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ActiveCampaign Email Deliverability Report for the year 2020 (March)

In this email deliverability report for ActiveCampaign (March 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 7.746 emails were sent with ActiveCampaign. A total of 5.944 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.743 emails ended up in the spam folder. 59 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 7.7796.016
(77.34 %)
1.676
(21.55 %)
87
(1.12 %)
ActiveCampaign 7.7465.944
(76.74 %)
1.743
(22.50 %)
59
(0.76 %)
Clever Elements 7.9955.708
(71.39 %)
2.153
(26.93 %)
134
(1.68 %)
Newsletter2Go 8.1675.817
(71.23 %)
2.258
(27.65 %)
92
(1.13 %)
CampaignMonitor 8.2775.873
(70.96 %)
2.294
(27.72 %)
110
(1.33 %)
AWeber 8.3595.916
(70.77 %)
2.326
(27.83 %)
117
(1.40 %)
CleverReach 8.5205.980
(70.19 %)
2.443
(28.67 %)
97
(1.14 %)
Mailjet 8.0295.587
(69.59 %)
2.331
(29.03 %)
111
(1.38 %)
MailerLite 8.0495.597
(69.54 %)
2.313
(28.74 %)
139
(1.73 %)
Rapidmail 8.1645.625
(68.90 %)
2.378
(29.13 %)
161
(1.97 %)
Klick-Tipp 7.9475.463
(68.74 %)
2.410
(30.33 %)
74
(0.93 %)
SendPulse 8.1565.537
(67.89 %)
2.532
(31.04 %)
87
(1.07 %)
SendInBlue 8.3145.622
(67.62 %)
2.471
(29.72 %)
221
(2.66 %)
HubSpot 7.8285.170
(66.04 %)
2.554
(32.63 %)
104
(1.33 %)
MailChimp 8.1825.206
(63.63 %)
2.724
(33.29 %)
252
(3.08 %)
Benchmark Email 8.3015.239
(63.11 %)
2.805
(33.79 %)
257
(3.10 %)
Moosend 8.0875.082
(62.84 %)
2.852
(35.27 %)
153
(1.89 %)
Mailify 8.2205.133
(62.45 %)
2.961
(36.02 %)
126
(1.53 %)
ConvertKit 8.1584.768
(58.45 %)
3.138
(38.47 %)
252
(3.09 %)
Constant Contact 8.5044.838
(56.89 %)
3.436
(40.40 %)
230
(2.70 %)
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ActiveCampaign email deliverability providers comparison 2020 (March)
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Email deliverability rates for ActiveCampaign and other providers comparison

76.74 % of 7.746 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 22.50 % of all emails were moved from the email providers to the spam folder after successful delivery. 0.76 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 77.34 %
(6.016)
21.55 %
(1.676)
1.12 %
(87)
ActiveCampaign 76.74 %
(5.944)
22.50 %
(1.743)
0.76 %
(59)
Clever Elements 71.39 %
(5.708)
26.93 %
(2.153)
1.68 %
(134)
Newsletter2Go 71.23 %
(5.817)
27.65 %
(2.258)
1.13 %
(92)
CampaignMonitor 70.96 %
(5.873)
27.72 %
(2.294)
1.33 %
(110)
AWeber 70.77 %
(5.916)
27.83 %
(2.326)
1.40 %
(117)
CleverReach 70.19 %
(5.980)
28.67 %
(2.443)
1.14 %
(97)
Mailjet 69.59 %
(5.587)
29.03 %
(2.331)
1.38 %
(111)
MailerLite 69.54 %
(5.597)
28.74 %
(2.313)
1.73 %
(139)
Rapidmail 68.90 %
(5.625)
29.13 %
(2.378)
1.97 %
(161)
Klick-Tipp 68.74 %
(5.463)
30.33 %
(2.410)
0.93 %
(74)
SendPulse 67.89 %
(5.537)
31.04 %
(2.532)
1.07 %
(87)
SendInBlue 67.62 %
(5.622)
29.72 %
(2.471)
2.66 %
(221)
HubSpot 66.04 %
(5.170)
32.63 %
(2.554)
1.33 %
(104)
MailChimp 63.63 %
(5.206)
33.29 %
(2.724)
3.08 %
(252)
Benchmark Email 63.11 %
(5.239)
33.79 %
(2.805)
3.10 %
(257)
Moosend 62.84 %
(5.082)
35.27 %
(2.852)
1.89 %
(153)
Mailify 62.45 %
(5.133)
36.02 %
(2.961)
1.53 %
(126)
ConvertKit 58.45 %
(4.768)
38.47 %
(3.138)
3.09 %
(252)
Constant Contact 56.89 %
(4.838)
40.40 %
(3.436)
2.70 %
(230)
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ActiveCampaign email deliverability rates providers comparison 2020 (March)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Food & Drink, Clothing, Pets, Other and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Job & Career and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 605495103781.82 %17.02 %1.16 %
Clothing 630514111581.59 %17.62 %0.79 %
Pets 638520115381.50 %18.03 %0.47 %
Other 54844498681.02 %17.88 %1.09 %
Home & Garden 542437102380.63 %18.82 %0.55 %
Sport & Fitness 531406121476.46 %22.79 %0.75 %
Entertainment 613468141476.35 %23.00 %0.65 %
Elektronics 651497150476.34 %23.04 %0.61 %
Cosmetics & Beauty 629480146376.31 %23.21 %0.48 %
Job & Career 673513156476.23 %23.18 %0.59 %
Finance 557400154371.81 %27.65 %0.54 %
Health 599418173869.78 %28.88 %1.34 %
Dating 530352173566.42 %32.64 %0.94 %
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ActiveCampaign email deliverability by category 2020 (March)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, Yahoo Mail and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 863697159780.76 %18.42 %0.81 %
Yahoo Mail 780616160478.97 %20.51 %0.51 %
Zoho Mail 723570150378.84 %20.75 %0.41 %
Mail.com 838655175878.16 %20.88 %0.95 %
AOL Mail 902698197777.38 %21.84 %0.78 %
ProtonMail 741571163777.06 %22.00 %0.94 %
Yandex Mail 719553159776.91 %22.11 %0.97 %
GMX Mail 700521174574.43 %24.86 %0.71 %
Outlook Mail 716524188473.18 %26.26 %0.56 %
Gmail 764539218770.55 %28.53 %0.92 %
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ActiveCampaign email deliverability by email service provider 2020 (March)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

ActiveCampaign
91
/100
ActiveCampaign
91
/100
ActiveCampaign
91
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References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.