CleverReach and MailerLite Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
539.472 540.132	441.406 409.890	81.719 108.635	15.527 20.807

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.82 % 75.89 %	15.15 % 20.11 %	2.88 % 3.85 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	41750 41664	35305 32680	5343 7435	1052 1473	84.56 % 78.44 %	12.80 % 17.85 %	2.52 % 3.54 %
Elektronics	41469 40972	34200 31417	6050 7938	1136 1540	82.47 % 76.68 %	14.59 % 19.37 %	2.74 % 3.76 %
Entertainment	41553 41114	33896 31243	6357 8288	1255 1499	81.57 % 75.99 %	15.30 % 20.16 %	3.02 % 3.65 %
Cosmetics & Beauty	41200 41834	33633 31598	6302 8501	1186 1648	81.63 % 75.53 %	15.30 % 20.32 %	2.88 % 3.94 %
Food & Drink	41324 41882	34934 32881	5308 7488	1023 1456	84.54 % 78.51 %	12.84 % 17.88 %	2.48 % 3.48 %
Home & Garden	42182 41591	35673 32675	5392 7378	1072 1504	84.57 % 78.56 %	12.78 % 17.74 %	2.54 % 3.62 %
Finance	41579 41990	32822 30571	7335 9546	1328 1802	78.94 % 72.81 %	17.64 % 22.73 %	3.19 % 4.29 %
Health	41398 41789	32996 30833	7088 9245	1228 1656	79.70 % 73.78 %	17.12 % 22.12 %	2.97 % 3.96 %
Pets	41149 41593	34412 32313	5581 7714	1113 1511	83.63 % 77.69 %	13.56 % 18.55 %	2.70 % 3.63 %
Sport & Fitness	41809 41551	33759 31058	6708 8801	1270 1641	80.75 % 74.75 %	16.04 % 21.18 %	3.04 % 3.95 %
Job & Career	41609 41663	33221 30858	6969 9048	1365 1720	79.84 % 74.07 %	16.75 % 21.72 %	3.28 % 4.13 %
Dating	41116 41150	31970 29619	7706 9665	1376 1814	77.76 % 71.98 %	18.74 % 23.49 %	3.35 % 4.41 %
Other	41334 41339	34585 32144	5580 7588	1123 1543	83.67 % 77.76 %	13.50 % 18.36 %	2.72 % 3.73 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50845 50502	39823 36492	9357 11724	1612 2224	78.32 % 72.26 %	18.40 % 23.21 %	3.17 % 4.40 %
Outlook Mail	50049 50961	39705 37461	8642 11327	1626 2094	79.33 % 73.51 %	17.27 % 22.23 %	3.25 % 4.11 %
Yahoo Mail	50570 50638	41121 38160	7875 10406	1526 2022	81.32 % 75.36 %	15.57 % 20.55 %	3.02 % 3.99 %
AOL Mail	50069 50479	40749 38048	7762 10387	1505 1975	81.39 % 75.37 %	15.50 % 20.58 %	3.01 % 3.91 %
Mail.com	51042 50617	42051 38682	7467 9947	1446 1926	82.39 % 76.42 %	14.63 % 19.65 %	2.83 % 3.81 %
Yandex Mail	50803 50192	40706 37254	8423 10815	1621 2043	80.13 % 74.22 %	16.58 % 21.55 %	3.19 % 4.07 %
GMX Mail	50436 50901	41660 39034	7422 10013	1282 1786	82.60 % 76.69 %	14.72 % 19.67 %	2.54 % 3.51 %
Zoho Mail	50420 50518	42034 39176	6949 9475	1363 1810	83.37 % 77.55 %	13.78 % 18.76 %	2.70 % 3.58 %
ProtonMail	50539 50766	42221 39431	6968 9586	1291 1729	83.54 % 77.67 %	13.79 % 18.88 %	2.55 % 3.41 %
Custom Mail	50802 50779	42900 39836	6592 9103	1241 1780	84.45 % 78.45 %	12.98 % 17.93 %	2.44 % 3.51 %
iCloud Mail	11427 11150	9192 8322	1740 2234	429 540	80.44 % 74.64 %	15.23 % 20.04 %	3.75 % 4.84 %
Tuta	11218 11329	9555 8989	1287 1830	299 435	85.18 % 79.35 %	11.47 % 16.15 %	2.67 % 3.84 %
Juno.com	11252 11300	9689 9005	1235 1788	286 443	86.11 % 79.69 %	10.98 % 15.82 %	2.54 % 3.92 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.