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Moosend Email Deliverability Report for the year 2023 (May)

In this email deliverability report for Moosend (May 2023), there are, among other things, depth details on the deliverability of emails in comparison with other providers and how good the delivery rates in the numerous industries and with different email providers are.

Email deliverability for Moosend and other providers comparison

A total of 6.797 emails were sent with Moosend. A total of 5.512 emails were delivered to the recipient's main mailbox. Of all emails sent, 996 emails ended up in the spam folder. 289 emails were lost on the way to the recipients.

ProviderEmails SentEmails InboxEmails SpamEmails Lost
GetResponse 6.8335.863
(85.80 %)
741
(10.84 %)
229
(3.35 %)
CampaignMonitor 7.0075.928
(84.60 %)
842
(12.02 %)
237
(3.38 %)
HubSpot 6.8285.764
(84.42 %)
842
(12.33 %)
222
(3.25 %)
ActiveCampaign 6.8555.774
(84.23 %)
828
(12.08 %)
253
(3.69 %)
Mailjet 6.8135.718
(83.93 %)
865
(12.70 %)
230
(3.38 %)
CleverReach 6.7045.620
(83.83 %)
853
(12.72 %)
231
(3.45 %)
Rapidmail 6.8875.752
(83.52 %)
905
(13.14 %)
230
(3.34 %)
Klick-Tipp 6.7695.650
(83.47 %)
856
(12.65 %)
263
(3.89 %)
AWeber 6.8555.625
(82.06 %)
969
(14.14 %)
261
(3.81 %)
SendInBlue 6.8065.568
(81.81 %)
974
(14.31 %)
264
(3.88 %)
MailChimp 6.8915.627
(81.66 %)
977
(14.18 %)
287
(4.16 %)
ConvertKit 7.0825.762
(81.36 %)
1.023
(14.45 %)
297
(4.19 %)
Moosend 6.7975.512
(81.09 %)
996
(14.65 %)
289
(4.25 %)
Benchmark Email 6.8435.538
(80.93 %)
1.024
(14.96 %)
281
(4.11 %)
Mailify 6.6815.403
(80.87 %)
1.012
(15.15 %)
266
(3.98 %)
MailerLite 6.7345.395
(80.12 %)
1.047
(15.55 %)
292
(4.34 %)
Constant Contact 6.6835.291
(79.17 %)
1.116
(16.70 %)
276
(4.13 %)
SendPulse 6.9575.407
(77.72 %)
1.227
(17.64 %)
323
(4.64 %)
Clever Elements 6.7925.189
(76.40 %)
1.282
(18.88 %)
321
(4.73 %)
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Moosend email deliverability providers comparison 2023 (May)
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Email deliverability rates for Moosend and other providers comparison

81.09 % of 6.797 emails sent with Moosend ended up in the recipient's main mailbox. 14.65 % of all emails were moved from the email providers to the spam folder after successful delivery. 4.25 % of all emails sent did not reach the recipients.

ProviderInbox (%)Spam (%)Lost (%)
GetResponse 85.80 %
(5.863)
10.84 %
(741)
3.35 %
(229)
CampaignMonitor 84.60 %
(5.928)
12.02 %
(842)
3.38 %
(237)
HubSpot 84.42 %
(5.764)
12.33 %
(842)
3.25 %
(222)
ActiveCampaign 84.23 %
(5.774)
12.08 %
(828)
3.69 %
(253)
Mailjet 83.93 %
(5.718)
12.70 %
(865)
3.38 %
(230)
CleverReach 83.83 %
(5.620)
12.72 %
(853)
3.45 %
(231)
Rapidmail 83.52 %
(5.752)
13.14 %
(905)
3.34 %
(230)
Klick-Tipp 83.47 %
(5.650)
12.65 %
(856)
3.89 %
(263)
AWeber 82.06 %
(5.625)
14.14 %
(969)
3.81 %
(261)
SendInBlue 81.81 %
(5.568)
14.31 %
(974)
3.88 %
(264)
MailChimp 81.66 %
(5.627)
14.18 %
(977)
4.16 %
(287)
ConvertKit 81.36 %
(5.762)
14.45 %
(1.023)
4.19 %
(297)
Moosend 81.09 %
(5.512)
14.65 %
(996)
4.25 %
(289)
Benchmark Email 80.93 %
(5.538)
14.96 %
(1.024)
4.11 %
(281)
Mailify 80.87 %
(5.403)
15.15 %
(1.012)
3.98 %
(266)
MailerLite 80.12 %
(5.395)
15.55 %
(1.047)
4.34 %
(292)
Constant Contact 79.17 %
(5.291)
16.70 %
(1.116)
4.13 %
(276)
SendPulse 77.72 %
(5.407)
17.64 %
(1.227)
4.64 %
(323)
Clever Elements 76.40 %
(5.189)
18.88 %
(1.282)
4.73 %
(321)
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Moosend email deliverability rates providers comparison 2023 (May)
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Email deliverability by category

The delivery of the emails with Moosend in the categories Clothing, Home & Garden, Pets, Food & Drink and Elektronics resulted in the best delivery rates. In contrast, the worst delivery rates were achieved for categories Dating, Finance, Health, Job & Career and Sport & Fitness.

CategoryEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Clothing 514433631884.24 %12.26 %3.50 %
Home & Garden 517435641884.14 %12.38 %3.48 %
Pets 484406641483.88 %13.22 %2.89 %
Food & Drink 559467722083.54 %12.88 %3.58 %
Elektronics 522435721583.33 %13.79 %2.87 %
Other 503412712081.91 %14.12 %3.98 %
Cosmetics & Beauty 542441812081.37 %14.94 %3.69 %
Entertainment 512414732580.86 %14.26 %4.88 %
Sport & Fitness 515414812080.39 %15.73 %3.88 %
Job & Career 545428922578.53 %16.88 %4.59 %
Health 541424863178.37 %15.90 %5.73 %
Finance 513397872977.39 %16.96 %5.65 %
Dating 530406903476.60 %16.98 %6.42 %
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Moosend email deliverability by category 2023 (May)
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Email deliverability by email service provider

According to the test results, the three best email providers for highest delivery rates with Moosend are Custom Mail, ProtonMail and Zoho Mail. The delivery rates were worst for the email providers AOL Mail, Outlook Mail and Yandex Mail.

ProviderEmails SentEmails InboxEmails SpamEmails LostInbox (%)Spam (%)Lost (%)
Custom Mail 692578892583.53 %12.86 %3.61 %
ProtonMail 668555862783.08 %12.87 %4.04 %
Zoho Mail 679561912782.62 %13.40 %3.98 %
GMX Mail 682563922782.55 %13.49 %3.96 %
Mail.com 672547972881.40 %14.43 %4.17 %
Yahoo Mail 7065671083180.31 %15.30 %4.39 %
Gmail 6325031012879.59 %15.98 %4.43 %
Yandex Mail 7105641153179.44 %16.20 %4.37 %
Outlook Mail 7095631163079.41 %16.36 %4.23 %
AOL Mail 6475111013578.98 %15.61 %5.41 %
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Moosend email deliverability by email service provider 2023 (May)
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All email deliverability reports for Moosend

All available email deliverability reports for Moosend.

Moosend badges for website

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References and Resources

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