CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
345.908 344.496	279.051 267.159	57.351 66.927	9.506 10.410

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.67 % 77.55 %	16.58 % 19.43 %	2.75 % 3.02 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26759 26583	22422 21465	3691 4449	646 669	83.79 % 80.75 %	13.79 % 16.74 %	2.41 % 2.52 %
Elektronics	26513 26418	21519 20695	4295 4973	699 750	81.16 % 78.34 %	16.20 % 18.82 %	2.64 % 2.84 %
Entertainment	26433 26430	21239 20440	4438 5156	756 834	80.35 % 77.34 %	16.79 % 19.51 %	2.86 % 3.16 %
Cosmetics & Beauty	26488 26610	21343 20553	4454 5216	691 841	80.58 % 77.24 %	16.82 % 19.60 %	2.61 % 3.16 %
Food & Drink	26505 26973	22206 21654	3660 4583	639 736	83.78 % 80.28 %	13.81 % 16.99 %	2.41 % 2.73 %
Home & Garden	27052 26500	22703 21398	3702 4398	647 704	83.92 % 80.75 %	13.68 % 16.60 %	2.39 % 2.66 %
Finance	26566 26066	20550 19337	5217 5830	799 899	77.35 % 74.18 %	19.64 % 22.37 %	3.01 % 3.45 %
Health	26673 26285	20796 19660	5110 5774	767 851	77.97 % 74.80 %	19.16 % 21.97 %	2.88 % 3.24 %
Pets	26257 26716	21759 21321	3802 4662	696 733	82.87 % 79.81 %	14.48 % 17.45 %	2.65 % 2.74 %
Sport & Fitness	26868 26661	21362 20385	4715 5446	791 830	79.51 % 76.46 %	17.55 % 20.43 %	2.94 % 3.11 %
Job & Career	26839 26635	21175 20183	4856 5578	808 874	78.90 % 75.78 %	18.09 % 20.94 %	3.01 % 3.28 %
Dating	26489 26251	20028 18970	5597 6355	864 926	75.61 % 72.26 %	21.13 % 24.21 %	3.26 % 3.53 %
Other	26466 26368	21949 21098	3814 4507	703 763	82.93 % 80.01 %	14.41 % 17.09 %	2.66 % 2.89 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34812 34393	26943 25587	6877 7671	992 1135	77.40 % 74.40 %	19.75 % 22.30 %	2.85 % 3.30 %
Outlook Mail	34182 34408	26666 25757	6456 7492	1060 1159	78.01 % 74.86 %	18.89 % 21.77 %	3.10 % 3.37 %
Yahoo Mail	34676 34187	27840 26436	5798 6686	1038 1065	80.29 % 77.33 %	16.72 % 19.56 %	2.99 % 3.12 %
AOL Mail	34266 34845	27571 26917	5722 6833	973 1095	80.46 % 77.25 %	16.70 % 19.61 %	2.84 % 3.14 %
Mail.com	34910 34642	28475 27156	5492 6473	943 1013	81.57 % 78.39 %	15.73 % 18.69 %	2.70 % 2.92 %
Yandex Mail	34665 34420	27409 26130	6188 7156	1068 1134	79.07 % 75.92 %	17.85 % 20.79 %	3.08 % 3.29 %
GMX Mail	34500 34400	28009 26860	5616 6560	875 980	81.19 % 78.08 %	16.28 % 19.07 %	2.54 % 2.85 %
Zoho Mail	34347 34810	28369 27568	5094 6249	884 993	82.60 % 79.20 %	14.83 % 17.95 %	2.57 % 2.85 %
ProtonMail	34505 34332	28433 27249	5215 6167	857 916	82.40 % 79.37 %	15.11 % 17.96 %	2.48 % 2.67 %
Custom Mail	35045 34059	29336 27499	4893 5640	816 920	83.71 % 80.74 %	13.96 % 16.56 %	2.33 % 2.70 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.