CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
379.824 379.234	307.541 284.377	61.595 80.692	10.688 14.165

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
80.97 % 74.99 %	16.22 % 21.28 %	2.81 % 3.74 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	29340 29163	24650 22709	3959 5452	731 1002	84.01 % 77.87 %	13.49 % 18.69 %	2.49 % 3.44 %
Elektronics	29030 28630	23668 21692	4586 5876	776 1062	81.53 % 75.77 %	15.80 % 20.52 %	2.67 % 3.71 %
Entertainment	29077 28947	23457 21762	4772 6172	848 1013	80.67 % 75.18 %	16.41 % 21.32 %	2.92 % 3.50 %
Cosmetics & Beauty	29048 29450	23476 21967	4776 6348	796 1135	80.82 % 74.59 %	16.44 % 21.56 %	2.74 % 3.85 %
Food & Drink	29073 29390	24426 22886	3929 5505	718 999	84.02 % 77.87 %	13.51 % 18.73 %	2.47 % 3.40 %
Home & Garden	29718 29103	25002 22696	3986 5380	730 1027	84.13 % 77.99 %	13.41 % 18.49 %	2.46 % 3.53 %
Finance	29181 29769	22681 21276	5601 7244	899 1249	77.73 % 71.47 %	19.19 % 24.33 %	3.08 % 4.20 %
Health	29249 29321	22940 21258	5460 6969	849 1094	78.43 % 72.50 %	18.67 % 23.77 %	2.90 % 3.73 %
Pets	28865 29096	23962 22436	4107 5643	796 1017	83.01 % 77.11 %	14.23 % 19.39 %	2.76 % 3.50 %
Sport & Fitness	29470 29354	23525 21669	5067 6565	878 1120	79.83 % 73.82 %	17.19 % 22.36 %	2.98 % 3.82 %
Job & Career	29499 29431	23334 21517	5250 6714	915 1200	79.10 % 73.11 %	17.80 % 22.81 %	3.10 % 4.08 %
Dating	29176 28650	22202 20152	5992 7285	982 1213	76.10 % 70.34 %	20.54 % 25.43 %	3.37 % 4.23 %
Other	29098 28930	24218 22357	4110 5539	770 1034	83.23 % 77.28 %	14.12 % 19.15 %	2.65 % 3.57 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	38196 37865	29705 27153	7362 9127	1129 1585	77.77 % 71.71 %	19.27 % 24.10 %	2.96 % 4.19 %
Outlook Mail	37619 38104	29479 27645	6944 8945	1196 1514	78.36 % 72.55 %	18.46 % 23.48 %	3.18 % 3.97 %
Yahoo Mail	38001 37837	30607 28213	6239 8136	1155 1488	80.54 % 74.56 %	16.42 % 21.50 %	3.04 % 3.93 %
AOL Mail	37592 37653	30345 28122	6150 8099	1097 1432	80.72 % 74.69 %	16.36 % 21.51 %	2.92 % 3.80 %
Mail.com	38372 38266	31381 28985	5927 7847	1064 1434	81.78 % 75.75 %	15.45 % 20.51 %	2.77 % 3.75 %
Yandex Mail	38084 37489	30211 27520	6674 8485	1199 1484	79.33 % 73.41 %	17.52 % 22.63 %	3.15 % 3.96 %
GMX Mail	37996 38099	31027 28844	6006 7945	963 1310	81.66 % 75.71 %	15.81 % 20.85 %	2.53 % 3.44 %
Zoho Mail	37705 37753	31227 29021	5473 7397	1005 1335	82.82 % 76.87 %	14.52 % 19.59 %	2.67 % 3.54 %
ProtonMail	37846 37885	31317 29076	5572 7553	957 1256	82.75 % 76.75 %	14.72 % 19.94 %	2.53 % 3.32 %
Custom Mail	38413 38283	32242 29798	5248 7158	923 1327	83.94 % 77.84 %	13.66 % 18.70 %	2.40 % 3.47 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.