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Moosend Email Deliverability Report for the year 2020 (August)

In this email deliverability report for Moosend (August 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 8.275 emails were sent with Moosend. A total of 6.194 emails were delivered to the recipient's main mailbox. Of all emails sent, 1.969 emails ended up in the spam folder. 112 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
AWeber 7.9976.158
(77.00 %)
1.748
(21.86 %)
91
(1.14 %)
Clever Elements 8.2706.313
(76.34 %)
1.872
(22.64 %)
85
(1.03 %)
Moosend 8.2756.194
(74.85 %)
1.969
(23.79 %)
112
(1.35 %)
GetResponse 8.1966.131
(74.80 %)
1.962
(23.94 %)
103
(1.26 %)
Mailify 7.4195.366
(72.33 %)
1.925
(25.95 %)
128
(1.73 %)
CleverReach 8.0755.740
(71.08 %)
2.239
(27.73 %)
96
(1.19 %)
CampaignMonitor 7.6845.457
(71.02 %)
2.085
(27.13 %)
142
(1.85 %)
Mailjet 8.0395.681
(70.67 %)
2.228
(27.71 %)
130
(1.62 %)
SendPulse 8.6326.032
(69.88 %)
2.502
(28.99 %)
98
(1.14 %)
Rapidmail 7.8835.483
(69.55 %)
2.290
(29.05 %)
110
(1.40 %)
Klick-Tipp 7.6395.226
(68.41 %)
2.327
(30.46 %)
86
(1.13 %)
MailChimp 8.1185.472
(67.41 %)
2.474
(30.48 %)
172
(2.12 %)
MailerLite 8.0275.273
(65.69 %)
2.582
(32.17 %)
172
(2.14 %)
SendInBlue 8.5675.405
(63.09 %)
2.906
(33.92 %)
256
(2.99 %)
ActiveCampaign 7.9344.985
(62.83 %)
2.840
(35.80 %)
109
(1.37 %)
ConvertKit 7.7604.848
(62.47 %)
2.734
(35.23 %)
178
(2.29 %)
HubSpot 8.2455.130
(62.22 %)
2.942
(35.68 %)
173
(2.10 %)
Benchmark Email 8.1104.905
(60.48 %)
2.937
(36.21 %)
268
(3.30 %)
Constant Contact 8.1514.845
(59.44 %)
3.109
(38.14 %)
197
(2.42 %)
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Moosend email deliverability providers comparison 2020 (August)
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Email deliverability rates for Moosend and other providers comparison

74.85 % of 8.275 emails sent with Moosend ended up in the recipient's main mailbox. 23.79 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.35 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
AWeber 77.00 %
(6.158)
21.86 %
(1.748)
1.14 %
(91)
Clever Elements 76.34 %
(6.313)
22.64 %
(1.872)
1.03 %
(85)
Moosend 74.85 %
(6.194)
23.79 %
(1.969)
1.35 %
(112)
GetResponse 74.80 %
(6.131)
23.94 %
(1.962)
1.26 %
(103)
Mailify 72.33 %
(5.366)
25.95 %
(1.925)
1.73 %
(128)
CleverReach 71.08 %
(5.740)
27.73 %
(2.239)
1.19 %
(96)
CampaignMonitor 71.02 %
(5.457)
27.13 %
(2.085)
1.85 %
(142)
Mailjet 70.67 %
(5.681)
27.71 %
(2.228)
1.62 %
(130)
SendPulse 69.88 %
(6.032)
28.99 %
(2.502)
1.14 %
(98)
Rapidmail 69.55 %
(5.483)
29.05 %
(2.290)
1.40 %
(110)
Klick-Tipp 68.41 %
(5.226)
30.46 %
(2.327)
1.13 %
(86)
MailChimp 67.41 %
(5.472)
30.48 %
(2.474)
2.12 %
(172)
MailerLite 65.69 %
(5.273)
32.17 %
(2.582)
2.14 %
(172)
SendInBlue 63.09 %
(5.405)
33.92 %
(2.906)
2.99 %
(256)
ActiveCampaign 62.83 %
(4.985)
35.80 %
(2.840)
1.37 %
(109)
ConvertKit 62.47 %
(4.848)
35.23 %
(2.734)
2.29 %
(178)
HubSpot 62.22 %
(5.130)
35.68 %
(2.942)
2.10 %
(173)
Benchmark Email 60.48 %
(4.905)
36.21 %
(2.937)
3.30 %
(268)
Constant Contact 59.44 %
(4.845)
38.14 %
(3.109)
2.42 %
(197)
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Moosend email deliverability rates providers comparison 2020 (August)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Clothing, Food & Drink, Other, Home & Garden and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Health, Finance, Elektronics and Entertainment.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 658525125879.79 %19.00 %1.22 %
Food & Drink 624496120879.49 %19.23 %1.28 %
Other 571452111879.16 %19.44 %1.40 %
Home & Garden 636502125978.93 %19.65 %1.42 %
Pets 5604421081078.93 %19.29 %1.79 %
Sport & Fitness 538403127874.91 %23.61 %1.49 %
Cosmetics & Beauty 7195381711074.83 %23.78 %1.39 %
Job & Career 710529173874.51 %24.37 %1.13 %
Entertainment 6394761531074.49 %23.94 %1.56 %
Elektronics 7535591841074.24 %24.44 %1.33 %
Finance 588411171669.90 %29.08 %1.02 %
Health 697484204969.44 %29.27 %1.29 %
Dating 582377197864.78 %33.85 %1.37 %
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Moosend email deliverability by category 2020 (August)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, Mail.com and Zoho Mail. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 8626791721178.77 %19.95 %1.28 %
Mail.com 8036241681177.71 %20.92 %1.37 %
Zoho Mail 7786001681077.12 %21.59 %1.29 %
AOL Mail 8596591881276.72 %21.89 %1.40 %
Yahoo Mail 7976111741276.66 %21.83 %1.51 %
ProtonMail 7855871851374.78 %23.57 %1.66 %
Yandex Mail 7705731861174.42 %24.16 %1.43 %
GMX Mail 8176012051173.56 %25.09 %1.35 %
Outlook Mail 1.0037152771171.29 %27.62 %1.10 %
Gmail 8015452461068.04 %30.71 %1.25 %
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Moosend email deliverability by email service provider 2020 (August)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

Further resources and references for Moosend.

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