CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
250.371 249.566	198.438 188.087	45.670 54.505	6.263 6.974

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.26 % 75.37 %	18.24 % 21.84 %	2.50 % 2.79 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19291 19320	15924 15223	2932 3635	435 462	82.55 % 78.79 %	15.20 % 18.81 %	2.25 % 2.39 %
Elektronics	19330 18966	15382 14386	3485 4067	463 513	79.58 % 75.85 %	18.03 % 21.44 %	2.40 % 2.70 %
Entertainment	19026 18966	14999 14249	3524 4167	503 550	78.83 % 75.13 %	18.52 % 21.97 %	2.64 % 2.90 %
Cosmetics & Beauty	19187 19390	15141 14537	3561 4279	485 574	78.91 % 74.97 %	18.56 % 22.07 %	2.53 % 2.96 %
Food & Drink	19191 19652	15864 15393	2902 3760	425 499	82.66 % 78.33 %	15.12 % 19.13 %	2.21 % 2.54 %
Home & Garden	19765 19095	16361 15042	2956 3578	448 475	82.78 % 78.77 %	14.96 % 18.74 %	2.27 % 2.49 %
Finance	19303 18883	14593 13570	4182 4735	528 578	75.60 % 71.86 %	21.67 % 25.08 %	2.74 % 3.06 %
Health	19237 19008	14636 13684	4115 4742	486 582	76.08 % 71.99 %	21.39 % 24.95 %	2.53 % 3.06 %
Pets	18931 19393	15528 15129	2964 3773	439 491	82.02 % 78.01 %	15.66 % 19.46 %	2.32 % 2.53 %
Sport & Fitness	19361 19488	15128 14507	3711 4423	522 558	78.14 % 74.44 %	19.17 % 22.70 %	2.70 % 2.86 %
Job & Career	19411 19312	15121 14259	3788 4470	502 583	77.90 % 73.83 %	19.51 % 23.15 %	2.59 % 3.02 %
Dating	19054 19003	13950 13162	4545 5250	559 591	73.21 % 69.26 %	23.85 % 27.63 %	2.93 % 3.11 %
Other	19284 19090	15811 14946	3005 3626	468 518	81.99 % 78.29 %	15.58 % 18.99 %	2.43 % 2.71 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25317 24852	19129 17857	5544 6263	644 732	75.56 % 71.85 %	21.90 % 25.20 %	2.54 % 2.95 %
Outlook Mail	24615 24858	18819 18038	5121 6066	675 754	76.45 % 72.56 %	20.80 % 24.40 %	2.74 % 3.03 %
Yahoo Mail	25163 24716	19926 18639	4557 5377	680 700	79.19 % 75.41 %	18.11 % 21.76 %	2.70 % 2.83 %
AOL Mail	24751 25321	19638 19071	4479 5514	634 736	79.34 % 75.32 %	18.10 % 21.78 %	2.56 % 2.91 %
Mail.com	25297 25152	20345 19197	4334 5249	618 706	80.42 % 76.32 %	17.13 % 20.87 %	2.44 % 2.81 %
Yandex Mail	25114 24943	19548 18459	4857 5743	709 741	77.84 % 74.00 %	19.34 % 23.02 %	2.82 % 2.97 %
GMX Mail	24888 24878	19744 18783	4561 5440	583 655	79.33 % 75.50 %	18.33 % 21.87 %	2.34 % 2.63 %
Zoho Mail	24753 25356	20104 19560	4048 5120	601 676	81.22 % 77.14 %	16.35 % 20.19 %	2.43 % 2.67 %
ProtonMail	25055 24867	20218 19100	4262 5126	575 641	80.69 % 76.81 %	17.01 % 20.61 %	2.29 % 2.58 %
Custom Mail	25418 24623	20967 19383	3907 4607	544 633	82.49 % 78.72 %	15.37 % 18.71 %	2.14 % 2.57 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.