CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
250.371 249.787	198.438 181.723	45.670 59.649	6.263 8.415

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.26 % 72.75 %	18.24 % 23.88 %	2.50 % 3.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	19291 19225	15924 14612	2932 4020	435 593	82.55 % 76.01 %	15.20 % 20.91 %	2.25 % 3.08 %
Elektronics	19330 18719	15382 13741	3485 4356	463 622	79.58 % 73.41 %	18.03 % 23.27 %	2.40 % 3.32 %
Entertainment	19026 18991	14999 13856	3524 4545	503 590	78.83 % 72.96 %	18.52 % 23.93 %	2.64 % 3.11 %
Cosmetics & Beauty	19187 19396	15141 14023	3561 4712	485 661	78.91 % 72.30 %	18.56 % 24.29 %	2.53 % 3.41 %
Food & Drink	19191 19677	15864 14943	2902 4121	425 613	82.66 % 75.94 %	15.12 % 20.94 %	2.21 % 3.12 %
Home & Garden	19765 19050	16361 14486	2956 3931	448 633	82.78 % 76.04 %	14.96 % 20.64 %	2.27 % 3.32 %
Finance	19303 19729	14593 13595	4182 5401	528 733	75.60 % 68.91 %	21.67 % 27.38 %	2.74 % 3.72 %
Health	19237 19496	14636 13548	4115 5278	486 670	76.08 % 69.49 %	21.39 % 27.07 %	2.53 % 3.44 %
Pets	18931 19104	15528 14392	2964 4100	439 612	82.02 % 75.34 %	15.66 % 21.46 %	2.32 % 3.20 %
Sport & Fitness	19361 19358	15128 13848	3711 4828	522 682	78.14 % 71.54 %	19.17 % 24.94 %	2.70 % 3.52 %
Job & Career	19411 19303	15121 13754	3788 4861	502 688	77.90 % 71.25 %	19.51 % 25.18 %	2.59 % 3.56 %
Dating	19054 18636	13950 12495	4545 5453	559 688	73.21 % 67.05 %	23.85 % 29.26 %	2.93 % 3.69 %
Other	19284 19103	15811 14430	3005 4043	468 630	81.99 % 75.54 %	15.58 % 21.16 %	2.43 % 3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	25317 24819	19129 17094	5544 6774	644 951	75.56 % 68.87 %	21.90 % 27.29 %	2.54 % 3.83 %
Outlook Mail	24615 24937	18819 17477	5121 6584	675 876	76.45 % 70.08 %	20.80 % 26.40 %	2.74 % 3.51 %
Yahoo Mail	25163 25058	19926 18227	4557 5966	680 865	79.19 % 72.74 %	18.11 % 23.81 %	2.70 % 3.45 %
AOL Mail	24751 24946	19638 18188	4479 5922	634 836	79.34 % 72.91 %	18.10 % 23.74 %	2.56 % 3.35 %
Mail.com	25297 25190	20345 18595	4334 5754	618 841	80.42 % 73.82 %	17.13 % 22.84 %	2.44 % 3.34 %
Yandex Mail	25114 24553	19548 17463	4857 6161	709 929	77.84 % 71.12 %	19.34 % 25.09 %	2.82 % 3.78 %
GMX Mail	24888 24941	19744 18195	4561 5976	583 770	79.33 % 72.95 %	18.33 % 23.96 %	2.34 % 3.09 %
Zoho Mail	24753 24908	20104 18629	4048 5479	601 800	81.22 % 74.79 %	16.35 % 22.00 %	2.43 % 3.21 %
ProtonMail	25055 25043	20218 18567	4262 5716	575 760	80.69 % 74.14 %	17.01 % 22.82 %	2.29 % 3.03 %
Custom Mail	25418 25392	20967 19288	3907 5317	544 787	82.49 % 75.96 %	15.37 % 20.94 %	2.14 % 3.10 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.