CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
114.114 112.713	83.440 73.104	28.971 37.251	1.703 2.358

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox Rate	Spam Rate	Lost Rate
73.12 % 64.86 %	25.39 % 33.05 %	1.49 % 2.09 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Clothing	8848 8688	6862 6003	1855 2499	131 186	77.55 % 69.10 %	20.97 % 28.76 %	1.48 % 2.14 %
Elektronics	8966 8237	6519 5329	2312 2737	135 171	72.71 % 64.70 %	25.79 % 33.23 %	1.51 % 2.08 %
Entertainment	8606 8456	6248 5463	2227 2822	131 171	72.60 % 64.61 %	25.88 % 33.37 %	1.52 % 2.02 %
Cosmetics & Beauty	8819 8958	6412 5765	2278 3008	129 185	72.71 % 64.36 %	25.83 % 33.58 %	1.46 % 2.07 %
Food & Drink	8838 9121	6860 6319	1847 2608	131 194	77.62 % 69.28 %	20.90 % 28.59 %	1.48 % 2.13 %
Home & Garden	9013 8542	7030 5928	1846 2427	137 187	78.00 % 69.40 %	20.48 % 28.41 %	1.52 % 2.19 %
Finance	8644 8889	5859 5301	2661 3404	124 184	67.78 % 59.64 %	30.78 % 38.29 %	1.43 % 2.07 %
Health	8817 8980	5956 5358	2722 3434	139 188	67.55 % 59.67 %	30.87 % 38.24 %	1.58 % 2.09 %
Pets	8471 8734	6581 6063	1767 2491	123 180	77.69 % 69.42 %	20.86 % 28.52 %	1.45 % 2.06 %
Sport & Fitness	9032 8840	6548 5669	2341 2986	143 185	72.50 % 64.13 %	25.92 % 33.78 %	1.58 % 2.09 %
Job & Career	8753 8708	6377 5615	2250 2909	126 184	72.86 % 64.48 %	25.71 % 33.41 %	1.44 % 2.11 %
Dating	8630 8050	5435 4375	3070 3511	125 164	62.98 % 54.35 %	35.57 % 43.61 %	1.45 % 2.04 %
Other	8677 8510	6753 5916	1795 2415	129 179	77.83 % 69.52 %	20.69 % 28.38 %	1.49 % 2.10 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox Rate	Spam Rate	Lost Rate
Gmail	11847 11101	8025 6575	3653 4294	169 232	67.74 % 59.23 %	30.83 % 38.68 %	1.43 % 2.09 %
Outlook Mail	11087 11269	7694 6920	3234 4114	159 235	69.40 % 61.41 %	29.17 % 36.51 %	1.43 % 2.09 %
Yahoo Mail	11681 11535	8709 7637	2800 3656	172 242	74.56 % 66.21 %	23.97 % 31.69 %	1.47 % 2.10 %
AOL Mail	11339 11319	8436 7473	2730 3604	173 242	74.40 % 66.02 %	24.08 % 31.84 %	1.53 % 2.14 %
Mail.com	11577 11587	8717 7769	2688 3575	172 243	75.30 % 67.05 %	23.22 % 30.85 %	1.49 % 2.10 %
Yandex Mail	11086 10778	8023 6888	2896 3665	167 225	72.37 % 63.91 %	26.12 % 34.00 %	1.51 % 2.09 %
GMX Mail	11225 11178	8016 7055	3045 3889	164 234	71.41 % 63.12 %	27.13 % 34.79 %	1.46 % 2.09 %
Zoho Mail	11070 10994	8363 7393	2540 3376	167 225	75.55 % 67.25 %	22.94 % 30.71 %	1.51 % 2.05 %
ProtonMail	11441 11455	8381 7464	2883 3751	177 240	73.25 % 65.16 %	25.20 % 32.75 %	1.55 % 2.10 %
Custom Mail	11761 11497	9076 7930	2502 3327	183 240	77.17 % 68.97 %	21.27 % 28.94 %	1.56 % 2.09 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.