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Moosend Email Deliverability Report for the year 2021 (July)

In this email deliverability report for Moosend (July 2021), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 6.848 emails were sent with Moosend. A total of 5.583 emails were delivered to the recipient's main mailbox. Of all emails sent, 994 emails ended up in the spam folder. 271 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
Mailjet 6.7085.730
(85.42 %) 		770
(11.48 %) 		208
(3.10 %)
Klick-Tipp 6.7935.778
(85.06 %) 		783
(11.53 %) 		232
(3.42 %)
ActiveCampaign 6.9165.873
(84.92 %) 		801
(11.58 %) 		242
(3.50 %)
GetResponse 6.8175.779
(84.77 %) 		818
(12.00 %) 		220
(3.23 %)
HubSpot 6.8405.742
(83.95 %) 		876
(12.81 %) 		222
(3.25 %)
CampaignMonitor 6.8715.765
(83.90 %) 		865
(12.59 %) 		241
(3.51 %)
CleverReach 6.6955.590
(83.50 %) 		856
(12.79 %) 		249
(3.72 %)
Rapidmail 6.6825.554
(83.12 %) 		873
(13.06 %) 		255
(3.82 %)
Mailify 6.8675.617
(81.80 %) 		963
(14.02 %) 		287
(4.18 %)
AWeber 6.8025.546
(81.53 %) 		976
(14.35 %) 		280
(4.12 %)
Moosend 6.8485.583
(81.53 %) 		994
(14.52 %) 		271
(3.96 %)
MailChimp 6.8335.563
(81.41 %) 		1.005
(14.71 %) 		265
(3.88 %)
ConvertKit 6.8235.533
(81.09 %) 		999
(14.64 %) 		291
(4.26 %)
Benchmark Email 6.7705.454
(80.56 %) 		1.020
(15.07 %) 		296
(4.37 %)
SendInBlue 6.9695.565
(79.85 %) 		1.112
(15.96 %) 		292
(4.19 %)
Constant Contact 6.7105.328
(79.40 %) 		1.086
(16.18 %) 		296
(4.41 %)
MailerLite 6.9885.522
(79.02 %) 		1.155
(16.53 %) 		311
(4.45 %)
Clever Elements 6.8785.346
(77.73 %) 		1.229
(17.87 %) 		303
(4.41 %)
SendPulse 6.6915.120
(76.52 %) 		1.224
(18.29 %) 		347
(5.19 %)
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Moosend email deliverability providers comparison 2021 (July)
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Email deliverability rates for Moosend and other providers comparison

81.53 % of 6.848 emails sent with Moosend ended up in the recipient's main mailbox. 14.52 % of all emails were moved from the email providers to the spam folder after successful delivery. 3.96 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
Mailjet 85.42 %
(5.730) 		11.48 %
(770) 		3.10 %
(208)
Klick-Tipp 85.06 %
(5.778) 		11.53 %
(783) 		3.42 %
(232)
ActiveCampaign 84.92 %
(5.873) 		11.58 %
(801) 		3.50 %
(242)
GetResponse 84.77 %
(5.779) 		12.00 %
(818) 		3.23 %
(220)
HubSpot 83.95 %
(5.742) 		12.81 %
(876) 		3.25 %
(222)
CampaignMonitor 83.90 %
(5.765) 		12.59 %
(865) 		3.51 %
(241)
CleverReach 83.50 %
(5.590) 		12.79 %
(856) 		3.72 %
(249)
Rapidmail 83.12 %
(5.554) 		13.06 %
(873) 		3.82 %
(255)
Mailify 81.80 %
(5.617) 		14.02 %
(963) 		4.18 %
(287)
AWeber 81.53 %
(5.546) 		14.35 %
(976) 		4.12 %
(280)
Moosend 81.53 %
(5.583) 		14.52 %
(994) 		3.96 %
(271)
MailChimp 81.41 %
(5.563) 		14.71 %
(1.005) 		3.88 %
(265)
ConvertKit 81.09 %
(5.533) 		14.64 %
(999) 		4.26 %
(291)
Benchmark Email 80.56 %
(5.454) 		15.07 %
(1.020) 		4.37 %
(296)
SendInBlue 79.85 %
(5.565) 		15.96 %
(1.112) 		4.19 %
(292)
Constant Contact 79.40 %
(5.328) 		16.18 %
(1.086) 		4.41 %
(296)
MailerLite 79.02 %
(5.522) 		16.53 %
(1.155) 		4.45 %
(311)
Clever Elements 77.73 %
(5.346) 		17.87 %
(1.229) 		4.41 %
(303)
SendPulse 76.52 %
(5.120) 		18.29 %
(1.224) 		5.19 %
(347)
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Moosend email deliverability rates providers comparison 2021 (July)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Home & Garden, Clothing, Food & Drink, Elektronics and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Job & Career, Health, Finance, Dating and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Home & Garden 525441671784.00 %12.76 %3.24 %
Clothing 537450652283.80 %12.10 %4.10 %
Food & Drink 521435681883.49 %13.05 %3.45 %
Elektronics 486405651683.33 %13.37 %3.29 %
Pets 534444741683.15 %13.86 %3.00 %
Other 534440722282.40 %13.48 %4.12 %
Cosmetics & Beauty 489399711981.60 %14.52 %3.89 %
Entertainment 498404732181.12 %14.66 %4.22 %
Sport & Fitness 554449861981.05 %15.52 %3.43 %
Dating 551441902080.04 %16.33 %3.63 %
Finance 539429882279.59 %16.33 %4.08 %
Health 524416802879.39 %15.27 %5.34 %
Job & Career 556430953177.34 %17.09 %5.58 %
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Moosend email deliverability by category 2021 (July)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Outlook Mail, Yandex Mail and Gmail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 655554772484.58 %11.76 %3.66 %
Zoho Mail 679568912083.65 %13.40 %2.95 %
Mail.com 684568952183.04 %13.89 %3.07 %
ProtonMail 707584923182.60 %13.01 %4.38 %
GMX Mail 699577942882.55 %13.45 %4.01 %
AOL Mail 6795501042581.00 %15.32 %3.68 %
Yahoo Mail 6885551062780.67 %15.41 %3.92 %
Gmail 6725361082879.76 %16.07 %4.17 %
Yandex Mail 6995551152979.40 %16.45 %4.15 %
Outlook Mail 6865361123878.13 %16.33 %5.54 %
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Moosend email deliverability by email service provider 2021 (July)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

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