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CleverReach and SendInBlue Email Deliverability Comparison

  CleverReach
  SendInBlue

In this comparison, the deliverability of CleverReach and SendInBlue is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for SendInBlue.

Emails Sent Emails Inbox Emails Spam Emails Lost
  114.114
  113.949
  83.440
  71.091
  28.971
  39.710
  1.703
  3.148

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats SendInBlue in this comparison.

Inbox Rate Spam Rate Lost Rate
  73.12 %
  62.39 %
  25.39 %
  34.85 %
  1.49 %
  2.76 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8848
  8813
  6862
  5942
  1855
  2630
  131
  241
  77.55 %
  67.42 %
  20.97 %
  29.84 %
  1.48 %
  2.73 %
Elektronics
  8966
  8771
  6519
  5438
  2312
  3090
  135
  243
  72.71 %
  62.00 %
  25.79 %
  35.23 %
  1.51 %
  2.77 %
Entertainment
  8606
  8983
  6248
  5544
  2227
  3190
  131
  249
  72.60 %
  61.72 %
  25.88 %
  35.51 %
  1.52 %
  2.77 %
Cosmetics & Beauty
  8819
  8735
  6412
  5419
  2278
  3072
  129
  244
  72.71 %
  62.04 %
  25.83 %
  35.17 %
  1.46 %
  2.79 %
Food & Drink
  8838
  9406
  6860
  6288
  1847
  2862
  131
  256
  77.62 %
  66.85 %
  20.90 %
  30.43 %
  1.48 %
  2.72 %
Home & Garden
  9013
  8835
  7030
  5895
  1846
  2697
  137
  243
  78.00 %
  66.72 %
  20.48 %
  30.53 %
  1.52 %
  2.75 %
Finance
  8644
  8472
  5859
  4842
  2661
  3397
  124
  233
  67.78 %
  57.15 %
  30.78 %
  40.10 %
  1.43 %
  2.75 %
Health
  8817
  8826
  5956
  5022
  2722
  3561
  139
  243
  67.55 %
  56.90 %
  30.87 %
  40.35 %
  1.58 %
  2.75 %
Pets
  8471
  8895
  6581
  5935
  1767
  2717
  123
  243
  77.69 %
  66.72 %
  20.86 %
  30.55 %
  1.45 %
  2.73 %
Sport & Fitness
  9032
  8178
  6548
  5075
  2341
  2876
  143
  227
  72.50 %
  62.06 %
  25.92 %
  35.17 %
  1.58 %
  2.78 %
Job & Career
  8753
  8683
  6377
  5388
  2250
  3053
  126
  242
  72.86 %
  62.05 %
  25.71 %
  35.16 %
  1.44 %
  2.79 %
Dating
  8630
  8596
  5435
  4453
  3070
  3906
  125
  237
  62.98 %
  51.80 %
  35.57 %
  45.44 %
  1.45 %
  2.76 %
Other
  8677
  8756
  6753
  5850
  1795
  2659
  129
  247
  77.83 %
  66.81 %
  20.69 %
  30.37 %
  1.49 %
  2.82 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than SendInBlue.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11847
  12119
  8025
  6872
  3653
  4910
  169
  337
  67.74 %
  56.70 %
  30.83 %
  40.51 %
  1.43 %
  2.78 %
Outlook Mail
  11087
  10600
  7694
  6228
  3234
  4080
  159
  292
  69.40 %
  58.75 %
  29.17 %
  38.49 %
  1.43 %
  2.75 %
Yahoo Mail
  11681
  10888
  8709
  6937
  2800
  3647
  172
  304
  74.56 %
  63.71 %
  23.97 %
  33.50 %
  1.47 %
  2.79 %
AOL Mail
  11339
  11897
  8436
  7544
  2730
  4028
  173
  325
  74.40 %
  63.41 %
  24.08 %
  33.86 %
  1.53 %
  2.73 %
Mail.com
  11577
  11371
  8717
  7348
  2688
  3709
  172
  314
  75.30 %
  64.62 %
  23.22 %
  32.62 %
  1.49 %
  2.76 %
Yandex Mail
  11086
  11430
  8023
  7048
  2896
  4063
  167
  319
  72.37 %
  61.66 %
  26.12 %
  35.55 %
  1.51 %
  2.79 %
GMX Mail
  11225
  11194
  8016
  6800
  3045
  4085
  164
  309
  71.41 %
  60.75 %
  27.13 %
  36.49 %
  1.46 %
  2.76 %
Zoho Mail
  11070
  11196
  8363
  7238
  2540
  3652
  167
  306
  75.55 %
  64.65 %
  22.94 %
  32.62 %
  1.51 %
  2.73 %
ProtonMail
  11441
  11640
  8381
  7320
  2883
  4002
  177
  318
  73.25 %
  62.89 %
  25.20 %
  34.38 %
  1.55 %
  2.73 %
Custom Mail
  11761
  11614
  9076
  7756
  2502
  3534
  183
  324
  77.17 %
  66.78 %
  21.27 %
  30.43 %
  1.56 %
  2.79 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.