CleverReach and MailerLite Email Deliverability Comparison
In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.
Email deliverability
This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.
Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|
305.419
304.322
|
244.944
225.112
|
52.330
68.436
|
8.145
10.774
|
Email deliverability rates
The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.
Inbox (%) | Spam (%) | Lost (%) |
---|---|---|
80.20 %
73.97 %
|
17.13 %
22.49 %
|
2.67 %
3.54 %
|
Email deliverability by category
This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Clothing |
23598
23392
|
19684
18021
|
3360
4612
|
554
759
|
83.41 %
77.04 %
|
14.24 %
19.72 %
|
2.35 %
3.24 %
|
Elektronics |
23459
22937
|
18906
17139
|
3952
5002
|
601
796
|
80.59 %
74.72 %
|
16.85 %
21.81 %
|
2.56 %
3.47 %
|
Entertainment |
23344
23137
|
18642
17177
|
4050
5218
|
652
742
|
79.86 %
74.24 %
|
17.35 %
22.55 %
|
2.79 %
3.21 %
|
Cosmetics & Beauty |
23512
23680
|
18819
17422
|
4087
5404
|
606
854
|
80.04 %
73.57 %
|
17.38 %
22.82 %
|
2.58 %
3.61 %
|
Food & Drink |
23392
23831
|
19517
18343
|
3332
4711
|
543
777
|
83.43 %
76.97 %
|
14.24 %
19.77 %
|
2.32 %
3.26 %
|
Home & Garden |
23904
23312
|
19963
17980
|
3378
4540
|
563
792
|
83.51 %
77.13 %
|
14.13 %
19.47 %
|
2.36 %
3.40 %
|
Finance |
23558
23923
|
18086
16799
|
4784
6164
|
688
960
|
76.77 %
70.22 %
|
20.31 %
25.77 %
|
2.92 %
4.01 %
|
Health |
23500
23647
|
18179
16819
|
4677
5992
|
644
836
|
77.36 %
71.13 %
|
19.90 %
25.34 %
|
2.74 %
3.54 %
|
Pets |
23130
23247
|
19095
17743
|
3441
4727
|
594
777
|
82.56 %
76.32 %
|
14.88 %
20.33 %
|
2.57 %
3.34 %
|
Sport & Fitness |
23714
23624
|
18759
17188
|
4286
5563
|
669
873
|
79.11 %
72.76 %
|
18.07 %
23.55 %
|
2.82 %
3.70 %
|
Job & Career |
23639
23504
|
18568
16991
|
4386
5623
|
685
890
|
78.55 %
72.29 %
|
18.55 %
23.92 %
|
2.90 %
3.79 %
|
Dating |
23316
22826
|
17439
15700
|
5140
6211
|
737
915
|
74.79 %
68.78 %
|
22.04 %
27.21 %
|
3.16 %
4.01 %
|
Other |
23353
23262
|
19287
17790
|
3457
4669
|
609
803
|
82.59 %
76.48 %
|
14.80 %
20.07 %
|
2.61 %
3.45 %
|
Email deliverability by email service provider
Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Gmail |
30828
30357
|
23674
21360
|
6310
7767
|
844
1230
|
76.79 %
70.36 %
|
20.47 %
25.59 %
|
2.74 %
4.05 %
|
Outlook Mail |
30148
30491
|
23367
21784
|
5886
7570
|
895
1137
|
77.51 %
71.44 %
|
19.52 %
24.83 %
|
2.97 %
3.73 %
|
Yahoo Mail |
30718
30371
|
24557
22398
|
5275
6858
|
886
1115
|
79.94 %
73.75 %
|
17.17 %
22.58 %
|
2.88 %
3.67 %
|
AOL Mail |
30150
30327
|
24147
22438
|
5178
6835
|
825
1054
|
80.09 %
73.99 %
|
17.17 %
22.54 %
|
2.74 %
3.48 %
|
Mail.com |
30750
30738
|
24953
23025
|
4988
6637
|
809
1076
|
81.15 %
74.91 %
|
16.22 %
21.59 %
|
2.63 %
3.50 %
|
Yandex Mail |
30601
29898
|
24071
21625
|
5615
7120
|
915
1153
|
78.66 %
72.33 %
|
18.35 %
23.81 %
|
2.99 %
3.86 %
|
GMX Mail |
30431
30527
|
24517
22738
|
5159
6797
|
755
992
|
80.57 %
74.48 %
|
16.95 %
22.27 %
|
2.48 %
3.25 %
|
Zoho Mail |
30274
30249
|
24866
22955
|
4644
6267
|
764
1027
|
82.14 %
75.89 %
|
15.34 %
20.72 %
|
2.52 %
3.40 %
|
ProtonMail |
30510
30496
|
24962
23035
|
4806
6488
|
742
973
|
81.82 %
75.53 %
|
15.75 %
21.27 %
|
2.43 %
3.19 %
|
Custom Mail |
31009
30868
|
25830
23754
|
4469
6097
|
710
1017
|
83.30 %
76.95 %
|
14.41 %
19.75 %
|
2.29 %
3.29 %
|
Compare CleverReach with other providers
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