CleverReach and Newsletter2Go Email Deliverability Comparison
In this comparison, the deliverability of CleverReach and Newsletter2Go is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Newsletter2Go.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
222.897
40.838
|
175.235
28.449
|
42.307
11.943
|
5.355
446
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Newsletter2Go in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
78.62 %
69.66 %
|
18.98 %
29.24 %
|
2.40 %
1.09 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
17244
3108
|
14147
2310
|
2721
763
|
376
35
|
82.04 %
74.32 %
|
15.78 %
24.55 %
|
2.18 %
1.13 %
|
Elektronics |
17288
3168
|
13632
2203
|
3251
930
|
405
35
|
78.85 %
69.54 %
|
18.80 %
29.36 %
|
2.34 %
1.10 %
|
Entertainment |
16887
3097
|
13201
2149
|
3262
920
|
424
28
|
78.17 %
69.39 %
|
19.32 %
29.71 %
|
2.51 %
0.90 %
|
Cosmetics & Beauty |
17094
3104
|
13395
2138
|
3301
928
|
398
38
|
78.36 %
68.88 %
|
19.31 %
29.90 %
|
2.33 %
1.22 %
|
Food & Drink |
17140
2988
|
14080
2221
|
2695
729
|
365
38
|
82.15 %
74.33 %
|
15.72 %
24.40 %
|
2.13 %
1.27 %
|
Home & Garden |
17631
3198
|
14497
2374
|
2737
790
|
397
34
|
82.22 %
74.23 %
|
15.52 %
24.70 %
|
2.25 %
1.06 %
|
Finance |
17196
3213
|
12862
2065
|
3883
1111
|
451
37
|
74.80 %
64.27 %
|
22.58 %
34.58 %
|
2.62 %
1.15 %
|
Health |
17132
3194
|
12886
2052
|
3831
1109
|
415
33
|
75.22 %
64.25 %
|
22.36 %
34.72 %
|
2.42 %
1.03 %
|
Pets |
16706
3075
|
13619
2277
|
2715
768
|
372
30
|
81.52 %
74.05 %
|
16.25 %
24.98 %
|
2.23 %
0.98 %
|
Sport & Fitness |
17259
3244
|
13384
2247
|
3429
961
|
446
36
|
77.55 %
69.27 %
|
19.87 %
29.62 %
|
2.58 %
1.11 %
|
Job & Career |
17314
3038
|
13405
2106
|
3483
898
|
426
34
|
77.42 %
69.32 %
|
20.12 %
29.56 %
|
2.46 %
1.12 %
|
Dating |
16862
3120
|
12154
1854
|
4236
1226
|
472
40
|
72.08 %
59.42 %
|
25.12 %
39.29 %
|
2.80 %
1.28 %
|
Other |
17144
3291
|
13973
2453
|
2763
810
|
408
28
|
81.50 %
74.54 %
|
16.12 %
24.61 %
|
2.38 %
0.85 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Newsletter2Go.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
22668
3918
|
16942
2512
|
5167
1366
|
559
40
|
74.74 %
64.11 %
|
22.79 %
34.86 %
|
2.47 %
1.02 %
|
Outlook Mail |
21926
4078
|
16601
2660
|
4749
1375
|
576
43
|
75.71 %
65.23 %
|
21.66 %
33.72 %
|
2.63 %
1.05 %
|
Yahoo Mail |
22442
4200
|
17659
2966
|
4202
1187
|
581
47
|
78.69 %
70.62 %
|
18.72 %
28.26 %
|
2.59 %
1.12 %
|
AOL Mail |
22065
4366
|
17391
3106
|
4127
1213
|
547
47
|
78.82 %
71.14 %
|
18.70 %
27.78 %
|
2.48 %
1.08 %
|
Mail.com |
22539
4218
|
18019
3033
|
4009
1137
|
511
48
|
79.95 %
71.91 %
|
17.79 %
26.96 %
|
2.27 %
1.14 %
|
Yandex Mail |
22250
4051
|
17190
2782
|
4463
1223
|
597
46
|
77.26 %
68.67 %
|
20.06 %
30.19 %
|
2.68 %
1.14 %
|
GMX Mail |
22121
4002
|
17374
2712
|
4246
1243
|
501
47
|
78.54 %
67.77 %
|
19.19 %
31.06 %
|
2.26 %
1.17 %
|
Zoho Mail |
21975
3898
|
17723
2817
|
3738
1038
|
514
43
|
80.65 %
72.27 %
|
17.01 %
26.63 %
|
2.34 %
1.10 %
|
ProtonMail |
22271
3953
|
17793
2797
|
3984
1112
|
494
44
|
79.89 %
70.76 %
|
17.89 %
28.13 %
|
2.22 %
1.11 %
|
Custom Mail |
22640
4154
|
18543
3064
|
3622
1049
|
475
41
|
81.90 %
73.76 %
|
16.00 %
25.25 %
|
2.10 %
0.99 %
|
Compare CleverReach with other providers
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