Moosend Email Deliverability Report for the year 2019 (December)
In this email deliverability report for Moosend (December 2019), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.
Email deliverability for Moosend and other providers comparison
A total of 8.072 emails were sent with Moosend. A total of 5.555 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.341 emails ended up in the spam folder. 176 emails were lost on the way to the recipients.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost |
---|---|---|---|---|
ActiveCampaign | 8.495 | 6.485 (76.34 %) | 1.910 (22.48 %) | 100 (1.18 %) |
GetResponse | 7.913 | 6.028 (76.18 %) | 1.789 (22.61 %) | 96 (1.21 %) |
AWeber | 8.114 | 5.958 (73.43 %) | 2.055 (25.33 %) | 101 (1.24 %) |
Clever Elements | 8.059 | 5.888 (73.06 %) | 2.051 (25.45 %) | 120 (1.49 %) |
SendPulse | 7.961 | 5.631 (70.73 %) | 2.214 (27.81 %) | 116 (1.46 %) |
Newsletter2Go | 8.041 | 5.628 (69.99 %) | 2.334 (29.03 %) | 79 (0.98 %) |
Moosend | 8.072 | 5.555 (68.82 %) | 2.341 (29.00 %) | 176 (2.18 %) |
CleverReach | 7.950 | 5.410 (68.05 %) | 2.414 (30.36 %) | 126 (1.58 %) |
Klick-Tipp | 7.874 | 5.226 (66.37 %) | 2.550 (32.39 %) | 98 (1.24 %) |
MailChimp | 8.226 | 5.412 (65.79 %) | 2.610 (31.73 %) | 204 (2.48 %) |
Constant Contact | 8.604 | 5.616 (65.27 %) | 2.727 (31.69 %) | 261 (3.03 %) |
HubSpot | 8.223 | 5.335 (64.88 %) | 2.779 (33.80 %) | 109 (1.33 %) |
Rapidmail | 7.855 | 5.068 (64.52 %) | 2.677 (34.08 %) | 110 (1.40 %) |
ConvertKit | 7.762 | 5.008 (64.52 %) | 2.569 (33.10 %) | 185 (2.38 %) |
Mailify | 7.737 | 4.939 (63.84 %) | 2.668 (34.48 %) | 130 (1.68 %) |
CampaignMonitor | 8.518 | 5.298 (62.20 %) | 3.046 (35.76 %) | 174 (2.04 %) |
MailerLite | 8.280 | 5.093 (61.51 %) | 2.974 (35.92 %) | 213 (2.57 %) |
Mailjet | 8.253 | 5.002 (60.61 %) | 3.099 (37.55 %) | 152 (1.84 %) |
SendInBlue | 8.279 | 4.692 (56.67 %) | 3.346 (40.42 %) | 241 (2.91 %) |
Benchmark Email | 8.207 | 4.509 (54.94 %) | 3.409 (41.54 %) | 289 (3.52 %) |
Email deliverability rates for Moosend and other providers comparison
68.82 % of 8.072 emails sent with Moosend ended up in the recipient's main mailbox. 29.00 % of all emails were moved from the email providers to the spam folder after successful delivery. 2.18 % of all emails sent did not reach the recipients.
Provider | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|
ActiveCampaign | 76.34 % (6.485) | 22.48 % (1.910) | 1.18 % (100) |
GetResponse | 76.18 % (6.028) | 22.61 % (1.789) | 1.21 % (96) |
AWeber | 73.43 % (5.958) | 25.33 % (2.055) | 1.24 % (101) |
Clever Elements | 73.06 % (5.888) | 25.45 % (2.051) | 1.49 % (120) |
SendPulse | 70.73 % (5.631) | 27.81 % (2.214) | 1.46 % (116) |
Newsletter2Go | 69.99 % (5.628) | 29.03 % (2.334) | 0.98 % (79) |
Moosend | 68.82 % (5.555) | 29.00 % (2.341) | 2.18 % (176) |
CleverReach | 68.05 % (5.410) | 30.36 % (2.414) | 1.58 % (126) |
Klick-Tipp | 66.37 % (5.226) | 32.39 % (2.550) | 1.24 % (98) |
MailChimp | 65.79 % (5.412) | 31.73 % (2.610) | 2.48 % (204) |
Constant Contact | 65.27 % (5.616) | 31.69 % (2.727) | 3.03 % (261) |
HubSpot | 64.88 % (5.335) | 33.80 % (2.779) | 1.33 % (109) |
Rapidmail | 64.52 % (5.068) | 34.08 % (2.677) | 1.40 % (110) |
ConvertKit | 64.52 % (5.008) | 33.10 % (2.569) | 2.38 % (185) |
Mailify | 63.84 % (4.939) | 34.48 % (2.668) | 1.68 % (130) |
CampaignMonitor | 62.20 % (5.298) | 35.76 % (3.046) | 2.04 % (174) |
MailerLite | 61.51 % (5.093) | 35.92 % (2.974) | 2.57 % (213) |
Mailjet | 60.61 % (5.002) | 37.55 % (3.099) | 1.84 % (152) |
SendInBlue | 56.67 % (4.692) | 40.42 % (3.346) | 2.91 % (241) |
Benchmark Email | 54.94 % (4.509) | 41.54 % (3.409) | 3.52 % (289) |
Email deliverability by category
The delivery of the emails with Moosend in the categories Other, Pets, Food & Drink, Clothing and Home & Garden resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Elektronics and Cosmetics & Beauty.
Category | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Other | 641 | 476 | 152 | 13 | 74.26 % | 23.71 % | 2.03 % |
Pets | 615 | 452 | 149 | 14 | 73.50 % | 24.23 % | 2.28 % |
Food & Drink | 760 | 558 | 187 | 15 | 73.42 % | 24.61 % | 1.97 % |
Clothing | 671 | 490 | 167 | 14 | 73.03 % | 24.89 % | 2.09 % |
Home & Garden | 542 | 395 | 134 | 13 | 72.88 % | 24.72 % | 2.40 % |
Sport & Fitness | 582 | 406 | 164 | 12 | 69.76 % | 28.18 % | 2.06 % |
Entertainment | 659 | 452 | 191 | 16 | 68.59 % | 28.98 % | 2.43 % |
Job & Career | 652 | 447 | 191 | 14 | 68.56 % | 29.29 % | 2.15 % |
Cosmetics & Beauty | 541 | 370 | 160 | 11 | 68.39 % | 29.57 % | 2.03 % |
Elektronics | 534 | 364 | 159 | 11 | 68.16 % | 29.78 % | 2.06 % |
Finance | 581 | 365 | 203 | 13 | 62.82 % | 34.94 % | 2.24 % |
Health | 597 | 374 | 208 | 15 | 62.65 % | 34.84 % | 2.51 % |
Dating | 697 | 406 | 276 | 15 | 58.25 % | 39.60 % | 2.15 % |
Email deliverability by email service provider
According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, Mail.com and Yahoo Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.
Provider | Emails Sent | Emails Inbox | Emails Spam | Emails Lost | Inbox (%) | Spam (%) | Lost (%) |
---|---|---|---|---|---|---|---|
Custom Mail | 718 | 529 | 174 | 15 | 73.68 % | 24.23 % | 2.09 % |
Mail.com | 912 | 650 | 242 | 20 | 71.27 % | 26.54 % | 2.19 % |
Yahoo Mail | 767 | 544 | 208 | 15 | 70.93 % | 27.12 % | 1.96 % |
Zoho Mail | 782 | 553 | 211 | 18 | 70.72 % | 26.98 % | 2.30 % |
AOL Mail | 998 | 697 | 280 | 21 | 69.84 % | 28.06 % | 2.10 % |
ProtonMail | 854 | 586 | 248 | 20 | 68.62 % | 29.04 % | 2.34 % |
Yandex Mail | 643 | 440 | 188 | 15 | 68.43 % | 29.24 % | 2.33 % |
GMX Mail | 917 | 607 | 289 | 21 | 66.19 % | 31.52 % | 2.29 % |
Outlook Mail | 761 | 492 | 253 | 16 | 64.65 % | 33.25 % | 2.10 % |
Gmail | 720 | 457 | 248 | 15 | 63.47 % | 34.44 % | 2.08 % |
All email deliverability reports for Moosend
All available email deliverability reports for Moosend.
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References and Resources
Further resources and references for Moosend.
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