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ActiveCampaign Email Deliverability Report for the year 2020 (February)

In this email deliverability report for ActiveCampaign (February 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for ActiveCampaign and other providers comparison

A total of 8.644 emails were sent with ActiveCampaign. A total of 6.681 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.898 emails ended up in the spam folder. 65 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 8.6446.681
(77.29 %) 		1.898
(21.96 %) 		65
(0.75 %)
Clever Elements 8.1226.197
(76.30 %) 		1.798
(22.14 %) 		127
(1.56 %)
GetResponse 8.0606.088
(75.53 %) 		1.884
(23.37 %) 		88
(1.09 %)
Newsletter2Go 8.0875.865
(72.52 %) 		2.126
(26.29 %) 		96
(1.19 %)
CampaignMonitor 8.0585.812
(72.13 %) 		2.123
(26.35 %) 		123
(1.53 %)
CleverReach 8.0915.770
(71.31 %) 		2.166
(26.77 %) 		155
(1.92 %)
Moosend 7.9095.591
(70.69 %) 		2.181
(27.58 %) 		137
(1.73 %)
MailerLite 7.9095.553
(70.21 %) 		2.216
(28.02 %) 		140
(1.77 %)
AWeber 8.0435.622
(69.90 %) 		2.333
(29.01 %) 		88
(1.09 %)
ConvertKit 7.5575.266
(69.68 %) 		2.101
(27.80 %) 		190
(2.51 %)
Klick-Tipp 8.0705.528
(68.50 %) 		2.438
(30.21 %) 		104
(1.29 %)
SendPulse 8.0205.468
(68.18 %) 		2.449
(30.54 %) 		103
(1.28 %)
HubSpot 8.4005.721
(68.11 %) 		2.556
(30.43 %) 		123
(1.46 %)
Constant Contact 7.4925.023
(67.04 %) 		2.235
(29.83 %) 		234
(3.12 %)
Mailify 7.9545.304
(66.68 %) 		2.492
(31.33 %) 		158
(1.99 %)
Benchmark Email 8.2045.313
(64.76 %) 		2.617
(31.90 %) 		274
(3.34 %)
MailChimp 7.7694.960
(63.84 %) 		2.631
(33.87 %) 		178
(2.29 %)
Rapidmail 7.9764.821
(60.44 %) 		3.002
(37.64 %) 		153
(1.92 %)
Mailjet 7.9704.726
(59.30 %) 		3.089
(38.76 %) 		155
(1.94 %)
SendInBlue 8.1454.746
(58.27 %) 		3.147
(38.64 %) 		252
(3.09 %)
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ActiveCampaign email deliverability providers comparison 2020 (February)
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Email deliverability rates for ActiveCampaign and other providers comparison

77.29 % of 8.644 emails sent with ActiveCampaign ended up in the recipient's main mailbox. 21.96 % of all emails were moved from the email providers to the spam folder after successful delivery. 0.75 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 77.29 %
(6.681) 		21.96 %
(1.898) 		0.75 %
(65)
Clever Elements 76.30 %
(6.197) 		22.14 %
(1.798) 		1.56 %
(127)
GetResponse 75.53 %
(6.088) 		23.37 %
(1.884) 		1.09 %
(88)
Newsletter2Go 72.52 %
(5.865) 		26.29 %
(2.126) 		1.19 %
(96)
CampaignMonitor 72.13 %
(5.812) 		26.35 %
(2.123) 		1.53 %
(123)
CleverReach 71.31 %
(5.770) 		26.77 %
(2.166) 		1.92 %
(155)
Moosend 70.69 %
(5.591) 		27.58 %
(2.181) 		1.73 %
(137)
MailerLite 70.21 %
(5.553) 		28.02 %
(2.216) 		1.77 %
(140)
AWeber 69.90 %
(5.622) 		29.01 %
(2.333) 		1.09 %
(88)
ConvertKit 69.68 %
(5.266) 		27.80 %
(2.101) 		2.51 %
(190)
Klick-Tipp 68.50 %
(5.528) 		30.21 %
(2.438) 		1.29 %
(104)
SendPulse 68.18 %
(5.468) 		30.54 %
(2.449) 		1.28 %
(103)
HubSpot 68.11 %
(5.721) 		30.43 %
(2.556) 		1.46 %
(123)
Constant Contact 67.04 %
(5.023) 		29.83 %
(2.235) 		3.12 %
(234)
Mailify 66.68 %
(5.304) 		31.33 %
(2.492) 		1.99 %
(158)
Benchmark Email 64.76 %
(5.313) 		31.90 %
(2.617) 		3.34 %
(274)
MailChimp 63.84 %
(4.960) 		33.87 %
(2.631) 		2.29 %
(178)
Rapidmail 60.44 %
(4.821) 		37.64 %
(3.002) 		1.92 %
(153)
Mailjet 59.30 %
(4.726) 		38.76 %
(3.089) 		1.94 %
(155)
SendInBlue 58.27 %
(4.746) 		38.64 %
(3.147) 		3.09 %
(252)
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ActiveCampaign email deliverability rates providers comparison 2020 (February)
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Email deliverability by category

The delivery of the emails with ActiveCampaign in the categories Food & Drink, Clothing, Pets, Home & Garden and Other resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Sport & Fitness and Cosmetics & Beauty.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Food & Drink 703579118682.36 %16.79 %0.85 %
Clothing 56146294582.35 %16.76 %0.89 %
Pets 644530109582.30 %16.93 %0.78 %
Home & Garden 688562121581.69 %17.59 %0.73 %
Other 639521111781.53 %17.37 %1.10 %
Entertainment 689530155476.92 %22.50 %0.58 %
Elektronics 697535158476.76 %22.67 %0.57 %
Job & Career 710545159676.76 %22.39 %0.85 %
Cosmetics & Beauty 744571168576.75 %22.58 %0.67 %
Sport & Fitness 602459137676.25 %22.76 %1.00 %
Finance 709517188472.92 %26.52 %0.56 %
Health 702500201171.23 %28.63 %0.14 %
Dating 556370179766.55 %32.19 %1.26 %
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ActiveCampaign email deliverability by category 2020 (February)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with ActiveCampaign are Mail.com, Custom Mail and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Mail.com 870703164380.80 %18.85 %0.34 %
Custom Mail 768620142680.73 %18.49 %0.78 %
Zoho Mail 885709168880.11 %18.98 %0.90 %
Yahoo Mail 836658172678.71 %20.57 %0.72 %
ProtonMail 909714186978.55 %20.46 %0.99 %
AOL Mail 887695187578.35 %21.08 %0.56 %
GMX Mail 936712219576.07 %23.40 %0.53 %
Yandex Mail 782592183775.70 %23.40 %0.90 %
Outlook Mail 772569196773.70 %25.39 %0.91 %
Gmail 999709281970.97 %28.13 %0.90 %
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ActiveCampaign email deliverability by email service provider 2020 (February)
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All email deliverability reports for ActiveCampaign

All available email deliverability reports for ActiveCampaign.

ActiveCampaign badges for website

The following badges for ActiveCampaign can be embedded into a website.

ActiveCampaign
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ActiveCampaign
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References and Resources

Further resources and references for ActiveCampaign.

No references or resources found.