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Moosend Email Deliverability Report for the year 2020 (May)

In this email deliverability report for Moosend (May 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 8.126 emails were sent with Moosend. A total of 5.513 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.460 emails ended up in the spam folder. 153 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 8.0396.094
(75.81 %) 		1.875
(23.32 %) 		70
(0.87 %)
CleverReach 8.2386.159
(74.76 %) 		1.947
(23.63 %) 		132
(1.60 %)
Clever Elements 8.1456.010
(73.79 %) 		2.024
(24.85 %) 		111
(1.36 %)
AWeber 8.0175.896
(73.54 %) 		1.969
(24.56 %) 		152
(1.90 %)
HubSpot 8.4365.907
(70.02 %) 		2.350
(27.86 %) 		179
(2.12 %)
MailChimp 8.2315.735
(69.68 %) 		2.327
(28.27 %) 		169
(2.05 %)
Klick-Tipp 8.0675.561
(68.94 %) 		2.417
(29.96 %) 		89
(1.10 %)
Moosend 8.1265.513
(67.84 %) 		2.460
(30.27 %) 		153
(1.88 %)
Constant Contact 8.3025.623
(67.73 %) 		2.425
(29.21 %) 		254
(3.06 %)
Benchmark Email 7.8215.262
(67.28 %) 		2.256
(28.85 %) 		303
(3.87 %)
CampaignMonitor 8.1235.404
(66.53 %) 		2.574
(31.69 %) 		145
(1.79 %)
Rapidmail 7.9455.265
(66.27 %) 		2.573
(32.39 %) 		107
(1.35 %)
MailerLite 8.2035.416
(66.02 %) 		2.639
(32.17 %) 		148
(1.80 %)
SendPulse 7.9165.162
(65.21 %) 		2.684
(33.91 %) 		70
(0.88 %)
Mailjet 8.0465.192
(64.53 %) 		2.713
(33.72 %) 		141
(1.75 %)
ActiveCampaign 8.4525.395
(63.83 %) 		2.907
(34.39 %) 		150
(1.77 %)
Mailify 7.8574.944
(62.92 %) 		2.782
(35.41 %) 		131
(1.67 %)
ConvertKit 8.3075.146
(61.95 %) 		2.976
(35.83 %) 		185
(2.23 %)
SendInBlue 8.3744.995
(59.65 %) 		3.125
(37.32 %) 		254
(3.03 %)
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Moosend email deliverability providers comparison 2020 (May)
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Email deliverability rates for Moosend and other providers comparison

67.84 % of 8.126 emails sent with Moosend ended up in the recipient's main mailbox. 30.27 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.88 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 75.81 %
(6.094) 		23.32 %
(1.875) 		0.87 %
(70)
CleverReach 74.76 %
(6.159) 		23.63 %
(1.947) 		1.60 %
(132)
Clever Elements 73.79 %
(6.010) 		24.85 %
(2.024) 		1.36 %
(111)
AWeber 73.54 %
(5.896) 		24.56 %
(1.969) 		1.90 %
(152)
HubSpot 70.02 %
(5.907) 		27.86 %
(2.350) 		2.12 %
(179)
MailChimp 69.68 %
(5.735) 		28.27 %
(2.327) 		2.05 %
(169)
Klick-Tipp 68.94 %
(5.561) 		29.96 %
(2.417) 		1.10 %
(89)
Moosend 67.84 %
(5.513) 		30.27 %
(2.460) 		1.88 %
(153)
Constant Contact 67.73 %
(5.623) 		29.21 %
(2.425) 		3.06 %
(254)
Benchmark Email 67.28 %
(5.262) 		28.85 %
(2.256) 		3.87 %
(303)
CampaignMonitor 66.53 %
(5.404) 		31.69 %
(2.574) 		1.79 %
(145)
Rapidmail 66.27 %
(5.265) 		32.39 %
(2.573) 		1.35 %
(107)
MailerLite 66.02 %
(5.416) 		32.17 %
(2.639) 		1.80 %
(148)
SendPulse 65.21 %
(5.162) 		33.91 %
(2.684) 		0.88 %
(70)
Mailjet 64.53 %
(5.192) 		33.72 %
(2.713) 		1.75 %
(141)
ActiveCampaign 63.83 %
(5.395) 		34.39 %
(2.907) 		1.77 %
(150)
Mailify 62.92 %
(4.944) 		35.41 %
(2.782) 		1.67 %
(131)
ConvertKit 61.95 %
(5.146) 		35.83 %
(2.976) 		2.23 %
(185)
SendInBlue 59.65 %
(4.995) 		37.32 %
(3.125) 		3.03 %
(254)
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Moosend email deliverability rates providers comparison 2020 (May)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Home & Garden, Clothing, Food & Drink, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Elektronics and Job & Career.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 5534041391073.06 %25.14 %1.81 %
Clothing 534390135973.03 %25.28 %1.69 %
Food & Drink 584425150972.77 %25.68 %1.54 %
Other 6514731661272.66 %25.50 %1.84 %
Pets 6644821701272.59 %25.60 %1.81 %
Entertainment 6354351891168.50 %29.76 %1.73 %
Sport & Fitness 6804642031368.24 %29.85 %1.91 %
Cosmetics & Beauty 5793921761167.70 %30.40 %1.90 %
Job & Career 5503691701167.09 %30.91 %2.00 %
Elektronics 6164101921466.56 %31.17 %2.27 %
Health 6834302391462.96 %34.99 %2.05 %
Finance 7244512591462.29 %35.77 %1.93 %
Dating 6733882721357.65 %40.42 %1.93 %
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Moosend email deliverability by category 2020 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, Zoho Mail and AOL Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 8446052221771.68 %26.30 %2.01 %
Zoho Mail 8856182501769.83 %28.25 %1.92 %
AOL Mail 7215022051469.63 %28.43 %1.94 %
Mail.com 7935512251769.48 %28.37 %2.14 %
Yahoo Mail 7795402251469.32 %28.88 %1.80 %
ProtonMail 7855362361368.28 %30.06 %1.66 %
GMX Mail 9296182931866.52 %31.54 %1.94 %
Yandex Mail 7514962421366.05 %32.22 %1.73 %
Outlook Mail 8385492741565.51 %32.70 %1.79 %
Gmail 8014982881562.17 %35.96 %1.87 %
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Moosend email deliverability by email service provider 2020 (May)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

Further resources and references for Moosend.

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