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ActiveCampaign Email Deliverability Report for the year 2023 (April)

In this email deliverability report for ActiveCampaign (April 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 6.793 emails were sent with ActiveCampaign. A total of 5.808 emails were delivered to the recipient's main mailbox. Of all emails sent, 763 emails ended up in the spam folder. 222 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Klick-Tipp 6.7185.749
(85.58 %) 		774
(11.52 %) 		195
(2.90 %)
ActiveCampaign 6.7935.808
(85.50 %) 		763
(11.23 %) 		222
(3.27 %)
CleverReach 6.9835.965
(85.42 %) 		798
(11.43 %) 		220
(3.15 %)
GetResponse 6.6965.693
(85.02 %) 		774
(11.56 %) 		229
(3.42 %)
Mailjet 6.9655.869
(84.26 %) 		843
(12.10 %) 		253
(3.63 %)
HubSpot 7.1255.978
(83.90 %) 		899
(12.62 %) 		248
(3.48 %)
CampaignMonitor 6.8595.748
(83.80 %) 		870
(12.68 %) 		241
(3.51 %)
Rapidmail 6.6275.517
(83.25 %) 		851
(12.84 %) 		259
(3.91 %)
Mailify 6.8875.685
(82.55 %) 		935
(13.58 %) 		267
(3.88 %)
Moosend 6.8845.639
(81.91 %) 		968
(14.06 %) 		277
(4.02 %)
AWeber 6.7035.471
(81.62 %) 		978
(14.59 %) 		254
(3.79 %)
Benchmark Email 6.8975.610
(81.34 %) 		1.010
(14.64 %) 		277
(4.02 %)
ConvertKit 6.8615.536
(80.69 %) 		1.026
(14.95 %) 		299
(4.36 %)
SendInBlue 6.7595.401
(79.91 %) 		1.102
(16.30 %) 		256
(3.79 %)
Constant Contact 6.6745.303
(79.46 %) 		1.068
(16.00 %) 		303
(4.54 %)
MailChimp 6.7965.400
(79.46 %) 		1.089
(16.02 %) 		307
(4.52 %)
SendPulse 6.6315.243
(79.07 %) 		1.103
(16.63 %) 		285
(4.30 %)
MailerLite 6.8985.432
(78.75 %) 		1.129
(16.37 %) 		337
(4.89 %)
Clever Elements 6.8225.251
(76.97 %) 		1.221
(17.90 %) 		350
(5.13 %)
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ActiveCampaign email deliverability providers comparison 2023 (April)
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Email deliverability rates for ActiveCampaign and other providers comparison

85.50 % of 6.793 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 11.23 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.27 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Klick-Tipp 85.58 %
(5.749) 		11.52 %
(774) 		2.90 %
(195)
ActiveCampaign 85.50 %
(5.808) 		11.23 %
(763) 		3.27 %
(222)
CleverReach 85.42 %
(5.965) 		11.43 %
(798) 		3.15 %
(220)
GetResponse 85.02 %
(5.693) 		11.56 %
(774) 		3.42 %
(229)
Mailjet 84.26 %
(5.869) 		12.10 %
(843) 		3.63 %
(253)
HubSpot 83.90 %
(5.978) 		12.62 %
(899) 		3.48 %
(248)
CampaignMonitor 83.80 %
(5.748) 		12.68 %
(870) 		3.51 %
(241)
Rapidmail 83.25 %
(5.517) 		12.84 %
(851) 		3.91 %
(259)
Mailify 82.55 %
(5.685) 		13.58 %
(935) 		3.88 %
(267)
Moosend 81.91 %
(5.639) 		14.06 %
(968) 		4.02 %
(277)
AWeber 81.62 %
(5.471) 		14.59 %
(978) 		3.79 %
(254)
Benchmark Email 81.34 %
(5.610) 		14.64 %
(1.010) 		4.02 %
(277)
ConvertKit 80.69 %
(5.536) 		14.95 %
(1.026) 		4.36 %
(299)
SendInBlue 79.91 %
(5.401) 		16.30 %
(1.102) 		3.79 %
(256)
Constant Contact 79.46 %
(5.303) 		16.00 %
(1.068) 		4.54 %
(303)
MailChimp 79.46 %
(5.400) 		16.02 %
(1.089) 		4.52 %
(307)
SendPulse 79.07 %
(5.243) 		16.63 %
(1.103) 		4.30 %
(285)
MailerLite 78.75 %
(5.432) 		16.37 %
(1.129) 		4.89 %
(337)
Clever Elements 76.97 %
(5.251) 		17.90 %
(1.221) 		5.13 %
(350)
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ActiveCampaign email deliverability rates providers comparison 2023 (April)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Home & Garden, Food & Drink, Clothing, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Sport & Fitness, Dating, Finance and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 483428431288.61 %8.90 %2.48 %
Food & Drink 506445471487.94 %9.29 %2.77 %
Clothing 520455481787.50 %9.23 %3.27 %
Other 551479571586.93 %10.34 %2.72 %
Pets 546473551886.63 %10.07 %3.30 %
Cosmetics & Beauty 521449581486.18 %11.13 %2.69 %
Elektronics 541465571985.95 %10.54 %3.51 %
Entertainment 509435591585.46 %11.59 %2.95 %
Health 535451642084.30 %11.96 %3.74 %
Finance 522438711383.91 %13.60 %2.49 %
Dating 494412651783.40 %13.16 %3.44 %
Sport & Fitness 515428662183.11 %12.82 %4.08 %
Job & Career 550450732781.82 %13.27 %4.91 %
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ActiveCampaign email deliverability by category 2023 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, ProtonMail and GMX Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 664586631588.25 %9.49 %2.26 %
ProtonMail 671588632087.63 %9.39 %2.98 %
GMX Mail 679595691587.63 %10.16 %2.21 %
Zoho Mail 704608712586.36 %10.09 %3.55 %
Mail.com 707605782485.57 %11.03 %3.39 %
Yahoo Mail 662560802284.59 %12.08 %3.32 %
AOL Mail 654551782584.25 %11.93 %3.82 %
Gmail 707593912383.88 %12.87 %3.25 %
Yandex Mail 675564822983.56 %12.15 %4.30 %
Outlook Mail 670558882483.28 %13.13 %3.58 %
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ActiveCampaign email deliverability by email service provider 2023 (April)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

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References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.