CleverReach and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of CleverReach and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.419
40.838
|
244.944
28.449
|
52.330
11.943
|
8.145
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.20 %
69.66 %
|
17.13 %
29.24 %
|
2.67 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23598
3108
|
19684
2310
|
3360
763
|
554
35
|
83.41 %
74.32 %
|
14.24 %
24.55 %
|
2.35 %
1.13 %
|
Elektronics |
23459
3168
|
18906
2203
|
3952
930
|
601
35
|
80.59 %
69.54 %
|
16.85 %
29.36 %
|
2.56 %
1.10 %
|
Entertainment |
23344
3097
|
18642
2149
|
4050
920
|
652
28
|
79.86 %
69.39 %
|
17.35 %
29.71 %
|
2.79 %
0.90 %
|
Cosmetics & Beauty |
23512
3104
|
18819
2138
|
4087
928
|
606
38
|
80.04 %
68.88 %
|
17.38 %
29.90 %
|
2.58 %
1.22 %
|
Food & Drink |
23392
2988
|
19517
2221
|
3332
729
|
543
38
|
83.43 %
74.33 %
|
14.24 %
24.40 %
|
2.32 %
1.27 %
|
Home & Garden |
23904
3198
|
19963
2374
|
3378
790
|
563
34
|
83.51 %
74.23 %
|
14.13 %
24.70 %
|
2.36 %
1.06 %
|
Finance |
23558
3213
|
18086
2065
|
4784
1111
|
688
37
|
76.77 %
64.27 %
|
20.31 %
34.58 %
|
2.92 %
1.15 %
|
Health |
23500
3194
|
18179
2052
|
4677
1109
|
644
33
|
77.36 %
64.25 %
|
19.90 %
34.72 %
|
2.74 %
1.03 %
|
Pets |
23130
3075
|
19095
2277
|
3441
768
|
594
30
|
82.56 %
74.05 %
|
14.88 %
24.98 %
|
2.57 %
0.98 %
|
Sport & Fitness |
23714
3244
|
18759
2247
|
4286
961
|
669
36
|
79.11 %
69.27 %
|
18.07 %
29.62 %
|
2.82 %
1.11 %
|
Job & Career |
23639
3038
|
18568
2106
|
4386
898
|
685
34
|
78.55 %
69.32 %
|
18.55 %
29.56 %
|
2.90 %
1.12 %
|
Dating |
23316
3120
|
17439
1854
|
5140
1226
|
737
40
|
74.79 %
59.42 %
|
22.04 %
39.29 %
|
3.16 %
1.28 %
|
Other |
23353
3291
|
19287
2453
|
3457
810
|
609
28
|
82.59 %
74.54 %
|
14.80 %
24.61 %
|
2.61 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30828
3918
|
23674
2512
|
6310
1366
|
844
40
|
76.79 %
64.11 %
|
20.47 %
34.86 %
|
2.74 %
1.02 %
|
Outlook Mail |
30148
4078
|
23367
2660
|
5886
1375
|
895
43
|
77.51 %
65.23 %
|
19.52 %
33.72 %
|
2.97 %
1.05 %
|
Yahoo Mail |
30718
4200
|
24557
2966
|
5275
1187
|
886
47
|
79.94 %
70.62 %
|
17.17 %
28.26 %
|
2.88 %
1.12 %
|
AOL Mail |
30150
4366
|
24147
3106
|
5178
1213
|
825
47
|
80.09 %
71.14 %
|
17.17 %
27.78 %
|
2.74 %
1.08 %
|
Mail.com |
30750
4218
|
24953
3033
|
4988
1137
|
809
48
|
81.15 %
71.91 %
|
16.22 %
26.96 %
|
2.63 %
1.14 %
|
Yandex Mail |
30601
4051
|
24071
2782
|
5615
1223
|
915
46
|
78.66 %
68.67 %
|
18.35 %
30.19 %
|
2.99 %
1.14 %
|
GMX Mail |
30431
4002
|
24517
2712
|
5159
1243
|
755
47
|
80.57 %
67.77 %
|
16.95 %
31.06 %
|
2.48 %
1.17 %
|
Zoho Mail |
30274
3898
|
24866
2817
|
4644
1038
|
764
43
|
82.14 %
72.27 %
|
15.34 %
26.63 %
|
2.52 %
1.10 %
|
ProtonMail |
30510
3953
|
24962
2797
|
4806
1112
|
742
44
|
81.82 %
70.76 %
|
15.75 %
28.13 %
|
2.43 %
1.11 %
|
Custom Mail |
31009
4154
|
25830
3064
|
4469
1049
|
710
41
|
83.30 %
73.76 %
|
14.41 %
25.25 %
|
2.29 %
0.99 %
|
Compare CleverReach with other providers
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