CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
393.343 392.903	318.917 295.285	63.267 82.898	11.159 14.720

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.08 % 75.15 %	16.08 % 21.10 %	2.84 % 3.75 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	30373 30216	25552 23580	4064 5602	757 1034	84.13 % 78.04 %	13.38 % 18.54 %	2.49 % 3.42 %
Elektronics	30032 29675	24521 22528	4702 6035	809 1112	81.65 % 75.92 %	15.66 % 20.34 %	2.69 % 3.75 %
Entertainment	30150 30002	24356 22601	4902 6343	892 1058	80.78 % 75.33 %	16.26 % 21.14 %	2.96 % 3.53 %
Cosmetics & Beauty	30085 30510	24339 22808	4909 6523	837 1179	80.90 % 74.76 %	16.32 % 21.38 %	2.78 % 3.86 %
Food & Drink	30054 30438	25287 23750	4028 5653	739 1035	84.14 % 78.03 %	13.40 % 18.57 %	2.46 % 3.40 %
Home & Garden	30786 30165	25934 23570	4099 5527	753 1068	84.24 % 78.14 %	13.31 % 18.32 %	2.45 % 3.54 %
Finance	30236 30740	23545 22023	5752 7421	939 1296	77.87 % 71.64 %	19.02 % 24.14 %	3.11 % 4.22 %
Health	30292 30375	23793 22079	5599 7152	900 1144	78.55 % 72.69 %	18.48 % 23.55 %	2.97 % 3.77 %
Pets	29904 30196	24852 23325	4224 5813	828 1058	83.11 % 77.25 %	14.13 % 19.25 %	2.77 % 3.50 %
Sport & Fitness	30468 30385	24361 22490	5201 6738	906 1157	79.96 % 74.02 %	17.07 % 22.18 %	2.97 % 3.81 %
Job & Career	30575 30476	24212 22331	5405 6906	958 1239	79.19 % 73.27 %	17.68 % 22.66 %	3.13 % 4.07 %
Dating	30263 29722	23071 20987	6152 7483	1040 1252	76.24 % 70.61 %	20.33 % 25.18 %	3.44 % 4.21 %
Other	30125 30003	25094 23213	4230 5702	801 1088	83.30 % 77.37 %	14.04 % 19.00 %	2.66 % 3.63 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	39530 39282	30798 28254	7547 9383	1185 1645	77.91 % 71.93 %	19.09 % 23.89 %	3.00 % 4.19 %
Outlook Mail	38943 39531	30558 28754	7129 9197	1256 1580	78.47 % 72.74 %	18.31 % 23.27 %	3.23 % 4.00 %
Yahoo Mail	39389 39178	31766 29271	6414 8355	1209 1552	80.65 % 74.71 %	16.28 % 21.33 %	3.07 % 3.96 %
AOL Mail	38981 39042	31499 29207	6332 8337	1150 1498	80.81 % 74.81 %	16.24 % 21.35 %	2.95 % 3.84 %
Mail.com	39688 39609	32483 30057	6086 8064	1119 1488	81.85 % 75.88 %	15.33 % 20.36 %	2.82 % 3.76 %
Yandex Mail	39482 38788	31375 28539	6867 8715	1240 1534	79.47 % 73.58 %	17.39 % 22.47 %	3.14 % 3.95 %
GMX Mail	39319 39475	32165 29958	6156 8148	998 1369	81.81 % 75.89 %	15.66 % 20.64 %	2.54 % 3.47 %
Zoho Mail	39090 39145	32409 30157	5634 7605	1047 1383	82.91 % 77.04 %	14.41 % 19.43 %	2.68 % 3.53 %
ProtonMail	39197 39227	32488 30184	5715 7741	994 1302	82.88 % 76.95 %	14.58 % 19.73 %	2.54 % 3.32 %
Custom Mail	39724 39626	33376 30904	5387 7353	961 1369	84.02 % 77.99 %	13.56 % 18.56 %	2.42 % 3.45 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.