CleverReach and Rapidmail Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.343 392.380	318.917 306.965	63.267 73.232	11.159 12.183

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.08 % 78.23 %	16.08 % 18.66 %	2.84 % 3.10 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30373 30295	25552 24653	4064 4862	757 780	84.13 % 81.38 %	13.38 % 16.05 %	2.49 % 2.57 %
Elektronics	30032 30076	24521 23764	4702 5426	809 886	81.65 % 79.01 %	15.66 % 18.04 %	2.69 % 2.95 %
Entertainment	30150 30115	24356 23499	4902 5642	892 974	80.78 % 78.03 %	16.26 % 18.73 %	2.96 % 3.23 %
Cosmetics & Beauty	30085 30191	24339 23540	4909 5692	837 959	80.90 % 77.97 %	16.32 % 18.85 %	2.78 % 3.18 %
Food & Drink	30054 30645	25287 24788	4028 4991	739 866	84.14 % 80.89 %	13.40 % 16.29 %	2.46 % 2.83 %
Home & Garden	30786 30273	25934 24614	4099 4828	753 831	84.24 % 81.31 %	13.31 % 15.95 %	2.45 % 2.75 %
Finance	30236 29824	23545 22350	5752 6408	939 1066	77.87 % 74.94 %	19.02 % 21.49 %	3.11 % 3.57 %
Health	30292 29904	23793 22639	5599 6286	900 979	78.55 % 75.71 %	18.48 % 21.02 %	2.97 % 3.27 %
Pets	29904 30295	24852 24333	4224 5100	828 862	83.11 % 80.32 %	14.13 % 16.83 %	2.77 % 2.85 %
Sport & Fitness	30468 30355	24361 23415	5201 5977	906 963	79.96 % 77.14 %	17.07 % 19.69 %	2.97 % 3.17 %
Job & Career	30575 30323	24212 23164	5405 6131	958 1028	79.19 % 76.39 %	17.68 % 20.22 %	3.13 % 3.39 %
Dating	30263 29964	23071 21949	6152 6920	1040 1095	76.24 % 73.25 %	20.33 % 23.09 %	3.44 % 3.65 %
Other	30125 30120	25094 24257	4230 4969	801 894	83.30 % 80.53 %	14.04 % 16.50 %	2.66 % 2.97 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39530 39147	30798 29421	7547 8386	1185 1340	77.91 % 75.16 %	19.09 % 21.42 %	3.00 % 3.42 %
Outlook Mail	38943 39383	30558 29784	7129 8224	1256 1375	78.47 % 75.63 %	18.31 % 20.88 %	3.23 % 3.49 %
Yahoo Mail	39389 38955	31766 30367	6414 7346	1209 1242	80.65 % 77.95 %	16.28 % 18.86 %	3.07 % 3.19 %
AOL Mail	38981 39541	31499 30779	6332 7478	1150 1284	80.81 % 77.84 %	16.24 % 18.91 %	2.95 % 3.25 %
Mail.com	39688 39465	32483 31178	6086 7098	1119 1189	81.85 % 79.00 %	15.33 % 17.99 %	2.82 % 3.01 %
Yandex Mail	39482 39134	31375 29957	6867 7861	1240 1316	79.47 % 76.55 %	17.39 % 20.09 %	3.14 % 3.36 %
GMX Mail	39319 39235	32165 30954	6156 7141	998 1140	81.81 % 78.89 %	15.66 % 18.20 %	2.54 % 2.91 %
Zoho Mail	39090 39573	32409 31582	5634 6823	1047 1168	82.91 % 79.81 %	14.41 % 17.24 %	2.68 % 2.95 %
ProtonMail	39197 39164	32488 31385	5715 6702	994 1077	82.88 % 80.14 %	14.58 % 17.11 %	2.54 % 2.75 %
Custom Mail	39724 38783	33376 31558	5387 6173	961 1052	84.02 % 81.37 %	13.56 % 15.92 %	2.42 % 2.71 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.