CleverReach and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
305.419 305.173	244.944 225.338	52.330 68.845	8.145 10.990

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats SendInBlue in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.20 % 73.84 %	17.13 % 22.56 %	2.67 % 3.60 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23598 23563	19684 18204	3360 4586	554 773	83.41 % 77.26 %	14.24 % 19.46 %	2.35 % 3.28 %
Elektronics	23459 23496	18906 17486	3952 5193	601 817	80.59 % 74.42 %	16.85 % 22.10 %	2.56 % 3.48 %
Entertainment	23344 23498	18642 17233	4050 5417	652 848	79.86 % 73.34 %	17.35 % 23.05 %	2.79 % 3.61 %
Cosmetics & Beauty	23512 23470	18819 17232	4087 5337	606 901	80.04 % 73.42 %	17.38 % 22.74 %	2.58 % 3.84 %
Food & Drink	23392 24019	19517 18447	3332 4799	543 773	83.43 % 76.80 %	14.24 % 19.98 %	2.32 % 3.22 %
Home & Garden	23904 23790	19963 18342	3378 4694	563 754	83.51 % 77.10 %	14.13 % 19.73 %	2.36 % 3.17 %
Finance	23558 23413	18086 16468	4784 5996	688 949	76.77 % 70.34 %	20.31 % 25.61 %	2.92 % 4.05 %
Health	23500 23397	18179 16568	4677 5929	644 900	77.36 % 70.81 %	19.90 % 25.34 %	2.74 % 3.85 %
Pets	23130 23621	19095 18002	3441 4827	594 792	82.56 % 76.21 %	14.88 % 20.44 %	2.57 % 3.35 %
Sport & Fitness	23714 23079	18759 16895	4286 5305	669 879	79.11 % 73.21 %	18.07 % 22.99 %	2.82 % 3.81 %
Job & Career	23639 23279	18568 16796	4386 5584	685 899	78.55 % 72.15 %	18.55 % 23.99 %	2.90 % 3.86 %
Dating	23316 23197	17439 15875	5140 6429	737 893	74.79 % 68.44 %	22.04 % 27.71 %	3.16 % 3.85 %
Other	23353 23351	19287 17790	3457 4749	609 812	82.59 % 76.19 %	14.80 % 20.34 %	2.61 % 3.48 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30828 31187	23674 21829	6310 8150	844 1208	76.79 % 69.99 %	20.47 % 26.13 %	2.74 % 3.87 %
Outlook Mail	30148 29773	23367 21287	5886 7328	895 1158	77.51 % 71.50 %	19.52 % 24.61 %	2.97 % 3.89 %
Yahoo Mail	30718 30099	24557 22262	5275 6734	886 1103	79.94 % 73.96 %	17.17 % 22.37 %	2.88 % 3.66 %
AOL Mail	30150 31110	24147 22831	5178 7108	825 1171	80.09 % 73.39 %	17.17 % 22.85 %	2.74 % 3.76 %
Mail.com	30750 30531	24953 22890	4988 6583	809 1058	81.15 % 74.97 %	16.22 % 21.56 %	2.63 % 3.47 %
Yandex Mail	30601 30309	24071 21882	5615 7262	915 1165	78.66 % 72.20 %	18.35 % 23.96 %	2.99 % 3.84 %
GMX Mail	30431 30455	24517 22672	5159 6779	755 1004	80.57 % 74.44 %	16.95 % 22.26 %	2.48 % 3.30 %
Zoho Mail	30274 30325	24866 22978	4644 6312	764 1035	82.14 % 75.77 %	15.34 % 20.81 %	2.52 % 3.41 %
ProtonMail	30510 30682	24962 23105	4806 6530	742 1047	81.82 % 75.30 %	15.75 % 21.28 %	2.43 % 3.41 %
Custom Mail	31009 30702	25830 23602	4469 6059	710 1041	83.30 % 76.87 %	14.41 % 19.73 %	2.29 % 3.39 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.