CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
345.908 344.884	279.051 257.236	57.351 75.035	9.506 12.613

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.67 % 74.59 %	16.58 % 21.76 %	2.75 % 3.66 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	26759 26532	22422 20562	3691 5067	646 903	83.79 % 77.50 %	13.79 % 19.10 %	2.41 % 3.40 %
Elektronics	26513 26073	21519 19656	4295 5480	699 937	81.16 % 75.39 %	16.20 % 21.02 %	2.64 % 3.59 %
Entertainment	26433 26224	21239 19629	4438 5716	756 879	80.35 % 74.85 %	16.79 % 21.80 %	2.86 % 3.35 %
Cosmetics & Beauty	26488 26807	21343 19897	4454 5914	691 996	80.58 % 74.22 %	16.82 % 22.06 %	2.61 % 3.72 %
Food & Drink	26505 26832	22206 20798	3660 5135	639 899	83.78 % 77.51 %	13.81 % 19.14 %	2.41 % 3.35 %
Home & Garden	27052 26453	22703 20550	3702 4992	647 911	83.92 % 77.68 %	13.68 % 18.87 %	2.39 % 3.44 %
Finance	26566 26992	20550 19143	5217 6728	799 1121	77.35 % 70.92 %	19.64 % 24.93 %	3.01 % 4.15 %
Health	26673 26771	20796 19260	5110 6529	767 982	77.97 % 71.94 %	19.16 % 24.39 %	2.88 % 3.67 %
Pets	26257 26381	21759 20263	3802 5214	696 904	82.87 % 76.81 %	14.48 % 19.76 %	2.65 % 3.43 %
Sport & Fitness	26868 26756	21362 19646	4715 6108	791 1002	79.51 % 73.43 %	17.55 % 22.83 %	2.94 % 3.74 %
Job & Career	26839 26752	21175 19465	4856 6221	808 1066	78.90 % 72.76 %	18.09 % 23.25 %	3.01 % 3.98 %
Dating	26489 25973	20028 18099	5597 6790	864 1084	75.61 % 69.68 %	21.13 % 26.14 %	3.26 % 4.17 %
Other	26466 26338	21949 20268	3814 5141	703 929	82.93 % 76.95 %	14.41 % 19.52 %	2.66 % 3.53 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	34812 34315	26943 24428	6877 8477	992 1410	77.40 % 71.19 %	19.75 % 24.70 %	2.85 % 4.11 %
Outlook Mail	34182 34655	26666 24982	6456 8322	1060 1351	78.01 % 72.09 %	18.89 % 24.01 %	3.10 % 3.90 %
Yahoo Mail	34676 34344	27840 25490	5798 7538	1038 1316	80.29 % 74.22 %	16.72 % 21.95 %	2.99 % 3.83 %
AOL Mail	34266 34293	27571 25512	5722 7517	973 1264	80.46 % 74.39 %	16.70 % 21.92 %	2.84 % 3.69 %
Mail.com	34910 34834	28475 26267	5492 7287	943 1280	81.57 % 75.41 %	15.73 % 20.92 %	2.70 % 3.67 %
Yandex Mail	34665 34131	27409 24923	6188 7876	1068 1332	79.07 % 73.02 %	17.85 % 23.08 %	3.08 % 3.90 %
GMX Mail	34500 34651	28009 26077	5616 7418	875 1156	81.19 % 75.26 %	16.28 % 21.41 %	2.54 % 3.34 %
Zoho Mail	34347 34301	28369 26223	5094 6876	884 1202	82.60 % 76.45 %	14.83 % 20.05 %	2.57 % 3.50 %
ProtonMail	34505 34507	28433 26328	5215 7063	857 1116	82.40 % 76.30 %	15.11 % 20.47 %	2.48 % 3.23 %
Custom Mail	35045 34853	29336 27006	4893 6661	816 1186	83.71 % 77.49 %	13.96 % 19.11 %	2.33 % 3.40 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.