CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
305.419 304.322	244.944 225.112	52.330 68.436	8.145 10.774

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.20 % 73.97 %	17.13 % 22.49 %	2.67 % 3.54 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	23598 23392	19684 18021	3360 4612	554 759	83.41 % 77.04 %	14.24 % 19.72 %	2.35 % 3.24 %
Elektronics	23459 22937	18906 17139	3952 5002	601 796	80.59 % 74.72 %	16.85 % 21.81 %	2.56 % 3.47 %
Entertainment	23344 23137	18642 17177	4050 5218	652 742	79.86 % 74.24 %	17.35 % 22.55 %	2.79 % 3.21 %
Cosmetics & Beauty	23512 23680	18819 17422	4087 5404	606 854	80.04 % 73.57 %	17.38 % 22.82 %	2.58 % 3.61 %
Food & Drink	23392 23831	19517 18343	3332 4711	543 777	83.43 % 76.97 %	14.24 % 19.77 %	2.32 % 3.26 %
Home & Garden	23904 23312	19963 17980	3378 4540	563 792	83.51 % 77.13 %	14.13 % 19.47 %	2.36 % 3.40 %
Finance	23558 23923	18086 16799	4784 6164	688 960	76.77 % 70.22 %	20.31 % 25.77 %	2.92 % 4.01 %
Health	23500 23647	18179 16819	4677 5992	644 836	77.36 % 71.13 %	19.90 % 25.34 %	2.74 % 3.54 %
Pets	23130 23247	19095 17743	3441 4727	594 777	82.56 % 76.32 %	14.88 % 20.33 %	2.57 % 3.34 %
Sport & Fitness	23714 23624	18759 17188	4286 5563	669 873	79.11 % 72.76 %	18.07 % 23.55 %	2.82 % 3.70 %
Job & Career	23639 23504	18568 16991	4386 5623	685 890	78.55 % 72.29 %	18.55 % 23.92 %	2.90 % 3.79 %
Dating	23316 22826	17439 15700	5140 6211	737 915	74.79 % 68.78 %	22.04 % 27.21 %	3.16 % 4.01 %
Other	23353 23262	19287 17790	3457 4669	609 803	82.59 % 76.48 %	14.80 % 20.07 %	2.61 % 3.45 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	30828 30357	23674 21360	6310 7767	844 1230	76.79 % 70.36 %	20.47 % 25.59 %	2.74 % 4.05 %
Outlook Mail	30148 30491	23367 21784	5886 7570	895 1137	77.51 % 71.44 %	19.52 % 24.83 %	2.97 % 3.73 %
Yahoo Mail	30718 30371	24557 22398	5275 6858	886 1115	79.94 % 73.75 %	17.17 % 22.58 %	2.88 % 3.67 %
AOL Mail	30150 30327	24147 22438	5178 6835	825 1054	80.09 % 73.99 %	17.17 % 22.54 %	2.74 % 3.48 %
Mail.com	30750 30738	24953 23025	4988 6637	809 1076	81.15 % 74.91 %	16.22 % 21.59 %	2.63 % 3.50 %
Yandex Mail	30601 29898	24071 21625	5615 7120	915 1153	78.66 % 72.33 %	18.35 % 23.81 %	2.99 % 3.86 %
GMX Mail	30431 30527	24517 22738	5159 6797	755 992	80.57 % 74.48 %	16.95 % 22.27 %	2.48 % 3.25 %
Zoho Mail	30274 30249	24866 22955	4644 6267	764 1027	82.14 % 75.89 %	15.34 % 20.72 %	2.52 % 3.40 %
ProtonMail	30510 30496	24962 23035	4806 6488	742 973	81.82 % 75.53 %	15.75 % 21.27 %	2.43 % 3.19 %
Custom Mail	31009 30868	25830 23754	4469 6097	710 1017	83.30 % 76.95 %	14.41 % 19.75 %	2.29 % 3.29 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.