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CleverReach and MailerLite Email Deliverability Comparison

  CleverReach
  MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  114.114
  112.713
  83.440
  73.104
  28.971
  37.251
  1.703
  2.358

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox Rate Spam Rate Lost Rate
  73.12 %
  64.86 %
  25.39 %
  33.05 %
  1.49 %
  2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Clothing
  8848
  8688
  6862
  6003
  1855
  2499
  131
  186
  77.55 %
  69.10 %
  20.97 %
  28.76 %
  1.48 %
  2.14 %
Elektronics
  8966
  8237
  6519
  5329
  2312
  2737
  135
  171
  72.71 %
  64.70 %
  25.79 %
  33.23 %
  1.51 %
  2.08 %
Entertainment
  8606
  8456
  6248
  5463
  2227
  2822
  131
  171
  72.60 %
  64.61 %
  25.88 %
  33.37 %
  1.52 %
  2.02 %
Cosmetics & Beauty
  8819
  8958
  6412
  5765
  2278
  3008
  129
  185
  72.71 %
  64.36 %
  25.83 %
  33.58 %
  1.46 %
  2.07 %
Food & Drink
  8838
  9121
  6860
  6319
  1847
  2608
  131
  194
  77.62 %
  69.28 %
  20.90 %
  28.59 %
  1.48 %
  2.13 %
Home & Garden
  9013
  8542
  7030
  5928
  1846
  2427
  137
  187
  78.00 %
  69.40 %
  20.48 %
  28.41 %
  1.52 %
  2.19 %
Finance
  8644
  8889
  5859
  5301
  2661
  3404
  124
  184
  67.78 %
  59.64 %
  30.78 %
  38.29 %
  1.43 %
  2.07 %
Health
  8817
  8980
  5956
  5358
  2722
  3434
  139
  188
  67.55 %
  59.67 %
  30.87 %
  38.24 %
  1.58 %
  2.09 %
Pets
  8471
  8734
  6581
  6063
  1767
  2491
  123
  180
  77.69 %
  69.42 %
  20.86 %
  28.52 %
  1.45 %
  2.06 %
Sport & Fitness
  9032
  8840
  6548
  5669
  2341
  2986
  143
  185
  72.50 %
  64.13 %
  25.92 %
  33.78 %
  1.58 %
  2.09 %
Job & Career
  8753
  8708
  6377
  5615
  2250
  2909
  126
  184
  72.86 %
  64.48 %
  25.71 %
  33.41 %
  1.44 %
  2.11 %
Dating
  8630
  8050
  5435
  4375
  3070
  3511
  125
  164
  62.98 %
  54.35 %
  35.57 %
  43.61 %
  1.45 %
  2.04 %
Other
  8677
  8510
  6753
  5916
  1795
  2415
  129
  179
  77.83 %
  69.52 %
  20.69 %
  28.38 %
  1.49 %
  2.10 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox Rate Spam Rate Lost Rate
Gmail
  11847
  11101
  8025
  6575
  3653
  4294
  169
  232
  67.74 %
  59.23 %
  30.83 %
  38.68 %
  1.43 %
  2.09 %
Outlook Mail
  11087
  11269
  7694
  6920
  3234
  4114
  159
  235
  69.40 %
  61.41 %
  29.17 %
  36.51 %
  1.43 %
  2.09 %
Yahoo Mail
  11681
  11535
  8709
  7637
  2800
  3656
  172
  242
  74.56 %
  66.21 %
  23.97 %
  31.69 %
  1.47 %
  2.10 %
AOL Mail
  11339
  11319
  8436
  7473
  2730
  3604
  173
  242
  74.40 %
  66.02 %
  24.08 %
  31.84 %
  1.53 %
  2.14 %
Mail.com
  11577
  11587
  8717
  7769
  2688
  3575
  172
  243
  75.30 %
  67.05 %
  23.22 %
  30.85 %
  1.49 %
  2.10 %
Yandex Mail
  11086
  10778
  8023
  6888
  2896
  3665
  167
  225
  72.37 %
  63.91 %
  26.12 %
  34.00 %
  1.51 %
  2.09 %
GMX Mail
  11225
  11178
  8016
  7055
  3045
  3889
  164
  234
  71.41 %
  63.12 %
  27.13 %
  34.79 %
  1.46 %
  2.09 %
Zoho Mail
  11070
  10994
  8363
  7393
  2540
  3376
  167
  225
  75.55 %
  67.25 %
  22.94 %
  30.71 %
  1.51 %
  2.05 %
ProtonMail
  11441
  11455
  8381
  7464
  2883
  3751
  177
  240
  73.25 %
  65.16 %
  25.20 %
  32.75 %
  1.55 %
  2.10 %
Custom Mail
  11761
  11497
  9076
  7930
  2502
  3327
  183
  240
  77.17 %
  68.97 %
  21.27 %
  28.94 %
  1.56 %
  2.09 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.