CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
277.732 277.220	221.620 203.589	48.918 64.056	7.194 9.575

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
79.80 % 73.44 %	17.61 % 23.11 %	2.59 % 3.45 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	21465 21388	17812 16381	3148 4323	505 684	82.98 % 76.59 %	14.67 % 20.21 %	2.35 % 3.20 %
Elektronics	21400 20803	17164 15426	3714 4672	522 705	80.21 % 74.15 %	17.36 % 22.46 %	2.44 % 3.39 %
Entertainment	21133 21154	16785 15589	3772 4900	576 665	79.43 % 73.69 %	17.85 % 23.16 %	2.73 % 3.14 %
Cosmetics & Beauty	21324 21510	16974 15715	3810 5050	540 745	79.60 % 73.06 %	17.87 % 23.48 %	2.53 % 3.46 %
Food & Drink	21268 21737	17675 16634	3112 4413	481 690	83.11 % 76.52 %	14.63 % 20.30 %	2.26 % 3.17 %
Home & Garden	21818 21237	18147 16281	3160 4247	511 709	83.17 % 76.66 %	14.48 % 20.00 %	2.34 % 3.34 %
Finance	21423 21813	16329 15172	4479 5782	615 859	76.22 % 69.55 %	20.91 % 26.51 %	2.87 % 3.94 %
Health	21395 21577	16435 15191	4396 5633	564 753	76.82 % 70.40 %	20.55 % 26.11 %	2.64 % 3.49 %
Pets	21003 21185	17294 16075	3191 4411	518 699	82.34 % 75.88 %	15.19 % 20.82 %	2.47 % 3.30 %
Sport & Fitness	21507 21526	16922 15542	3996 5199	589 785	78.68 % 72.20 %	18.58 % 24.15 %	2.74 % 3.65 %
Job & Career	21453 21413	16793 15393	4074 5245	586 775	78.28 % 71.89 %	18.99 % 24.49 %	2.73 % 3.62 %
Dating	21213 20741	15722 14105	4840 5835	651 801	74.11 % 68.01 %	22.82 % 28.13 %	3.07 % 3.86 %
Other	21330 21136	17568 16085	3226 4346	536 705	82.36 % 76.10 %	15.12 % 20.56 %	2.51 % 3.34 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	28038 27599	21384 19231	5919 7272	735 1096	76.27 % 69.68 %	21.11 % 26.35 %	2.62 % 3.97 %
Outlook Mail	27372 27739	21085 19663	5499 7078	788 998	77.03 % 70.89 %	20.09 % 25.52 %	2.88 % 3.60 %
Yahoo Mail	27982 27676	22274 20289	4916 6401	792 986	79.60 % 73.31 %	17.57 % 23.13 %	2.83 % 3.56 %
AOL Mail	27390 27730	21857 20394	4812 6391	721 945	79.80 % 73.54 %	17.57 % 23.05 %	2.63 % 3.41 %
Mail.com	27940 27970	22585 20832	4644 6194	711 944	80.83 % 74.48 %	16.62 % 22.15 %	2.54 % 3.38 %
Yandex Mail	27780 27193	21750 19526	5217 6632	813 1035	78.29 % 71.81 %	18.78 % 24.39 %	2.93 % 3.81 %
GMX Mail	27684 27764	22159 20491	4858 6393	667 880	80.04 % 73.80 %	17.55 % 23.03 %	2.41 % 3.17 %
Zoho Mail	27511 27612	22492 20819	4341 5879	678 914	81.76 % 75.40 %	15.78 % 21.29 %	2.46 % 3.31 %
ProtonMail	27775 27789	22594 20803	4528 6107	653 879	81.35 % 74.86 %	16.30 % 21.98 %	2.35 % 3.16 %
Custom Mail	28260 28148	23440 21541	4184 5709	636 898	82.94 % 76.53 %	14.81 % 20.28 %	2.25 % 3.19 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.