CleverReach and Moosend Email Deliverability Comparison

In this comparison, the deliverability of CleverReach and Moosend is compared in detail. All available data, taking the filters into account, is used for the comparison.

Email deliverability

This comparison compares the numbers for sent emails, you can also see in which folder the emails at the email service provider ended up and how many emails were lost on the way. The numbers look better for CleverReach than for Moosend.

Emails Sent	Emails Inbox	Emails Spam	Emails Lost
529.479 530.422	432.464 417.487	80.679 94.656	15.369 17.748

Email deliverability rates

The following table shows the most important deliverability rates (in percent) for the compared providers. The higher the inbox rate and the lower the spam rate, the better. CleverReach beats Moosend in this comparison.

Inbox (%)	Spam (%)	Lost (%)
81.68 % 78.71 %	15.24 % 17.85 %	2.90 % 3.35 %

Email deliverability by category

This comparison compares the deliverability taking into account the category or the industry. The deliverability can vary greatly depending on the industry. In this comparison, CleverReach is the clear winner.

Category	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Clothing	40961 41278	34598 33672	5266 6368	1039 1186	84.47 % 81.57 %	12.86 % 15.43 %	2.54 % 2.87 %
Elektronics	40738 40485	33543 32167	5975 6998	1126 1271	82.34 % 79.45 %	14.67 % 17.29 %	2.76 % 3.14 %
Entertainment	40746 40263	33180 31663	6276 7193	1241 1363	81.43 % 78.64 %	15.40 % 17.87 %	3.05 % 3.39 %
Cosmetics & Beauty	40524 40799	33035 32032	6232 7343	1176 1367	81.52 % 78.51 %	15.38 % 18.00 %	2.90 % 3.35 %
Food & Drink	40549 40605	34240 33055	5221 6287	1012 1232	84.44 % 81.41 %	12.88 % 15.48 %	2.50 % 3.03 %
Home & Garden	41391 40989	34965 33316	5306 6348	1058 1292	84.47 % 81.28 %	12.82 % 15.49 %	2.56 % 3.15 %
Finance	40725 40712	32057 30807	7242 8321	1314 1554	78.72 % 75.67 %	17.78 % 20.44 %	3.23 % 3.82 %
Health	40688 41226	32359 31507	7017 8200	1218 1468	79.53 % 76.43 %	17.25 % 19.89 %	2.99 % 3.56 %
Pets	40291 40695	33646 32850	5489 6540	1098 1270	83.51 % 80.72 %	13.62 % 16.07 %	2.73 % 3.12 %
Sport & Fitness	41001 40258	33035 31296	6627 7513	1256 1412	80.57 % 77.74 %	16.16 % 18.66 %	3.06 % 3.51 %
Job & Career	40850 41215	32543 31656	6891 7984	1353 1540	79.66 % 76.81 %	16.87 % 19.37 %	3.31 % 3.74 %
Dating	40407 41178	31334 30676	7630 8993	1366 1486	77.55 % 74.50 %	18.88 % 21.84 %	3.38 % 3.61 %
Other	40608 40719	33929 32790	5507 6568	1112 1307	83.55 % 80.53 %	13.56 % 16.13 %	2.74 % 3.21 %

Email deliverability by email service provider

Finally, the following table compares the deliverability taking into account the email service provider. Similar to the industry, also the email service provider can affect the email deliverability in both directions – positive or negative. In this comparison, CleverReach is better than Moosend.

Provider	Emails Sent	Emails Inbox	Emails Spam	Emails Lost	Inbox (%)	Spam (%)	Lost (%)
Gmail	50092 50020	39151 37591	9282 10495	1601 1894	78.16 % 75.15 %	18.53 % 20.98 %	3.20 % 3.79 %
Outlook Mail	49190 50615	38939 38536	8552 10154	1615 1901	79.16 % 76.14 %	17.39 % 20.06 %	3.28 % 3.76 %
Yahoo Mail	49793 50202	40431 39316	7794 9147	1512 1694	81.20 % 78.32 %	15.65 % 18.22 %	3.04 % 3.37 %
AOL Mail	49255 49798	40018 38966	7673 9073	1491 1718	81.25 % 78.25 %	15.58 % 18.22 %	3.03 % 3.45 %
Mail.com	50365 49423	41446 39282	7398 8478	1436 1623	82.29 % 79.48 %	14.69 % 17.15 %	2.85 % 3.28 %
Yandex Mail	50014 49943	40000 38430	8341 9662	1607 1809	79.98 % 76.95 %	16.68 % 19.35 %	3.21 % 3.62 %
GMX Mail	49690 50069	40988 39767	7347 8674	1273 1560	82.49 % 79.42 %	14.79 % 17.32 %	2.56 % 3.12 %
Zoho Mail	49647 49846	41335 39982	6869 8292	1350 1515	83.26 % 80.21 %	13.84 % 16.64 %	2.72 % 3.04 %
ProtonMail	49733 49442	41499 39847	6882 8080	1276 1456	83.44 % 80.59 %	13.84 % 16.34 %	2.57 % 2.94 %
Custom Mail	50050 49197	42229 40074	6515 7640	1229 1453	84.37 % 81.46 %	13.02 % 15.53 %	2.46 % 2.95 %
iCloud Mail	10666 10589	8512 8168	1662 1962	418 457	79.80 % 77.14 %	15.58 % 18.53 %	3.92 % 4.32 %
Tuta	10432 10813	8854 8871	1203 1568	286 345	84.87 % 82.04 %	11.53 % 14.50 %	2.74 % 3.19 %
Juno.com	10552 10465	9062 8657	1161 1431	275 323	85.88 % 82.72 %	11.00 % 13.67 %	2.61 % 3.09 %

Compare CleverReach with other providers

Compare the email deliverability of CleverReach with other providers.