CleverReach and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of CleverReach and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
277.732
40.838
|
221.620
28.449
|
48.918
11.943
|
7.194
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
79.80 %
69.66 %
|
17.61 %
29.24 %
|
2.59 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
21465
3108
|
17812
2310
|
3148
763
|
505
35
|
82.98 %
74.32 %
|
14.67 %
24.55 %
|
2.35 %
1.13 %
|
Elektronics |
21400
3168
|
17164
2203
|
3714
930
|
522
35
|
80.21 %
69.54 %
|
17.36 %
29.36 %
|
2.44 %
1.10 %
|
Entertainment |
21133
3097
|
16785
2149
|
3772
920
|
576
28
|
79.43 %
69.39 %
|
17.85 %
29.71 %
|
2.73 %
0.90 %
|
Cosmetics & Beauty |
21324
3104
|
16974
2138
|
3810
928
|
540
38
|
79.60 %
68.88 %
|
17.87 %
29.90 %
|
2.53 %
1.22 %
|
Food & Drink |
21268
2988
|
17675
2221
|
3112
729
|
481
38
|
83.11 %
74.33 %
|
14.63 %
24.40 %
|
2.26 %
1.27 %
|
Home & Garden |
21818
3198
|
18147
2374
|
3160
790
|
511
34
|
83.17 %
74.23 %
|
14.48 %
24.70 %
|
2.34 %
1.06 %
|
Finance |
21423
3213
|
16329
2065
|
4479
1111
|
615
37
|
76.22 %
64.27 %
|
20.91 %
34.58 %
|
2.87 %
1.15 %
|
Health |
21395
3194
|
16435
2052
|
4396
1109
|
564
33
|
76.82 %
64.25 %
|
20.55 %
34.72 %
|
2.64 %
1.03 %
|
Pets |
21003
3075
|
17294
2277
|
3191
768
|
518
30
|
82.34 %
74.05 %
|
15.19 %
24.98 %
|
2.47 %
0.98 %
|
Sport & Fitness |
21507
3244
|
16922
2247
|
3996
961
|
589
36
|
78.68 %
69.27 %
|
18.58 %
29.62 %
|
2.74 %
1.11 %
|
Job & Career |
21453
3038
|
16793
2106
|
4074
898
|
586
34
|
78.28 %
69.32 %
|
18.99 %
29.56 %
|
2.73 %
1.12 %
|
Dating |
21213
3120
|
15722
1854
|
4840
1226
|
651
40
|
74.11 %
59.42 %
|
22.82 %
39.29 %
|
3.07 %
1.28 %
|
Other |
21330
3291
|
17568
2453
|
3226
810
|
536
28
|
82.36 %
74.54 %
|
15.12 %
24.61 %
|
2.51 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
28038
3918
|
21384
2512
|
5919
1366
|
735
40
|
76.27 %
64.11 %
|
21.11 %
34.86 %
|
2.62 %
1.02 %
|
Outlook Mail |
27372
4078
|
21085
2660
|
5499
1375
|
788
43
|
77.03 %
65.23 %
|
20.09 %
33.72 %
|
2.88 %
1.05 %
|
Yahoo Mail |
27982
4200
|
22274
2966
|
4916
1187
|
792
47
|
79.60 %
70.62 %
|
17.57 %
28.26 %
|
2.83 %
1.12 %
|
AOL Mail |
27390
4366
|
21857
3106
|
4812
1213
|
721
47
|
79.80 %
71.14 %
|
17.57 %
27.78 %
|
2.63 %
1.08 %
|
Mail.com |
27940
4218
|
22585
3033
|
4644
1137
|
711
48
|
80.83 %
71.91 %
|
16.62 %
26.96 %
|
2.54 %
1.14 %
|
Yandex Mail |
27780
4051
|
21750
2782
|
5217
1223
|
813
46
|
78.29 %
68.67 %
|
18.78 %
30.19 %
|
2.93 %
1.14 %
|
GMX Mail |
27684
4002
|
22159
2712
|
4858
1243
|
667
47
|
80.04 %
67.77 %
|
17.55 %
31.06 %
|
2.41 %
1.17 %
|
Zoho Mail |
27511
3898
|
22492
2817
|
4341
1038
|
678
43
|
81.76 %
72.27 %
|
15.78 %
26.63 %
|
2.46 %
1.10 %
|
ProtonMail |
27775
3953
|
22594
2797
|
4528
1112
|
653
44
|
81.35 %
70.76 %
|
16.30 %
28.13 %
|
2.35 %
1.11 %
|
Custom Mail |
28260
4154
|
23440
3064
|
4184
1049
|
636
41
|
82.94 %
73.76 %
|
14.81 %
25.25 %
|
2.25 %
0.99 %
|
Compare CleverReach with other providers
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