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Moosend Email Deliverability Report for the year 2020 (February)

In this email deliverability report for Moosend (February 2020), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 7.909 emails were sent with Moosend. A total of 5.591 emails were delivered to the recipient's main mailbox. Of all emails sent, 2.181 emails ended up in the spam folder. 137 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
ActiveCampaign 8.6446.681
(77.29 %) 		1.898
(21.96 %) 		65
(0.75 %)
Clever Elements 8.1226.197
(76.30 %) 		1.798
(22.14 %) 		127
(1.56 %)
GetResponse 8.0606.088
(75.53 %) 		1.884
(23.37 %) 		88
(1.09 %)
Newsletter2Go 8.0875.865
(72.52 %) 		2.126
(26.29 %) 		96
(1.19 %)
CampaignMonitor 8.0585.812
(72.13 %) 		2.123
(26.35 %) 		123
(1.53 %)
CleverReach 8.0915.770
(71.31 %) 		2.166
(26.77 %) 		155
(1.92 %)
Moosend 7.9095.591
(70.69 %) 		2.181
(27.58 %) 		137
(1.73 %)
MailerLite 7.9095.553
(70.21 %) 		2.216
(28.02 %) 		140
(1.77 %)
AWeber 8.0435.622
(69.90 %) 		2.333
(29.01 %) 		88
(1.09 %)
ConvertKit 7.5575.266
(69.68 %) 		2.101
(27.80 %) 		190
(2.51 %)
Klick-Tipp 8.0705.528
(68.50 %) 		2.438
(30.21 %) 		104
(1.29 %)
SendPulse 8.0205.468
(68.18 %) 		2.449
(30.54 %) 		103
(1.28 %)
HubSpot 8.4005.721
(68.11 %) 		2.556
(30.43 %) 		123
(1.46 %)
Constant Contact 7.4925.023
(67.04 %) 		2.235
(29.83 %) 		234
(3.12 %)
Mailify 7.9545.304
(66.68 %) 		2.492
(31.33 %) 		158
(1.99 %)
Benchmark Email 8.2045.313
(64.76 %) 		2.617
(31.90 %) 		274
(3.34 %)
MailChimp 7.7694.960
(63.84 %) 		2.631
(33.87 %) 		178
(2.29 %)
Rapidmail 7.9764.821
(60.44 %) 		3.002
(37.64 %) 		153
(1.92 %)
Mailjet 7.9704.726
(59.30 %) 		3.089
(38.76 %) 		155
(1.94 %)
SendInBlue 8.1454.746
(58.27 %) 		3.147
(38.64 %) 		252
(3.09 %)
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Moosend email deliverability providers comparison 2020 (February)
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Email deliverability rates for Moosend and other providers comparison

70.69 % of 7.909 emails sent with Moosend ended up in the recipient's main mailbox. 27.58 % of all emails were moved from the email providers to the spam folder after successful delivery. 1.73 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
ActiveCampaign 77.29 %
(6.681) 		21.96 %
(1.898) 		0.75 %
(65)
Clever Elements 76.30 %
(6.197) 		22.14 %
(1.798) 		1.56 %
(127)
GetResponse 75.53 %
(6.088) 		23.37 %
(1.884) 		1.09 %
(88)
Newsletter2Go 72.52 %
(5.865) 		26.29 %
(2.126) 		1.19 %
(96)
CampaignMonitor 72.13 %
(5.812) 		26.35 %
(2.123) 		1.53 %
(123)
CleverReach 71.31 %
(5.770) 		26.77 %
(2.166) 		1.92 %
(155)
Moosend 70.69 %
(5.591) 		27.58 %
(2.181) 		1.73 %
(137)
MailerLite 70.21 %
(5.553) 		28.02 %
(2.216) 		1.77 %
(140)
AWeber 69.90 %
(5.622) 		29.01 %
(2.333) 		1.09 %
(88)
ConvertKit 69.68 %
(5.266) 		27.80 %
(2.101) 		2.51 %
(190)
Klick-Tipp 68.50 %
(5.528) 		30.21 %
(2.438) 		1.29 %
(104)
SendPulse 68.18 %
(5.468) 		30.54 %
(2.449) 		1.28 %
(103)
HubSpot 68.11 %
(5.721) 		30.43 %
(2.556) 		1.46 %
(123)
Constant Contact 67.04 %
(5.023) 		29.83 %
(2.235) 		3.12 %
(234)
Mailify 66.68 %
(5.304) 		31.33 %
(2.492) 		1.99 %
(158)
Benchmark Email 64.76 %
(5.313) 		31.90 %
(2.617) 		3.34 %
(274)
MailChimp 63.84 %
(4.960) 		33.87 %
(2.631) 		2.29 %
(178)
Rapidmail 60.44 %
(4.821) 		37.64 %
(3.002) 		1.92 %
(153)
Mailjet 59.30 %
(4.726) 		38.76 %
(3.089) 		1.94 %
(155)
SendInBlue 58.27 %
(4.746) 		38.64 %
(3.147) 		3.09 %
(252)
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Moosend email deliverability rates providers comparison 2020 (February)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Other, Food & Drink, Home & Garden, Clothing and Pets resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Sport & Fitness and Elektronics.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Other 562426127975.80 %22.60 %1.60 %
Food & Drink 6264731421175.56 %22.68 %1.76 %
Home & Garden 6905191601175.22 %23.19 %1.59 %
Clothing 6164631431075.16 %23.21 %1.62 %
Pets 6014481431074.54 %23.79 %1.66 %
Job & Career 5764121541071.53 %26.74 %1.74 %
Entertainment 6124361631371.24 %26.63 %2.12 %
Cosmetics & Beauty 6004211691070.17 %28.17 %1.67 %
Elektronics 6304401791169.84 %28.41 %1.75 %
Sport & Fitness 5914111691169.54 %28.60 %1.86 %
Health 5873861911065.76 %32.54 %1.70 %
Finance 6194062031065.59 %32.79 %1.62 %
Dating 5993502381158.43 %39.73 %1.84 %
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Moosend email deliverability by category 2020 (February)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, Zoho Mail and Mail.com. The delivery rates were worst for the email providers Gmail, Outlook Mail and GMX Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 8136141851475.52 %22.76 %1.72 %
Zoho Mail 7575601841373.98 %24.31 %1.72 %
Mail.com 6704911671273.28 %24.93 %1.79 %
Yahoo Mail 7895702061372.24 %26.11 %1.65 %
AOL Mail 6754851791171.85 %26.52 %1.63 %
ProtonMail 8305922251371.33 %27.11 %1.57 %
Yandex Mail 8555952431769.59 %28.42 %1.99 %
GMX Mail 8305752411469.28 %29.04 %1.69 %
Outlook Mail 8765902701667.35 %30.82 %1.83 %
Gmail 8145192811463.76 %34.52 %1.72 %
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Moosend email deliverability by email service provider 2020 (February)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

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