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CleverReach and Rapidmail Email Deliverability Comparison

  CleverReach
  Rapidmail

In this comparison, the deliverability of CleverReach and Rapidmail is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Rapidmail.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.371
  249.566
  198.438
  188.087
  45.670
  54.505
  6.263
  6.974

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Rapidmail in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.26 %
  75.37 %
  18.24 %
  21.84 %
  2.50 %
  2.79 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19291
  19320
  15924
  15223
  2932
  3635
  435
  462
  82.55 %
  78.79 %
  15.20 %
  18.81 %
  2.25 %
  2.39 %
Elektronics
  19330
  18966
  15382
  14386
  3485
  4067
  463
  513
  79.58 %
  75.85 %
  18.03 %
  21.44 %
  2.40 %
  2.70 %
Entertainment
  19026
  18966
  14999
  14249
  3524
  4167
  503
  550
  78.83 %
  75.13 %
  18.52 %
  21.97 %
  2.64 %
  2.90 %
Cosmetics & Beauty
  19187
  19390
  15141
  14537
  3561
  4279
  485
  574
  78.91 %
  74.97 %
  18.56 %
  22.07 %
  2.53 %
  2.96 %
Food & Drink
  19191
  19652
  15864
  15393
  2902
  3760
  425
  499
  82.66 %
  78.33 %
  15.12 %
  19.13 %
  2.21 %
  2.54 %
Home & Garden
  19765
  19095
  16361
  15042
  2956
  3578
  448
  475
  82.78 %
  78.77 %
  14.96 %
  18.74 %
  2.27 %
  2.49 %
Finance
  19303
  18883
  14593
  13570
  4182
  4735
  528
  578
  75.60 %
  71.86 %
  21.67 %
  25.08 %
  2.74 %
  3.06 %
Health
  19237
  19008
  14636
  13684
  4115
  4742
  486
  582
  76.08 %
  71.99 %
  21.39 %
  24.95 %
  2.53 %
  3.06 %
Pets
  18931
  19393
  15528
  15129
  2964
  3773
  439
  491
  82.02 %
  78.01 %
  15.66 %
  19.46 %
  2.32 %
  2.53 %
Sport & Fitness
  19361
  19488
  15128
  14507
  3711
  4423
  522
  558
  78.14 %
  74.44 %
  19.17 %
  22.70 %
  2.70 %
  2.86 %
Job & Career
  19411
  19312
  15121
  14259
  3788
  4470
  502
  583
  77.90 %
  73.83 %
  19.51 %
  23.15 %
  2.59 %
  3.02 %
Dating
  19054
  19003
  13950
  13162
  4545
  5250
  559
  591
  73.21 %
  69.26 %
  23.85 %
  27.63 %
  2.93 %
  3.11 %
Other
  19284
  19090
  15811
  14946
  3005
  3626
  468
  518
  81.99 %
  78.29 %
  15.58 %
  18.99 %
  2.43 %
  2.71 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Rapidmail.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25317
  24852
  19129
  17857
  5544
  6263
  644
  732
  75.56 %
  71.85 %
  21.90 %
  25.20 %
  2.54 %
  2.95 %
Outlook Mail
  24615
  24858
  18819
  18038
  5121
  6066
  675
  754
  76.45 %
  72.56 %
  20.80 %
  24.40 %
  2.74 %
  3.03 %
Yahoo Mail
  25163
  24716
  19926
  18639
  4557
  5377
  680
  700
  79.19 %
  75.41 %
  18.11 %
  21.76 %
  2.70 %
  2.83 %
AOL Mail
  24751
  25321
  19638
  19071
  4479
  5514
  634
  736
  79.34 %
  75.32 %
  18.10 %
  21.78 %
  2.56 %
  2.91 %
Mail.com
  25297
  25152
  20345
  19197
  4334
  5249
  618
  706
  80.42 %
  76.32 %
  17.13 %
  20.87 %
  2.44 %
  2.81 %
Yandex Mail
  25114
  24943
  19548
  18459
  4857
  5743
  709
  741
  77.84 %
  74.00 %
  19.34 %
  23.02 %
  2.82 %
  2.97 %
GMX Mail
  24888
  24878
  19744
  18783
  4561
  5440
  583
  655
  79.33 %
  75.50 %
  18.33 %
  21.87 %
  2.34 %
  2.63 %
Zoho Mail
  24753
  25356
  20104
  19560
  4048
  5120
  601
  676
  81.22 %
  77.14 %
  16.35 %
  20.19 %
  2.43 %
  2.67 %
ProtonMail
  25055
  24867
  20218
  19100
  4262
  5126
  575
  641
  80.69 %
  76.81 %
  17.01 %
  20.61 %
  2.29 %
  2.58 %
Custom Mail
  25418
  24623
  20967
  19383
  3907
  4607
  544
  633
  82.49 %
  78.72 %
  15.37 %
  18.71 %
  2.14 %
  2.57 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.