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Moosend Email Deliverability Report for the year 2023 (April)

In this email deliverability report for Moosend (April 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 6.884 emails were sent with Moosend. A total of 5.639 emails were delivered to the recipient's main mailbox. Of all emails sent, 968 emails ended up in the spam folder. 277 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Klick-Tipp 6.7185.749
(85.58 %)
774
(11.52 %)
195
(2.90 %)
ActiveCampaign 6.7935.808
(85.50 %)
763
(11.23 %)
222
(3.27 %)
CleverReach 6.9835.965
(85.42 %)
798
(11.43 %)
220
(3.15 %)
GetResponse 6.6965.693
(85.02 %)
774
(11.56 %)
229
(3.42 %)
Mailjet 6.9655.869
(84.26 %)
843
(12.10 %)
253
(3.63 %)
HubSpot 7.1255.978
(83.90 %)
899
(12.62 %)
248
(3.48 %)
CampaignMonitor 6.8595.748
(83.80 %)
870
(12.68 %)
241
(3.51 %)
Rapidmail 6.6275.517
(83.25 %)
851
(12.84 %)
259
(3.91 %)
Mailify 6.8875.685
(82.55 %)
935
(13.58 %)
267
(3.88 %)
Moosend 6.8845.639
(81.91 %)
968
(14.06 %)
277
(4.02 %)
AWeber 6.7035.471
(81.62 %)
978
(14.59 %)
254
(3.79 %)
Benchmark Email 6.8975.610
(81.34 %)
1.010
(14.64 %)
277
(4.02 %)
ConvertKit 6.8615.536
(80.69 %)
1.026
(14.95 %)
299
(4.36 %)
SendInBlue 6.7595.401
(79.91 %)
1.102
(16.30 %)
256
(3.79 %)
Constant Contact 6.6745.303
(79.46 %)
1.068
(16.00 %)
303
(4.54 %)
MailChimp 6.7965.400
(79.46 %)
1.089
(16.02 %)
307
(4.52 %)
SendPulse 6.6315.243
(79.07 %)
1.103
(16.63 %)
285
(4.30 %)
MailerLite 6.8985.432
(78.75 %)
1.129
(16.37 %)
337
(4.89 %)
Clever Elements 6.8225.251
(76.97 %)
1.221
(17.90 %)
350
(5.13 %)
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Moosend email deliverability providers comparison 2023 (April)
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Email deliverability rates for Moosend and other providers comparison

81.91 % of 6.884 emails sent with Moosend ended up in the recipient's main mailbox. 14.06 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.02 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Klick-Tipp 85.58 %
(5.749)
11.52 %
(774)
2.90 %
(195)
ActiveCampaign 85.50 %
(5.808)
11.23 %
(763)
3.27 %
(222)
CleverReach 85.42 %
(5.965)
11.43 %
(798)
3.15 %
(220)
GetResponse 85.02 %
(5.693)
11.56 %
(774)
3.42 %
(229)
Mailjet 84.26 %
(5.869)
12.10 %
(843)
3.63 %
(253)
HubSpot 83.90 %
(5.978)
12.62 %
(899)
3.48 %
(248)
CampaignMonitor 83.80 %
(5.748)
12.68 %
(870)
3.51 %
(241)
Rapidmail 83.25 %
(5.517)
12.84 %
(851)
3.91 %
(259)
Mailify 82.55 %
(5.685)
13.58 %
(935)
3.88 %
(267)
Moosend 81.91 %
(5.639)
14.06 %
(968)
4.02 %
(277)
AWeber 81.62 %
(5.471)
14.59 %
(978)
3.79 %
(254)
Benchmark Email 81.34 %
(5.610)
14.64 %
(1.010)
4.02 %
(277)
ConvertKit 80.69 %
(5.536)
14.95 %
(1.026)
4.36 %
(299)
SendInBlue 79.91 %
(5.401)
16.30 %
(1.102)
3.79 %
(256)
Constant Contact 79.46 %
(5.303)
16.00 %
(1.068)
4.54 %
(303)
MailChimp 79.46 %
(5.400)
16.02 %
(1.089)
4.52 %
(307)
SendPulse 79.07 %
(5.243)
16.63 %
(1.103)
4.30 %
(285)
MailerLite 78.75 %
(5.432)
16.37 %
(1.129)
4.89 %
(337)
Clever Elements 76.97 %
(5.251)
17.90 %
(1.221)
5.13 %
(350)
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Moosend email deliverability rates providers comparison 2023 (April)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Home & Garden, Clothing, Elektronics, Other and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Finance, Dating, Entertainment, Job & Career and Health.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 517443621285.69 %11.99 %2.32 %
Clothing 514432612184.05 %11.87 %4.09 %
Elektronics 518435671683.98 %12.93 %3.09 %
Other 586492791583.96 %13.48 %2.56 %
Pets 541454731483.92 %13.49 %2.59 %
Food & Drink 547458672283.73 %12.25 %4.02 %
Cosmetics & Beauty 511423701882.78 %13.70 %3.52 %
Sport & Fitness 569461852381.02 %14.94 %4.04 %
Health 525423802280.57 %15.24 %4.19 %
Job & Career 494390782678.95 %15.79 %5.26 %
Entertainment 522411783378.74 %14.94 %6.32 %
Dating 526414862678.71 %16.35 %4.94 %
Finance 514403822978.40 %15.95 %5.64 %
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Moosend email deliverability by category 2023 (April)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are ProtonMail, Zoho Mail and Custom Mail. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
ProtonMail 685583822085.11 %11.97 %2.92 %
Zoho Mail 703594882184.50 %12.52 %2.99 %
Custom Mail 681575812584.43 %11.89 %3.67 %
Mail.com 677565902283.46 %13.29 %3.25 %
GMX Mail 703586902783.36 %12.80 %3.84 %
Yahoo Mail 7155821072681.40 %14.97 %3.64 %
AOL Mail 6715371013380.03 %15.05 %4.92 %
Gmail 7115641163179.32 %16.32 %4.36 %
Yandex Mail 6675261093278.86 %16.34 %4.80 %
Outlook Mail 6715271044078.54 %15.50 %5.96 %
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Moosend email deliverability by email service provider 2023 (April)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

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