CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
277.732 276.556	221.620 210.688	48.918 57.961	7.194 7.907

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.80 % 76.18 %	17.61 % 20.96 %	2.59 % 2.86 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21465 21431	17812 17046	3148 3869	505 516	82.98 % 79.54 %	14.67 % 18.05 %	2.35 % 2.41 %
Elektronics	21400 21063	17164 16164	3714 4319	522 580	80.21 % 76.74 %	17.36 % 20.51 %	2.44 % 2.75 %
Entertainment	21133 21048	16785 15989	3772 4440	576 619	79.43 % 75.96 %	17.85 % 21.09 %	2.73 % 2.94 %
Cosmetics & Beauty	21324 21443	16974 16254	3810 4539	540 650	79.60 % 75.80 %	17.87 % 21.17 %	2.53 % 3.03 %
Food & Drink	21268 21642	17675 17110	3112 3976	481 556	83.11 % 79.06 %	14.63 % 18.37 %	2.26 % 2.57 %
Home & Garden	21818 21227	18147 16888	3160 3806	511 533	83.17 % 79.56 %	14.48 % 17.93 %	2.34 % 2.51 %
Finance	21423 20970	16329 15254	4479 5046	615 670	76.22 % 72.74 %	20.91 % 24.06 %	2.87 % 3.20 %
Health	21395 21076	16435 15393	4396 5034	564 649	76.82 % 73.04 %	20.55 % 23.88 %	2.64 % 3.08 %
Pets	21003 21480	17294 16893	3191 4024	518 563	82.34 % 78.65 %	15.19 % 18.73 %	2.47 % 2.62 %
Sport & Fitness	21507 21481	16922 16164	3996 4700	589 617	78.68 % 75.25 %	18.58 % 21.88 %	2.74 % 2.87 %
Job & Career	21453 21416	16793 15974	4074 4780	586 662	78.28 % 74.59 %	18.99 % 22.32 %	2.73 % 3.09 %
Dating	21213 21066	15722 14812	4840 5550	651 704	74.11 % 70.31 %	22.82 % 26.35 %	3.07 % 3.34 %
Other	21330 21213	17568 16747	3226 3878	536 588	82.36 % 78.95 %	15.12 % 18.28 %	2.51 % 2.77 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28038 27570	21384 20073	5919 6654	735 843	76.27 % 72.81 %	21.11 % 24.13 %	2.62 % 3.06 %
Outlook Mail	27372 27610	21085 20269	5499 6469	788 872	77.03 % 73.41 %	20.09 % 23.43 %	2.88 % 3.16 %
Yahoo Mail	27982 27426	22274 20894	4916 5742	792 790	79.60 % 76.18 %	17.57 % 20.94 %	2.83 % 2.88 %
AOL Mail	27390 27942	21857 21250	4812 5866	721 826	79.80 % 76.05 %	17.57 % 20.99 %	2.63 % 2.96 %
Mail.com	27940 27898	22585 21512	4644 5597	711 789	80.83 % 77.11 %	16.62 % 20.06 %	2.54 % 2.83 %
Yandex Mail	27780 27649	21750 20671	5217 6139	813 839	78.29 % 74.76 %	18.78 % 22.20 %	2.93 % 3.03 %
GMX Mail	27684 27633	22159 21126	4858 5755	667 752	80.04 % 76.45 %	17.55 % 20.83 %	2.41 % 2.72 %
Zoho Mail	27511 27998	22492 21802	4341 5432	678 764	81.76 % 77.87 %	15.78 % 19.40 %	2.46 % 2.73 %
ProtonMail	27775 27525	22594 21390	4528 5412	653 723	81.35 % 77.71 %	16.30 % 19.66 %	2.35 % 2.63 %
Custom Mail	28260 27305	23440 21701	4184 4895	636 709	82.94 % 79.48 %	14.81 % 17.93 %	2.25 % 2.60 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.