	78.55 % 75.11 %	18.55 % 21.68 %	2.90 % 3.21 %
Dating	23316 23121	17439 16465	5140 5864	737 792	74.79 % 71.21 %	22.04 % 25.36 %	3.16 % 3.43 %
Other	23353 23224	19287 18449	3457 4121	609 654	82.59 % 79.44 %	14.80 % 17.74 %	2.61 % 2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30828 30268	23674 22250	6310 7054	844 964	76.79 % 73.51 %	20.47 % 23.31 %	2.74 % 3.18 %
Outlook Mail	30148 30339	23367 22479	5886 6878	895 982	77.51 % 74.09 %	19.52 % 22.67 %	2.97 % 3.24 %
Yahoo Mail	30718 30129	24557 23106	5275 6120	886 903	79.94 % 76.69 %	17.17 % 20.31 %	2.88 % 3.00 %
AOL Mail	30150 30601	24147 23439	5178 6236	825 926	80.09 % 76.60 %	17.17 % 20.38 %	2.74 % 3.03 %
Mail.com	30750 30576	24953 23768	4988 5940	809 868	81.15 % 77.73 %	16.22 % 19.43 %	2.63 % 2.84 %
Yandex Mail	30601 30294	24071 22797	5615 6535	915 962	78.66 % 75.25 %	18.35 % 21.57 %	2.99 % 3.18 %
GMX Mail	30431 30350	24517 23435	5159 6075	755 840	80.57 % 77.22 %	16.95 % 20.02 %	2.48 % 2.77 %
Zoho Mail	30274 30734	24866 24121	4644 5757	764 856	82.14 % 78.48 %	15.34 % 18.73 %	2.52 % 2.79 %
ProtonMail	30510 30213	24962 23694	4806 5711	742 808	81.82 % 78.42 %	15.75 % 18.90 %	2.43 % 2.67 %
Custom Mail	31009 29998	25830 24019	4469 5190	710 789	83.30 % 80.07 %	14.41 % 17.30 %	2.29 % 2.63 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.