CleverReach and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
345.908
344.884
|
279.051
257.236
|
57.351
75.035
|
9.506
12.613
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.67 %
74.59 %
|
16.58 %
21.76 %
|
2.75 %
3.66 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
26759
26532
|
22422
20562
|
3691
5067
|
646
903
|
83.79 %
77.50 %
|
13.79 %
19.10 %
|
2.41 %
3.40 %
|
Elektronics |
26513
26073
|
21519
19656
|
4295
5480
|
699
937
|
81.16 %
75.39 %
|
16.20 %
21.02 %
|
2.64 %
3.59 %
|
Entertainment |
26433
26224
|
21239
19629
|
4438
5716
|
756
879
|
80.35 %
74.85 %
|
16.79 %
21.80 %
|
2.86 %
3.35 %
|
Cosmetics & Beauty |
26488
26807
|
21343
19897
|
4454
5914
|
691
996
|
80.58 %
74.22 %
|
16.82 %
22.06 %
|
2.61 %
3.72 %
|
Food & Drink |
26505
26832
|
22206
20798
|
3660
5135
|
639
899
|
83.78 %
77.51 %
|
13.81 %
19.14 %
|
2.41 %
3.35 %
|
Home & Garden |
27052
26453
|
22703
20550
|
3702
4992
|
647
911
|
83.92 %
77.68 %
|
13.68 %
18.87 %
|
2.39 %
3.44 %
|
Finance |
26566
26992
|
20550
19143
|
5217
6728
|
799
1121
|
77.35 %
70.92 %
|
19.64 %
24.93 %
|
3.01 %
4.15 %
|
Health |
26673
26771
|
20796
19260
|
5110
6529
|
767
982
|
77.97 %
71.94 %
|
19.16 %
24.39 %
|
2.88 %
3.67 %
|
Pets |
26257
26381
|
21759
20263
|
3802
5214
|
696
904
|
82.87 %
76.81 %
|
14.48 %
19.76 %
|
2.65 %
3.43 %
|
Sport & Fitness |
26868
26756
|
21362
19646
|
4715
6108
|
791
1002
|
79.51 %
73.43 %
|
17.55 %
22.83 %
|
2.94 %
3.74 %
|
Job & Career |
26839
26752
|
21175
19465
|
4856
6221
|
808
1066
|
78.90 %
72.76 %
|
18.09 %
23.25 %
|
3.01 %
3.98 %
|
Dating |
26489
25973
|
20028
18099
|
5597
6790
|
864
1084
|
75.61 %
69.68 %
|
21.13 %
26.14 %
|
3.26 %
4.17 %
|
Other |
26466
26338
|
21949
20268
|
3814
5141
|
703
929
|
82.93 %
76.95 %
|
14.41 %
19.52 %
|
2.66 %
3.53 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
34812
34315
|
26943
24428
|
6877
8477
|
992
1410
|
77.40 %
71.19 %
|
19.75 %
24.70 %
|
2.85 %
4.11 %
|
Outlook Mail |
34182
34655
|
26666
24982
|
6456
8322
|
1060
1351
|
78.01 %
72.09 %
|
18.89 %
24.01 %
|
3.10 %
3.90 %
|
Yahoo Mail |
34676
34344
|
27840
25490
|
5798
7538
|
1038
1316
|
80.29 %
74.22 %
|
16.72 %
21.95 %
|
2.99 %
3.83 %
|
AOL Mail |
34266
34293
|
27571
25512
|
5722
7517
|
973
1264
|
80.46 %
74.39 %
|
16.70 %
21.92 %
|
2.84 %
3.69 %
|
Mail.com |
34910
34834
|
28475
26267
|
5492
7287
|
943
1280
|
81.57 %
75.41 %
|
15.73 %
20.92 %
|
2.70 %
3.67 %
|
Yandex Mail |
34665
34131
|
27409
24923
|
6188
7876
|
1068
1332
|
79.07 %
73.02 %
|
17.85 %
23.08 %
|
3.08 %
3.90 %
|
GMX Mail |
34500
34651
|
28009
26077
|
5616
7418
|
875
1156
|
81.19 %
75.26 %
|
16.28 %
21.41 %
|
2.54 %
3.34 %
|
Zoho Mail |
34347
34301
|
28369
26223
|
5094
6876
|
884
1202
|
82.60 %
76.45 %
|
14.83 %
20.05 %
|
2.57 %
3.50 %
|
ProtonMail |
34505
34507
|
28433
26328
|
5215
7063
|
857
1116
|
82.40 %
76.30 %
|
15.11 %
20.47 %
|
2.48 %
3.23 %
|
Custom Mail |
35045
34853
|
29336
27006
|
4893
6661
|
816
1186
|
83.71 %
77.49 %
|
13.96 %
19.11 %
|
2.33 %
3.40 %
|
Compare CleverReach with other providers
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