CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
182.216 181.459	140.819 127.435	37.382 48.605	4.015 5.419

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
77.28 % 70.23 %	20.52 % 26.79 %	2.20 % 2.99 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	14075 13973	11396 10312	2401 3277	278 384	80.97 % 73.80 %	17.06 % 23.45 %	1.98 % 2.75 %
Elektronics	14178 13377	10954 9440	2906 3537	318 400	77.26 % 70.57 %	20.50 % 26.44 %	2.24 % 2.99 %
Entertainment	13823 13677	10632 9609	2881 3689	310 379	76.92 % 70.26 %	20.84 % 26.97 %	2.24 % 2.77 %
Cosmetics & Beauty	14022 14135	10789 9872	2924 3860	309 403	76.94 % 69.84 %	20.85 % 27.31 %	2.20 % 2.85 %
Food & Drink	14039 14527	11375 10728	2384 3393	280 406	81.02 % 73.85 %	16.98 % 23.36 %	1.99 % 2.79 %
Home & Garden	14456 13833	11741 10216	2418 3198	297 419	81.22 % 73.85 %	16.73 % 23.12 %	2.05 % 3.03 %
Finance	13929 14428	10173 9532	3424 4436	332 460	73.03 % 66.07 %	24.58 % 30.75 %	2.38 % 3.19 %
Health	14053 14209	10310 9422	3420 4355	323 432	73.37 % 66.31 %	24.34 % 30.65 %	2.30 % 3.04 %
Pets	13586 13920	10952 10201	2364 3304	270 415	80.61 % 73.28 %	17.40 % 23.74 %	1.99 % 2.98 %
Sport & Fitness	14266 14141	10885 9803	3036 3925	345 413	76.30 % 69.32 %	21.28 % 27.76 %	2.42 % 2.92 %
Job & Career	14132 14032	10789 9701	3030 3902	313 429	76.34 % 69.13 %	21.44 % 27.81 %	2.21 % 3.06 %
Dating	13730 13312	9605 8377	3793 4482	332 453	69.96 % 62.93 %	27.63 % 33.67 %	2.42 % 3.40 %
Other	13927 13895	11218 10222	2401 3247	308 426	80.55 % 73.57 %	17.24 % 23.37 %	2.21 % 3.07 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	18592 17964	13568 11820	4604 5550	420 594	72.98 % 65.80 %	24.76 % 30.90 %	2.26 % 3.31 %
Outlook Mail	17896 18157	13271 12222	4201 5374	424 561	74.16 % 67.31 %	23.47 % 29.60 %	2.37 % 3.09 %
Yahoo Mail	18427 18444	14321 13027	3680 4848	426 569	77.72 % 70.63 %	19.97 % 26.28 %	2.31 % 3.09 %
AOL Mail	18042 18110	14031 12799	3610 4766	401 545	77.77 % 70.67 %	20.01 % 26.32 %	2.22 % 3.01 %
Mail.com	18458 18357	14540 13148	3521 4671	397 538	78.77 % 71.62 %	19.08 % 25.45 %	2.15 % 2.93 %
Yandex Mail	18000 17618	13682 12135	3879 4911	439 572	76.01 % 68.88 %	21.55 % 27.87 %	2.44 % 3.25 %
GMX Mail	18053 18084	13874 12641	3801 4948	378 495	76.85 % 69.90 %	21.05 % 27.36 %	2.09 % 2.74 %
Zoho Mail	17925 17923	14241 12971	3293 4436	391 516	79.45 % 72.37 %	18.37 % 24.75 %	2.18 % 2.88 %
ProtonMail	18288 18285	14326 13028	3589 4753	373 504	78.34 % 71.25 %	19.62 % 25.99 %	2.04 % 2.76 %
Custom Mail	18535 18517	14965 13644	3204 4348	366 525	80.74 % 73.68 %	17.29 % 23.48 %	1.97 % 2.84 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.