CleverReach and SendInBlue Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for SendInBlue.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
114.114 113.949	83.440 71.091	28.971 39.710	1.703 3.148

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats SendInBlue in this comparison.

Inbox Rate	Spam Rate	Lost Rate
73.12 % 62.39 %	25.39 % 34.85 %	1.49 % 2.76 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8848 8813	6862 5942	1855 2630	131 241	77.55 % 67.42 %	20.97 % 29.84 %	1.48 % 2.73 %
Elektronics	8966 8771	6519 5438	2312 3090	135 243	72.71 % 62.00 %	25.79 % 35.23 %	1.51 % 2.77 %
Entertainment	8606 8983	6248 5544	2227 3190	131 249	72.60 % 61.72 %	25.88 % 35.51 %	1.52 % 2.77 %
Cosmetics & Beauty	8819 8735	6412 5419	2278 3072	129 244	72.71 % 62.04 %	25.83 % 35.17 %	1.46 % 2.79 %
Food & Drink	8838 9406	6860 6288	1847 2862	131 256	77.62 % 66.85 %	20.90 % 30.43 %	1.48 % 2.72 %
Home & Garden	9013 8835	7030 5895	1846 2697	137 243	78.00 % 66.72 %	20.48 % 30.53 %	1.52 % 2.75 %
Finance	8644 8472	5859 4842	2661 3397	124 233	67.78 % 57.15 %	30.78 % 40.10 %	1.43 % 2.75 %
Health	8817 8826	5956 5022	2722 3561	139 243	67.55 % 56.90 %	30.87 % 40.35 %	1.58 % 2.75 %
Pets	8471 8895	6581 5935	1767 2717	123 243	77.69 % 66.72 %	20.86 % 30.55 %	1.45 % 2.73 %
Sport & Fitness	9032 8178	6548 5075	2341 2876	143 227	72.50 % 62.06 %	25.92 % 35.17 %	1.58 % 2.78 %
Job & Career	8753 8683	6377 5388	2250 3053	126 242	72.86 % 62.05 %	25.71 % 35.16 %	1.44 % 2.79 %
Dating	8630 8596	5435 4453	3070 3906	125 237	62.98 % 51.80 %	35.57 % 45.44 %	1.45 % 2.76 %
Other	8677 8756	6753 5850	1795 2659	129 247	77.83 % 66.81 %	20.69 % 30.37 %	1.49 % 2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than SendInBlue.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11847 12119	8025 6872	3653 4910	169 337	67.74 % 56.70 %	30.83 % 40.51 %	1.43 % 2.78 %
Outlook Mail	11087 10600	7694 6228	3234 4080	159 292	69.40 % 58.75 %	29.17 % 38.49 %	1.43 % 2.75 %
Yahoo Mail	11681 10888	8709 6937	2800 3647	172 304	74.56 % 63.71 %	23.97 % 33.50 %	1.47 % 2.79 %
AOL Mail	11339 11897	8436 7544	2730 4028	173 325	74.40 % 63.41 %	24.08 % 33.86 %	1.53 % 2.73 %
Mail.com	11577 11371	8717 7348	2688 3709	172 314	75.30 % 64.62 %	23.22 % 32.62 %	1.49 % 2.76 %
Yandex Mail	11086 11430	8023 7048	2896 4063	167 319	72.37 % 61.66 %	26.12 % 35.55 %	1.51 % 2.79 %
GMX Mail	11225 11194	8016 6800	3045 4085	164 309	71.41 % 60.75 %	27.13 % 36.49 %	1.46 % 2.76 %
Zoho Mail	11070 11196	8363 7238	2540 3652	167 306	75.55 % 64.65 %	22.94 % 32.62 %	1.51 % 2.73 %
ProtonMail	11441 11640	8381 7320	2883 4002	177 318	73.25 % 62.89 %	25.20 % 34.38 %	1.55 % 2.73 %
Custom Mail	11761 11614	9076 7756	2502 3534	183 324	77.17 % 66.78 %	21.27 % 30.43 %	1.56 % 2.79 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.