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ActiveCampaign Email Deliverability Report for the year 2024 (January)

In this email deliverability report for ActiveCampaign (January 2024), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 6.916 emails were sent with ActiveCampaign. A total of 6.015 emails were delivered to the recipient's main mailbox. Of all emails sent, 710 emails ended up in the spam folder. 191 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 6.9166.015
(86.97 %) 		710
(10.27 %) 		191
(2.76 %)
GetResponse 6.9715.995
(86.00 %) 		747
(10.72 %) 		229
(3.29 %)
CleverReach 6.8435.745
(83.95 %) 		863
(12.61 %) 		235
(3.43 %)
Mailjet 6.8885.771
(83.78 %) 		881
(12.79 %) 		236
(3.43 %)
HubSpot 6.8995.778
(83.75 %) 		883
(12.80 %) 		238
(3.45 %)
Rapidmail 6.8445.693
(83.18 %) 		890
(13.00 %) 		261
(3.81 %)
CampaignMonitor 6.7665.624
(83.12 %) 		886
(13.09 %) 		256
(3.78 %)
Moosend 6.7075.553
(82.79 %) 		905
(13.49 %) 		249
(3.71 %)
Klick-Tipp 6.7925.583
(82.20 %) 		953
(14.03 %) 		256
(3.77 %)
AWeber 6.8975.637
(81.73 %) 		999
(14.48 %) 		261
(3.78 %)
Mailify 6.8265.574
(81.66 %) 		981
(14.37 %) 		271
(3.97 %)
MailChimp 6.6575.419
(81.40 %) 		983
(14.77 %) 		255
(3.83 %)
Benchmark Email 6.7545.488
(81.26 %) 		1.009
(14.94 %) 		257
(3.81 %)
ConvertKit 6.7615.435
(80.39 %) 		1.017
(15.04 %) 		309
(4.57 %)
Constant Contact 6.7705.415
(79.99 %) 		1.086
(16.04 %) 		269
(3.97 %)
SendInBlue 6.7045.350
(79.80 %) 		1.062
(15.84 %) 		292
(4.36 %)
SendPulse 6.8825.404
(78.52 %) 		1.159
(16.84 %) 		319
(4.64 %)
MailerLite 6.8065.323
(78.21 %) 		1.165
(17.12 %) 		318
(4.67 %)
Clever Elements 6.9215.300
(76.58 %) 		1.288
(18.61 %) 		333
(4.81 %)
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ActiveCampaign email deliverability providers comparison 2024 (January)
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Email deliverability rates for ActiveCampaign and other providers comparison

86.97 % of 6.916 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 10.27 % of all emails were moved from the email providers to the spam folder after successful delivery. 2.76 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 86.97 %
(6.015) 		10.27 %
(710) 		2.76 %
(191)
GetResponse 86.00 %
(5.995) 		10.72 %
(747) 		3.29 %
(229)
CleverReach 83.95 %
(5.745) 		12.61 %
(863) 		3.43 %
(235)
Mailjet 83.78 %
(5.771) 		12.79 %
(881) 		3.43 %
(236)
HubSpot 83.75 %
(5.778) 		12.80 %
(883) 		3.45 %
(238)
Rapidmail 83.18 %
(5.693) 		13.00 %
(890) 		3.81 %
(261)
CampaignMonitor 83.12 %
(5.624) 		13.09 %
(886) 		3.78 %
(256)
Moosend 82.79 %
(5.553) 		13.49 %
(905) 		3.71 %
(249)
Klick-Tipp 82.20 %
(5.583) 		14.03 %
(953) 		3.77 %
(256)
AWeber 81.73 %
(5.637) 		14.48 %
(999) 		3.78 %
(261)
Mailify 81.66 %
(5.574) 		14.37 %
(981) 		3.97 %
(271)
MailChimp 81.40 %
(5.419) 		14.77 %
(983) 		3.83 %
(255)
Benchmark Email 81.26 %
(5.488) 		14.94 %
(1.009) 		3.81 %
(257)
ConvertKit 80.39 %
(5.435) 		15.04 %
(1.017) 		4.57 %
(309)
Constant Contact 79.99 %
(5.415) 		16.04 %
(1.086) 		3.97 %
(269)
SendInBlue 79.80 %
(5.350) 		15.84 %
(1.062) 		4.36 %
(292)
SendPulse 78.52 %
(5.404) 		16.84 %
(1.159) 		4.64 %
(319)
MailerLite 78.21 %
(5.323) 		17.12 %
(1.165) 		4.67 %
(318)
Clever Elements 76.58 %
(5.300) 		18.61 %
(1.288) 		4.81 %
(333)
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ActiveCampaign email deliverability rates providers comparison 2024 (January)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Clothing, Home & Garden, Food & Drink, Pets and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Job & Career, Sport & Fitness, Finance and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 55049744990.36 %8.00 %1.64 %
Home & Garden 551493471189.47 %8.53 %2.00 %
Food & Drink 532472461488.72 %8.65 %2.63 %
Pets 562494531587.90 %9.43 %2.67 %
Elektronics 488427481387.50 %9.84 %2.66 %
Other 558486541887.10 %9.68 %3.23 %
Entertainment 530460571386.79 %10.75 %2.45 %
Health 551478611286.75 %11.07 %2.18 %
Cosmetics & Beauty 515446511886.60 %9.90 %3.50 %
Finance 519444621385.55 %11.95 %2.50 %
Sport & Fitness 525447582085.14 %11.05 %3.81 %
Job & Career 535451671784.30 %12.52 %3.18 %
Dating 500420621884.00 %12.40 %3.60 %
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ActiveCampaign email deliverability by category 2024 (January)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Custom Mail, GMX Mail and ProtonMail. The delivery rates were worst for the email providers Outlook Mail, Gmail and Yahoo Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 667598571289.66 %8.55 %1.80 %
GMX Mail 673601581489.30 %8.62 %2.08 %
ProtonMail 750669612089.20 %8.13 %2.67 %
Zoho Mail 669594601588.79 %8.97 %2.24 %
Mail.com 676590662087.28 %9.76 %2.96 %
AOL Mail 762654842485.83 %11.02 %3.15 %
Yandex Mail 666570811585.59 %12.16 %2.25 %
Yahoo Mail 677578772285.38 %11.37 %3.25 %
Gmail 697591842284.79 %12.05 %3.16 %
Outlook Mail 679570822783.95 %12.08 %3.98 %
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ActiveCampaign email deliverability by email service provider 2024 (January)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

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References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.