CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
222.897 222.158	175.235 165.360	42.307 50.848	5.355 5.950

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
78.62 % 74.43 %	18.98 % 22.89 %	2.40 % 2.68 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	17244 17185	14147 13402	2721 3391	376 392	82.04 % 77.99 %	15.78 % 19.73 %	2.18 % 2.28 %
Elektronics	17288 16774	13632 12548	3251 3793	405 433	78.85 % 74.81 %	18.80 % 22.61 %	2.34 % 2.58 %
Entertainment	16887 16875	13201 12524	3262 3886	424 465	78.17 % 74.22 %	19.32 % 23.03 %	2.51 % 2.76 %
Cosmetics & Beauty	17094 17204	13395 12735	3301 3985	398 484	78.36 % 74.02 %	19.31 % 23.16 %	2.33 % 2.81 %
Food & Drink	17140 17547	14080 13588	2695 3521	365 438	82.15 % 77.44 %	15.72 % 20.07 %	2.13 % 2.50 %
Home & Garden	17631 17024	14497 13279	2737 3340	397 405	82.22 % 78.00 %	15.52 % 19.62 %	2.25 % 2.38 %
Finance	17196 16765	12862 11862	3883 4414	451 489	74.80 % 70.75 %	22.58 % 26.33 %	2.62 % 2.92 %
Health	17132 16924	12886 12004	3831 4446	415 474	75.22 % 70.93 %	22.36 % 26.27 %	2.42 % 2.80 %
Pets	16706 17373	13619 13413	2715 3525	372 435	81.52 % 77.21 %	16.25 % 20.29 %	2.23 % 2.50 %
Sport & Fitness	17259 17435	13384 12818	3429 4124	446 493	77.55 % 73.52 %	19.87 % 23.65 %	2.58 % 2.83 %
Job & Career	17314 17177	13405 12533	3483 4142	426 502	77.42 % 72.96 %	20.12 % 24.11 %	2.46 % 2.92 %
Dating	16862 16942	12154 11515	4236 4924	472 503	72.08 % 67.97 %	25.12 % 29.06 %	2.80 % 2.97 %
Other	17144 16933	13973 13139	2763 3357	408 437	81.50 % 77.59 %	16.12 % 19.83 %	2.38 % 2.58 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	22668 22047	16942 15592	5167 5835	559 620	74.74 % 70.72 %	22.79 % 26.47 %	2.47 % 2.81 %
Outlook Mail	21926 22218	16601 15905	4749 5671	576 642	75.71 % 71.59 %	21.66 % 25.52 %	2.63 % 2.89 %
Yahoo Mail	22442 22074	17659 16477	4202 5001	581 596	78.69 % 74.64 %	18.72 % 22.66 %	2.59 % 2.70 %
AOL Mail	22065 22549	17391 16803	4127 5121	547 625	78.82 % 74.52 %	18.70 % 22.71 %	2.48 % 2.77 %
Mail.com	22539 22473	18019 16955	4009 4897	511 621	79.95 % 75.45 %	17.79 % 21.79 %	2.27 % 2.76 %
Yandex Mail	22250 22284	17190 16318	4463 5343	597 623	77.26 % 73.23 %	20.06 % 23.98 %	2.68 % 2.80 %
GMX Mail	22121 22092	17374 16429	4246 5102	501 561	78.54 % 74.37 %	19.19 % 23.09 %	2.26 % 2.54 %
Zoho Mail	21975 22582	17723 17228	3738 4785	514 569	80.65 % 76.29 %	17.01 % 21.19 %	2.34 % 2.52 %
ProtonMail	22271 22139	17793 16770	3984 4820	494 549	79.89 % 75.75 %	17.89 % 21.77 %	2.22 % 2.48 %
Custom Mail	22640 21700	18543 16883	3622 4273	475 544	81.90 % 77.80 %	16.00 % 19.69 %	2.10 % 2.51 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.