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CleverReach and MailerLite Email Deliverability Comparison

  CleverReach
  MailerLite

In this comparison, the deliverability of CleverReach and MailerLite is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for MailerLite.

Emails Sent Emails Inbox Emails Spam Emails Lost
  250.371
  249.787
  198.438
  181.723
  45.670
  59.649
  6.263
  8.415

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats MailerLite in this comparison.

Inbox (%) Spam (%) Lost (%)
  79.26 %
  72.75 %
  18.24 %
  23.88 %
  2.50 %
  3.37 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Clothing
  19291
  19225
  15924
  14612
  2932
  4020
  435
  593
  82.55 %
  76.01 %
  15.20 %
  20.91 %
  2.25 %
  3.08 %
Elektronics
  19330
  18719
  15382
  13741
  3485
  4356
  463
  622
  79.58 %
  73.41 %
  18.03 %
  23.27 %
  2.40 %
  3.32 %
Entertainment
  19026
  18991
  14999
  13856
  3524
  4545
  503
  590
  78.83 %
  72.96 %
  18.52 %
  23.93 %
  2.64 %
  3.11 %
Cosmetics & Beauty
  19187
  19396
  15141
  14023
  3561
  4712
  485
  661
  78.91 %
  72.30 %
  18.56 %
  24.29 %
  2.53 %
  3.41 %
Food & Drink
  19191
  19677
  15864
  14943
  2902
  4121
  425
  613
  82.66 %
  75.94 %
  15.12 %
  20.94 %
  2.21 %
  3.12 %
Home & Garden
  19765
  19050
  16361
  14486
  2956
  3931
  448
  633
  82.78 %
  76.04 %
  14.96 %
  20.64 %
  2.27 %
  3.32 %
Finance
  19303
  19729
  14593
  13595
  4182
  5401
  528
  733
  75.60 %
  68.91 %
  21.67 %
  27.38 %
  2.74 %
  3.72 %
Health
  19237
  19496
  14636
  13548
  4115
  5278
  486
  670
  76.08 %
  69.49 %
  21.39 %
  27.07 %
  2.53 %
  3.44 %
Pets
  18931
  19104
  15528
  14392
  2964
  4100
  439
  612
  82.02 %
  75.34 %
  15.66 %
  21.46 %
  2.32 %
  3.20 %
Sport & Fitness
  19361
  19358
  15128
  13848
  3711
  4828
  522
  682
  78.14 %
  71.54 %
  19.17 %
  24.94 %
  2.70 %
  3.52 %
Job & Career
  19411
  19303
  15121
  13754
  3788
  4861
  502
  688
  77.90 %
  71.25 %
  19.51 %
  25.18 %
  2.59 %
  3.56 %
Dating
  19054
  18636
  13950
  12495
  4545
  5453
  559
  688
  73.21 %
  67.05 %
  23.85 %
  29.26 %
  2.93 %
  3.69 %
Other
  19284
  19103
  15811
  14430
  3005
  4043
  468
  630
  81.99 %
  75.54 %
  15.58 %
  21.16 %
  2.43 %
  3.30 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than MailerLite.

Provider Emails Sent Emails Inbox Emails Spam Emails Lost Inbox (%) Spam (%) Lost (%)
Gmail
  25317
  24819
  19129
  17094
  5544
  6774
  644
  951
  75.56 %
  68.87 %
  21.90 %
  27.29 %
  2.54 %
  3.83 %
Outlook Mail
  24615
  24937
  18819
  17477
  5121
  6584
  675
  876
  76.45 %
  70.08 %
  20.80 %
  26.40 %
  2.74 %
  3.51 %
Yahoo Mail
  25163
  25058
  19926
  18227
  4557
  5966
  680
  865
  79.19 %
  72.74 %
  18.11 %
  23.81 %
  2.70 %
  3.45 %
AOL Mail
  24751
  24946
  19638
  18188
  4479
  5922
  634
  836
  79.34 %
  72.91 %
  18.10 %
  23.74 %
  2.56 %
  3.35 %
Mail.com
  25297
  25190
  20345
  18595
  4334
  5754
  618
  841
  80.42 %
  73.82 %
  17.13 %
  22.84 %
  2.44 %
  3.34 %
Yandex Mail
  25114
  24553
  19548
  17463
  4857
  6161
  709
  929
  77.84 %
  71.12 %
  19.34 %
  25.09 %
  2.82 %
  3.78 %
GMX Mail
  24888
  24941
  19744
  18195
  4561
  5976
  583
  770
  79.33 %
  72.95 %
  18.33 %
  23.96 %
  2.34 %
  3.09 %
Zoho Mail
  24753
  24908
  20104
  18629
  4048
  5479
  601
  800
  81.22 %
  74.79 %
  16.35 %
  22.00 %
  2.43 %
  3.21 %
ProtonMail
  25055
  25043
  20218
  18567
  4262
  5716
  575
  760
  80.69 %
  74.14 %
  17.01 %
  22.82 %
  2.29 %
  3.03 %
Custom Mail
  25418
  25392
  20967
  19288
  3907
  5317
  544
  787
  82.49 %
  75.96 %
  15.37 %
  20.94 %
  2.14 %
  3.10 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.