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CleverReach and Rapidmail Email Deliverability Comparison

  CleverReach
  Rapidmail

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent Emails Inbox Emails Spam Emails Lost
  222.897
  222.158
  175.235
  165.360
  42.307
  50.848
  5.355
  5.950

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%) Spam (%) Lost (%)
  78.62 %
  74.43 %
  18.98 %
  22.89 %
  2.40 %
  2.68 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  17244
  17185
  14147
  13402
  2721
  3391
  376
  392
  82.04 %
  77.99 %
  15.78 %
  19.73 %
  2.18 %
  2.28 %
Elektronics
  17288
  16774
  13632
  12548
  3251
  3793
  405
  433
  78.85 %
  74.81 %
  18.80 %
  22.61 %
  2.34 %
  2.58 %
Entertainment
  16887
  16875
  13201
  12524
  3262
  3886
  424
  465
  78.17 %
  74.22 %
  19.32 %
  23.03 %
  2.51 %
  2.76 %
Cosmetics & Beauty
  17094
  17204
  13395
  12735
  3301
  3985
  398
  484
  78.36 %
  74.02 %
  19.31 %
  23.16 %
  2.33 %
  2.81 %
Food & Drink
  17140
  17547
  14080
  13588
  2695
  3521
  365
  438
  82.15 %
  77.44 %
  15.72 %
  20.07 %
  2.13 %
  2.50 %
Home & Garden
  17631
  17024
  14497
  13279
  2737
  3340
  397
  405
  82.22 %
  78.00 %
  15.52 %
  19.62 %
  2.25 %
  2.38 %
Finance
  17196
  16765
  12862
  11862
  3883
  4414
  451
  489
  74.80 %
  70.75 %
  22.58 %
  26.33 %
  2.62 %
  2.92 %
Health
  17132
  16924
  12886
  12004
  3831
  4446
  415
  474
  75.22 %
  70.93 %
  22.36 %
  26.27 %
  2.42 %
  2.80 %
Pets
  16706
  17373
  13619
  13413
  2715
  3525
  372
  435
  81.52 %
  77.21 %
  16.25 %
  20.29 %
  2.23 %
  2.50 %
Sport & Fitness
  17259
  17435
  13384
  12818
  3429
  4124
  446
  493
  77.55 %
  73.52 %
  19.87 %
  23.65 %
  2.58 %
  2.83 %
Job & Career
  17314
  17177
  13405
  12533
  3483
  4142
  426
  502
  77.42 %
  72.96 %
  20.12 %
  24.11 %
  2.46 %
  2.92 %
Dating
  16862
  16942
  12154
  11515
  4236
  4924
  472
  503
  72.08 %
  67.97 %
  25.12 %
  29.06 %
  2.80 %
  2.97 %
Other
  17144
  16933
  13973
  13139
  2763
  3357
  408
  437
  81.50 %
  77.59 %
  16.12 %
  19.83 %
  2.38 %
  2.58 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  22668
  22047
  16942
  15592
  5167
  5835
  559
  620
  74.74 %
  70.72 %
  22.79 %
  26.47 %
  2.47 %
  2.81 %
Outlook Mail
  21926
  22218
  16601
  15905
  4749
  5671
  576
  642
  75.71 %
  71.59 %
  21.66 %
  25.52 %
  2.63 %
  2.89 %
Yahoo Mail
  22442
  22074
  17659
  16477
  4202
  5001
  581
  596
  78.69 %
  74.64 %
  18.72 %
  22.66 %
  2.59 %
  2.70 %
AOL Mail
  22065
  22549
  17391
  16803
  4127
  5121
  547
  625
  78.82 %
  74.52 %
  18.70 %
  22.71 %
  2.48 %
  2.77 %
Mail.com
  22539
  22473
  18019
  16955
  4009
  4897
  511
  621
  79.95 %
  75.45 %
  17.79 %
  21.79 %
  2.27 %
  2.76 %
Yandex Mail
  22250
  22284
  17190
  16318
  4463
  5343
  597
  623
  77.26 %
  73.23 %
  20.06 %
  23.98 %
  2.68 %
  2.80 %
GMX Mail
  22121
  22092
  17374
  16429
  4246
  5102
  501
  561
  78.54 %
  74.37 %
  19.19 %
  23.09 %
  2.26 %
  2.54 %
Zoho Mail
  21975
  22582
  17723
  17228
  3738
  4785
  514
  569
  80.65 %
  76.29 %
  17.01 %
  21.19 %
  2.34 %
  2.52 %
ProtonMail
  22271
  22139
  17793
  16770
  3984
  4820
  494
  549
  79.89 %
  75.75 %
  17.89 %
  21.77 %
  2.22 %
  2.48 %
Custom Mail
  22640
  21700
  18543
  16883
  3622
  4273
  475
  544
  81.90 %
  77.80 %
  16.00 %
  19.69 %
  2.10 %
  2.51 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.